Compare Salesforce Social Studio vs Synthesio

See this
comparison of Salesforce Social Studio vs. Synthesio
based on data from user reviews. Salesforce Social Studio rates 3.5/5 stars with 250 reviews. Synthesio rates 4.4/5 stars with 115 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Email, Mobile, and Web Marketing
 
Social Media Marketing
 
Digital Advertising
 
B2B Marketing Automation
 
Free Trial Unavailable
Free Trial Unavailable
Salesforce Social Studio
Email, Mobile, and Web Marketing
Social Media Marketing
Digital Advertising
B2B Marketing Automation
Free Trial Unavailable
Synthesio
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
6.7
8.5
Ease of Use
Ease of Use
7.4
8.6
Ease of Setup
Ease of Setup
7.2
8.3
Ease of Admin
Ease of Admin
7.6
8.5
Quality of Support
Quality of Support
7.2
9.3
Ease of Doing Business With
Ease of Doing Business With
7.3
9.4
Product Direction (% positive)
Product Direction (% positive)
7.3
8.8
Meets Requirements
Salesforce Social Studio
6.7
Synthesio
8.5
Ease of Use
Salesforce Social Studio
7.4
Synthesio
8.6
Ease of Setup
Salesforce Social Studio
7.2
Synthesio
8.3
Ease of Admin
Salesforce Social Studio
7.6
Synthesio
8.5
Quality of Support
Salesforce Social Studio
7.2
Synthesio
9.3
Ease of Doing Business With
Salesforce Social Studio
7.3
Synthesio
9.4
Product Direction (% positive)
Salesforce Social Studio
7.3
Synthesio
8.8

Features

Social Media Monitoring
Social Measurement
Salesforce Social Studio
6.9
Synthesio
8.6
Sentiment Scoring
Salesforce Social Studio
5.9
Synthesio
7.9
Influencer Identification
Salesforce Social Studio
6.0
Synthesio
8.2
Social Reporting
Salesforce Social Studio
6.7
Synthesio
8.1
Social Listening
Salesforce Social Studio
7.5
Synthesio
8.9
Reports & Dashboards
Competitor Analysis
Salesforce Social Studio
6.3
Synthesio
8.7
Follower Analysis
Salesforce Social Studio
5.9
Synthesio
8.4
Content Engagement Analysis
Salesforce Social Studio
6.7
Synthesio
8.2
Influencer Identification
Salesforce Social Studio
5.6
Synthesio
8.6
Paid Campaign Tracking
Salesforce Social Studio
5.3
Synthesio
7.9
Attribution
Salesforce Social Studio
5.5
Synthesio
8.8
Report Customizability
Salesforce Social Studio
5.4
Synthesio
8.4
Report Exporting
Salesforce Social Studio
5.9
Synthesio
8.6
Platform
Internationalization
Salesforce Social Studio
6.8
Synthesio
8.9
User, Role, and Access Management
Salesforce Social Studio
7.7
Synthesio
8.6
Scalability
Salesforce Social Studio
7.3
Synthesio
8.9
Performance and Reliability
Salesforce Social Studio
7.4
Synthesio
8.3
API / Integrations
Salesforce Social Studio
6.5
Synthesio
9.3

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
27.6%
27.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.0%
26.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
40.4%
46.8%
Salesforce Social Studio
Small-Business
27.6%
Mid-Market
32.0%
Enterprise
40.4%
Synthesio
Small-Business
27.0%
Mid-Market
26.1%
Enterprise
46.8%

Reviewers' Industry

 
Marketing and Advertising
16.0%
Marketing and Advertising
27.0%
 
Real Estate
6.4%
Public Relations and Communications
7.8%
 
Public Relations and Communications
5.2%
Information Technology and Services
7.8%
 
Higher Education
5.2%
Internet
6.1%
 
Retail
3.6%
Automotive
5.2%
 
Other
63.6%
Other
46.1%
Salesforce Social Studio
Marketing and Advertising
16.0%
Real Estate
6.4%
Public Relations and Communications
5.2%
Higher Education
5.2%
Retail
3.6%
Other
63.6%
Synthesio
Marketing and Advertising
27.0%
Public Relations and Communications
7.8%
Information Technology and Services
7.8%
Internet
6.1%
Automotive
5.2%
Other
46.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Jessica W.
User in Building Materials

In my previous position, the majority of my experience with Social Studio was on the Engage side. This tool bridged the gap between our external warranty center and internal escalations team and streamlined contact with our social agency. We were able to...

Bernardo D.
Industry Analyst / Tech Writer in Computer Software

The ability to get daily reports sent to my email is a life-saver, as it helps me to keep track of what's going on without having to log on. Synthesio is not a stagnant tool but it constantly evolves - in the right direction. Whether it's refinements or...

Most Helpful Critical Review
Most Helpful Critical Review
User in Real Estate

The tool is difficult to use in a number of ways. There are still a number of glitches that make it difficult to reliably publish posts on twitter (due to odd spacing issues). It's also frustrating that there is no way to tag users or companies in a post....

User in Market Research

Don't feel that I could trust the saved filters available. Instead have to click through each time to get a more accurate total number.

 
Salesforce Social Studio
Most Helpful Favorable Review
Jessica W.
User in Building Materials

In my previous position, the majority of my experience with Social Studio was on the Engage side. This tool bridged the gap between our external warranty center and internal escalations team and streamlined contact with our social agency. We were able to...

Most Helpful Critical Review
User in Real Estate

The tool is difficult to use in a number of ways. There are still a number of glitches that make it difficult to reliably publish posts on twitter (due to odd spacing issues). It's also frustrating that there is no way to tag users or companies in a post....

Synthesio
Most Helpful Favorable Review
Bernardo D.
Industry Analyst / Tech Writer in Computer Software

The ability to get daily reports sent to my email is a life-saver, as it helps me to keep track of what's going on without having to log on. Synthesio is not a stagnant tool but it constantly evolves - in the right direction. Whether it's refinements or...

Most Helpful Critical Review
User in Market Research

Don't feel that I could trust the saved filters available. Instead have to click through each time to get a more accurate total number.

Screenshots

 
1 of 3
2 of 3
3 of 3
No screenshots provided
Salesforce Social Studio
Synthesio
No screenshots provided

Videos

 

See how to reach an always-moving audience with Social Studio and inspire engagement when and where customers prefer.

No videos provided
Salesforce Social Studio

See how to reach an always-moving audience with Social Studio and inspire engagement when and where customers prefer.

Synthesio
No videos provided

Downloads

 No downloads providedNo downloads provided
Salesforce Social Studio
No downloads provided
Synthesio
No downloads provided
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