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Compare SE Ranking and Similarweb 
Featured Products
At a Glance
Market Segments
Small-Business (89.6% of reviews)
Mid-Market (42.4% of reviews)
Entry-Level Pricing
Starting at $65.00
Free Trial
SE Ranking
Star Rating
(1,422)4.8 out of 5
Market Segments
Small-Business (89.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $65.00
Free Trial is available
Browse all 3 pricing plansSimilarweb
Star Rating
(1,016)4.5 out of 5
Market Segments
Mid-Market (42.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SE Ranking excels in user satisfaction, boasting a higher overall score compared to Similarweb. Users appreciate its all-in-one SEO capabilities, highlighting features like rank tracking, site audits, and keyword research as particularly powerful and easy to use.
- Users say that SE Ranking's intuitive interface and clear dashboards make it a favorite among small businesses, with 89.7% of reviews coming from this segment. This focus on small business needs is reflected in the platform's comprehensive tools that help tackle SEO challenges effectively.
- According to verified reviews, Similarweb shines in its digital intelligence capabilities, providing valuable insights for marketing and market research teams. Users appreciate the benchmarking and audience analysis features, which help in making informed business decisions.
- Reviewers mention that SE Ranking offers a quicker implementation process, with many users praising the ease of setup. This is a significant advantage for those looking to get started with SEO tools without a steep learning curve.
- Users highlight that while Similarweb has a strong market presence, its customer support can be hit or miss. Although many find it easy to access online resources, some users express a desire for more responsive support when issues arise.
- G2 reviewers note that SE Ranking's pricing model, starting at $65, is seen as a good value for the comprehensive features it offers, especially for small businesses. In contrast, Similarweb's free trial option attracts users, but some may find the full pricing structure less transparent.
Pricing
Entry-Level Pricing
SE Ranking
ESSENTIAL
Starting at $65.00
For individual SEO professionals
- 1 manager seat
- 5 projects
- 500 keywords to track daily
Similarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Free Trial
SE Ranking
Free Trial is available
Similarweb
Free Trial is available
Ratings
Meets Requirements
9.3
1,087
8.5
828
Ease of Use
9.2
1,095
8.6
837
Ease of Setup
9.3
797
8.7
339
Ease of Admin
9.2
758
8.6
270
Quality of Support
9.4
1,038
8.7
736
Has the product been a good partner in doing business?
9.4
740
8.7
274
Product Direction (% positive)
9.5
1,029
8.9
791
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
9.4
341
|
Verified
Not enough data
8.7
170
Not enough data
8.5
177
Not enough data
Feature Not Available
Not enough data
7.9
233
|
Verified
Not enough data
9.1
333
|
Verified
Not enough data
Platform Basics
9.0
140
8.3
473
9.1
137
8.4
234
Agentic AI - Competitive Intelligence
8.0
11
7.5
21
Platform Data
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.1
500
Platform Content
8.0
111
Feature Not Available
Platform Reporting
8.3
127
8.2
504
Feature Not Available
8.4
505
SEO Auditing & Monitoring
8.7
411
7.6
53
9.3
336
8.1
54
9.3
314
8.1
136
9.0
327
7.4
48
Agentic AI - SEO Tools
7.4
24
7.7
11
7.5
24
8.2
11
7.8
24
8.3
11
7.2
24
Feature Not Available
7.2
24
Feature Not Available
7.4
24
Feature Not Available
7.7
24
8.6
11
SEO Content & Rankings
8.2
693
7.6
137
8.8
779
8.5
194
9.3
766
8.2
159
8.7
400
7.9
144
8.4
283
8.2
148
SEO Reporting
9.0
749
9.1
195
9.0
463
8.7
175
8.7
418
8.3
163
8.8
342
Feature Not Available
Generative AI
7.6
139
Feature Not Available
7.7
136
Feature Not Available
Data collection
Not enough data
7.2
270
Not enough data
Feature Not Available
Not enough data
7.8
343
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
337
|
Verified
Segment Trending
Not enough data
8.4
445
|
Verified
Not enough data
7.5
377
Not enough data
8.3
419
|
Verified
Not enough data
Feature Not Available
Analysis
Not enough data
8.3
419
Not enough data
8.4
444
|
Verified
Not enough data
7.7
325
|
Verified
Platform
Not enough data
8.5
456
|
Verified
Not enough data
8.3
390
|
Verified
Not enough data
7.3
315
|
Verified
Not enough data
7.5
305
|
Verified
Not enough data
7.8
333
|
Verified
Not enough data
8.0
313
Agentic AI - Market Intelligence
Not enough data
8.3
12
Not enough data
Feature Not Available
Platform Insights
Not enough data
7.6
199
Not enough data
7.5
180
Not enough data
7.8
196
Not enough data
7.1
209
Not enough data
8.1
219
Not enough data
8.0
209
Not enough data
7.9
207
Agentic AI - Digital Advertising Intelligence
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Additional Functionality
Not enough data
7.9
206
Not enough data
7.0
165
Platform Basics
8.7
47
8.4
217
8.0
45
7.4
193
8.6
49
8.1
225
Platform Data
8.7
43
7.4
163
8.7
45
8.0
188
8.6
46
8.7
226
8.6
42
7.6
184
Agentic AI - Operational Risk Management
Not enough data
Feature Not Available
Data Management
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Data as a Service
Not enough data
9.4
6
Not enough data
9.7
6
Architecture
Not enough data
Feature Not Available
Not enough data
Feature Not Available
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Feature Not Available
Feature Not Available
Feature Not Available
8.7
137
Feature Not Available
Feature Not Available
Metrics
Feature Not Available
8.1
116
8.8
112
8.3
127
Feature Not Available
8.3
128
Feature Not Available
8.0
119
Feature Not Available
7.7
117
9.2
126
8.7
129
Agentic AI - Content Analytics
8.0
10
7.7
13
7.8
10
7.6
13
7.7
10
7.9
13
7.7
10
8.3
13
8.5
10
8.8
13
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SE Ranking and Similarweb are categorized as SEO Tools, Answer Engine Optimization (AEO), Competitive Intelligence, Content Analytics, and Paid Search Intelligence
Unique Categories
SE Ranking is categorized as Local SEO
Similarweb is categorized as Data as a Service (DaaS), Digital Advertising Intelligence, and Market Intelligence
Reviews
Reviewers' Company Size
SE Ranking
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
40.9%
Internet
7.8%
Information Technology and Services
5.8%
Computer Software
4.6%
Retail
2.5%
Other
38.5%
Marketing and Advertising
26.6%
Retail
7.1%
Financial Services
6.7%
Information Technology and Services
5.8%
Computer Software
4.2%
Other
49.5%
Discussions
How do I get assistance in fixing errors I cant fix.
2 Comments
Official Response from SE Ranking
Thanks Al, we are available via live-chat, e-mails and we can have a call too.
We will contact you directly to know more details. Read more
How to use SEranking for finding and tracking link building prospects?
2 Comments
Official Response from SE Ranking
Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,...Read more
Are there tutorials for fixing technical SEO issues?
2 Comments
ED
Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on...Read more
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2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
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