# SAP Engagement Cloud (formerly SAP Emarsys) vs Symplify Communication Comparison
---
## AI Generated Summary
- **G2 reviewers report** that SAP Engagement Cloud excels in user experience, with many praising its **intuitive dashboard** that simplifies the process of creating automations and campaigns. Users appreciate the minimal learning curve, allowing them to focus on their marketing efforts rather than troubleshooting.
- **Users say** that Symplify Communication offers exceptional customer support, highlighting the **personal assistance** and professional guidance provided during onboarding. This support helps users maximize the platform&#39;s capabilities, making it a strong choice for those who value hands-on assistance.
- **According to verified reviews** , SAP Engagement Cloud has a significantly higher overall satisfaction score compared to Symplify Communication. Users frequently mention the platform&#39;s ability to integrate relational data from other systems, enhancing their marketing strategies and customer communications.
- **Reviewers mention** that while Symplify Communication has a user-friendly interface, it shines particularly in features like **A/B testing** and **dynamic segmentation**. Users find these tools effective for optimizing content and targeting specific audiences, which can lead to improved campaign performance.
- **G2 reviewers highlight** that SAP Engagement Cloud&#39;s implementation process is generally straightforward, but some users have noted challenges with setup. In contrast, Symplify Communication is praised for its ease of use, making it accessible for teams with varying levels of technical expertise.
- **Users report** that while SAP Engagement Cloud provides solid marketing automation features, Symplify Communication outperforms it in areas like **campaign performance tracking** and **data quality management**. This makes Symplify a compelling option for businesses focused on detailed analytics and reporting.



| | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 635 | 37 | 
| **Largest Market Segment** | Mid-Market (53.2% of reviews) | Small-Business (42.9% of reviews) | 
| **Entry Level Price** | $ | No pricing available | 

---
## Top Pros & Cons

### SAP Engagement Cloud (formerly SAP Emarsys)

Pros:
- Ease of Use (76 reviews)
- Automation (61 reviews)

Cons:
- Missing Features (43 reviews)
- Learning Curve (42 reviews)

### Symplify Communication

Pros:
- Analytics (1 reviews)
- Data Analytics (1 reviews)


---
## Ratings Comparison
| Rating | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
  | **Meets Requirements** | 8.3 (406 reviews) | 8.6 (24 reviews) | 
  | **Ease of Use** | 8.2 (413 reviews) | 8.3 (25 reviews) | 
  | **Ease of Setup** | 7.2 (219 reviews) | 7.8 (9 reviews) | 
  | **Ease of Admin** | 8.2 (172 reviews) | 8.3 (8 reviews) | 
  | **Quality of Support** | 8.4 (400 reviews) | 9.3 (25 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (173 reviews) | 9.3 (9 reviews) | 
  | **Product Direction (% positive)** | 8.9 (381 reviews) | 9.4 (21 reviews) | 

---
## Pricing

### SAP Engagement Cloud (formerly SAP Emarsys)

#### Entry-Level Pricing

Plan: ESSENTIAL

Price: $

Description: Achieve your most essential objectives through marketing personalization and automation.


[Browse all 3 editions](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/pricing)

#### Free Trial

No

### Symplify Communication

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.7/10 | 296 |
| **Symplify Communication** | 9.3/10 | 16 |

#### Email Marketing

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Building and Personalizing Emails** | 8.7 (264 reviews) ✓ Verified | 9.5 (13 reviews) ✓ Verified | 
| **Sending Outbound Emails** | 8.7 (249 reviews) ✓ Verified | 9.2 (13 reviews) ✓ Verified | 
| **Manage Email Deliverability** | 8.5 (258 reviews) ✓ Verified | 9.5 (13 reviews) ✓ Verified | 
| **Automated Email Responses** | 8.3 (234 reviews) ✓ Verified | 9.2 (11 reviews) ✓ Verified | 

#### Online Marketing

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Landing Pages and Forms** | 7.0 (158 reviews) ✓ Verified | 9.0 (8 reviews) ✓ Verified | 
| **Dynamic Content** | 8.0 (191 reviews) ✓ Verified | 9.2 (8 reviews) ✓ Verified | 
| **A/B Testing** | 8.1 (218 reviews) ✓ Verified | 9.1 (9 reviews) ✓ Verified | 
| **Mobile Optimized** | 8.0 (215 reviews) ✓ Verified | 8.7 (9 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | 7.8 (158 reviews) | 8.9 (6 reviews) | 

#### Lead Management

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Marketing Lead Database** | 7.9 (174 reviews) ✓ Verified | 9.6 (8 reviews) ✓ Verified | 
| **Data Quality Management** | 7.8 (192 reviews) ✓ Verified | 9.2 (10 reviews) ✓ Verified | 
| **Segmentation** | 8.5 (243 reviews) ✓ Verified | 8.6 (12 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | 7.8 (161 reviews) ✓ Verified | 9.7 (5 reviews) ✓ Verified | 
| **Lead Nurturing** | 8.0 (159 reviews) ✓ Verified | 9.2 (6 reviews) ✓ Verified | 
| **Online Behavior Tracking** | 8.2 (183 reviews) ✓ Verified | 9.3 (5 reviews) ✓ Verified | 
| **Automated Alerts and Tasks** | 7.8 (146 reviews) ✓ Verified | 8.9 (6 reviews) ✓ Verified | 
| **CRM Lead Integration** | 8.2 (144 reviews) ✓ Verified | 9.5 (7 reviews) ✓ Verified | 

#### Campaign Management

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Program Management** | 8.2 (182 reviews) ✓ Verified | 9.7 (6 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | 7.8 (122 reviews) | Not enough data | 
| **Calendaring** | 7.6 (113 reviews) ✓ Verified | 9.7 (5 reviews) ✓ Verified | 
| **Budgeting** | 7.0 (84 reviews) | Not enough data | 

#### Social

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Social Listening** | 7.3 (93 reviews) | Not enough data | 
| **Social Sharing** | 7.5 (103 reviews) ✓ Verified | Not enough data | 
| **Social Campaigns** | 7.4 (101 reviews) ✓ Verified | Not enough data | 
| **Social Media Engagement** | 7.4 (93 reviews) ✓ Verified | 9.7 (5 reviews) ✓ Verified | 
| **Social Media Advertising** | 7.5 (104 reviews) ✓ Verified | Not enough data | 

#### Reporting &amp; Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Basic Reporting** | 8.0 (238 reviews) ✓ Verified | 9.6 (12 reviews) ✓ Verified | 
| **Web Analytics** | 7.8 (176 reviews) ✓ Verified | 9.6 (8 reviews) ✓ Verified | 
| **ROI Analytics** | 7.6 (165 reviews) ✓ Verified | 9.0 (5 reviews) ✓ Verified | 
| **Revenue Analytics** | 7.4 (173 reviews) ✓ Verified | Not enough data | 
| **SEO / Keyword Analytics** | 7.4 (109 reviews) | Not enough data | 

#### Platform

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Customization ** | 7.6 (154 reviews) ✓ Verified | Not enough data | 
| **Workflow Capability** | 8.1 (136 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.5 (152 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 7.9 (106 reviews) ✓ Verified | Not enough data | 
| **Sandbox / Test Environments** | 6.8 (107 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 8.5 (137 reviews) ✓ Verified | Not enough data | 
| **Output Document Generation** | 7.6 (103 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (29 reviews) | Not enough data | 
| **Multi-step Planning** | 6.1 (28 reviews) | Not enough data | 
| **Cross-system Integration** | 6.4 (30 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (29 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (29 reviews) | Not enough data | 
| **Decision Making** | 6.7 (29 reviews) | Not enough data | 

#### Integration

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Data Import &amp; Export Tools** | 7.8 (159 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.6 (152 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 7.4 (117 reviews) ✓ Verified | Not enough data | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.9/10 | 49 |
| **Symplify Communication** | N/A | N/A |

#### Metrics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Sessions - Digital Analytics** | 7.8 (35 reviews) | Not enough data | 
| **Engagement** | 8.1 (38 reviews) | Not enough data | 
| **Entry and Exit Pages** | 8.0 (30 reviews) | Not enough data | 
| **Standard Event Tracking** | 8.0 (34 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.1 (33 reviews) | Not enough data | 
| **Retention** | 8.3 (35 reviews) | Not enough data | 
| **Return** | 7.8 (33 reviews) | Not enough data | 
| **Conversions** | 8.3 (36 reviews) | Not enough data | 
| **Funnels** | 8.0 (33 reviews) | Not enough data | 

#### Reporting

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Real-Time Reporting** | 8.0 (40 reviews) | Not enough data | 
| **Trending** | 8.1 (37 reviews) | Not enough data | 
| **Retroactive Reporting** | 7.8 (35 reviews) | Not enough data | 
| **Segmentation** | 8.6 (39 reviews) | Not enough data | 
| **Mobile Reporting** | 8.1 (37 reviews) | Not enough data | 
| **Unification Across Devices** | 7.9 (32 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 7.7 (37 reviews) | Not enough data | 

#### Other

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **User Data** | 8.2 (35 reviews) | Not enough data | 
| **Site Search Reporting** | 8.0 (32 reviews) | Not enough data | 
| **Load Time Monitoring** | 8.0 (29 reviews) | Not enough data | 
| **Campaign Tracking** | 8.4 (36 reviews) | Not enough data | 
| **E-Commerce** | 8.2 (31 reviews) | Not enough data | 
| **Promotional Messages** | 8.4 (31 reviews) | Not enough data | 
| **Administration Alerts** | 7.7 (34 reviews) | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 7.1 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (8 reviews) | Not enough data | 
| **Decision Making** | 7.1 (8 reviews) | Not enough data | 

#### Administration

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **API / Integrations** | 7.1 (38 reviews) | Not enough data | 
| **QA Testing** | 7.5 (36 reviews) | Not enough data | 
| **Performance and Reliability** | 8.3 (40 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.5 (40 reviews) | Not enough data | 

### Transactional Email

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.1/10 | 100 |
| **Symplify Communication** | N/A | N/A |

#### Administration

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Template Creation** | 8.2 (82 reviews) | Not enough data | 
| **Preset Template Availability** | 7.9 (75 reviews) | Not enough data | 
| **Custom Unsubscribe** | 7.8 (75 reviews) | Not enough data | 
| **Email Segmentation** | 8.6 (85 reviews) | Not enough data | 
| **Detailed Server Logs** | 7.1 (58 reviews) | Not enough data | 
| **Notifications** | 7.8 (65 reviews) | Not enough data | 

#### Integrations

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Webhooks** | 7.8 (48 reviews) | Not enough data | 
| **Event Tracking API** | 7.8 (58 reviews) | Not enough data | 
| **Mail Send API** | 8.0 (58 reviews) | Not enough data | 
| **Spam Filter Testing** | 7.7 (58 reviews) | Not enough data | 

#### Platform

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Custom Tracking Domain** | 8.1 (55 reviews) | Not enough data | 
| **Multiple Domains** | 7.9 (54 reviews) | Not enough data | 
| **Dedicated IP** | 8.3 (49 reviews) | Not enough data | 
| **Documentation** | 7.8 (64 reviews) | Not enough data | 
| **Sender Reputation Management** | 8.2 (59 reviews) | Not enough data | 
| **Tracking &amp; Reporting** | 8.4 (73 reviews) | Not enough data | 
| **Enterprise Scalability** | 8.0 (55 reviews) | Not enough data | 
| **Performance and Reliability** | 8.4 (70 reviews) | Not enough data | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.5/10 | 106 |
| **Symplify Communication** | N/A | N/A |

#### Diagnosis

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **IP Address ** | 6.9 (61 reviews) | Not enough data | 
| **Domains** | 7.3 (66 reviews) | Not enough data | 
| **Content ** | 7.8 (72 reviews) | Not enough data | 
| **Policy Compliance** | 7.4 (65 reviews) | Not enough data | 

#### Tracking

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Processing Time** | 7.3 (70 reviews) | Not enough data | 
| **Placement ** | 7.1 (61 reviews) | Not enough data | 
| **Open Rate** | 8.2 (86 reviews) | Not enough data | 
| **Time to Open** | 8.0 (80 reviews) | Not enough data | 
| **Alerts** | 7.3 (59 reviews) | Not enough data | 

#### Reporting

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Campaign Performance** | 8.2 (93 reviews) | Not enough data | 
| **Domain Reputation** | 7.6 (80 reviews) | Not enough data | 
| **Brand Reputation** | 7.6 (72 reviews) | Not enough data | 
| **Blacklist and Whitelist** | 7.6 (77 reviews) | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (18 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (18 reviews) | Not enough data | 
| **Adaptive Learning** | 7.2 (18 reviews) | Not enough data | 
| **Proactive Assistance** | 6.3 (18 reviews) | Not enough data | 
| **Decision Making** | 7.2 (18 reviews) | Not enough data | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.8/10 | 12 |
| **Symplify Communication** | N/A | N/A |

#### Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Web Analytics** | 8.8 (8 reviews) | Not enough data | 
| **Campaign Tracking** | 8.8 (8 reviews) | Not enough data | 
| **Audience Insights** | 9.0 (8 reviews) | Not enough data | 
| **Reports &amp; Dashboards** | 8.9 (9 reviews) | Not enough data | 
| **Personalization** | 8.1 (8 reviews) | Not enough data | 
| **Marketing Automation** | 9.1 (9 reviews) | Not enough data | 

#### Content Management

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Customizable Templated Workflows** | 9.2 (10 reviews) | Not enough data | 
| **Asset Management** | 8.5 (9 reviews) | Not enough data | 
| **Portals and Sites** | Feature Not Available | Not enough data | 

#### Design &amp; Development

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **No-Code App Development** | 9.0 (8 reviews) | Not enough data | 
| **Low-Code App Development** | 9.0 (8 reviews) | Not enough data | 
| **Self-Service Capabilities** | 8.2 (10 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Platforms

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Location-Based Marketing

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.3/10 | 16 |
| **Symplify Communication** | N/A | N/A |

#### Administration

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Integration** | 7.0 (10 reviews) | Not enough data | 
| **Geofencing** | 7.0 (10 reviews) | Not enough data | 
| **Wi-Fi Marketing** | 6.5 (9 reviews) | Not enough data | 
| **Beacons** | 6.5 (8 reviews) | Not enough data | 
| **IP Geolocation** | 7.5 (10 reviews) | Not enough data | 

#### Agentic AI - Location-Based Marketing Features

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### Marketing

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Geolocation** | 7.7 (11 reviews) | Not enough data | 
| **Campaign Automation** | 8.0 (10 reviews) | Not enough data | 
| **Analytics** | 8.2 (11 reviews) | Not enough data | 
| **Security Compliance** | 7.6 (11 reviews) | Not enough data | 

### E-Commerce Personalization

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.2/10 | 142 |
| **Symplify Communication** | N/A | N/A |

#### Visitor Behavior

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Monitoring** | 8.5 (94 reviews) ✓ Verified | Not enough data | 
| **Targeting** | 8.8 (101 reviews) ✓ Verified | Not enough data | 
| **Guided Selling** | 8.2 (79 reviews) ✓ Verified | Not enough data | 

#### Templates

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Library** | 8.0 (96 reviews) ✓ Verified | Not enough data | 
| **Customization** | 8.6 (98 reviews) ✓ Verified | Not enough data | 
| **Optimization** | 8.5 (95 reviews) ✓ Verified | Not enough data | 

#### Personalization

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Recommendation** | 8.6 (104 reviews) ✓ Verified | Not enough data | 
| **Content** | 8.4 (93 reviews) ✓ Verified | Not enough data | 
| **Cart Abandonment** | 8.5 (96 reviews) ✓ Verified | Not enough data | 
| **Search** | 8.4 (69 reviews) ✓ Verified | Not enough data | 
| **Personalization Engine** | 8.7 (86 reviews) ✓ Verified | Not enough data | 
| **Product Recommendations** | 8.6 (100 reviews) ✓ Verified | Not enough data | 
| **A/B Testing** | 8.5 (96 reviews) ✓ Verified | Not enough data | 
| **Personalized Messaging** | 8.7 (92 reviews) ✓ Verified | Not enough data | 

#### Multichannel

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Web** | 8.3 (86 reviews) ✓ Verified | Not enough data | 
| **Email** | 8.9 (117 reviews) ✓ Verified | Not enough data | 
| **Mobile** | 8.4 (89 reviews) ✓ Verified | Not enough data | 

#### Administration 

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Marketing Campaigns** | 8.7 (105 reviews) ✓ Verified | Not enough data | 
| **Reports &amp; Analytics** | 8.5 (111 reviews) ✓ Verified | Not enough data | 
| **User Data** | 8.5 (102 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 8.2 (90 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - E-Commerce Personalization

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Natural Language Interaction** | 5.2 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 5.4 (8 reviews) | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.5/10 | 33 |
| **Symplify Communication** | 9.2/10 | 8 |

#### Campaigns

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Customize** | 7.7 (24 reviews) | 9.6 (8 reviews) | 
| **Scheduling** | 8.3 (26 reviews) | 9.6 (8 reviews) | 
| **Retarget** | 7.9 (24 reviews) | Not enough data | 
| **Segmentation** | 8.3 (27 reviews) | 9.3 (7 reviews) | 
| **Triggered Notifications** | 8.0 (24 reviews) | 9.4 (6 reviews) | 

#### Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Campaign Performance** | 7.6 (24 reviews) | 9.3 (7 reviews) | 
| **Audience Insights** | 7.3 (24 reviews) | 9.0 (7 reviews) | 

#### Optimization

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **A/B Testing** | 7.6 (24 reviews) | 9.8 (7 reviews) | 
| **Personalization** | 8.2 (25 reviews) | 9.0 (8 reviews) | 
| **Rich Notifications** | 7.0 (22 reviews) | 9.0 (5 reviews) | 
| **Integrations** | 7.4 (23 reviews) | 8.3 (6 reviews) | 

#### Agentic AI - Push Notification

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (13 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (13 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (13 reviews) | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.4/10 | 27 |
| **Symplify Communication** | N/A | N/A |

#### Segmentation

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **A/B Testing** | 8.8 (20 reviews) | Not enough data | 
| **Customer Profiles** | 8.9 (19 reviews) | Not enough data | 

#### Targeting

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Behavioral Targeting** | 8.7 (19 reviews) | Not enough data | 
| **Contextual Targeting** | 8.3 (17 reviews) | Not enough data | 

#### Triggered Content

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Geofencing** | 8.1 (15 reviews) | Not enough data | 
| **Triggered Emails** | 8.9 (21 reviews) | Not enough data | 
| **Triggered Messages** | 8.9 (19 reviews) | Not enough data | 

#### Personalized Content

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Recommendation Engine** | 8.4 (20 reviews) | Not enough data | 
| **Personalized Discounts** | 9.0 (15 reviews) | Not enough data | 
| **Website Personalization** | 8.6 (17 reviews) | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 8.1 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (6 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.8 (6 reviews) | Not enough data | 
| **Proactive Assistance** | 7.8 (6 reviews) | Not enough data | 
| **Decision Making** | 8.1 (6 reviews) | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | N/A | N/A |
| **Symplify Communication** | 8.3/10 | 7 |

#### Templates

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Text and Themes** | Not enough data | 8.8 (7 reviews) ✓ Verified | 
| **Stock Images** | Not enough data | 8.1 (6 reviews) | 
| **Proofing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 

#### Edit

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Pre-Made** | Not enough data | Not enough data | 
| **Build** | Not enough data | 8.3 (6 reviews) ✓ Verified | 
| **HTML** | Not enough data | Feature Not Available | 

#### Logistics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Analytics** | Not enough data | 9.2 (6 reviews) ✓ Verified | 
| **Issues** | Not enough data | 7.8 (6 reviews) ✓ Verified | 
| **Integrations** | Not enough data | 7.8 (6 reviews) ✓ Verified | 
| **Shareable Link** | Not enough data | Not enough data | 

#### Generative AI

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.1/10 | 31 |
| **Symplify Communication** | N/A | N/A |

#### Text Messaging

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Bulk SMS** | 8.3 (23 reviews) | Not enough data | 
| **Two-Way Text Messaging** | 7.4 (18 reviews) | Not enough data | 
| **Text Scheduler** | 8.5 (24 reviews) | Not enough data | 
| **Automatic Replies** | 7.7 (17 reviews) | Not enough data | 
| **Automatic URL Shortening** | 8.0 (20 reviews) | Not enough data | 
| **MMS Marketing** | 7.1 (18 reviews) | Not enough data | 
| **Personalization** | 8.3 (23 reviews) | Not enough data | 
| **Transactional SMS** | 7.9 (19 reviews) | Not enough data | 

#### SMS Platform

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Reporting** | 7.8 (23 reviews) | Not enough data | 
| **Automation** | 8.6 (23 reviews) | Not enough data | 
| **White Label** | 7.4 (17 reviews) | Not enough data | 
| **Text-to-Landline** | 6.9 (15 reviews) | Not enough data | 
| **Short Codes** | 7.1 (16 reviews) | Not enough data | 
| **API Integration** | 8.2 (19 reviews) | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 5.4 (9 reviews) | Not enough data | 
| **Multi-step Planning** | 5.4 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 6.1 (9 reviews) | Not enough data | 
| **Natural Language Interaction** | 5.6 (9 reviews) | Not enough data | 
| **Proactive Assistance** | 5.2 (9 reviews) | Not enough data | 
| **Decision Making** | 5.6 (9 reviews) | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.2/10 | 59 |
| **Symplify Communication** | 9.1/10 | 6 |

#### Platform Basics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Dynamic Segmentation** | 8.6 (50 reviews) | 10.0 (5 reviews) ✓ Verified | 
| **Journey Optimization** | 8.6 (48 reviews) | 9.0 (5 reviews) ✓ Verified | 

#### Platform Data

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Journey Reporting** | 8.1 (45 reviews) | 8.3 (5 reviews) ✓ Verified | 
| **Trends Reporting** | 8.0 (47 reviews) | 9.0 (5 reviews) ✓ Verified | 
| **Dashboards** | 8.4 (51 reviews) | 9.3 (5 reviews) ✓ Verified | 
| **Advanced Data Filtering** | 7.9 (44 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Journey Mapping** | 7.8 (44 reviews) | Not enough data | 
| **Integrations** | 8.1 (42 reviews) | 9.0 (5 reviews) ✓ Verified | 
| **Automated Alerts** | 7.9 (40 reviews) | Not enough data | 

#### Agentic AI - Customer Journey Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (10 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (10 reviews) | Not enough data | 
| **Adaptive Learning** | 8.0 (10 reviews) | Not enough data | 
| **Proactive Assistance** | 8.3 (9 reviews) | Not enough data | 

### Loyalty Management

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.0/10 | 28 |
| **Symplify Communication** | N/A | N/A |

#### Loyalty Experience

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Loyalty Engine** | 8.4 (15 reviews) | Not enough data | 
| **Rewards** | 8.6 (15 reviews) | Not enough data | 
| **Membership** | 8.4 (17 reviews) | Not enough data | 
| **Personalization** | 8.5 (22 reviews) | Not enough data | 
| **Gamification** | 7.4 (12 reviews) | Not enough data | 
| **Loyalty Cards** | 7.8 (13 reviews) | Not enough data | 

#### Loyalty Platform

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Communication Tools** | 8.7 (15 reviews) | Not enough data | 
| **Customer Relationship Management (CRM)** | 8.7 (18 reviews) | Not enough data | 
| **Loyalty Analytics** | 8.3 (15 reviews) | Not enough data | 
| **Localization** | 8.5 (16 reviews) | Not enough data | 
| **Integrations** | 8.8 (18 reviews) | Not enough data | 

#### Agentic AI - Loyalty Management

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 7.2 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 7.3 (5 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (6 reviews) | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | N/A | N/A |
| **Symplify Communication** | N/A | N/A |

#### Performance Optimization &amp; Learning - AI Marketing Agents

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | 

#### Audience Intelligence &amp; Segmentation - AI Marketing Agents 

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Lookalike Audience Modeling** | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | 

#### Integrations &amp; Data Connectivity - AI Marketing Agents 

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Event &amp; Data Ingestion** | Not enough data | Not enough data | 
| **CRM &amp; CDP Integration** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 7.6/10 | 91 |
| **Symplify Communication** | N/A | N/A |

#### Analysis

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Application Attribution** | 8.0 (43 reviews) | Not enough data | 
| **Campaign Analysis** | 8.3 (69 reviews) ✓ Verified | Not enough data | 
| **Uninstall Tracking** | 7.7 (38 reviews) | Not enough data | 
| **Custom Dashboards** | 8.1 (54 reviews) | Not enough data | 

#### Campaigns

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Proximity Marketing** | 7.9 (42 reviews) ✓ Verified | Not enough data | 
| **Push Notifications** | 8.4 (46 reviews) ✓ Verified | Not enough data | 
| **Bulk SMS** | 8.4 (39 reviews) ✓ Verified | Not enough data | 
| **Two-Way Text Messaging** | 7.8 (32 reviews) | Not enough data | 
| **Email Campaigns** | 9.1 (64 reviews) | Not enough data | 
| **Audience Segmentation** | 8.8 (62 reviews) | Not enough data | 

#### Engagement

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Coupons and Promotions** | 8.1 (52 reviews) | Not enough data | 

#### Platform

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Optimization** | 8.4 (59 reviews) | Not enough data | 
| **Integrations - Mobile Marketing** | 8.1 (28 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 8.3 (43 reviews) | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 6.0 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 5.4 (9 reviews) | Not enough data | 
| **Adaptive Learning** | 6.0 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (7 reviews) | Not enough data | 
| **Decision Making** | 7.4 (7 reviews) | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | 8.1/10 | 112 |
| **Symplify Communication** | N/A | N/A |

#### Marketing Operations

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **ROI Tracking** | 8.0 (70 reviews) ✓ Verified | Not enough data | 
| **Data Collection** | 8.5 (83 reviews) ✓ Verified | Not enough data | 
| **Customer Insights** | 8.3 (80 reviews) ✓ Verified | Not enough data | 
| **Multi-User Access** | 8.8 (81 reviews) ✓ Verified | Not enough data | 
| **Spend Management** | Feature Not Available | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 

#### Campaign Activity

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Campaign Insights** | 8.3 (94 reviews) ✓ Verified | Not enough data | 
| **Reports and Dashboards** | 8.4 (101 reviews) ✓ Verified | Not enough data | 
| **Campaign Stickiness** | 8.1 (74 reviews) ✓ Verified | Not enough data | 
| **Multichannel Tracking** | 8.0 (75 reviews) ✓ Verified | Not enough data | 
| **Brand Optimization** | 8.4 (72 reviews) ✓ Verified | Not enough data | 
| **Predictive Analytics** | 8.1 (73 reviews) | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (16 reviews) | Not enough data | 
| **Cross-system Integration** | 7.5 (16 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (16 reviews) | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **SAP Engagement Cloud (formerly SAP Emarsys)** | N/A | N/A |
| **Symplify Communication** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Push Notification Software](https://www.g2.com/categories/push-notification), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics)

**Unique to SAP Engagement Cloud (formerly SAP Emarsys) (12):** [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization), [Location-Based Marketing Software](https://www.g2.com/categories/location-based-marketing), [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Loyalty Management Software](https://www.g2.com/categories/loyalty-management), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Transactional Email Software](https://www.g2.com/categories/transactional-email), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to Symplify Communication (1):** [Email Template Builder Software](https://www.g2.com/categories/email-template-builder)


---
## Reviewer Demographics

### By Company Size

| Segment | SAP Engagement Cloud (formerly SAP Emarsys) | Symplify Communication | 
|---|---|---|
| **Small-Business** | 23.8% | 42.9% | 
| **Mid-Market** | 53.2% | 40.0% | 
| **Enterprise** | 23.0% | 17.1% | 

### By Industry

#### SAP Engagement Cloud (formerly SAP Emarsys)

- **Retail:** 28.3%
- **Apparel &amp; Fashion:** 10.4%
- **Consumer Goods:** 5.3%
- **Marketing and Advertising:** 4.7%
- **Sporting Goods:** 3.9%
- **Leisure, Travel &amp; Tourism:** 3.5%
- **Entertainment:** 2.0%
- **Computer Software:** 2.0%
- **Health, Wellness and Fitness:** 2.0%
- **Internet:** 1.8%
- **Other:** 36.0%

#### Symplify Communication

- **Media Production:** 9.4%
- **Publishing:** 9.4%
- **Airlines/Aviation:** 6.3%
- **Online Media:** 6.3%
- **Pharmaceuticals:** 6.3%
- **Veterinary:** 6.3%
- **Apparel &amp; Fashion:** 3.1%
- **Civic &amp; Social Organization:** 3.1%
- **Computer Games:** 3.1%
- **Construction:** 3.1%
- **Other:** 43.8%

---
## Alternatives

### Alternatives to SAP Engagement Cloud (formerly SAP Emarsys)

- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (524 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1219 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4628 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1685 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (772 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1409 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1356 reviews)
- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (825 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14707 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14849 reviews)

### Alternatives to Symplify Communication

- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14849 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1685 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1356 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14707 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4628 reviews)
- [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) — 4.1/5 stars (3148 reviews)
- [Adobe Campaign](https://www.g2.com/products/adobe-campaign/reviews) — 4.1/5 stars (347 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2575 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1219 reviews)
- [Omnisend](https://www.g2.com/products/omnisend/reviews) — 4.6/5 stars (1210 reviews)

---
## Top Discussions

### SAP Engagement Cloud (formerly SAP Emarsys)

- Title: [Can I add other templates if I don&#39;t want to use html?](https://www.g2.com/discussions/44709-can-i-add-other-templates-if-i-don-t-want-to-use-html) — 2 comments, 1 upvote
  > **Top comment:** "Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a..."
- Title: [how much turnvoer my company need before emarsys is worth.](https://www.g2.com/discussions/how-much-turnvoer-my-company-need-before-emarsys-is-worth) — 1 comment, 1 upvote
  > **Top comment:** "Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover."
- Title: [Why don&#39;t they have support for training in Spanish?](https://www.g2.com/discussions/42614-por-que-no-tienen-soporte-para-las-capacitaciones-en-espanol) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."

### Symplify Communication

- Title: [What is Symplify Communication used for?](https://www.g2.com/discussions/what-is-symplify-communication-used-for) — 1 comment, 1 upvote
  > **Top comment:** "Symplify is the cloud service here to simplify your vital business needs.
FEATURES
AI &amp; Predictive Marketing
Conversion &amp; Experimentation
Omni-Channel..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-symplify-communication)

