# ROC Commerce vs Salesforce B2C Commerce Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Salesforce Commerce for B2C excels in user experience, with many users praising its **user-friendly interface** and efficient navigation. One user highlighted how it helped manage their online store and sales smoothly, addressing inventory tracking issues effectively.
- **Users say** that ROC Commerce offers a **seamless and comprehensive user interface** , making it easy to navigate and learn. Reviewers appreciate the platform's robust features, which enhance the selling process for organizations and individuals alike.
- **According to verified reviews** , Salesforce Commerce for B2C has a strong integration with the broader Salesforce ecosystem, allowing for a **unified view of customer interactions**. This integration is particularly beneficial for businesses looking to streamline their operations across CRM, marketing, and service functions.
- **Reviewers mention** that while Salesforce Commerce for B2C has a solid overall rating, its ease of setup is an area where it could improve. Users have noted some challenges during the initial implementation phase, contrasting with ROC Commerce, which has been described as having a **remarkably easy implementation process**.
- **G2 reviewers highlight** that ROC Commerce provides unique solutions for both B2B and B2C, making it accessible to a wider range of users. This versatility is a significant advantage for businesses that operate in both sectors, as noted by users who appreciate its comprehensive toolset.
- **Users report** that Salesforce Commerce for B2C shines in its personalization tools, which enhance the shopping experience. Many users enjoy the smooth checkout process and the ability to tailor offerings to customer preferences, a feature that adds significant value to their e-commerce strategy.



| | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 11 | 581 | 
| **Largest Market Segment** | Mid-Market (50.0% of reviews) | Mid-Market (40.4% of reviews) | 
| **Entry Level Price** | No pricing available | Contact Us Per Year | 

---
## Top Pros & Cons

### ROC Commerce

**Not enough data**

### Salesforce B2C Commerce

Pros:
- Ease of Use (52 reviews)
- Features (35 reviews)

Cons:
- Complex Setup (33 reviews)
- Expensive (32 reviews)

---
## Ratings Comparison
| Rating | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
  | **Meets Requirements** | 8.3 (6 reviews) | 8.7 (349 reviews) | 
  | **Ease of Use** | 9.4 (6 reviews) | 8.2 (449 reviews) | 
  | **Ease of Setup** | Not enough data | 7.9 (276 reviews) | 
  | **Ease of Admin** | Not enough data | 8.1 (131 reviews) | 
  | **Quality of Support** | 8.6 (6 reviews) | 8.3 (329 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 8.6 (129 reviews) | 
  | **Product Direction (% positive)** | 7.7 (5 reviews) | 8.7 (332 reviews) | 

---
## Pricing

### ROC Commerce

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Salesforce B2C Commerce

#### Entry-Level Pricing

Plan: B2C Commerce - Growth 

Price: Contact Us Per Year

Description: Create AI-powered consumer experiences with templates and composable storefronts, including multiple sites and price books.

Key Features:
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits 

[Browse all 3 editions](https://www.g2.com/products/salesforce-b2c-commerce/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Mobile E-Commerce

| Product | Score | Reviews |
|---|---|---|
| **ROC Commerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 30 |

#### Design

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Templates - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Versions - Mobile E-Commerce** | Not enough data | 8.5 (29 reviews) | 
| **Testing - Mobile E-Commerce** | Not enough data | 8.6 (28 reviews) | 
| **Multichannel - Mobile E-Commerce** | Not enough data | 8.5 (28 reviews) | 

#### Personalization

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Branding - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Localization - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Digital Content - Mobile E-Commerce** | Not enough data | 8.5 (29 reviews) | 
| **Geofencing - Mobile E-Commerce** | Not enough data | 8.5 (27 reviews) | 

#### Analysis

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Dashboards - Mobile E-Commerce** | Not enough data | 8.4 (27 reviews) | 
| **User Behavior - Mobile E-Commerce** | Not enough data | 8.7 (26 reviews) | 
| **Sales - Mobile E-Commerce** | Not enough data | 8.3 (25 reviews) | 

### E-Merchandising

| Product | Score | Reviews |
|---|---|---|
| **ROC Commerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 9.1/10 | 23 |

#### Merchandising

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Product Recommendations** | Not enough data | 9.2 (22 reviews) | 
| **Product Search** | Not enough data | 9.3 (22 reviews) | 
| **Product Display** | Not enough data | 9.3 (22 reviews) | 
| **Media File Storage** | Not enough data | 8.6 (22 reviews) | 
| **Web Content Management** | Not enough data | 8.8 (22 reviews) | 

#### Analytics

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reports & Analytics** | Not enough data | 9.2 (22 reviews) | 
| **Customer Data** | Not enough data | 9.2 (22 reviews) | 

#### Administration

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Integrations** | Not enough data | 9.2 (21 reviews) | 
| **Dashboard** | Not enough data | 9.0 (21 reviews) | 

### Shopping Cart

| Product | Score | Reviews |
|---|---|---|
| **ROC Commerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.6/10 | 28 |

#### Administration

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (27 reviews) | 
| **Cart Management** | Not enough data | 8.7 (26 reviews) | 
| **Shipping Information Collection** | Not enough data | 8.8 (27 reviews) | 

#### Integrations

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Payment Gateway Integration** | Not enough data | 8.8 (27 reviews) | 
| **E-commerce Platform Integration** | Not enough data | 9.0 (27 reviews) | 
| **Email Integration** | Not enough data | 8.6 (27 reviews) | 

#### Cart Management

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Multi Cart** | Not enough data | 8.3 (28 reviews) | 
| **Products** | Not enough data | 8.5 (27 reviews) | 
| **Templates** | Not enough data | 8.6 (26 reviews) | 
| **Embed** | Not enough data | 8.6 (27 reviews) | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **ROC Commerce** | 8.3/10 | 7 |
| **Salesforce B2C Commerce** | 8.3/10 | 296 |

#### Headless Commerce

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Decoupling** | Not enough data | 8.2 (97 reviews) | 
| **REST APIs** | Not enough data | 8.5 (101 reviews) | 
| **Data Orchestration** | Not enough data | 8.4 (99 reviews) | 
| **Customization** | Not enough data | 8.4 (102 reviews) | 
| **Extensibility** | Not enough data | 8.4 (101 reviews) | 

#### Generative AI

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.1 (82 reviews) | 
| **AI Text Summarization** | Not enough data | 7.9 (86 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.8 (18 reviews) | 
| **Cross-system Integration** | Not enough data | 8.4 (19 reviews) | 
| **Adaptive Learning** | Not enough data | 8.6 (18 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.6 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 8.6 (18 reviews) | 
| **Decision Making** | Not enough data | 8.6 (18 reviews) | 

#### Merchandising/Marketing

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Storefront Design Tools** | 8.0 (5 reviews) | 8.3 (216 reviews) | 
| **Product Visualization** | 8.0 (5 reviews) | 8.3 (162 reviews) | 
| **Recommendations / Personalization** | 8.3 (5 reviews) | 8.2 (234 reviews) | 
| **Promotions and Discounts** | 9.0 (5 reviews) | 8.0 (223 reviews) | 
| **Shopping Cart Abandonment** | 8.7 (5 reviews) | 7.8 (209 reviews) | 
| **Product Reviews** | 7.7 (5 reviews) | 8.1 (207 reviews) | 
| **SEO** | 9.0 (5 reviews) | 8.1 (206 reviews) | 

#### Product Catalog

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Content Management** | 7.0 (5 reviews) | 8.4 (218 reviews) | 
| **Product Configuration** | 8.7 (5 reviews) | 8.2 (215 reviews) | 
| **Product Search and Filtering** | 8.3 (5 reviews) | 8.3 (224 reviews) | 
| **Intangible Products** | 8.7 (5 reviews) | 8.2 (195 reviews) | 

#### Order Process

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Checkout Process** | Not enough data | 8.3 (218 reviews) | 
| **Shipping Options** | Not enough data | 8.2 (212 reviews) | 
| **Tax Display and Processing** | Not enough data | 8.3 (209 reviews) | 
| **Payment Processing** | Not enough data | 8.3 (215 reviews) | 
| **Order Management** | Not enough data | 8.3 (218 reviews) | 
| **Returns / Refunds** | 8.7 (5 reviews) | 7.9 (203 reviews) | 
| **Inventory Management** | 8.0 (5 reviews) | 8.3 (204 reviews) | 
| **Multi-Channel Fulfillment** | 8.7 (5 reviews) | 8.2 (187 reviews) | 

#### Multi-Channel Support

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Omnichannel** | Not enough data | 8.3 (201 reviews) | 
| **Mobile** | Not enough data | 8.2 (203 reviews) | 
| **Social Commerce** | Not enough data | 8.4 (187 reviews) | 
| **Customer Service** | Not enough data | 8.3 (207 reviews) | 
| **Store Locator** | Not enough data | 8.0 (193 reviews) | 
| **3rd-Party Store Integration** | Not enough data | 8.1 (134 reviews) | 
| **B2B** | Not enough data | 8.2 (182 reviews) | 

#### Platform

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **APIs** | Not enough data | 8.2 (199 reviews) | 
| **Customization** | Not enough data | 8.2 (217 reviews) | 
| **Integrations to Add-on Tools** | Not enough data | 8.3 (207 reviews) | 
| **User Management** | Not enough data | 8.4 (216 reviews) | 
| **Reporting / Analytics** | Not enough data | 8.2 (221 reviews) | 
| **Security** | Not enough data | 8.6 (210 reviews) | 
| **Multi-Site Management** | Not enough data | 8.6 (198 reviews) | 
| **Admin Access Rights** | Not enough data | 8.5 (202 reviews) | 
| **Test-to-Product Migration** | Not enough data | 8.3 (187 reviews) | 
| **Internationalization** | Not enough data | 8.5 (183 reviews) | 
| **Cross Browser Support** | Not enough data | 8.4 (194 reviews) | 
| **Performance and Reliability** | Not enough data | 8.5 (224 reviews) | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **ROC Commerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 28 |

#### Reporting

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reports & Analytics** | Not enough data | 8.6 (28 reviews) | 
| **Data Transfer Tools** | Not enough data | 8.5 (28 reviews) | 

#### Omnichannel Features 

| Feature | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Retail Management** | Not enough data | 8.0 (27 reviews) | 
| **POS Integration** | Not enough data | 8.0 (27 reviews) | 
| **Social Media Integration** | Not enough data | 8.2 (26 reviews) | 
| **Customer Service Integration** | Not enough data | 8.6 (27 reviews) | 
| **Marketing Tools** | Not enough data | 8.6 (27 reviews) | 
| **E-commerce Integration** | Not enough data | 8.6 (28 reviews) | 
| **ERP Integration** | Not enough data | 8.3 (27 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)


**Unique to Salesforce B2C Commerce (4):** [E-Merchandising Software](https://www.g2.com/categories/e-merchandising), [Mobile E-Commerce Software](https://www.g2.com/categories/mobile-e-commerce), [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce), [Shopping Cart Software](https://www.g2.com/categories/shopping-cart)


---
## Reviewer Demographics

### By Company Size

| Segment | ROC Commerce | Salesforce B2C Commerce | 
|---|---|---|
| **Small-Business** | 37.5% | 25.9% | 
| **Mid-Market** | 50.0% | 40.4% | 
| **Enterprise** | 12.5% | 33.6% | 

### By Industry

#### ROC Commerce

- **Information Technology and Services:** 28.6%
- **Consulting:** 14.3%
- **Retail:** 14.3%
- **Marketing and Advertising:** 14.3%
- **Hospital & Health Care:** 14.3%
- **Design:** 14.3%

#### Salesforce B2C Commerce

- **Retail:** 12.4%
- **Information Technology and Services:** 11.1%
- **Computer Software:** 8.1%
- **Apparel & Fashion:** 5.6%
- **Accounting:** 4.3%
- **Consumer Goods:** 4.1%
- **Consulting:** 3.9%
- **Financial Services:** 3.8%
- **Marketing and Advertising:** 3.2%
- **Internet:** 2.4%
- **Other:** 41.1%

---
## Alternatives

### Alternatives to ROC Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (604 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5104 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1276 reviews)
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — 4.1/5 stars (4776 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1875 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (869 reviews)
- [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) — 4.2/5 stars (482 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)

### Alternatives to Salesforce B2C Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (604 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (869 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (267 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5104 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1276 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)

---
## Top Discussions

### ROC Commerce

- Title: [What is ROC Commerce used for?](https://www.g2.com/discussions/what-is-roc-commerce-used-for) — 1 comment
  > **Top comment:** "ROC Commerce is employed by businesses in retail, wholesale and distribution, automotive, healthcare, and similar sectors to enhance their online presence,..."

### Salesforce B2C Commerce

- Title: [Is Salesforce an ecommerce platform?](https://www.g2.com/discussions/is-salesforce-an-ecommerce-platform) — 1 comment
  > **Top comment:** "Yes B2C Commerce is an ecommerce platform. The Salesforce B2C Commerce Platform empowers customers to quickly grow profitability.  Customers o all sizes can..."
- Title: [What is b2b and b2c in Salesforce?](https://www.g2.com/discussions/salesforce-commerce-for-b2c-what-is-b2b-and-b2c-in-salesforce) — 1 comment
  > **Top comment:** "B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout..."
- Title: [What is a b2c platform?](https://www.g2.com/discussions/what-is-a-b2c-platform) — 1 comment
  > **Top comment:** "B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C..."
- Title: [What is Salesforce commerce?](https://www.g2.com/discussions/what-is-salesforce-commerce) — 1 comment
  > **Top comment:** "Salesforce Commerce helps you maximize revenue and deliver success now through capabilities including B2C Commerce, B2B Commerce, Order Management, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/roc-commerce-vs-salesforce-b2c-commerce)