# SAS Customer Intelligence 360 vs Swan AI Comparison

| | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 145 | 21 | 
| **Largest Market Segment** | Mid-Market (45.8% of reviews) | Enterprise (42.9% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### SAS Customer Intelligence 360

Pros:
- Insights (16 reviews)
- Ease of Use (15 reviews)

Cons:
- Learning Curve (15 reviews)
- Integration Issues (11 reviews)

### Swan AI

Pros:
- Ease of Use (7 reviews)
- Easy Setup (7 reviews)

Cons:
- Dashboard Issues (2 reviews)
- Improvement Needed (2 reviews)

---
## Ratings Comparison
| Rating | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
  | **Meets Requirements** | 8.7 (113 reviews) | 9.3 (19 reviews) | 
  | **Ease of Use** | 8.5 (122 reviews) | 9.3 (20 reviews) | 
  | **Ease of Setup** | 7.9 (80 reviews) | 9.3 (18 reviews) | 
  | **Ease of Admin** | 7.5 (32 reviews) | 9.3 (9 reviews) | 
  | **Quality of Support** | 8.8 (112 reviews) | 9.3 (19 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.2 (33 reviews) | 9.6 (9 reviews) | 
  | **Product Direction (% positive)** | 9.3 (112 reviews) | 10.0 (18 reviews) | 

---
## Pricing

### SAS Customer Intelligence 360

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Swan AI

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | 8.2/10 | 41 |
| **Swan AI** | N/A | N/A |

#### Email Marketing

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Building and Personalizing Emails** | 8.4 (28 reviews) | Not enough data | 
| **Sending Outbound Emails** | 8.2 (29 reviews) | Not enough data | 
| **Manage Email Deliverability** | 8.3 (29 reviews) | Not enough data | 
| **Automated Email Responses** | 8.5 (28 reviews) | Not enough data | 

#### Online Marketing

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Landing Pages and Forms** | 7.8 (29 reviews) | Not enough data | 
| **Dynamic Content** | 8.2 (29 reviews) | Not enough data | 
| **A/B Testing** | 8.2 (29 reviews) | Not enough data | 
| **Mobile Optimized** | 8.2 (28 reviews) | Not enough data | 
| **Search Tracking and Optimization** | 8.3 (28 reviews) | Not enough data | 

#### Lead Management

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Marketing Lead Database** | 8.6 (28 reviews) | Not enough data | 
| **Data Quality Management** | 8.7 (30 reviews) | Not enough data | 
| **Segmentation** | 8.5 (31 reviews) | Not enough data | 
| **Lead Scoring and Grading** | 8.1 (29 reviews) | Not enough data | 
| **Lead Nurturing** | 8.2 (28 reviews) | Not enough data | 
| **Online Behavior Tracking** | 8.3 (28 reviews) | Not enough data | 
| **Automated Alerts and Tasks** | 8.1 (27 reviews) | Not enough data | 
| **CRM Lead Integration** | 8.3 (28 reviews) | Not enough data | 

#### Campaign Management

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Program Management** | 8.3 (29 reviews) | Not enough data | 
| **Event / Webinar Marketing** | 8.1 (26 reviews) | Not enough data | 
| **Calendaring** | 8.3 (27 reviews) | Not enough data | 
| **Budgeting** | 7.7 (27 reviews) | Not enough data | 

#### Social

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Social Listening** | 7.9 (26 reviews) | Not enough data | 
| **Social Sharing** | 8.0 (27 reviews) | Not enough data | 
| **Social Campaigns** | 8.2 (27 reviews) | Not enough data | 
| **Social Media Engagement** | 8.0 (28 reviews) | Not enough data | 
| **Social Media Advertising** | 8.4 (29 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Basic Reporting** | 8.7 (31 reviews) | Not enough data | 
| **Web Analytics** | 8.6 (28 reviews) | Not enough data | 
| **ROI Analytics** | 8.2 (28 reviews) | Not enough data | 
| **Revenue Analytics** | 8.2 (28 reviews) | Not enough data | 
| **SEO / Keyword Analytics** | 7.8 (27 reviews) | Not enough data | 

#### Platform

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Customization ** | 8.1 (26 reviews) | Not enough data | 
| **Workflow Capability** | 8.6 (29 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.8 (28 reviews) | Not enough data | 
| **Internationalization** | 8.6 (25 reviews) | Not enough data | 
| **Sandbox / Test Environments** | 8.1 (26 reviews) | Not enough data | 
| **Performance and Reliability** | 8.1 (28 reviews) | Not enough data | 
| **Output Document Generation** | 8.1 (27 reviews) | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Data Import & Export Tools** | 8.9 (34 reviews) | Not enough data | 
| **Integration APIs** | 8.5 (30 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 8.5 (28 reviews) | Not enough data | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | 8.7/10 | 18 |
| **Swan AI** | N/A | N/A |

#### Metrics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.9 (17 reviews) | Not enough data | 
| **Engagement** | 8.6 (17 reviews) | Not enough data | 
| **Entry and Exit Pages** | 8.8 (17 reviews) | Not enough data | 
| **Standard Event Tracking** | 8.6 (15 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.7 (15 reviews) | Not enough data | 
| **Retention** | 8.3 (13 reviews) | Not enough data | 
| **Return** | 8.8 (14 reviews) | Not enough data | 
| **Conversions** | 8.8 (13 reviews) | Not enough data | 
| **Funnels** | 8.8 (14 reviews) | Not enough data | 

#### Reporting

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Real-Time Reporting** | 8.7 (13 reviews) | Not enough data | 
| **Trending** | 8.3 (14 reviews) | Not enough data | 
| **Retroactive Reporting** | 8.6 (14 reviews) | Not enough data | 
| **Segmentation** | 8.8 (13 reviews) | Not enough data | 
| **Mobile Reporting** | 8.7 (14 reviews) | Not enough data | 
| **Unification Across Devices** | 8.8 (13 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.8 (14 reviews) | Not enough data | 

#### Other

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **User Data** | 8.9 (14 reviews) | Not enough data | 
| **Site Search Reporting** | 8.5 (13 reviews) | Not enough data | 
| **Load Time Monitoring** | 8.8 (12 reviews) | Not enough data | 
| **Campaign Tracking** | 8.6 (13 reviews) | Not enough data | 
| **E-Commerce** | 8.8 (13 reviews) | Not enough data | 
| **Promotional Messages** | 8.7 (13 reviews) | Not enough data | 
| **Administration Alerts** | 8.8 (13 reviews) | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **API / Integrations** | 8.2 (14 reviews) | Not enough data | 
| **QA Testing** | 8.6 (13 reviews) | Not enough data | 
| **Performance and Reliability** | 8.7 (13 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.8 (13 reviews) | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | N/A | N/A |

#### Segmentation

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 

#### Targeting

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Behavioral Targeting** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 

#### Triggered Content

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Geofencing** | Not enough data | Not enough data | 
| **Triggered Emails** | Not enough data | Not enough data | 
| **Triggered Messages** | Not enough data | Not enough data | 

#### Personalized Content

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Recommendation Engine** | Not enough data | Not enough data | 
| **Personalized Discounts** | Not enough data | Not enough data | 
| **Website Personalization** | Not enough data | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | 8.7/10 | 24 |
| **Swan AI** | 9.2/10 | 11 |

#### Data Sourcing

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Data Enrichment** | 8.8 (22 reviews) | 9.1 (11 reviews) | 
| **Expandability** | 8.6 (21 reviews) | 8.9 (11 reviews) | 
| **Content Marketing** | 8.9 (21 reviews) | 8.6 (11 reviews) | 
| **Multiple Devices** | 8.7 (21 reviews) | 9.1 (11 reviews) | 

#### Intelligence

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Marketing Metrics** | 8.7 (21 reviews) | 9.4 (11 reviews) | 
| **Predictive Modeling** | 8.5 (21 reviews) | 9.5 (11 reviews) | 
| **Recommendation Engine** | 8.8 (21 reviews) | 9.7 (11 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | 8.5/10 | 31 |
| **Swan AI** | N/A | N/A |

#### Platform Basics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Templates** | 8.6 (22 reviews) | Not enough data | 
| **Exporting** | 8.2 (21 reviews) | Not enough data | 
| **Multi-user Access and Collaboration** | 8.8 (20 reviews) | Not enough data | 
| **Multiple Personas** | 8.3 (20 reviews) | Not enough data | 
| **Data Analytics ** | 9.0 (27 reviews) | Not enough data | 

#### Agentic AI - Customer Journey Mapping

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (7 reviews) | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | 9.0/10 | 12 |

#### Platform Basics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Dynamic Segmentation** | Not enough data | 9.4 (12 reviews) | 
| **Journey Optimization** | Not enough data | 9.4 (12 reviews) | 

#### Platform Data

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Journey Reporting** | Not enough data | 8.9 (12 reviews) | 
| **Trends Reporting** | Not enough data | 9.2 (12 reviews) | 
| **Dashboards** | Not enough data | 8.5 (12 reviews) | 
| **Advanced Data Filtering** | Not enough data | 9.4 (12 reviews) | 

#### Platform Additional Functionality

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Journey Mapping** | Not enough data | 9.3 (12 reviews) | 
| **Integrations** | Not enough data | 8.8 (11 reviews) | 
| **Automated Alerts** | Not enough data | 8.3 (11 reviews) | 

#### Agentic AI - Customer Journey Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Loyalty Management

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | 9.0/10 | 10 |

#### Loyalty Experience

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Loyalty Engine** | Not enough data | 9.7 (10 reviews) | 
| **Rewards** | Not enough data | 8.3 (10 reviews) | 
| **Membership** | Not enough data | 8.8 (10 reviews) | 
| **Personalization** | Not enough data | 9.7 (10 reviews) | 
| **Gamification** | Not enough data | 8.0 (10 reviews) | 
| **Loyalty Cards** | Not enough data | 8.7 (10 reviews) | 

#### Loyalty Platform

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Communication Tools** | Not enough data | 9.7 (10 reviews) | 
| **Customer Relationship Management (CRM)** | Not enough data | 10.0 (10 reviews) | 
| **Loyalty Analytics** | Not enough data | 9.5 (10 reviews) | 
| **Localization** | Not enough data | 7.8 (10 reviews) | 
| **Integrations** | Not enough data | 8.5 (10 reviews) | 

#### Agentic AI - Loyalty Management

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Retail Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | 8.6/10 | 12 |

#### Data Management

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Consolidation
** | Not enough data | 9.5 (11 reviews) | 
| **Data types
** | Not enough data | 9.0 (12 reviews) | 
| **Correction** | Not enough data | 9.4 (12 reviews) | 
| **Cleansing** | Not enough data | 8.9 (12 reviews) | 
| **Validation
** | Not enough data | 8.6 (12 reviews) | 

#### Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **KPIs** | Not enough data | 9.0 (12 reviews) | 
| **Forecasting** | Not enough data | 8.9 (12 reviews) | 
| **Reports and Dashboards** | Not enough data | 8.9 (12 reviews) | 
| **Predictive analytics** | Not enough data | 9.0 (12 reviews) | 

#### Mobile

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Mobile dashboard** | Not enough data | 7.1 (12 reviews) | 
| **Mobile application** | Not enough data | 6.8 (12 reviews) | 

#### Platform Additional Functionality

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Cloud** | Not enough data | 9.3 (12 reviews) | 
| **On-Premise** | Not enough data | 9.0 (12 reviews) | 

#### Integration 

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Marketplace** | Not enough data | 7.8 (12 reviews) | 
| **Retail POS** | Not enough data | 9.0 (12 reviews) | 
| **Other software** | Not enough data | 8.1 (12 reviews) | 

#### Generative AI

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Retail Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Publisher Ad Server

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | N/A | N/A |

#### Ad Serving & Management - Publisher Ad Server

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Real-Time Bidding (RTB) Support** | Not enough data | Not enough data | 
| **Ad Delivery Optimization  & Management** | Not enough data | Not enough data | 
| **Ad Inventory Management** | Not enough data | Not enough data | 
| **Dynamic Ad Placement** | Not enough data | Not enough data | 
| **Ad Tag Management** | Not enough data | Not enough data | 

#### Targeting & Personalization - Publisher Ad Server

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Geo-Targeting** | Not enough data | Not enough data | 
| **A/B Testing for Ads** | Not enough data | Not enough data | 
| **Multi-Device & Cross-Platform Delivery** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **Frequency Capping** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 

#### Monetization & Reporting - Publisher Ad Server

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Header Bidding Support** | Not enough data | Not enough data | 
| **Ad Revenue Share & Payout Management** | Not enough data | Not enough data | 
| **Revenue Forecasting** | Not enough data | Not enough data | 
| **Performance & Engagement Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Publisher Ad Server

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | N/A | N/A |
| **Swan AI** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### AI Personalization - Personalization

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Predictive Recommendations** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 
| **Adaptive Content** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAS Customer Intelligence 360** | 8.8/10 | 25 |
| **Swan AI** | N/A | N/A |

#### Marketing Operations

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **ROI Tracking** | 8.8 (24 reviews) | Not enough data | 
| **Data Collection** | 8.9 (24 reviews) | Not enough data | 
| **Customer Insights** | 9.1 (25 reviews) | Not enough data | 
| **Multi-User Access** | 9.0 (24 reviews) | Not enough data | 
| **Spend Management** | 8.7 (23 reviews) | Not enough data | 
| **White Label** | 8.5 (23 reviews) | Not enough data | 

#### Campaign Activity

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Campaign Insights** | 9.0 (24 reviews) | Not enough data | 
| **Reports and Dashboards** | 8.6 (23 reviews) | Not enough data | 
| **Campaign Stickiness** | 8.9 (24 reviews) | Not enough data | 
| **Multichannel Tracking** | 8.9 (24 reviews) | Not enough data | 
| **Brand Optimization** | 9.3 (24 reviews) | Not enough data | 
| **Predictive Analytics** | 8.4 (23 reviews) | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)

**Unique to SAS Customer Intelligence 360 (7):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server), [Personalization Software](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Unique to Swan AI (3):** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics), [Retail Analytics Software](https://www.g2.com/categories/retail-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | SAS Customer Intelligence 360 | Swan AI | 
|---|---|---|
| **Small-Business** | 22.5% | 19.0% | 
| **Mid-Market** | 45.8% | 38.1% | 
| **Enterprise** | 31.7% | 42.9% | 

### By Industry

#### SAS Customer Intelligence 360

- **Marketing and Advertising:** 12.2%
- **Banking:** 10.1%
- **Information Technology and Services:** 7.2%
- **Telecommunications:** 6.5%
- **Consulting:** 5.8%
- **Financial Services:** 5.0%
- **Retail:** 4.3%
- **Market Research:** 4.3%
- **Education Management:** 3.6%
- **Higher Education:** 3.6%
- **Other:** 37.4%

#### Swan AI

- **Retail:** 66.7%
- **Consulting:** 14.3%
- **Pharmaceuticals:** 4.8%
- **Information Technology and Services:** 4.8%
- **Cosmetics:** 4.8%
- **Computer Software:** 4.8%

---
## Alternatives

### Alternatives to SAS Customer Intelligence 360

- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4629 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1411 reviews)
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### Alternatives to Swan AI

- [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (767 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1411 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4629 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2378 reviews)
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- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1225 reviews)
- [Totango](https://www.g2.com/products/totango/reviews) — 4.3/5 stars (1150 reviews)
- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (825 reviews)
- [Catalyst](https://www.g2.com/products/totango-catalyst/reviews) — 4.5/5 stars (660 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (637 reviews)

---
## Top Discussions

### SAS Customer Intelligence 360

No discussions available for this product.

### Swan AI

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/sas-customer-intelligence-360-sas-vs-swan-ai)