Compare Sailthru and Zymplify
See this
side-by-side comparison of Sailthru vs. Zymplify
based on preference data from user reviews. Sailthru rates 4.2/5 stars with 132 reviews. By contrast, Zymplify rates 4.6/5 stars with 59 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
 Sailthru Optimized for quick response |  Zymplify | |
| Star Rating | Sailthru | Zymplify |
| Market Segments | Sailthru Mid-Market (62.6% of reviews) | Zymplify Small-Business (81.5% of reviews) |
| Entry Level Price | Sailthru No pricing information available | Zymplify £499 Per month. Unlimited contacts. Includes 1,000 free prospect reveal credits per month. |
Sailthru vs Zymplify
When assessing the two solutions, reviewers found Zymplify easier to use, set up, and do business with overall. However, reviewers preferred the ease of administration with Sailthru.
- Reviewers felt that Zymplify meets the needs of their business better than Sailthru.
- When comparing quality of ongoing product support, reviewers felt that Zymplify is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Zymplify over Sailthru.
Categories
Shared Categories
Sailthru and Zymplify are categorized as Marketing Automation
Unique Categories
Sailthru is categorized as Personalization and Mobile Marketing
Zymplify is categorized as CRM
Pricing
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Free Trial Unavailable
Demand
£499Per month. Unlimited contacts. Includes 1,000 free prospect reveal credits per month.
Prospector
£750Per month. Includes 1,000 free prospect reveal credits per month.
Free Trial
Ratings
Meets Requirements
Sailthru
Responses: 121
Zymplify
Responses: 50
Ease of Use
Sailthru
Responses: 121
Zymplify
Responses: 50
Ease of Setup
Sailthru
Responses: 45
Zymplify
Responses: 32
Ease of Admin
Sailthru
Responses: 48
Zymplify
Responses: 33
Quality of Support
Sailthru
Responses: 113
Zymplify
Responses: 49
Ease of Doing Business With
Sailthru
Responses: 45
Zymplify
Responses: 32
Product Direction (% positive)
Sailthru
Responses: 119
Zymplify
Responses: 49
Features
Email Marketing
Building and Personalizing Emails
Sailthru
Responses: 87
Verified Feature
Zymplify
Responses: 29
Verified Feature
Sending Outbound Emails
Sailthru
Responses: 87
Verified Feature
Zymplify
Responses: 29
Verified Feature
Manage Email Deliverability
Sailthru
Responses: 88
Verified Feature
Zymplify
Responses: 29
Verified Feature
Automated Email Responses
Sailthru
Responses: 70
Verified Feature
Zymplify
Responses: 29
Verified Feature
Online Marketing
Landing Pages and Forms
Sailthru
Responses: 51
Verified Feature
Zymplify
Responses: 33
Verified Feature
Dynamic Content
Sailthru
Responses: 65
Verified Feature
Zymplify
Responses: 31
Verified Feature
A/B Testing
Sailthru
Responses: 76
Verified Feature
Zymplify
Responses: 27
Verified Feature
Mobile Optimized
Sailthru
Responses: 67
Verified Feature
Zymplify
Responses: 31
Verified Feature
Search Tracking and Optimization
Sailthru
Responses: 7
Zymplify
Responses: 32
Verified Feature
Lead Management
Marketing Lead Database
Sailthru
Responses: 16
Verified Feature
Zymplify
Responses: 31
Verified Feature
Data Quality Management
Sailthru
Responses: 31
Verified Feature
Zymplify
Responses: 29
Verified Feature
Segmentation
Sailthru
Responses: 34
Verified Feature
Zymplify
Responses: 30
Verified Feature
Lead Scoring and Grading
Sailthru
Responses: 19
Verified Feature
Zymplify
Responses: 31
Verified Feature
Lead Nurturing
Sailthru
Responses: 24
Verified Feature
Zymplify
Responses: 33
Verified Feature
Online Behavior Tracking
Sailthru
Responses: 28
Verified Feature
Zymplify
Responses: 31
Verified Feature
Automated Alerts and Tasks
Sailthru
Responses: 20
Verified Feature
Zymplify
Responses: 26
Verified Feature
CRM Lead Integration
Sailthru
Responses: 21
Verified Feature
Zymplify
Responses: 22
Verified Feature
Campaign Management
Program Management
Sailthru
Responses: 61
Verified Feature
Zymplify
Responses: 27
Verified Feature
Event / Webinar Marketing
Sailthru
Responses: 5
Zymplify
Responses: 21
Verified Feature
Calendaring
Sailthru
Responses: 5
Zymplify
Responses: 27
Verified Feature
Budgeting
Sailthru
Zymplify
Responses: 23
Social
Social Listening
Sailthru
Responses: 5
Zymplify
Responses: 7
Social Sharing
Sailthru
Responses: 41
Verified Feature
Zymplify
Responses: 28
Verified Feature
Social Campaigns
Sailthru
Responses: 6
Zymplify
Responses: 29
Verified Feature
Social Engagement
Sailthru
Responses: 5
Zymplify
Responses: 28
Verified Feature
Social Ads
Sailthru
Responses: 7
Zymplify
Responses: 25
Verified Feature
Reporting & Analytics
Basic Reporting
Sailthru
Responses: 88
Verified Feature
Zymplify
Responses: 33
Verified Feature
Web Analytics
Sailthru
Responses: 69
Verified Feature
Zymplify
Responses: 31
Verified Feature
ROI Analytics
Sailthru
Responses: 52
Verified Feature
Zymplify
Responses: 26
Verified Feature
Revenue Analytics
Sailthru
Responses: 57
Verified Feature
Zymplify
Responses: 23
Verified Feature
SEO / Keyword Analytics
Sailthru
Responses: 8
Zymplify
Responses: 21
Verified Feature
Platform
Customization
Sailthru
Responses: 30
Verified Feature
Zymplify
Responses: 21
Verified Feature
Workflow Capability
Sailthru
Responses: 26
Verified Feature
Zymplify
Responses: 19
Verified Feature
User, Role, and Access Management
Sailthru
Responses: 29
Verified Feature
Zymplify
Responses: 20
Verified Feature
Internationalization
Sailthru
Zymplify
Responses: 13
Verified Feature
Sandbox / Test Environments
Sailthru
Zymplify
Performance and Reliability
Sailthru
Responses: 29
Verified Feature
Zymplify
Responses: 21
Verified Feature
Output Document Generation
Sailthru
Responses: 20
Verified Feature
Zymplify
Responses: 12
Verified Feature
Integration
Data Import & Export Tools
Sailthru
Responses: 27
Verified Feature
Zymplify
Responses: 20
Verified Feature
Integration APIs
Sailthru
Responses: 27
Verified Feature
Zymplify
Responses: 17
Verified Feature
Breadth of Partner Applications
Sailthru
Responses: 21
Verified Feature
Zymplify
Responses: 15
Verified Feature
Reviewers' Company Size
Reviewers of Sailthru were most often representing companies in the Mid-Market segment, while reviewers for Zymplify were more commonly in the Small-Business segment.
Small-Business
(50 or fewer emp.)
Sailthru
Zymplify
Mid-Market
(51-1000 emp.)
Sailthru
Zymplify
Enterprise
(> 1000 emp.)
Sailthru
Zymplify
Reviewers' Industry
Publishing
14.5%
Retail
12.2%
Media Production
9.2%
Marketing and Advertising
8.4%
Internet
7.6%
Other
48.1%
Marketing and Advertising
24.1%
Information Technology and Services
9.3%
Computer Software
7.4%
Professional Training & Coaching
5.6%
Telecommunications
3.7%
Other
50.0%
Reviews
Most Helpful Favorable Review
Morgan G.
User in Sports
The customer service is second to none. I feel as if my CSM is truly looking out for the best interest of our company and not just looking to onboard us for the money. I love the Sailthru Academy days and plan to attend everyone that I am given the chance...
Robert R.
Agency in Marketing and Advertising
Having worked in marketing for several years, there has always been the thought of "I wish all these channels/platforms could be brought together in one place". Zymplify allows you to manage all your channels in one place - saving time, effort and stress.
Most Helpful Critical Review
User in Publishing
My biggest complaint is how slow each page is to load. Sometimes it will take up to 30 seconds (or longer!) for drop-down menus to appear, images to reload, previews to load, etc. It's almost frustrating enough to not use Saithru at all.
User in Education Management
I think that they need to have more people on the marketing team. Sometimes it can be difficult to reach someone, but once you do get in touch they are very helpful and knowledgeable.
Top Alternatives
Discussions
Sailthru has no discussions with answers
Who is Zymplify for?
1 comment
Offical Response from Zymplify
Businesses, marketing agencies or any organisations that utilise digital marketing. We want your business to thrive with our easy-to-use, enterprise-level...Read more
Do you integrate with CRMs?
1 comment
Offical Response from Zymplify
Yes, we have built native integration to Salesforce and and will continue with other integrations based upon our clients’ requirements. We have an...Read more
How do I connect accounts to the Zymplify platform, is the set-up difficult?
1 comment
Offical Response from Zymplify
It’s really easy to connect all your accounts to the Zymplify platform. By using the Zymplify wizard you will quickly connect your website data, paid ads...Read more
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