Compare SAP Emarsys and Symplify Communication

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At a Glance
Star Rating
SAP Emarsys
SAP Emarsys
Symplify Communication
Symplify Communication
Market Segments
SAP Emarsys
SAP Emarsys
Mid-Market (54.9% of reviews)
Information
Symplify Communication
Symplify Communication
Mid-Market (43.8% of reviews)
Information
Entry-Level Pricing
SAP Emarsys
SAP Emarsys
$
Symplify Communication
Symplify Communication
No pricing available
Featured Products

SAP Emarsys vs Symplify Communication

  • Users report that Emarsys excels in email deliverability management with a score of 8.6, while Symplify Communication shines even brighter with a score of 9.5, indicating a more robust capability in ensuring emails reach their intended recipients.
  • Reviewers mention that Symplify Communication offers superior dynamic content features, scoring 9.2 compared to Emarsys's 8.2, which allows for more personalized marketing efforts tailored to individual user behaviors.
  • G2 users highlight that Symplify Communication's quality of support is notably higher, with a score of 9.3, while Emarsys scores 8.6, suggesting that users may find more responsive and helpful customer service with Symplify.
  • Users on G2 indicate that Emarsys has a more user-friendly interface for building and personalizing emails, scoring 8.8, but Symplify Communication surpasses this with a score of 9.5, making it easier for marketers to create engaging email campaigns.
  • Reviewers say that Symplify Communication's automated email responses feature is rated at 9.2, outperforming Emarsys's 8.4, which suggests that users may benefit from more effective automation in their email marketing strategies.
  • Users report that Emarsys's landing pages and forms feature is less effective, scoring 7.1, while Symplify Communication achieves a score of 9.0, indicating a significant advantage in creating effective lead capture tools.

Pricing
Entry-Level Pricing
SAP Emarsys
ESSENTIAL
$
Browse all 3 pricing plans
Symplify Communication
No pricing available
Free Trial
SAP Emarsys
No trial information available
Symplify Communication
No trial information available
Ratings
Meets Requirements
8.4
335
8.6
24
Ease of Use
8.4
335
8.3
25
Ease of Setup
7.3
157
7.8
9
Ease of Admin
8.2
156
8.3
8
Quality of Support
8.6
335
9.3
25
Has the product been a good partner in doing business?
8.6
157
9.3
9
Product Direction (% positive)
9.1
311
9.4
21
Features by Category
8.1
4,822
9.3
190
Email Marketing
8.8
212
|
Verified
9.5
13
|
Verified
8.8
199
|
Verified
9.2
13
|
Verified
8.6
210
|
Verified
9.5
13
|
Verified
8.4
185
|
Verified
9.2
11
|
Verified
Online Marketing
7.1
113
|
Verified
9.0
8
|
Verified
8.2
147
|
Verified
9.2
8
|
Verified
8.4
172
|
Verified
9.1
9
|
Verified
8.2
169
|
Verified
8.7
9
|
Verified
8.0
115
8.9
6
Lead Management
8.0
134
|
Verified
9.6
8
|
Verified
7.9
150
|
Verified
9.2
10
|
Verified
8.6
194
|
Verified
8.6
12
|
Verified
8.0
120
|
Verified
9.7
5
|
Verified
8.2
117
|
Verified
9.2
6
|
Verified
8.3
143
|
Verified
9.3
5
|
Verified
8.1
107
|
Verified
8.9
6
|
Verified
8.3
105
|
Verified
9.5
7
|
Verified
Campaign Management
8.5
141
|
Verified
9.7
6
|
Verified
8.3
85
Not enough data
7.8
77
|
Verified
9.7
5
|
Verified
7.5
49
Not enough data
Social
7.7
59
Not enough data
8.0
69
|
Verified
Not enough data
7.8
68
|
Verified
Not enough data
7.8
60
|
Verified
9.7
5
|
Verified
7.8
70
|
Verified
Not enough data
Reporting & Analytics
8.1
199
|
Verified
9.6
12
|
Verified
7.9
140
|
Verified
9.6
8
|
Verified
7.8
128
|
Verified
9.0
5
|
Verified
7.6
138
|
Verified
Not enough data
7.7
75
Not enough data
Platform
7.7
108
|
Verified
Not enough data
8.1
90
|
Verified
Not enough data
8.6
107
|
Verified
Not enough data
8.3
61
|
Verified
Not enough data
7.0
63
|
Verified
Not enough data
8.7
93
|
Verified
Not enough data
7.9
60
|
Verified
Not enough data
Integration
8.2
112
|
Verified
Not enough data
7.9
106
|
Verified
Not enough data
7.9
72
|
Verified
Not enough data
8.1
614
Not enough data
Metrics
8.0
22
Not enough data
8.1
25
Not enough data
7.9
18
Not enough data
8.0
21
Not enough data
8.3
20
Not enough data
8.5
22
Not enough data
7.8
21
Not enough data
8.3
23
Not enough data
8.3
20
Not enough data
Reporting
8.0
28
Not enough data
8.2
25
Not enough data
7.7
23
Not enough data
8.6
27
Not enough data
8.1
25
Not enough data
7.9
20
Not enough data
8.1
24
Not enough data
Other
8.1
23
Not enough data
7.8
20
Not enough data
8.2
17
Not enough data
8.3
24
Not enough data
8.1
19
Not enough data
8.3
19
Not enough data
7.6
22
Not enough data
Administration
7.1
26
Not enough data
7.6
24
Not enough data
8.4
28
Not enough data
8.6
28
Not enough data
8.3
927
Not enough data
Administration
8.5
68
Not enough data
8.1
62
Not enough data
7.9
61
Not enough data
8.7
71
Not enough data
7.7
45
Not enough data
8.3
53
Not enough data
Integrations
8.5
37
Not enough data
8.2
46
Not enough data
8.3
46
Not enough data
8.3
46
Not enough data
Platform
8.4
43
Not enough data
8.4
42
Not enough data
8.8
39
Not enough data
8.2
53
Not enough data
8.6
48
Not enough data
8.6
62
Not enough data
8.0
45
Not enough data
8.5
60
Not enough data
7.8
668
Not enough data
Diagnosis
7.4
40
Not enough data
7.8
45
Not enough data
8.1
51
Not enough data
7.7
44
Not enough data
Tracking
7.3
49
Not enough data
7.4
41
Not enough data
8.3
64
Not enough data
8.0
58
Not enough data
7.6
38
Not enough data
Reporting
8.4
72
Not enough data
8.1
59
Not enough data
8.0
51
Not enough data
7.7
56
Not enough data
Digital Experience Platforms (DXP)Hide 12 FeaturesShow 12 Features
8.9
63
Not enough data
Analytics
9.0
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
8.9
6
Not enough data
8.1
6
Not enough data
9.2
6
Not enough data
Content Management
9.3
7
Not enough data
8.9
6
Not enough data
Feature Not Available
Not enough data
Design & Development
9.0
5
Not enough data
9.0
5
Not enough data
8.1
7
Not enough data
Location-Based MarketingHide 9 FeaturesShow 9 Features
6.9
76
Not enough data
Administration
6.7
9
Not enough data
6.3
8
Not enough data
5.7
7
Not enough data
5.6
6
Not enough data
7.1
8
Not enough data
Marketing
7.4
9
Not enough data
7.8
9
Not enough data
8.0
10
Not enough data
7.3
10
Not enough data
E-Commerce PersonalizationHide 21 FeaturesShow 21 Features
8.7
1,790
Not enough data
Visitor Behavior
8.8
84
|
Verified
Not enough data
9.0
91
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
Templates
8.1
86
|
Verified
Not enough data
8.8
88
|
Verified
Not enough data
8.6
85
|
Verified
Not enough data
Personalization
8.8
93
|
Verified
Not enough data
8.6
83
|
Verified
Not enough data
8.6
84
|
Verified
Not enough data
8.7
59
|
Verified
Not enough data
8.9
77
|
Verified
Not enough data
8.7
88
|
Verified
Not enough data
8.8
86
|
Verified
Not enough data
8.9
83
|
Verified
Not enough data
Multichannel
8.5
77
|
Verified
Not enough data
9.1
107
|
Verified
Not enough data
8.6
79
|
Verified
Not enough data
Administration
8.9
95
|
Verified
Not enough data
8.6
102
|
Verified
Not enough data
8.8
93
|
Verified
Not enough data
8.4
81
|
Verified
Not enough data
8.8
84
9.2
69
Campaigns
9.5
7
9.6
8
9.1
9
9.6
8
9.0
7
Not enough data
8.9
9
9.3
7
9.4
6
9.4
6
Analytics
8.3
7
9.3
7
8.3
7
9.0
7
Optimization
8.5
9
9.8
7
9.3
9
9.0
8
8.6
6
9.0
5
8.3
8
8.3
6
Personalization EnginesHide 10 FeaturesShow 10 Features
8.7
103
Not enough data
Segmentation
8.8
12
Not enough data
8.8
11
Not enough data
Targeting
8.5
10
Not enough data
8.3
9
Not enough data
Triggered Content
8.1
8
Not enough data
8.9
12
Not enough data
8.9
11
Not enough data
Personalized Content
8.3
12
Not enough data
9.4
8
Not enough data
9.0
10
Not enough data
Email Template BuilderHide 13 FeaturesShow 13 Features
Not enough data
8.3
37
Templates
Not enough data
8.8
7
|
Verified
Not enough data
8.1
6
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
8.3
6
|
Verified
Not enough data
Feature Not Available
Logistics
Not enough data
9.2
6
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
8.6
141
Not enough data
Text Messaging
9.1
13
Not enough data
7.9
7
Not enough data
9.2
13
Not enough data
9.0
8
Not enough data
9.2
11
Not enough data
7.8
9
Not enough data
8.9
14
Not enough data
9.0
10
Not enough data
SMS Platform
8.3
14
Not enough data
9.2
14
Not enough data
8.1
7
Not enough data
8.3
5
Not enough data
8.1
6
Not enough data
9.0
10
Not enough data
Customer Journey AnalyticsHide 9 FeaturesShow 9 Features
8.1
319
9.1
30
Platform Basics
8.6
38
10.0
5
|
Verified
8.6
38
9.0
5
|
Verified
Platform Data
8.1
35
8.3
5
|
Verified
8.0
37
9.0
5
|
Verified
8.4
41
9.3
5
|
Verified
7.8
34
Not enough data
Platform Additional Functionality
7.5
34
Not enough data
7.9
32
9.0
5
|
Verified
7.9
30
Not enough data
9.2
93
Not enough data
Loyalty Experience
9.4
8
Not enough data
9.4
8
Not enough data
9.0
10
Not enough data
8.9
15
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Loyalty Platform
9.6
8
Not enough data
9.4
11
Not enough data
9.0
8
Not enough data
9.4
9
Not enough data
9.2
11
Not enough data
8.5
550
Not enough data
Analysis
8.2
36
Not enough data
8.4
60
|
Verified
Not enough data
7.9
30
Not enough data
8.3
46
Not enough data
Campaigns
8.2
34
|
Verified
Not enough data
8.5
36
|
Verified
Not enough data
8.8
31
|
Verified
Not enough data
8.1
23
Not enough data
9.3
55
Not enough data
8.9
53
Not enough data
Engagement
8.3
43
Not enough data
Platform
8.6
50
Not enough data
8.5
20
|
Verified
Not enough data
8.7
33
Not enough data
8.4
609
Not enough data
Marketing Operations
8.3
49
|
Verified
Not enough data
8.6
63
|
Verified
Not enough data
8.4
61
|
Verified
Not enough data
8.9
63
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.4
75
|
Verified
Not enough data
8.4
81
|
Verified
Not enough data
8.3
55
|
Verified
Not enough data
8.2
55
|
Verified
Not enough data
8.5
53
|
Verified
Not enough data
8.3
54
Not enough data
Categories
Categories
Shared Categories
SAP Emarsys
SAP Emarsys
Symplify Communication
Symplify Communication
SAP Emarsys and Symplify Communication are categorized as Push Notification, Customer Journey Analytics, and Marketing Automation
Reviews
Reviewers' Company Size
SAP Emarsys
SAP Emarsys
Small-Business(50 or fewer emp.)
24.8%
Mid-Market(51-1000 emp.)
54.9%
Enterprise(> 1000 emp.)
20.4%
Symplify Communication
Symplify Communication
Small-Business(50 or fewer emp.)
37.5%
Mid-Market(51-1000 emp.)
43.8%
Enterprise(> 1000 emp.)
18.8%
Reviewers' Industry
SAP Emarsys
SAP Emarsys
Retail
28.1%
Apparel & Fashion
10.9%
Consumer Goods
6.1%
Marketing and Advertising
4.6%
Sporting Goods
4.4%
Other
46.0%
Symplify Communication
Symplify Communication
Publishing
9.4%
Media Production
9.4%
Veterinary
6.3%
Pharmaceuticals
6.3%
Online Media
6.3%
Other
62.5%
Most Helpful Reviews
SAP Emarsys
SAP Emarsys
Most Helpful Favorable Review
MR
Matthieu R.
Verified User in Pharmaceuticals

That volume of features. If you marketeer of technical, you have many tools for having fun.

Most Helpful Critical Review
Rhea P.
RP
Rhea P.
Verified User in Entertainment

I'm not too fond of that visual tracking becomes more complicated once you add subject line testing. Having the option to see results as a whole and by individual tests would be helpful and more efficient for reporting.

Symplify Communication
Symplify Communication
Most Helpful Favorable Review
AL
Amelia L.
Verified User in Staffing and Recruiting

Symplify communication is an enterprise application for communication, multichannel, and market automation. It is a very simple application for broadcasting and meditation. Symplify communication is a voice and tool for media and business. Skills pages are...

Most Helpful Critical Review
Verified User
G
Verified User in Publishing

The recipients list to manage. If it's not well organize and updated frequently, the filter mode is pretty difficult to use efficently.

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SAP Emarsys
SAP Emarsys Alternatives
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Dotdigital
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MoEngage
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Symplify Communication
Symplify Communication Alternatives
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Salesforce Marketing Cloud Account Engagement
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Discussions
SAP Emarsys
SAP Emarsys Discussions
Can I add other templates if I don't want to use html?
2 comments
Will Y.
WY
Hello Pamela! Thank you for your question. Our Template Editor allows you to design and create your own templates. As long as you have the VCE enabled,...Read more
por que no tienen soporte para las capacitaciones en español?
1 comment
Official Response from SAP Emarsys
Hello Mateo! We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
Symplify Communication
Symplify Communication Discussions
Monty the Mongoose crying
Symplify Communication has no discussions with answers