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At a Glance
Market Segments
Small-Business (46.2% of reviews)
Small-Business (65.1% of reviews)
Entry-Level Pricing
Free Trial Per Month
$139.94 Per Month
Right Choice
Star Rating
(146)5.0 out of 5
Market Segments
Small-Business (46.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Browse all 3 pricing plansSemrush
Star Rating
(3,057)4.5 out of 5
Market Segments
Small-Business (65.1% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in SEO Auditing & Monitoring, with a score of 9.2 for SEO Auditing, while Right Choice achieves a perfect score of 10.0 in the same category, indicating that Right Choice may offer more comprehensive tools for tracking SEO changes and alerts.
- Reviewers mention that Right Choice provides superior Quality of Support, scoring a perfect 10.0 compared to Semrush's 8.6. This suggests that users may find more responsive and helpful customer service with Right Choice.
- G2 users highlight that Semrush has a robust set of features for Content Creation Tools, scoring 8.3, but Right Choice outshines with a perfect score of 10.0 in Content Management, indicating a more streamlined approach to managing and organizing content.
- Users on G2 report that Right Choice's Local Search Optimization features, particularly Google My Business management, score a perfect 10.0, while Semrush scores 8.5, suggesting that Right Choice may be more effective for businesses focusing on local SEO strategies.
- Reviewers mention that Semrush's Engagement metrics score 8.3, which is competitive, but Right Choice's overall metrics, including Return and Conversions, score higher, indicating a more effective platform for tracking user engagement and conversion rates.
- Users say that while Semrush offers a free trial, Right Choice's entry-level pricing and features are more appealing for small businesses, as it provides a comprehensive suite of tools without upfront costs, making it a more accessible option for startups.
Pricing
Entry-Level Pricing
Right Choice
Free Trial
Free Trial
Per Month
Free Trial for 1 Local Business Profile
- 1 Listing Audit
- Suspension Score
- Profile Strength
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Right Choice
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.9
136
8.8
2,469
Ease of Use
9.9
137
8.3
2,494
Ease of Setup
9.9
86
8.6
1,700
Ease of Admin
9.2
11
8.6
1,274
Quality of Support
10.0
136
8.6
2,165
Has the product been a good partner in doing business?
9.4
11
8.7
1,254
Product Direction (% positive)
10.0
138
8.8
2,379
Features by Category
Metrics
Not enough data
8.4
432
Not enough data
8.3
427
Not enough data
7.9
409
Not enough data
7.7
383
Not enough data
7.4
372
Not enough data
7.5
366
Not enough data
7.4
369
Not enough data
7.5
379
Not enough data
7.1
364
Reporting
Not enough data
8.0
420
Not enough data
8.2
410
Not enough data
7.8
395
Not enough data
7.7
395
Not enough data
7.9
390
Not enough data
7.6
370
Not enough data
8.0
404
Other
Not enough data
7.7
382
Not enough data
8.1
395
Not enough data
7.7
384
Not enough data
8.0
386
Not enough data
7.4
351
Not enough data
7.0
331
Not enough data
7.6
349
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Administration
Not enough data
7.7
361
Not enough data
7.4
348
Not enough data
8.5
400
Not enough data
8.3
391
Social Analytics
Not enough data
8.9(won by default)
289
Not enough data
8.5(won by default)
270
Not enough data
8.7(won by default)
276
Not enough data
8.2(won by default)
243
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
213
Not enough data
8.1(won by default)
209
Reports & Dashboards
Not enough data
8.4(won by default)
273
Not enough data
8.8(won by default)
281
Not enough data
8.7(won by default)
267
Not enough data
7.9(won by default)
206
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
20
Not enough data
7.2(won by default)
20
Not enough data
7.8(won by default)
20
Not enough data
8.1(won by default)
20
Not enough data
7.9(won by default)
20
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Business Tools
10.0
87
Not enough data
9.9
85
Not enough data
10.0
85
Not enough data
10.0
87
Not enough data
10.0
87
Not enough data
Customer Tools
10.0
87
Not enough data
10.0
87
Not enough data
9.8
87
Not enough data
10.0
87
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
9.7
6
Not enough data
10.0
5
Not enough data
9.7
6
Not enough data
10.0
6
Not enough data
9.7
5
Not enough data
Listing Management
10.0
89
8.6
239
|
Verified
10.0
90
8.2
236
|
Verified
10.0
88
8.5
239
|
Verified
10.0
90
8.6
251
|
Verified
Performance
10.0
89
8.3
258
|
Verified
10.0
91
8.7
264
|
Verified
Local Search Optimization
9.9
139
8.9
587
|
Verified
9.9
139
8.4
542
|
Verified
10.0
139
8.4
514
|
Verified
9.9
139
8.3
526
|
Verified
9.7
134
7.9
511
|
Verified
9.9
139
8.8
572
|
Verified
Platform Basics
Not enough data
8.5
556
Not enough data
8.6
565
Agentic AI - Competitive Intelligence
Not enough data
7.0
69
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
522
Platform Content
Not enough data
7.3
461
Platform Reporting
Not enough data
8.0
536
Not enough data
8.3
543
Platform Basics
Not enough data
8.5
103
Not enough data
8.2
100
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
92
Not enough data
8.4
103
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
96
Not enough data
8.7
106
Marketing Campaign Performance
Not enough data
8.4
79
Not enough data
8.7
80
Agentic AI - Marketing Calendar
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
6.2
10
Not enough data
6.5
10
Other Features
Not enough data
8.4
104
Not enough data
8.9
90
SEO Auditing & Monitoring
9.9
110
8.7
1009
10.0
105
9.0
892
10.0
108
8.8
846
10.0
99
8.8
862
Agentic AI - SEO Tools
10.0
6
6.5
170
9.7
6
6.7
171
10.0
5
6.7
171
9.7
5
6.6
168
10.0
6
6.5
169
9.7
6
6.5
164
10.0
7
6.7
166
SEO Content & Rankings
9.8
101
8.2
1482
10.0
112
9.1
1611
10.0
98
8.8
1523
10.0
112
8.2
914
10.0
112
8.4
844
SEO Reporting
10.0
112
8.9
1579
10.0
110
8.6
998
10.0
111
8.2
959
9.9
111
7.8
829
Generative AI
10.0
114
6.7
396
10.0
113
6.7
389
Content & Collaboration
Not enough data
8.8
191
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
179
Not enough data
Feature Not Available
Not enough data
8.2
162
Social Management
Not enough data
8.7
234
Not enough data
8.8
228
Not enough data
Feature Not Available
Not enough data
8.5
226
Not enough data
7.9
201
Not enough data
8.0
176
Not enough data
7.8
147
Agentic AI - Social Media Management
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
7.7
13
Not enough data
7.6
13
Not enough data
7.8
13
Not enough data
7.7
13
Not enough data
7.9
13
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
117
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
103
Not enough data
8.1
95
Reporting
Not enough data
9.0
134
Not enough data
Feature Not Available
Not enough data
8.9
122
Not enough data
9.0
132
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Platform Interoperability
Not enough data
8.4
77
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
95
Campaign Management
Not enough data
9.0
93
Not enough data
8.7
92
Not enough data
8.7
92
Not enough data
8.6
85
Not enough data
8.6
86
Not enough data
8.5
87
Not enough data
8.5
84
Not enough data
8.4
86
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.0
83
Not enough data
8.3
85
Targeting
Not enough data
8.6
87
Not enough data
8.5
83
Not enough data
8.4
82
Not enough data
8.7
82
Platform
Not enough data
8.5
85
Not enough data
8.7
92
Not enough data
8.9
91
Not enough data
8.9
92
Not enough data
8.7
88
Not enough data
8.6
87
Not enough data
8.4
81
Not enough data
8.6
84
Not enough data
8.5
86
Grammar Tools
Not enough data
8.4
23
Not enough data
9.0
26
Not enough data
8.2
22
Writing Support
Not enough data
7.7
24
Not enough data
8.3
23
Not enough data
7.4
24
Not enough data
7.8
24
Software Availability
Not enough data
8.4
24
Not enough data
8.3
23
Not enough data
7.2
24
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
193
Not enough data
8.1
220
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
7.5
192
|
Verified
Not enough data
8.1
210
Segment Trending
Not enough data
8.6
241
|
Verified
Not enough data
8.1
229
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
7.3
197
Analysis
Not enough data
8.3
229
Not enough data
8.6
250
|
Verified
Not enough data
8.3
211
|
Verified
Platform
Not enough data
8.7
255
|
Verified
Not enough data
8.4
234
|
Verified
Not enough data
7.7
209
|
Verified
Not enough data
8.3
231
|
Verified
Not enough data
8.1
206
|
Verified
Not enough data
8.2
203
Agentic AI - Market Intelligence
Not enough data
6.9
30
Not enough data
6.8
30
Platform Basics
Not enough data
8.5
140
Not enough data
7.7
124
Not enough data
8.4
143
Platform Data
Not enough data
8.2
130
Not enough data
8.4
135
Not enough data
8.6
146
Not enough data
8.3
131
Agentic AI - Operational Risk Management
Not enough data
7.2
16
Planning
Not enough data
7.7
226
Publishing
Not enough data
7.7
228
Social Media
Not enough data
7.6
228
Planning
Not enough data
7.9
352
Generative AI
Not enough data
7.4
138
Not enough data
7.2
134
Not enough data
7.2
134
Not enough data
6.6
132
Not enough data
6.4
128
Agentic AI - Content Creation
Not enough data
7.1
42
Not enough data
6.9
42
Not enough data
7.1
42
Not enough data
7.0
42
Not enough data
7.1
43
Not enough data
7.2
42
Not enough data
7.1
42
AI Visibility & Tracking
Not enough data
7.8
62
Not enough data
7.7
68
Sentiment & Brand Analysis
Not enough data
7.7
59
Not enough data
6.3
51
Competitive Benchmarking
Not enough data
7.1
53
Not enough data
7.5
59
AI Content Optimization
Not enough data
7.5
55
Not enough data
7.5
55
Reporting & Alerts
Not enough data
6.6
51
Not enough data
7.4
59
Consumer Intelligence
10.0
116
Not enough data
10.0
117
Not enough data
10.0
116
Not enough data
Reporting
9.8
96
Not enough data
9.9
99
Not enough data
10.0
115
Not enough data
Media Monitoring
9.8
105
Not enough data
9.8
99
Not enough data
9.9
100
Not enough data
In-House Management
9.8
93
Not enough data
Feature Not Available
Not enough data
Generative AI
10.0
116
Not enough data
Agentic AI - Online Reputation Management
10.0
6
Not enough data
10.0
5
Not enough data
10.0
6
Not enough data
10.0
6
Not enough data
10.0
6
Not enough data
10.0
6
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
660
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
650
Not enough data
8.2
636
Not enough data
8.0
578
Not enough data
7.7
575
Not enough data
8.9
709
Agentic AI - Content Analytics
Not enough data
7.4
56
Not enough data
7.6
56
Not enough data
7.7
57
Not enough data
7.7
57
Not enough data
7.6
57
Marketing Operations
Not enough data
7.7
385
|
Verified
Not enough data
8.4
408
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.2
388
|
Verified
Not enough data
8.6
426
|
Verified
Not enough data
7.7
358
|
Verified
Not enough data
8.0
372
|
Verified
Not enough data
8.2
398
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
56
Not enough data
7.4
56
Not enough data
7.0
55
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Right Choice and Semrush are categorized as Local Listing Management, Local SEO, and SEO Tools
Unique Categories
Right Choice is categorized as Store Locator, Online Reputation Management, and Multi-Location Marketing Platforms
Semrush is categorized as Paid Search Intelligence, Competitive Intelligence, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Right Choice
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
23.1%
Automotive
11.9%
Hospitality
11.2%
Health, Wellness and Fitness
7.0%
Education Management
5.6%
Other
41.3%
Marketing and Advertising
29.6%
Information Technology and Services
8.9%
Computer Software
8.0%
Internet
3.8%
Retail
3.7%
Other
46.0%
Discussions
Right Choice has no discussions with answers
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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