# SAP Sales Cloud vs Sugar Sell Comparison
---
## AI Generated Summary
- **G2 reviewers report** that SAP Sales Cloud excels in providing a comprehensive view of customer interactions, with users highlighting its ability to keep all customer data, leads, and sales activities in one place. This feature enhances tracking opportunities and following up efficiently, which is crucial for effective sales management.
- **Users say** that Sugar Sell shines in automating repetitive tasks, such as follow-ups and data entry. This automation allows sales reps to focus more on selling rather than administrative duties, making it a valuable tool for teams looking to streamline their processes.
- **According to verified reviews** , SAP Sales Cloud is praised for its intuitive mobile access, enabling users to manage deals and customer interactions from anywhere. This flexibility is particularly beneficial for sales professionals who are often on the go.
- **Reviewers mention** that Sugar Sell's unlimited, no-code customization feature is a standout, allowing businesses to tailor the CRM to their specific needs. This adaptability is especially appreciated by users with unique sales processes, as it helps align the software with their operational requirements.
- **Users highlight** that SAP Sales Cloud offers a user-friendly dashboard that simplifies the submission of sales orders. This ease of use contributes to a smoother workflow, making it easier for teams to manage their sales activities effectively.
- **G2 reviewers note** that while Sugar Sell provides a unified view of customer interactions, it may not match the overall satisfaction and quality metrics of SAP Sales Cloud, which boasts a higher G2 Score and more positive recent feedback, indicating a stronger performance in user experience and support.



| | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 3.8 out of 5 | 
| **Total Reviews** | 998 | 776 | 
| **Largest Market Segment** | Enterprise (44.0% of reviews) | Mid-Market (48.4% of reviews) | 
| **Entry Level Price** | No pricing available | $19.00 Per Month | 

---
## Top Pros & Cons

### SAP Sales Cloud

Pros:
- Ease of Use (101 reviews)
- Integrations (65 reviews)

Cons:
- Learning Curve (86 reviews)
- Limited Customization (49 reviews)

### Sugar Sell

Pros:
- Ease of Use (15 reviews)
- Easy Customization (12 reviews)

Cons:
- Integration Issues (9 reviews)
- Bugs (6 reviews)

---
## Ratings Comparison
| Rating | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
  | **Meets Requirements** | 8.5 (710 reviews) | 8.0 (613 reviews) | 
  | **Ease of Use** | 7.9 (723 reviews) | 7.6 (649 reviews) | 
  | **Ease of Setup** | 8.1 (406 reviews) | 7.2 (346 reviews) | 
  | **Ease of Admin** | 8.0 (262 reviews) | 7.6 (319 reviews) | 
  | **Quality of Support** | 8.3 (679 reviews) | 7.7 (556 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (262 reviews) | 7.8 (303 reviews) | 
  | **Product Direction (% positive)** | 8.5 (682 reviews) | 7.0 (600 reviews) | 

---
## Pricing

### SAP Sales Cloud

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Sugar Sell

#### Entry-Level Pricing

Plan: Sell Essentials

Price: $19.00 Per Month

Description: 3 Users Minimum. Sales force automation for growing teams needing 3-5 seats with basic support and ease of upgrade.

Key Features:
- Account Management 
- Contact Management
- Lead Management

[Browse all 6 editions](https://www.g2.com/products/sugar-sell/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **SAP Sales Cloud** | 8.1/10 | 621 |
| **Sugar Sell** | 7.6/10 | 598 |

#### Sales Force Automation

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Contact & Account Management** | 8.3 (479 reviews) ✓ Verified | 8.2 (502 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | 8.2 (314 reviews) | 7.6 (322 reviews) | 
| **Opportunity & Pipeline Mgmt.** | 8.3 (443 reviews) ✓ Verified | 7.8 (469 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.3 (457 reviews) ✓ Verified | 7.7 (487 reviews) ✓ Verified | 
| **Territory & Quota Management** | 8.1 (406 reviews) ✓ Verified | 7.2 (358 reviews) ✓ Verified | 
| **Desktop Integration** | 8.1 (430 reviews) ✓ Verified | 7.4 (412 reviews) ✓ Verified | 
| **Product & Price List Management** | 8.1 (429 reviews) ✓ Verified | 7.3 (346 reviews) ✓ Verified | 
| **Quote & Order Management** | 8.2 (434 reviews) ✓ Verified | 7.4 (348 reviews) ✓ Verified | 
| **Customer Contract Management** | 8.2 (448 reviews) ✓ Verified | 7.7 (376 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Email Marketing** | 7.9 (381 reviews) ✓ Verified | 7.1 (354 reviews) ✓ Verified | 
| **Campaign Management** | 8.2 (305 reviews) | 7.2 (361 reviews) ✓ Verified | 
| **Lead Management** | 8.4 (408 reviews) ✓ Verified | 7.9 (427 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 8.1 (348 reviews) ✓ Verified | 7.0 (312 reviews) ✓ Verified | 

#### Customer Support

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Case Management** | 8.4 (412 reviews) ✓ Verified | 7.9 (386 reviews) ✓ Verified | 
| **Customer Support Portal** | 8.2 (422 reviews) ✓ Verified | 7.6 (348 reviews) ✓ Verified | 
| **Knowledge Base** | 8.2 (419 reviews) ✓ Verified | 7.7 (358 reviews) ✓ Verified | 
| **Call Center Features** | 8.0 (381 reviews) ✓ Verified | 7.4 (292 reviews) | 
| **Support Analytics** | 8.2 (410 reviews) ✓ Verified | 7.7 (313 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Reporting** | 8.2 (466 reviews) ✓ Verified | 7.7 (470 reviews) ✓ Verified | 
| **Dashboards** | 8.2 (464 reviews) ✓ Verified | 8.0 (476 reviews) ✓ Verified | 
| **Forecasting** | 8.2 (421 reviews) ✓ Verified | 7.4 (367 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Social Collaboration Features** | 8.1 (270 reviews) | 7.2 (269 reviews) ✓ Verified | 
| **Social Network Integration** | 8.0 (217 reviews) | 7.2 (267 reviews) ✓ Verified | 
| **Mobile User Support** | 7.8 (341 reviews) ✓ Verified | 7.4 (331 reviews) ✓ Verified | 

#### Platform

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Customization** | 8.0 (293 reviews) ✓ Verified | 8.2 (260 reviews) ✓ Verified | 
| **Workflow Capability** | 8.3 (290 reviews) ✓ Verified | 7.8 (255 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.5 (293 reviews) ✓ Verified | 8.1 (268 reviews) ✓ Verified | 
| **Internationalization** | 8.3 (260 reviews) ✓ Verified | 7.9 (168 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 8.2 (269 reviews) ✓ Verified | 8.2 (214 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | 8.4 (276 reviews) ✓ Verified | 7.5 (216 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.3 (299 reviews) ✓ Verified | 7.6 (257 reviews) ✓ Verified | 
| **Output Document Generation** | 8.3 (281 reviews) ✓ Verified | 7.2 (199 reviews) ✓ Verified | 

#### Integration

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (288 reviews) ✓ Verified | 7.6 (260 reviews) ✓ Verified | 
| **Integration APIs** | 8.2 (272 reviews) ✓ Verified | 7.7 (202 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 8.1 (251 reviews) ✓ Verified | 7.3 (198 reviews) ✓ Verified | 

#### Generative AI

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **AI Text Generation** | 7.5 (138 reviews) | 6.3 (28 reviews) | 

#### Agentic AI - CRM

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (42 reviews) | Not enough data | 
| **Multi-step Planning** | 7.3 (41 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (44 reviews) | Not enough data | 
| **Adaptive Learning** | 7.4 (43 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.6 (41 reviews) | Not enough data | 
| **Proactive Assistance** | 7.7 (43 reviews) | Not enough data | 
| **Decision Making** | 7.8 (42 reviews) | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAP Sales Cloud** | 8.5/10 | 147 |
| **Sugar Sell** | N/A | N/A |

#### Agentic AI - Sales Analytics

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (12 reviews) | Not enough data | 
| **Cross-system Integration** | 7.9 (11 reviews) | Not enough data | 
| **Adaptive Learning** | 7.8 (12 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.6 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 8.1 (12 reviews) | Not enough data | 

#### Data Sourcing

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Data Sourcing** | 8.6 (133 reviews) | Not enough data | 
| **Exporting & Sharing Data** | 8.8 (131 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 8.6 (128 reviews) | Not enough data | 
| **Interactive Dashboards** | 9.0 (131 reviews) | Not enough data | 
| **Data Segmentation** | 8.6 (131 reviews) | Not enough data | 

#### Predictive Analytics

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Lead Scoring** | 8.8 (128 reviews) | Not enough data | 
| **Opportunity Scoring** | 8.9 (129 reviews) | Not enough data | 
| **Risk Analysis** | 8.7 (134 reviews) | Not enough data | 
| **Live Forecasting** | 8.9 (136 reviews) | Not enough data | 

#### Sales Management

| Feature | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Live Pipeline Management** | 8.6 (134 reviews) | Not enough data | 
| **Sales Gamification** | 8.3 (131 reviews) | Not enough data | 
| **Account-Based Analytics** | 8.8 (134 reviews) | Not enough data | 
| **Activity Tracking** | 9.0 (134 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [CRM Software](https://www.g2.com/categories/crm)

**Unique to SAP Sales Cloud (1):** [Sales Analytics Software](https://www.g2.com/categories/sales-analytics)



---
## Reviewer Demographics

### By Company Size

| Segment | SAP Sales Cloud | Sugar Sell | 
|---|---|---|
| **Small-Business** | 20.0% | 35.1% | 
| **Mid-Market** | 36.0% | 48.4% | 
| **Enterprise** | 44.0% | 16.4% | 

### By Industry

#### SAP Sales Cloud

- **Information Technology and Services:** 13.9%
- **Computer Software:** 4.9%
- **Accounting:** 4.6%
- **Financial Services:** 3.7%
- **Automotive:** 3.3%
- **Consumer Goods:** 3.0%
- **Telecommunications:** 2.8%
- **Retail:** 2.6%
- **Oil & Energy:** 2.3%
- **Consulting:** 2.3%
- **Other:** 56.6%

#### Sugar Sell

- **Information Technology and Services:** 13.2%
- **Computer Software:** 10.5%
- **Marketing and Advertising:** 5.8%
- **Financial Services:** 5.6%
- **Construction:** 2.7%
- **Telecommunications:** 2.5%
- **Internet:** 2.3%
- **Retail:** 2.1%
- **Manufacturing:** 2.1%
- **Real Estate:** 2.0%
- **Other:** 51.2%

---
## Alternatives

### Alternatives to SAP Sales Cloud

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13793 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3041 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (950 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (477 reviews)
- [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) — 4.2/5 stars (941 reviews)

### Alternatives to Sugar Sell

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13793 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3041 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1231 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1111 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (950 reviews)

---
## Top Discussions

### SAP Sales Cloud

- Title: [What is CRM features?](https://www.g2.com/discussions/what-is-crm-features) — 2 comments
  > **Top comment:** "Automate & streamline sales activities such as managing leads, sales funnel, sales forecasting, sales executives' performance, and so on by leveraging..."
- Title: [What SAP components are included in SAP CRM?](https://www.g2.com/discussions/sap-cloud-for-customer-what-sap-components-are-included-in-sap-crm) — 1 comment *(includes official response)*
  > **Top comment:** "SAP Sales Cloud is a comprehensive sales automation solution helping organizations streamline Lead to Cash processes, increase sales rep/sales manager..."
- Title: [What SAP components are included in SAP CRM?](https://www.g2.com/discussions/what-sap-components-are-included-in-sap-crm) — 1 comment
  > **Top comment:** "Still learning from these SAP Ocean "
- Title: [Is SAP CRM cloud based?](https://www.g2.com/discussions/is-sap-crm-cloud-based) — 1 comment
  > **Top comment:** "Yes - SAP Sales Cloud is a purpose built, cloud native solution. SAP also has older CRM solutions for on-prem deployment. "
- Title: [What is CRM system in SAP?](https://www.g2.com/discussions/what-is-crm-system-in-sap) — 1 comment *(includes official response)*
  > **Top comment:** "SAP Sales Cloud is a  comprehensive sales automation solution, commonly referred to as a 'sales CRM'. SAP also has integrated cloud marketing, commerce,..."

### Sugar Sell

- Title: [Why did you choose Sugar over something like Salesforce? what benefits do you see?](https://www.g2.com/discussions/why-did-you-choose-sugar-over-something-like-salesforce-what-benefits-do-you-see) — 2 comments, 1 upvote
  > **Top comment:** "I feel that it's easier to use than SalesForce and still offers a lot of power."
- Title: [Why is sugar a CRM?](https://www.g2.com/discussions/why-is-sugar-a-crm) — 1 comment
  > **Top comment:** "Because it's a specialized software that allows an organization to manage communication and other matters with their clients"
- Title: [What is sugar sell?](https://www.g2.com/discussions/what-is-sugar-sell) — 1 comment
  > **Top comment:** "Sugar Sell is a customer relationship management (CRM) system of software."
- Title: [What is the best way to integrate Sugar into other CRM Softwares?](https://www.g2.com/discussions/what-is-the-best-way-to-integrate-sugar-into-other-crm-softwares) — 1 comment, 1 upvote
  > **Top comment:** "Dennis, 

Are you asking how to integrate or whats the best method for integrating?

Or are you asking how to solve your Sugar to MAS integration?"
- Title: [What makes Sugar different from other CRM solutions?](https://www.g2.com/discussions/crm-differentiators) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Sugar is a far more cost effective platform for creating more engaging and extraordinary customer relationships. Sugar offers unparalleled flexibility in..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/sap-sap-sales-cloud-vs-sugar-sell)