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Compare SAP Master Data Governance (MDG) and Syndigo 
At a Glance
Market Segments
Enterprise (48.7% of reviews)
Mid-Market (39.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
SAP Master Data Governance (MDG)
Star Rating
(274)4.4 out of 5
Market Segments
Enterprise (48.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about SAP Master Data Governance (MDG)Syndigo
Star Rating
(187)4.4 out of 5
Market Segments
Mid-Market (39.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SyndigoSAP Master Data Governance (MDG) vs Syndigo
When assessing the two solutions, reviewers found SAP Master Data Governance (MDG) easier to use. However, Syndigo is easier to set up and administer. Reviewers also preferred doing business with Syndigo overall.
- Reviewers felt that SAP Master Data Governance (MDG) meets the needs of their business better than Syndigo.
- When comparing quality of ongoing product support, reviewers felt that Syndigo is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of SAP Master Data Governance (MDG) over Syndigo.
Pricing
Entry-Level Pricing
SAP Master Data Governance (MDG)
No pricing availableSyndigo
No pricing availableFree Trial
SAP Master Data Governance (MDG)
Free Trial is available
Syndigo
No trial information availableRatings
Meets Requirements
8.8
198
8.7
158
Ease of Use
8.6
213
8.1
160
Ease of Setup
7.8
129
8.3
100
Ease of Admin
7.8
92
8.9
86
Quality of Support
8.5
197
9.3
157
Has the product been a good partner in doing business?
8.5
97
9.4
88
Product Direction (% positive)
9.6
196
8.4
158
Features by Category
Interface and Performance
Not enough data
7.9
42
|
Verified
Not enough data
7.7
39
|
Verified
Not enough data
8.5
42
|
Verified
Not enough data
8.3
41
|
Verified
Not enough data
7.7
34
Asset Management
Not enough data
8.6
38
|
Verified
Not enough data
7.1
35
|
Verified
Not enough data
7.3
35
|
Verified
Not enough data
6.9
30
|
Verified
Not enough data
7.6
31
Not enough data
5.8
28
Not enough data
6.9
29
Not enough data
7.4
31
Media Types
Not enough data
8.3
38
|
Verified
Not enough data
7.7
33
|
Verified
Not enough data
8.2
41
|
Verified
Administration
Not enough data
8.0
37
|
Verified
Not enough data
8.6
40
|
Verified
Not enough data
8.3
36
Not enough data
6.6
30
Not enough data
7.2
31
Agentic AI - Digital Asset Management
Not enough data
5.8
6
Administration
8.6
119
Not enough data
Feature Not Available
Not enough data
8.6
118
Not enough data
8.3
114
Not enough data
Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8
98
Not enough data
8.7
99
Not enough data
Feature Not Available
Not enough data
Compliance
8.7
110
Not enough data
8.3
115
Not enough data
8.5
111
Not enough data
8.6
112
Not enough data
Security
8.8
94
Not enough data
8.8
95
Not enough data
8.5
93
Not enough data
Data Quality
8.6
116
Not enough data
8.7
114
Not enough data
8.6
118
Not enough data
Maintainence
8.8
99
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
8.0
19
Not enough data
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.3
14
Not enough data
9.0
14
Not enough data
8.3
14
Not enough data
7.2
13
Not enough data
7.4
14
Not enough data
7.1
14
Administration
Not enough data
8.8
14
Not enough data
7.9
13
Not enough data
7.8
13
Generative AI
Not enough data
7.2
12
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
8.6
40
Not enough data
7.3
40
Not enough data
8.3
46
Not enough data
8.6
41
Not enough data
7.5
38
Not enough data
8.2
48
Not enough data
8.4
45
Optimization
Not enough data
8.1
45
Not enough data
8.3
43
Not enough data
8.1
39
Analytics
Not enough data
7.1
37
Not enough data
7.7
39
Not enough data
8.0
40
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Retail Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
8.7
100
9.0
17
8.8
100
9.2
16
Feature Not Available
8.2
13
Feature Not Available
8.6
13
Functionality
8.7
99
9.0
14
8.6
97
8.0
11
8.7
99
8.5
14
8.5
105
9.2
14
Security
9.2
106
9.4
14
8.8
101
9.1
11
Data management - Catalog Management
Not enough data
8.6
11
Not enough data
8.3
11
Not enough data
8.6
11
Not enough data
8.2
11
Product catalogs - Catalog Management
Not enough data
8.8
11
Not enough data
7.9
11
Not enough data
7.5
10
Integration - Catalog Management
Not enough data
7.9
11
Not enough data
7.4
11
Analytics and Reporting - Catalog Management
Not enough data
8.0
11
Not enough data
7.9
11
Agentic AI - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
SAP Master Data Governance (MDG) and Syndigo are categorized as Master Data Management (MDM)
Unique Categories
SAP Master Data Governance (MDG) is categorized as SAP Store and Data Governance
Syndigo is categorized as Retail Intelligence, E-Commerce Analytics, Product Information Management (PIM), Digital Asset Management, Catalog Management, and Experience Management
Reviews
Reviewers' Company Size
SAP Master Data Governance (MDG)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Syndigo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
12.9%
Pharmaceuticals
6.9%
Retail
4.3%
Computer Software
4.3%
Consulting
3.9%
Other
67.7%
Consumer Goods
21.8%
Retail
13.4%
Food & Beverages
10.1%
Food Production
5.6%
Building Materials
5.6%
Other
43.6%
Discussions
Is there a guide on using MDG CONSOLIDATION
4 Comments
RV
HI SAP MDG Folks Read more
How MDG integrate with SAP hybris
2 Comments
Official Response from SAP Master Data Governance (MDG)
Please see the following integration guides: ...Read more
What is the roadmap to make it less more business user friendly and less technical.
1 Comment
Official Response from SAP Master Data Governance (MDG)
Roadmap information is available here: https://www.sap.com/products/roadmaps.htmlRead more
What is Syndigo, The Active Content Engine used for?
1 Comment
JP
As the first Active Content Engine, Syndigo powers the continual flow of data and content throughout the entire commerce ecosystem— accelerating information...Read more
Syndigo has no more discussions with answers
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