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Compare ROI Hunter and Smartly 
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At a Glance
Market Segments
Enterprise (36.4% of reviews)
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
Contact Us
% Fee of Media Spend
ROI Hunter
Star Rating
(205)4.8 out of 5
Market Segments
Enterprise (36.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us
Learn more about ROI HunterSmartly
Star Rating
(468)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
% Fee of Media Spend
Browse all 2 pricing plansROI Hunter vs Smartly
When assessing the two solutions, reviewers found ROI Hunter easier to use, set up, and administer. Reviewers also preferred doing business with ROI Hunter overall.
- Reviewers felt that ROI Hunter meets the needs of their business better than Smartly.
- When comparing quality of ongoing product support, reviewers felt that ROI Hunter is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of ROI Hunter over Smartly.
Pricing
Entry-Level Pricing
ROI Hunter
ROI Hunter Pricing
Contact Us
All-in-one platform for collecting and analysing product performance data, building campaigns, designing campaign creatives (for Meta), launching campaigns on the ad networks, and analysing the results.
- Collect and integrate product performance data
- Analyse individual product performance
- Visualise product performance at scale
Smartly
Self-Serve + Support
% Fee
of Media Spend
The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.
Free Trial
ROI Hunter
No trial information availableSmartly
No trial information availableRatings
Meets Requirements
9.0
138
8.5
385
Ease of Use
8.8
141
8.3
387
Ease of Setup
8.5
64
8.3
178
Ease of Admin
8.8
66
8.3
178
Quality of Support
9.8
139
9.3
380
Has the product been a good partner in doing business?
9.4
67
8.9
176
Product Direction (% positive)
9.6
126
8.6
381
Features by Category
Authoring Tools
Not enough data
8.5
57
Not enough data
7.8
24
Not enough data
8.5
56
Not enough data
8.2
32
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
8.7
45
Not enough data
8.8
54
Publishing Tools
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
56
Platform Interoperability
Not enough data
8.8
20
Video Functionality
Not enough data
8.4
68
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.1
83
8.2
320
9.1
82
8.5
317
Feature Not Available
Feature Not Available
9.1
76
7.8
284
9.0
67
7.7
238
9.5
60
8.2
204
9.4
54
8.0
161
9.0
53
8.1
211
9.2
61
8.2
273
9.3
71
8.5
296
9.1
59
8.3
193
9.0
52
7.9
141
9.0
50
8.2
151
Targeting
9.3
75
8.8
312
9.4
73
8.9
293
9.2
64
8.9
288
9.1
57
Feature Not Available
Platform
9.0
58
8.3
221
8.9
72
8.4
273
9.1
73
8.3
291
9.1
74
8.3
311
9.2
67
8.5
261
9.2
70
8.3
279
9.2
62
8.4
258
9.2
59
8.6
223
8.7
66
8.2
274
Platform Interoperability
8.5(won by 0.3)
47
8.2
27
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
9.3(won by 0.6)
70
8.7
286
Campaign Management
9.1(won by 0.9)
83
8.2
320
9.1(won by 0.6)
82
8.5
317
Feature Not Available
Feature Not Available
9.1(won by 1.3)
76
7.8
284
9.0(won by 1.3)
67
7.7
238
9.5(won by 1.3)
60
8.2
204
9.4(won by 1.4)
54
8.0
161
9.0(won by 0.9)
53
8.1
211
9.2(won by 1.0)
61
8.2
273
9.3(won by 0.8)
71
8.5
296
9.1(won by 0.8)
59
8.3
193
9.0(won by 1.1)
52
7.9
141
9.0(won by 0.8)
50
8.2
151
Targeting
9.3(won by 0.5)
75
8.8
312
9.4(won by 0.5)
73
8.9
293
9.2(won by 0.3)
64
8.9
288
9.1(won by default)
57
Feature Not Available
Platform
9.0(won by 0.7)
58
8.3
221
8.9(won by 0.5)
72
8.4
273
9.1(won by 0.8)
73
8.3
291
9.1(won by 0.8)
74
8.3
311
9.2(won by 0.7)
67
8.5
261
9.2(won by 0.9)
70
8.3
279
9.2(won by 0.8)
62
8.4
258
9.2(won by 0.6)
59
8.6
223
8.7(won by 0.5)
66
8.2
274
Data management - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product catalogs - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Catalog Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.8
23
Not enough data
9.0
21
Not enough data
9.2
18
Not enough data
9.3
23
Not enough data
8.8
23
Not enough data
8.2
13
Not enough data
Campaign Activity
8.8
23
Not enough data
8.7
25
Not enough data
8.9
19
Not enough data
8.9
18
Not enough data
8.4
17
Not enough data
8.6
17
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Operations
8.6
13
Not enough data
8.6
13
Not enough data
Inventory
9.2
6
Not enough data
10.0
12
Not enough data
9.9
12
Not enough data
Platform
8.9
9
Not enough data
9.2
11
Not enough data
9.3
9
Not enough data
8.8
10
Not enough data
Processing
8.3
10
Not enough data
8.1
8
Not enough data
7.6
7
Not enough data
Categories
Categories
Shared Categories
ROI Hunter and Smartly are categorized as Social Media Advertising
Unique Categories
ROI Hunter is categorized as Cross-Channel Advertising, Multichannel Retail, Catalog Management, and Marketing Analytics
Smartly is categorized as Creative Management Platforms and Video Advertising
Reviews
Reviewers' Company Size
ROI Hunter
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
33.8%
Apparel & Fashion
26.8%
Marketing and Advertising
14.1%
Cosmetics
6.1%
Consumer Goods
3.0%
Other
16.2%
Marketing and Advertising
18.1%
Retail
13.1%
Leisure, Travel & Tourism
8.2%
Apparel & Fashion
7.3%
Food & Beverages
5.6%
Other
47.7%
Alternatives
Discussions
Is it possible to see activity in both the 'Mixed Ads' & another virtual account?
1 Comment
Official Response from ROI Hunter
Hello Radhika,
if the motivation is to move the campaigns under one virtual account, there is actually a nice solution (only for RH users:...Read more
ROI Hunter has no more discussions with answers
What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?
1 Comment
AM
I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these...Read more
Would you add the option of creating reach and frequency campaigns?
1 Comment
AM
I think it is not available since Smartly is focus on performance.
R&F campaigns reserves inventory paying a fixed CPM but I guess you can create this kind...Read more
What is the added value of Smartly compared to Ads Manager?
1 Comment
Official Response from Smartly
Smartly.io offers far more robust capabilities when it comes to automating campaign management, creative production, testing and optimization. On top of...Read more
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