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At a Glance
Market Segments
Mid-Market (48.1% of reviews)
Small-Business (71.4% of reviews)
Entry-Level Pricing
Starting at $1,250.00 Per Month
$0.00
Salesforce Marketing Cloud
Star Rating
(4,437)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansTranspond by Capsule
Star Rating
(29)4.3 out of 5
Market Segments
Small-Business (71.4% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in Email Deliverability Management with a score of 8.3, while Transpond's score of 7.8 indicates it may not be as robust in ensuring emails reach their intended recipients.
- Reviewers mention that Salesforce's High-Volume Sending feature is rated at 8.6, making it a preferred choice for businesses that need to send large volumes of emails, whereas Transpond's lower score of 7.8 suggests it may struggle with high-volume campaigns.
- G2 users highlight Salesforce's superior Integration Capabilities with a score of 9.5, which allows for seamless connections with various platforms, while Transpond's score of 8.7 indicates it may have fewer integration options.
- Users on G2 appreciate Salesforce's Campaign Automation feature, rated at 9.7, which provides advanced automation tools, while Transpond's score of 9.4, although strong, may not offer the same level of sophistication.
- Reviewers mention that Salesforce's Content Calendar feature is rated at 9.3, providing excellent planning tools for marketing campaigns, while Transpond's score of 9.1 suggests it may not be as comprehensive in this area.
- Users say that Salesforce Marketing Cloud Engagement's Personalization capabilities are rated at 9.4, allowing for tailored marketing experiences, while Transpond's score of 9.2 indicates it may offer slightly less in terms of personalized marketing strategies.
Pricing
Entry-Level Pricing
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Transpond by Capsule
Free Forever
$0.00
Perfect for Freelancers
- 250 Subscribers
- 12,000 Emails p/m
Free Trial
Salesforce Marketing Cloud
No trial information availableTranspond by Capsule
Free Trial is available
Ratings
Meets Requirements
8.2
3,275
8.1
24
Ease of Use
7.6
3,452
8.1
26
Ease of Setup
7.3
1,940
8.3
14
Ease of Admin
7.8
1,712
8.1
6
Quality of Support
7.7
3,089
8.5
24
Has the product been a good partner in doing business?
8.0
1,677
8.3
6
Product Direction (% positive)
7.5
3,168
8.0
23
Features by Category
Email Marketing
Not enough data
8.6
18
|
Verified
Not enough data
8.5
19
|
Verified
Not enough data
8.1
16
|
Verified
Not enough data
8.0
21
|
Verified
Not enough data
8.1
20
|
Verified
Not enough data
8.0
19
|
Verified
Not enough data
8.4
18
|
Verified
Not enough data
8.5
10
|
Verified
Not enough data
7.6
9
Reporting & Analytics
Not enough data
8.4
17
|
Verified
Not enough data
7.9
18
|
Verified
Generative AI
Not enough data
6.0
5
Not enough data
5.7
5
Agentic AI - Email Marketing
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.7
5
Not enough data
6.7
5
Integration
Not enough data
9.2
8
|
Verified
Not enough data
8.7
9
|
Verified
Not enough data
7.3
8
|
Verified
Not enough data
9.0
7
|
Verified
Not enough data
9.2
6
Not enough data
8.3
5
|
Verified
Email Marketing
7.9
1172
Not enough data
8.4
1168
Not enough data
8.1
1150
Not enough data
8.2
1066
Not enough data
Online Marketing
7.4
1062
Not enough data
7.4
888
Not enough data
7.5
841
Not enough data
7.2
917
Not enough data
7.3
854
Not enough data
Lead Management
8.0
1033
Not enough data
7.6
995
Not enough data
8.0
1045
Not enough data
7.9
1025
Not enough data
8.1
1024
Not enough data
7.8
964
Not enough data
7.9
923
Not enough data
8.3
1034
Not enough data
Campaign Management
7.6
875
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Not enough data
Social
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Not enough data
Reporting & Analytics
7.4
1066
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Not enough data
Platform
6.9
631
Not enough data
7.8
188
Not enough data
8.0
676
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
669
Not enough data
7.8
139
Not enough data
Agentic AI - Marketing Automation
6.9
8
Not enough data
6.5
9
Not enough data
6.7
10
Not enough data
6.5
8
Not enough data
5.8
8
Not enough data
7.1
8
Not enough data
Integration
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.2
28
Not enough data
9.2
30
Not enough data
Analytics
9.2
28
Not enough data
9.3
27
Not enough data
Optimization
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Not enough data
Agentic AI - Push Notification
8.6
6
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Segmentation
9.0
38
Not enough data
8.5
41
Not enough data
Targeting
9.2
42
Not enough data
9.0
41
Not enough data
Triggered Content
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Not enough data
Personalized Content
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
9.1
30
Not enough data
8.8
29
Not enough data
8.9
28
Not enough data
8.7
29
Not enough data
8.9
29
Not enough data
8.6
30
Not enough data
9.1
30
Not enough data
8.9
30
Not enough data
SMS Platform
9.0
28
Not enough data
9.3
29
Not enough data
8.4
30
Not enough data
7.9
30
Not enough data
8.5
27
Not enough data
8.7
30
Not enough data
Agentic AI - SMS Marketing
8.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Not enough data
Agentic AI - Customer Journey Mapping
8.3
12
Not enough data
Attribution Modeling
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Not enough data
Reporting
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Not enough data
Platform Basics
7.9
42
Not enough data
8.0
44
Not enough data
Platform Data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Not enough data
Platform Additional Functionality
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.6
46
Not enough data
7.8
47
Not enough data
7.8
47
Not enough data
8.0
43
Not enough data
Page Optimization
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Not enough data
Integrations
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Not enough data
Generative AI
7.9
11
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
7.5
44
Not enough data
7.8
46
Not enough data
7.1
43
Not enough data
7.5
46
Not enough data
Analytics
7.7
45
Not enough data
7.5
48
Not enough data
Customization
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Not enough data
Loyalty Experience
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Not enough data
Loyalty Platform
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Not enough data
Agentic AI - Loyalty Management
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
Computing
8.7
5
Not enough data
8.3
5
Not enough data
7.6
7
Not enough data
Experimental Design
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Analytics
7.7
5
Not enough data
8.7
5
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Not enough data
Campaigns
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Not enough data
Engagement
8.4
42
Not enough data
Platform
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Not enough data
Agentic AI - Mobile Marketing
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
Marketing Operations
8.0
92
Not enough data
8.5
107
Not enough data
8.0
98
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Not enough data
Campaign Activity
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Not enough data
Agentic AI - Marketing Analytics
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Categories
Categories
Shared Categories
Salesforce Marketing Cloud and Transpond by Capsule share no categories
Unique Categories
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, SMS Marketing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Reviews
Reviewers' Company Size
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Transpond by Capsule
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
13.6%
Marketing and Advertising
12.7%
Information Technology and Services
10.3%
Financial Services
4.6%
Internet
3.5%
Other
55.3%
Consulting
14.3%
Computer Software
10.7%
Real Estate
7.1%
Marketing and Advertising
7.1%
Financial Services
7.1%
Other
53.6%
Alternatives
Discussions
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
1....Read more
Transpond by Capsule has no discussions with answers
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