# RUN Powered by ADP, Square Payroll vs Gusto Comparison

| | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.2 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 5,551 | 31 | 10,306 | 
| **Largest Market Segment** | Small-Business (94.8% of reviews) | Small-Business (80.6% of reviews) | Small-Business (84.0% of reviews) | 
| **Entry Level Price** | Contact ADP | No pricing available | Starting at $49.00 Per Month | 

---
## Top Pros & Cons

### RUN Powered by ADP

Pros:
- Ease of Use (2693 reviews)
- Customer Support (1589 reviews)

Cons:
- Payroll Issues (436 reviews)
- Poor Customer Support (425 reviews)

### Square Payroll

Pros:
- Convenience (1 reviews)
- Ease of Use (1 reviews)

Cons:
- Payment Issues (1 reviews)
- Reimbursement Issues (1 reviews)

### Gusto

Pros:
- Ease of Use (5184 reviews)
- Payroll Ease (2721 reviews)

Cons:
- Missing Features (619 reviews)
- Poor Customer Support (548 reviews)

---
## Ratings Comparison
| Rating | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
  | **Meets Requirements** | 9.3 (3562 reviews) | 9.1 (25 reviews) | 9.4 (7394 reviews) | 
  | **Ease of Use** | 9.3 (3606 reviews) | 9.0 (25 reviews) | 9.5 (7626 reviews) | 
  | **Ease of Setup** | 9.0 (3280 reviews) | Not enough data | 9.3 (6204 reviews) | 
  | **Ease of Admin** | 9.2 (2886 reviews) | Not enough data | 9.3 (2376 reviews) | 
  | **Quality of Support** | 9.3 (3518 reviews) | 8.4 (21 reviews) | 9.0 (6145 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (2884 reviews) | Not enough data | 9.1 (2373 reviews) | 
  | **Product Direction (% positive)** | 8.9 (3418 reviews) | 9.0 (23 reviews) | 9.2 (7385 reviews) | 

---
## Pricing

### RUN Powered by ADP

#### Entry-Level Pricing

Plan: Essential Payroll

Price: Contact ADP

Description: All the basic payroll and tax filing services a small business needs.	



[Browse all 4 editions](https://www.g2.com/products/run-powered-by-adp/pricing)

#### Free Trial

No

### Square Payroll

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Gusto

#### Entry-Level Pricing

Plan: Simple Plan

Price: Starting at $49.00 Per Month

Description: For small businesses or s-corps needing basic payroll.

Key Features:
- Full-service single-state payroll including W-2s and 1099s
- Basic support
-  Employee profiles and self-service

[Browse all 3 editions](https://www.g2.com/products/gusto/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Core HR

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.7/10 | 1709 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 8.6/10 | 2789 |

#### Core HR

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Organization Management** | Feature Not Available | Not enough data | 8.8 (913 reviews) | 
| **Time, Attendance, and PTO** | 8.7 (285 reviews) | Not enough data | 9.0 (957 reviews) | 
| **Expense Management** | Feature Not Available | Not enough data | 8.1 (802 reviews) | 
| **Salary Structures** | Feature Not Available | Not enough data | 8.6 (851 reviews) | 
| **Compliance** | 9.2 (288 reviews) | Not enough data | 8.8 (880 reviews) | 
| **Benefits Administration** | 8.5 (262 reviews) | Not enough data | 8.8 (888 reviews) | 

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | 7.9 (109 reviews) | Not enough data | 7.2 (473 reviews) | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

### Payroll

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 9.0/10 | 3188 |
| **Square Payroll** | 8.6/10 | 21 |
| **Gusto** | 9.1/10 | 6658 |

#### Employee Self Service

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Web Portal** | 9.1 (2359 reviews) ✓ Verified | 9.0 (16 reviews) ✓ Verified | 9.5 (5452 reviews) ✓ Verified | 
| **Benefits Manager** | 8.6 (1987 reviews) ✓ Verified | 8.6 (14 reviews) ✓ Verified | 8.9 (4813 reviews) ✓ Verified | 
| **Mobile** | 8.9 (2143 reviews) ✓ Verified | 8.3 (16 reviews) ✓ Verified | 9.0 (4860 reviews) ✓ Verified | 

#### Administration

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Payroll Entry** | 9.4 (2768 reviews) ✓ Verified | 8.3 (18 reviews) ✓ Verified | 9.4 (5281 reviews) ✓ Verified | 
| **Time Off Accrual** | 8.6 (2109 reviews) ✓ Verified | 9.4 (13 reviews) ✓ Verified | 9.1 (4782 reviews) ✓ Verified | 
| **Direct Deposit** | 9.6 (2450 reviews) ✓ Verified | 9.2 (19 reviews) ✓ Verified | 9.6 (5215 reviews) ✓ Verified | 
| **Expense Reimbursement** | 8.7 (1943 reviews) ✓ Verified | 7.9 (14 reviews) ✓ Verified | 8.9 (4491 reviews) ✓ Verified | 
| **Pre-tax Deductions** | 9.2 (2198 reviews) ✓ Verified | 8.4 (15 reviews) ✓ Verified | 9.2 (4708 reviews) ✓ Verified | 
| **Wage Garnishment** | 8.8 (1981 reviews) ✓ Verified | 7.9 (14 reviews) ✓ Verified | 8.8 (4172 reviews) ✓ Verified | 
| **Approvals** | 8.9 (1921 reviews) ✓ Verified | 8.3 (15 reviews) ✓ Verified | 9.1 (4388 reviews) ✓ Verified | 
| **Check/W-2 Printing** | 9.2 (2128 reviews) ✓ Verified | 9.0 (16 reviews) ✓ Verified | 9.2 (4569 reviews) ✓ Verified | 
| **Check/W-2 Delivery** | 9.2 (2177 reviews) ✓ Verified | 9.0 (15 reviews) ✓ Verified | 9.2 (4558 reviews) ✓ Verified | 

#### Taxes

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Tax Calculation** | 9.4 (2463 reviews) ✓ Verified | 9.0 (16 reviews) ✓ Verified | 9.3 (5042 reviews) ✓ Verified | 
| **Tax Filing** | 9.3 (2369 reviews) ✓ Verified | 8.6 (17 reviews) ✓ Verified | 9.2 (4863 reviews) ✓ Verified | 
| **Automatic Tax Payment** | 9.3 (2270 reviews) ✓ Verified | 8.8 (16 reviews) ✓ Verified | Feature Not Available | 

#### Integration

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **API / Integration** | 8.4 (1783 reviews) ✓ Verified | 8.2 (16 reviews) ✓ Verified | 8.6 (4198 reviews) ✓ Verified | 
| **Time Tracking Integration** | 8.4 (1806 reviews) ✓ Verified | 8.0 (17 reviews) ✓ Verified | 8.8 (4145 reviews) ✓ Verified | 
| **Accounting Integration** | 8.4 (1823 reviews) ✓ Verified | 7.9 (15 reviews) ✓ Verified | 8.8 (4200 reviews) ✓ Verified | 
| **Core HR Integration** | 8.3 (1684 reviews) ✓ Verified | 8.8 (11 reviews) ✓ Verified | 8.6 (3906 reviews) ✓ Verified | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Reporting and Dashboards** | 9.0 (2282 reviews) ✓ Verified | 8.9 (19 reviews) ✓ Verified | 9.0 (4681 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 9.1 (2175 reviews) ✓ Verified | 8.6 (18 reviews) ✓ Verified | 9.2 (4615 reviews) ✓ Verified | 
| **Performance and Reliability** | 9.3 (2448 reviews) ✓ Verified | 8.8 (20 reviews) ✓ Verified | 9.3 (5142 reviews) ✓ Verified | 
| **Scalability** | 9.2 (2151 reviews) ✓ Verified | 8.0 (19 reviews) ✓ Verified | 9.2 (4523 reviews) ✓ Verified | 

### Benefits Administration

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 8.7/10 | 2791 |

#### Benefits Administration Platform Features

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Benefits Record Management** | Not enough data | Not enough data | 9.0 (1364 reviews) | 
| **Enrollment Planning** | Not enough data | Not enough data | 8.9 (1316 reviews) | 
| **Third-Party Carrier Integration** | Not enough data | Not enough data | 8.4 (1222 reviews) | 
| **Document Management** | Not enough data | Not enough data | 9.0 (1341 reviews) | 
| **Total Compensation Statements** | Not enough data | Not enough data | 9.1 (1310 reviews) | 
| **Self-Service Portal** | Not enough data | Not enough data | 9.3 (1356 reviews) | 
| **Regulatory Compliance** | Not enough data | Not enough data | 9.0 (1278 reviews) | 
| **Mobile Benefits Access** | Not enough data | Not enough data | 8.8 (1255 reviews) | 

#### Benefits Administration Platform Features

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Benefits Record Management** | Not enough data | Not enough data | 9.0 (1364 reviews) | 
| **Enrollment Planning** | Not enough data | Not enough data | 8.9 (1316 reviews) | 
| **Third-Party Carrier Integration** | Not enough data | Not enough data | 8.4 (1222 reviews) | 
| **Document Management** | Not enough data | Not enough data | 9.0 (1341 reviews) | 
| **Total Compensation Statements** | Not enough data | Not enough data | 9.1 (1310 reviews) | 
| **Self-Service Portal** | Not enough data | Not enough data | 9.3 (1356 reviews) | 
| **Regulatory Compliance** | Not enough data | Not enough data | 9.0 (1278 reviews) | 
| **Benefits Dashboards** | Not enough data | Not enough data | 9.1 (932 reviews) | 
| **Mobile Benefits Access** | Not enough data | Not enough data | 8.8 (1255 reviews) | 
| **Integrations / APIs** | Not enough data | Not enough data | 8.5 (1061 reviews) | 
| **Internationalization** | Not enough data | Not enough data | 8.3 (977 reviews) | 
| **Mobility** | Not enough data | Not enough data | 8.9 (1043 reviews) | 

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 7.2 (840 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | 7.2 (837 reviews) | 
| **AI Image-to-Text** | Not enough data | Not enough data | 7.1 (832 reviews) | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

### Time & Attendance

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.8/10 | 483 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 9.3/10 | 93 |

#### Automation

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Process Automation** | 8.8 (390 reviews) | Not enough data | 9.1 (28 reviews) | 

#### Logistics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Dashboards & Reporting** | 8.8 (398 reviews) | Not enough data | 9.0 (8 reviews) | 
| **Data Collection** | 8.8 (374 reviews) | Not enough data | 8.8 (20 reviews) | 
| **Lanuguage Options** | 8.7 (327 reviews) | Not enough data | Not enough data | 

#### Management

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Schedule Creation Tools** | 8.2 (333 reviews) | Not enough data | 7.4 (13 reviews) | 
| **Schedule Management** | 8.4 (349 reviews) | Not enough data | 9.1 (27 reviews) | 
| **Employee Leave Management** | 8.5 (359 reviews) | Not enough data | 10.0 (9 reviews) | 
| **User Access** | 9.0 (408 reviews) | Not enough data | 9.3 (10 reviews) | 
| **User Role Access** | 8.9 (400 reviews) | Not enough data | 9.3 (12 reviews) | 
| **Employee Information** | 9.3 (429 reviews) | Not enough data | 10.0 (22 reviews) | 
| **Employee Information Automation** | 8.9 (374 reviews) | Not enough data | Not enough data | 

#### Monitoring

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Regulations Enforcement** | 9.0 (369 reviews) | Not enough data | 10.0 (6 reviews) | 
| **Compliance Monitoring** | 9.0 (370 reviews) | Not enough data | 10.0 (7 reviews) | 
| **Integration** | 8.9 (355 reviews) | Not enough data | 10.0 (9 reviews) | 

### Job Description Management

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 9.0/10 | 1661 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Basics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Interoperability** | 8.8 (64 reviews) | Not enough data | Not enough data | 
| **Performance** | 9.2 (68 reviews) | Not enough data | Not enough data | 
| **Reporting** | 9.2 (69 reviews) | Not enough data | Not enough data | 

#### Content

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Automation** | 9.2 (65 reviews) | Not enough data | Not enough data | 
| **Content Creation** | 8.5 (62 reviews) | Not enough data | Not enough data | 
| **Distribution Features** | 8.9 (60 reviews) | Not enough data | Not enough data | 

#### Logistics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Integrations & APIs** | Feature Not Available | Not enough data | Not enough data | 
| **User, Role and Access Management** | Feature Not Available | Not enough data | Not enough data | 

#### Recruiting and Onboarding

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Job Posting** | 9.1 (66 reviews) | Not enough data | Not enough data | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

### Background Check

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.8/10 | 136 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Background Check Administration

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Screening and Assessments** | 9.1 (114 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Compliance** | 9.1 (112 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Dashboard** | 9.2 (117 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Background Check Data

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Real-Time Tracking** | 9.0 (106 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Platform Search** | 8.8 (102 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Alerts and Notifications** | 8.9 (108 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Background Check Additional Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Integrations** | 8.8 (96 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Mobility** | 8.8 (100 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Messaging** | 8.6 (97 reviews) ✓ Verified | Not enough data | Not enough data | 

#### AI Insight Check - Background Check

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Insight Check** | 8.3 (36 reviews) | Not enough data | Not enough data | 

#### AI Investigation and Verification - Background Check

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Verification** | 8.3 (36 reviews) | Not enough data | Not enough data | 

### Contractor Management

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 8.6/10 | 203 |

#### Platform Basics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Interoperability** | Not enough data | Not enough data | 8.5 (186 reviews) | 
| **Performance** | Not enough data | Not enough data | 9.2 (195 reviews) | 
| **Portal** | Not enough data | Not enough data | 8.9 (186 reviews) | 

#### Platform Performance

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | 8.8 (193 reviews) | 
| **Application Monitoring** | Not enough data | Not enough data | 8.5 (179 reviews) | 

#### Platform Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Document management** | Not enough data | Not enough data | 9.1 (189 reviews) | 
| **Requalification** | Not enough data | Not enough data | 8.5 (182 reviews) | 
| **Compliance** | Not enough data | Not enough data | 8.8 (180 reviews) | 

#### Platform Additional Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Onboarding** | Not enough data | Not enough data | 8.9 (184 reviews) | 
| **Pre-qualifiation** | Not enough data | Not enough data | 8.4 (176 reviews) | 
| **Onsite Monitoring** | Not enough data | Not enough data | 8.1 (173 reviews) | 

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 7.3 (159 reviews) | 

### Harassment Prevention Training

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.7/10 | 74 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Platform Content

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Content Library** | 8.9 (59 reviews) | Not enough data | Not enough data | 
| **Platform Search** | 8.9 (55 reviews) | Not enough data | Not enough data | 
| **Automation** | 8.8 (53 reviews) | Not enough data | Not enough data | 

#### Platform Basics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Reporting** | 8.6 (60 reviews) | Not enough data | Not enough data | 
| **Interoperability** | 8.3 (50 reviews) | Not enough data | Not enough data | 
| **Performance** | 8.7 (57 reviews) | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Dashboard** | 8.8 (64 reviews) | Not enough data | Not enough data | 
| **Cloud** | 8.1 (50 reviews) | Not enough data | Not enough data | 
| **Mobility** | 8.9 (58 reviews) | Not enough data | Not enough data | 

### Performance Management

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 10.0/10 | 6 |

#### Performance reviews

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **360 Reviews** | Not enough data | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | Not enough data | 
| **Review Status Tracking** | Not enough data | Not enough data | Not enough data | 

#### Goals

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Goal-Setting** | Not enough data | Not enough data | 10.0 (5 reviews) | 
| **Company Goals And OKRs** | Not enough data | Not enough data | Not enough data | 

#### Feedback

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Continuous Feedback** | Not enough data | Not enough data | Not enough data | 
| **Requesting Feedback** | Not enough data | Not enough data | Not enough data | 
| **1-On-1 Meetings** | Not enough data | Not enough data | Not enough data | 
| **Public Praise** | Not enough data | Not enough data | Not enough data | 

#### Data

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Dashboards And Reports** | Not enough data | Not enough data | Not enough data | 
| **Historical Data** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Performance Management

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 

### Contractor Payments

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 9.4/10 | 13 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 8.9/10 | 835 |

#### Platform Basics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Performance** | 10.0 (7 reviews) | Not enough data | 9.2 (772 reviews) | 
| **Portal** | 9.2 (6 reviews) | Not enough data | 9.2 (777 reviews) | 

#### Platform Administration

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Integrations** | 9.0 (5 reviews) | Not enough data | 8.6 (710 reviews) | 
| **Compliance** | 10.0 (10 reviews) | Not enough data | 9.1 (757 reviews) | 
| **Reporting** | 9.6 (8 reviews) | Not enough data | 8.9 (762 reviews) | 

#### Platform Payment Content

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Document management** | 9.0 (8 reviews) | Not enough data | 9.0 (759 reviews) | 
| **Invoicing Tool** | Not enough data | Not enough data | 8.4 (651 reviews) | 
| **Wage access** | 8.9 (6 reviews) | Not enough data | 9.1 (736 reviews) | 

### HCM Software

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Recruiting

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Talent Acquisition Suites

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | N/A | N/A |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Onboarding

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.5/10 | 1695 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | 8.6/10 | 2750 |

#### Agentic AI - Onboarding

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Autonomous Task Execution** | 7.4 (176 reviews) | Not enough data | 7.7 (245 reviews) | 
| **Adaptive Learning** | 7.5 (183 reviews) | Not enough data | 7.9 (245 reviews) | 
| **Natural Language Interaction** | 7.5 (182 reviews) | Not enough data | 7.8 (249 reviews) | 
| **Proactive Assistance** | 7.6 (179 reviews) | Not enough data | 7.9 (250 reviews) | 
| **Decision Making** | 7.7 (179 reviews) | Not enough data | 8.0 (249 reviews) | 

#### Platform Content

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Forms Library** | 8.9 (426 reviews) | Not enough data | 8.7 (1158 reviews) | 
| **E-Forms** | 8.8 (421 reviews) | Not enough data | 9.1 (1188 reviews) | 
| **E-Signature** | 8.9 (410 reviews) | Not enough data | 9.3 (1192 reviews) | 
| **Background Checks** | 8.3 (377 reviews) | Not enough data | 8.4 (1097 reviews) | 
| **Offer Letter Approvals** | 8.2 (352 reviews) | Not enough data | 8.8 (1107 reviews) | 
| **Offer Letter Templates** | Feature Not Available | Not enough data | 8.6 (1099 reviews) | 

#### Platform Additional Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Self-Service Portal** | 9.0 (422 reviews) | Not enough data | 9.2 (1166 reviews) | 
| **Automated Team Introductions** | Feature Not Available | Not enough data | 8.8 (1094 reviews) | 
| **Compliance Training** | 8.6 (371 reviews) | Not enough data | 8.5 (1071 reviews) | 
| **Automated Onboarding Workflows** | 8.8 (387 reviews) | Not enough data | 8.9 (1121 reviews) | 
| **Onboarding Notifications** | 8.9 (404 reviews) | Not enough data | 9.1 (1146 reviews) | 

#### Platform Data

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Time-to-Productivity Reporting** | Feature Not Available | Not enough data | 8.4 (1019 reviews) | 
| **Onboarding Process Reporting** | Feature Not Available | Not enough data | 8.7 (1061 reviews) | 
| **Visualization** | Feature Not Available | Not enough data | 8.8 (1042 reviews) | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

#### Recruiting and Onboarding

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Interview Scheduling** | 8.1 (331 reviews) | Not enough data | 8.0 (994 reviews) | 
| **Onboarding** | 8.8 (418 reviews) | Not enough data | 9.0 (1163 reviews) | 

### Employee Engagement

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.9/10 | 1666 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Platform Basics

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Performance Benchmarking** | Feature Not Available | Not enough data | Not enough data | 
| **Reporting & Dashboards** | Feature Not Available | Not enough data | Not enough data | 
| **Interoperability** | 8.8 (96 reviews) | Not enough data | Not enough data | 

#### Platform Content

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Employee Pulse Surveys** | Feature Not Available | Not enough data | Not enough data | 
| **Survey Customization** | Feature Not Available | Not enough data | Not enough data | 
| **Goal and Challenge Creation** | 8.8 (92 reviews) | Not enough data | Not enough data | 
| **Science-based templates** | Feature Not Available | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Employee Segmenting** | Feature Not Available | Not enough data | Not enough data | 
| **Goal and Challenge Creation** | 8.8 (92 reviews) | Not enough data | Not enough data | 
| **Peer Recognition** | Feature Not Available | Not enough data | Not enough data | 
| **Social Feedback Portal** | Feature Not Available | Not enough data | Not enough data | 

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

### Training eLearning

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.7/10 | 1658 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

### Pre-Employment Screening

| Product | Score | Reviews |
|---|---|---|
| **RUN Powered by ADP** | 8.9/10 | 1658 |
| **Square Payroll** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Platform

| Feature | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Customization ** | 8.3 (1403 reviews) | Not enough data | 8.2 (2268 reviews) | 
| **Integration APIs** | 8.0 (1265 reviews) | Not enough data | 8.0 (2063 reviews) | 
| **Internationalization** | Feature Not Available | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | 9.0 (1446 reviews) | Not enough data | 8.9 (2311 reviews) | 
| **Performance** | 9.3 (1478 reviews) | Not enough data | 9.2 (2348 reviews) | 
| **Mobility** | 9.0 (1378 reviews) | Not enough data | 8.9 (2242 reviews) | 
| **Reporting** | 9.0 (1468 reviews) | Not enough data | 8.7 (2294 reviews) | 
| **Dashboards** | 9.1 (1467 reviews) | Not enough data | 9.1 (2288 reviews) | 

---
## Categories
**Shared Categories (3):** [Payroll Software](https://www.g2.com/categories/payroll), [Core HR Software](https://www.g2.com/categories/core-hr), [ Contractor Payment Software](https://www.g2.com/categories/contractor-payments)

**Unique to RUN Powered by ADP (6):** [Time & Attendance Software](https://www.g2.com/categories/time-attendance), [Onboarding Software](https://www.g2.com/categories/onboarding-software), [Job Description Management Software](https://www.g2.com/categories/job-description-management), [Background Check Software](https://www.g2.com/categories/background-check), [Employee Engagement Software](https://www.g2.com/categories/employee-engagement), [Harassment Prevention Training  Software](https://www.g2.com/categories/harassment-prevention-training)

**Unique to Square Payroll (1):** [Benefits Administration Software](https://www.g2.com/categories/benefits-administration)

**Unique to Gusto (6):** [Contractor Management Software](https://www.g2.com/categories/contractor-management), [Time & Attendance Software](https://www.g2.com/categories/time-attendance), [Onboarding Software](https://www.g2.com/categories/onboarding-software), [Benefits Administration Software](https://www.g2.com/categories/benefits-administration), [HCM Software](https://www.g2.com/categories/hcm-software), [Performance Management Software](https://www.g2.com/categories/performance-management)


---
## Reviewer Demographics

### By Company Size

| Segment | RUN Powered by ADP | Square Payroll | Gusto | 
|---|---|---|---|
| **Small-Business** | 94.8% | 80.6% | 84.0% | 
| **Mid-Market** | 4.9% | 16.1% | 15.6% | 
| **Enterprise** | 0.3% | 3.2% | 0.5% | 

### By Industry

#### RUN Powered by ADP

- **Construction:** 10.2%
- **Accounting:** 6.0%
- **Hospital & Health Care:** 4.7%
- **Health, Wellness and Fitness:** 4.5%
- **Non-Profit Organization Management:** 4.0%
- **Retail:** 4.0%
- **Real Estate:** 3.0%
- **Consumer Services:** 2.6%
- **Medical Practice:** 2.6%
- **Insurance:** 2.5%
- **Other:** 55.8%

#### Square Payroll

- **Food & Beverages:** 29.0%
- **Retail:** 16.1%
- **Accounting:** 6.5%
- **Marketing and Advertising:** 6.5%
- **Luxury Goods & Jewelry:** 3.2%
- **Information Technology and Services:** 3.2%
- **Hospital & Health Care:** 3.2%
- **Health, Wellness and Fitness:** 3.2%
- **Financial Services:** 3.2%
- **Farming:** 3.2%
- **Other:** 22.6%

#### Gusto

- **Non-Profit Organization Management:** 5.8%
- **Computer Software:** 4.9%
- **Accounting:** 4.9%
- **Health, Wellness and Fitness:** 4.8%
- **Hospital & Health Care:** 4.8%
- **Mental Health Care:** 4.6%
- **Marketing and Advertising:** 4.5%
- **Information Technology and Services:** 3.7%
- **Medical Practice:** 3.6%
- **Construction:** 2.8%
- **Other:** 55.7%

---
## Alternatives

### Alternatives to RUN Powered by ADP

- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6367 reviews)
- [Paycor](https://www.g2.com/products/paycor/reviews) — 3.9/5 stars (1333 reviews)
- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12651 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1691 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5311 reviews)
- [BambooHR](https://www.g2.com/products/bamboohr/reviews) — 4.4/5 stars (5045 reviews)
- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1613 reviews)
- [Patriot Software](https://www.g2.com/products/patriot-software/reviews) — 4.8/5 stars (618 reviews)
- [OnPay](https://www.g2.com/products/onpay/reviews) — 4.8/5 stars (410 reviews)
- [APS](https://www.g2.com/products/aps-aps/reviews) — 4.6/5 stars (826 reviews)

### Alternatives to Square Payroll

- [OnPay](https://www.g2.com/products/onpay/reviews) — 4.8/5 stars (410 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1691 reviews)
- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12651 reviews)
- [SurePayroll](https://www.g2.com/products/surepayroll/reviews) — 4.4/5 stars (532 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6367 reviews)
- [Patriot Software](https://www.g2.com/products/patriot-software/reviews) — 4.8/5 stars (618 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5311 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4209 reviews)
- [UKG Pro](https://www.g2.com/products/ukg-pro/reviews) — 4.3/5 stars (2187 reviews)
- [HR Plus](https://www.g2.com/products/trinet-hr-plus/reviews) — 3.9/5 stars (465 reviews)

### Alternatives to Gusto

- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12651 reviews)
- [Paycor](https://www.g2.com/products/paycor/reviews) — 3.9/5 stars (1333 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6367 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5311 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1691 reviews)
- [Namely](https://www.g2.com/products/namely/reviews) — 3.9/5 stars (331 reviews)
- [Dayforce](https://www.g2.com/products/dayforce/reviews) — 4.2/5 stars (956 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4209 reviews)
- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1613 reviews)
- [APS](https://www.g2.com/products/aps-aps/reviews) — 4.6/5 stars (826 reviews)

---
## Top Discussions

### RUN Powered by ADP

- Title: [What is RUN Powered by ADP used for?](https://www.g2.com/discussions/what-is-run-powered-by-adp-used-for) — 2 comments, 1 upvote
  > **Top comment:** "RUN Powered by ADP is a cloud-based payroll and HR solution designed specifically for small to mid-sized businesses. It provides a range of services to help..."
- Title: [What is the difference between ADP run and ADP Workforce Now?](https://www.g2.com/discussions/run-powered-by-adp-what-is-the-difference-between-adp-run-and-adp-workforce-now) — 2 comments, 1 upvote
  > **Top comment:** "Since you gave me the run-around and never gave me the gift that you promised after I contacted you half a dozen times, I don't want anything to do with your..."
- Title: [How do I run payroll on ADP?](https://www.g2.com/discussions/how-do-i-run-payroll-on-adp) — 2 comments, 1 upvote
  > **Top comment:** "Follow these steps: 

Log in to your portal 

Click the big blue link that says " Run Payroll" on your Home Screen 

It will take you to another screen..."
- Title: [WHAT IS RUN Powered by ADP?](https://www.g2.com/discussions/what-is-run-powered-by-adp) — 2 comments
  > **Top comment:** "It is a way to do the payroll"
- Title: [Why am I not getting the w=2's](https://www.g2.com/discussions/why-am-i-not-getting-the-w-2-s) — 2 comments, 1 upvote
  > **Top comment:** "W'2s can be printed out once you are allowed access to the site as a user by your company. If you are the one running payroll then you can click on an..."

### Square Payroll

No discussions available for this product.

### Gusto

- Title: [Is there an app for Gusto payroll?](https://www.g2.com/discussions/is-there-an-app-for-gusto-payroll) — 4 comments, 1 upvote
  > **Top comment:** "No, only for employees. You can only run payroll using a browser."
- Title: [Is gusto payroll safe?](https://www.g2.com/discussions/is-gusto-payroll-safe) — 3 comments, 6 upvotes
  > **Top comment:** "Yes, it is secure"
- Title: [What is Gusto used for?](https://www.g2.com/discussions/what-is-gusto-used-for) — 2 comments
  > **Top comment:** "payroll"
- Title: [What is gusto payroll?](https://www.g2.com/discussions/what-is-gusto-payroll) — 2 comments
  > **Top comment:** "Gusto payroll is a web client platform where you can perform payment for an employees or contractor for your owned business. Simply it is your accounting..."
- Title: [Why doesn't Gusto take responsibility and rectify the pay problems that they have caused?](https://www.g2.com/discussions/25111-why-doesn-t-gusto-take-responsibility-and-rectify-the-pay-problems-that-they-have-caused) — 2 comments, 3 upvotes *(includes official response)*
  > **Top comment:** "Hi there, we see you've been in touch with several customer support advocates and managers to help go through the situation as well as provide options for..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/run-powered-by-adp-vs-square-payroll-vs-gusto)