# RocketReach vs Wiza Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Wiza excels in overall user satisfaction, reflected in its higher G2 Score compared to RocketReach. Users appreciate Wiza's ability to find numbers that are often unavailable on other platforms, making it a valuable tool for lead generation.
- **Users say** that RocketReach offers a variety of ways to look up contacts, which is particularly beneficial for those in sales roles. One user highlighted how they can easily find emails for potential prospects, showcasing RocketReach's effectiveness in targeting specific company profiles.
- **Reviewers mention** that Wiza provides a free entry-level option, making it accessible for small businesses looking to enhance their lead capture efforts without upfront costs. This is a significant advantage over RocketReach, which starts at $69.00.
- **According to verified reviews** , both products have similar ease of use ratings, but Wiza slightly edges out with a more favorable perception of its setup process. Users have noted that Wiza's onboarding is straightforward, allowing them to quickly start enriching their contact lists.
- **Users highlight** RocketReach's integrated email feature, which allows them to send emails directly from the platform. This functionality has been praised for streamlining communication with potential leads, enhancing the overall user experience.
- **G2 reviewers report** that Wiza's support quality is perceived as superior, with users appreciating the proactive assistance they receive. This contrasts with RocketReach, where some users have expressed a desire for improved support options, indicating a potential area for growth.



| | RocketReach | Wiza | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 1,361 | 1,200 | 
| **Largest Market Segment** | Small-Business (69.0% of reviews) | Small-Business (74.4% of reviews) | 
| **Entry Level Price** | Starting at $69.00 100 Lookups Per Month | Free 1 User Per Month | 

---
## Top Pros & Cons

### RocketReach

Pros:
- Contact Information (276 reviews)
- Ease of Use (267 reviews)

Cons:
- Inaccurate Data (115 reviews)
- Outdated Contacts (111 reviews)

### Wiza

Pros:
- Ease of Use (427 reviews)
- Contact Information (322 reviews)

Cons:
- Expensive (157 reviews)
- Limited Credits (127 reviews)

---
## Ratings Comparison
| Rating | RocketReach | Wiza | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1036 reviews) | 8.7 (1080 reviews) | 
  | **Ease of Use** | 9.0 (1054 reviews) | 9.0 (1127 reviews) | 
  | **Ease of Setup** | 9.0 (651 reviews) | 8.8 (1028 reviews) | 
  | **Ease of Admin** | 8.9 (243 reviews) | 8.9 (241 reviews) | 
  | **Quality of Support** | 8.3 (770 reviews) | 8.6 (830 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (235 reviews) | 8.8 (226 reviews) | 
  | **Product Direction (% positive)** | 8.3 (980 reviews) | 8.9 (1084 reviews) | 

---
## Pricing

### RocketReach

#### Entry-Level Pricing

Plan: Essentials (Email only)

Price: Starting at $69.00 100 Lookups Per Month

Description: The Essentials Plan allows you up to 100 lookups per user (billed monthly) and 100 exports monthly, or 1,200 exports per year (billed annually.  

Key Features:
- Unlimited Personal and Professional Emails
- 100 Exports Per Month/ 1200 Exports Per Year
- Person and Company Search

[Browse all 4 editions](https://www.g2.com/products/rocketreach/pricing)

#### Free Trial

Yes

### Wiza

#### Entry-Level Pricing

Plan: Free

Price: Free 1 User Per Month

Description: Great for occasional prospecting.

Key Features:
- 20 email credits
- 5 phone credits
- Wiza Chrome extension

[Browse all 5 editions](https://www.g2.com/products/wiza/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 7.5/10 | 401 |
| **Wiza** | 8.1/10 | 572 |

#### Data Availability

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Contact Data Availability** | 8.3 (346 reviews) | 8.6 (491 reviews) | 
| **Company Data Availability** | 8.3 (316 reviews) | 8.5 (378 reviews) | 
| **Industry Research Availability** | 7.9 (286 reviews) ✓ Verified | 8.2 (364 reviews) | 
| **Technographic Data Availability** | 7.0 (97 reviews) | 7.9 (357 reviews) | 

#### Data Accuracy

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Contact Data Accuracy** | 7.9 (329 reviews) | 8.3 (439 reviews) | 
| **Company Data Accuracy** | 8.1 (305 reviews) | 8.4 (363 reviews) | 
| **Technographic Data Accuracy** | 6.8 (99 reviews) | 8.0 (348 reviews) | 

#### Agentic AI - Sales Intelligence

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Autonomous Task Execution** | 6.0 (35 reviews) | 7.8 (160 reviews) | 
| **Cross-system Integration** | 6.2 (36 reviews) | 7.8 (158 reviews) | 
| **Adaptive Learning** | Feature Not Available | 7.8 (159 reviews) | 
| **Natural Language Interaction** | Feature Not Available | 7.9 (157 reviews) | 
| **Proactive Assistance** | Feature Not Available | 7.8 (160 reviews) | 
| **Decision Making** | Feature Not Available | 7.8 (159 reviews) | 

#### Platform

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Internationalization** | Feature Not Available | 8.0 (268 reviews) | 
| **User, Role, and Access Management** | 8.0 (200 reviews) ✓ Verified | 8.3 (268 reviews) | 
| **Performance and Reliability** | 8.3 (219 reviews) | 8.6 (290 reviews) | 
| **Reporting/Dashboards** | 7.7 (178 reviews) | 8.3 (267 reviews) | 
| **Mobile User Support** | 7.1 (149 reviews) | 8.0 (256 reviews) | 
| **APIs** | 6.9 (152 reviews) | 8.0 (265 reviews) | 

#### Features

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Lead Builder** | 8.3 (272 reviews) | 8.6 (409 reviews) | 
| **Integration to CRM/Marketing Automation** | 7.4 (200 reviews) | 8.0 (368 reviews) | 
| **Data Cleaning/Enrichment** | 7.7 (226 reviews) ✓ Verified | 8.1 (352 reviews) | 
| **Data Segmentation/Filtering** | 7.9 (239 reviews) ✓ Verified | 8.1 (347 reviews) | 
| **Search** | 8.6 (327 reviews) ✓ Verified | 8.6 (393 reviews) | 
| **News/People Alerts** | 7.0 (117 reviews) | 7.8 (332 reviews) | 
| **Connections** | 7.8 (180 reviews) | 8.1 (336 reviews) | 
| **Reporting** | 7.4 (158 reviews) | 8.1 (328 reviews) | 
| **Messaging** | 7.1 (150 reviews) | 7.8 (325 reviews) | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | N/A | N/A |
| **Wiza** | N/A | N/A |

#### Lead Generation

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 7.7/10 | 534 |
| **Wiza** | 8.2/10 | 119 |

#### Lead Intelligence

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Lead Validation** | 8.1 (432 reviews) ✓ Verified | 8.3 (112 reviews) | 
| **Lead Enrichment** | 8.1 (400 reviews) ✓ Verified | 8.2 (113 reviews) | 
| **Lead Quality** | 8.0 (496 reviews) ✓ Verified | 8.4 (115 reviews) | 
| **Lead Analysis** | 7.7 (358 reviews) ✓ Verified | 8.0 (107 reviews) | 
| **Browser Extension** | 8.1 (372 reviews) ✓ Verified | 8.6 (111 reviews) | 

#### Agentic AI - Lead Intelligence

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Cross-system Integration** | 6.3 (135 reviews) | 7.7 (36 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 7.2/10 | 257 |
| **Wiza** | 8.0/10 | 258 |

#### Lead Monitoring

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Features** | 7.9 (221 reviews) | 8.3 (253 reviews) ✓ Verified | 
| **Performance** | Feature Not Available | 8.2 (242 reviews) ✓ Verified | 

#### Agentic AI - Lead Capture

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Cross-system Integration** | 6.1 (45 reviews) | 7.9 (76 reviews) | 
| **Proactive Assistance** | 6.1 (45 reviews) | 8.0 (72 reviews) | 

#### Data Capture

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Mobile** | 7.3 (200 reviews) | Feature Not Available | 
| **Websites** | Feature Not Available | 8.1 (240 reviews) ✓ Verified | 
| **Social Media** | 7.5 (201 reviews) | 8.0 (238 reviews) ✓ Verified | 
| **Data** | 7.8 (215 reviews) | 8.0 (239 reviews) ✓ Verified | 

#### Analytics

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Export/Import** | 7.9 (199 reviews) | 8.4 (237 reviews) ✓ Verified | 
| **Reporting** | 7.3 (129 reviews) | 8.0 (231 reviews) | 

#### Customization

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Forms** | Feature Not Available | 7.7 (232 reviews) ✓ Verified | 
| **Templates** | 7.0 (50 reviews) | 7.8 (232 reviews) ✓ Verified | 
| **Integration** | 7.5 (184 reviews) | 8.2 (235 reviews) ✓ Verified | 

### Email Verification

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 6.0/10 | 211 |
| **Wiza** | 8.4/10 | 83 |

#### Generative AI

| Feature | RocketReach | Wiza | 
|---|---|---|
| **AI Text Generation** | 6.2 (204 reviews) | Feature Not Available | 
| **AI Text-to-Speech** | 5.9 (205 reviews) | Feature Not Available | 

#### Agentic AI - Email Verification

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Decision Making** | 6.3 (65 reviews) | 8.4 (83 reviews) | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 6.5/10 | 38 |
| **Wiza** | 7.8/10 | 50 |

#### Agentic AI - Lead Mining

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Cross-system Integration** | 6.5 (37 reviews) | 7.7 (48 reviews) | 
| **Proactive Assistance** | Feature Not Available | 7.9 (49 reviews) | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **RocketReach** | 7.2/10 | 91 |
| **Wiza** | N/A | N/A |

#### Agentic AI - Marketing Account Intelligence

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Autonomous Task Execution** | 6.0 (17 reviews) | Not enough data | 
| **Cross-system Integration** | 6.0 (17 reviews) | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 

#### Lead Intelligence

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Market Insights ** | 7.4 (46 reviews) | Not enough data | 
| **Account-level Insights ** | 7.2 (44 reviews) | Not enough data | 
| **Lead Analysis ** | 8.1 (75 reviews) | Not enough data | 

#### Lead Management

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Segmentation ** | 7.8 (71 reviews) | Not enough data | 
| **Predictive Scoring ** | Feature Not Available | Not enough data | 
| **Account Identification ** | 8.1 (45 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Omni-Channel Tracking ** | Feature Not Available | Not enough data | 
| **Revenue Planning ** | Feature Not Available | Not enough data | 
| **Media Attribution ** | Feature Not Available | Not enough data | 
| **Opportunity Timeline ** | Feature Not Available | Not enough data | 
| **Customization ** | Feature Not Available | Not enough data | 

#### Data Availability - Marketing Account Intelligence 

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Technographic Data Availability** | 7.2 (38 reviews) | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | RocketReach | Wiza | 
|---|---|---|
| **Technographic Data Accuracy** | 6.9 (38 reviews) | Not enough data | 

---
## Categories
**Shared Categories (5):** [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Email Verification Software](https://www.g2.com/categories/email-verification), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Lead Mining Software](https://www.g2.com/categories/lead-mining)

**Unique to RocketReach (1):** [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence)



---
## Reviewer Demographics

### By Company Size

| Segment | RocketReach | Wiza | 
|---|---|---|
| **Small-Business** | 69.0% | 74.4% | 
| **Mid-Market** | 24.8% | 19.8% | 
| **Enterprise** | 6.2% | 5.7% | 

### By Industry

#### RocketReach

- **Marketing and Advertising:** 8.7%
- **Financial Services:** 6.4%
- **Information Technology and Services:** 6.0%
- **Computer Software:** 5.9%
- **Staffing and Recruiting:** 4.9%
- **Consulting:** 3.7%
- **Non-Profit Organization Management:** 3.2%
- **Manufacturing:** 1.7%
- **Management Consulting:** 1.7%
- **Real Estate:** 1.7%
- **Other:** 55.9%

#### Wiza

- **Marketing and Advertising:** 10.6%
- **Staffing and Recruiting:** 9.3%
- **Information Technology and Services:** 7.3%
- **Computer Software:** 6.9%
- **Consulting:** 4.7%
- **Financial Services:** 4.6%
- **Manufacturing:** 2.7%
- **Construction:** 2.1%
- **Telecommunications:** 1.7%
- **Market Research:** 1.6%
- **Other:** 48.5%

---
## Alternatives

### Alternatives to RocketReach

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9641 reviews)
- [ZoomInfo Sales](https://www.g2.com/products/zoominfo-sales/reviews) — 4.5/5 stars (9087 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (478 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1651 reviews)
- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1325 reviews)
- [LeadIQ](https://www.g2.com/products/leadiq/reviews) — 4.2/5 stars (1172 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (820 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5324 reviews)
- [Adapt](https://www.g2.com/products/adapt-adapt/reviews) — 4.6/5 stars (2791 reviews)
- [Hunter](https://www.g2.com/products/hunter/reviews) — 4.4/5 stars (648 reviews)

### Alternatives to Wiza

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9641 reviews)
- [ZoomInfo Sales](https://www.g2.com/products/zoominfo-sales/reviews) — 4.5/5 stars (9087 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1651 reviews)
- [Skrapp.io](https://www.g2.com/products/skrapp-io/reviews) — 4.5/5 stars (352 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5324 reviews)
- [Snov.io](https://www.g2.com/products/snov-io/reviews) — 4.5/5 stars (490 reviews)
- [Hunter](https://www.g2.com/products/hunter/reviews) — 4.4/5 stars (648 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (820 reviews)
- [LeadIQ](https://www.g2.com/products/leadiq/reviews) — 4.2/5 stars (1172 reviews)
- [Kaspr](https://www.g2.com/products/kaspr/reviews) — 4.4/5 stars (836 reviews)

---
## Top Discussions

### RocketReach

- Title: [How much does RocketReach cost?](https://www.g2.com/discussions/how-much-does-rocketreach-cost) — 4 comments, 1 upvote
  > **Top comment:** "It is a steep monthly cost, $75.00/160 look ups, HOWEVER, you get what you pay for.  99% of my look ups are legitimate email addresses, both personal and..."
- Title: [Is RocketReach good?](https://www.g2.com/discussions/is-rocketreach-good) — 4 comments
  > **Top comment:** "Yes.  I have need to find people and reach out to them for both personal and professional reasons.  I turn to rocketreach and many times am able to find the..."
- Title: [no option to delete this review , so  I am spamming this](https://www.g2.com/discussions/46559-no-option-to-delete-this-review-so-i-am-spamming-this) — 4 comments, 2 upvotes
  > **Top comment:** "https://play.google.com/store/apps/details?id=com.nexgen.nexmoney&referrer=9065320663"
- Title: [What is the best way to get an exact email from this program?](https://www.g2.com/discussions/25290-what-is-the-best-way-to-get-an-exact-email-from-this-program) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "The best email is usually shown at the top of the results with a green check mark which means it has been verified. The Yellow dot means possible email."
- Title: [What is RocketReach used for?](https://www.g2.com/discussions/what-is-rocketreach-used-for) — 2 comments
  > **Top comment:** "I use it to find emails and cell numbers of prospects. "

### Wiza

- Title: [How much is WIZA?](https://www.g2.com/discussions/how-much-is-wiza) — 2 comments *(includes official response)*
  > **Top comment:** "Check out all our pricing options here: https://wiza.co/pricing"
- Title: [are there refunds and how to get them. According to EU and UK consumer legislation for any service purchased there is a cooldown period. This varies but if not in accordance with any EU or UK contract legislation... how? I made a mistake and no refund - I made this known to them as iit happened within 20 seconds](https://www.g2.com/discussions/are-there-refunds-and-how-to-get-them-according-to-eu-and-uk-consumer-legislation-for-any-service-purchased-there-is-a-cooldown-period-this-varies-but-if-not-in-accordance-with-any-eu-or-uk-contract-legislation-how-i-made-a-mistake-and-no-refund-i-made-th) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Please review our terms of service here for more info: https://wiza.co/tos

For further assistance, contact our support team at hello@wiza.co"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/rocketreach-vs-wiza)