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At a Glance
Market Segments
Mid-Market (45.0% of reviews)
Small-Business (65.1% of reviews)
Entry-Level Pricing
No pricing available
$139.94 Per Month
Reputation
Star Rating
(2,388)4.6 out of 5
Market Segments
Mid-Market (45.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ReputationSemrush
Star Rating
(3,044)4.5 out of 5
Market Segments
Small-Business (65.1% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in its Competitor Analysis feature, scoring 8.8, which reviewers mention provides comprehensive insights into competitor strategies. In contrast, Reputation's score of 8.3 indicates it may not offer the same depth in this area.
- Reviewers mention that Reputation shines in Reputation Management, with a score of 9.3, highlighting its effectiveness in monitoring and managing online reviews. Semrush, with a score of 8.3, is seen as less robust in this critical area.
- Users on G2 say that Reputation's Google My Business integration is top-notch, scoring 9.1, which helps businesses manage their online presence effectively. Semrush's score of 8.5 suggests it may not provide the same level of support for this essential tool.
- Reviewers mention that both products perform well in Dashboards and Reporting, with Semrush scoring 8.8 and Reputation at 9.1. However, users report that Reputation's reporting capabilities are more customizable, making it easier to tailor reports to specific needs.
- Users say that Semrush's Social Media tools, scoring 7.9, could use improvement compared to Reputation's score of 8.7. Reviewers mention that Reputation offers better engagement metrics and social publishing features, making it a more appealing choice for social media management.
- G2 users report that Semrush's Ease of Use score of 8.3 is commendable, but Reputation's 9.0 indicates a more user-friendly interface. Reviewers mention that this ease of use can significantly impact daily operations and user satisfaction.
Pricing
Entry-Level Pricing
Reputation
No pricing availableSemrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Reputation
No trial information availableSemrush
Free Trial is available
Ratings
Meets Requirements
9.1
1,944
8.8
2,463
Ease of Use
9.0
1,985
8.3
2,488
Ease of Setup
8.7
1,103
8.6
1,694
Ease of Admin
8.9
876
8.6
1,269
Quality of Support
8.9
1,734
8.6
2,161
Has the product been a good partner in doing business?
8.9
874
8.7
1,249
Product Direction (% positive)
8.9
1,919
8.8
2,373
Features by Category
Metrics
Not enough data
8.4
432
Not enough data
8.3
427
Not enough data
7.9
409
Not enough data
7.7
383
Not enough data
7.4
372
Not enough data
7.5
366
Not enough data
7.4
369
Not enough data
7.5
379
Not enough data
7.1
364
Reporting
Not enough data
8.0
420
Not enough data
8.2
410
Not enough data
7.8
395
Not enough data
7.7
395
Not enough data
7.9
390
Not enough data
7.6
370
Not enough data
8.0
404
Other
Not enough data
7.7
382
Not enough data
8.1
395
Not enough data
7.7
384
Not enough data
8.0
386
Not enough data
7.4
351
Not enough data
7.0
331
Not enough data
7.6
349
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Administration
Not enough data
7.7
360
Not enough data
7.4
348
Not enough data
8.5
399
Not enough data
8.3
391
Social Analytics
8.3
235
8.9(won by 0.6)
289
8.5(tied score)
239
8.5(tied score)
270
8.7(tied score)
246
8.7(tied score)
276
8.4(won by 0.2)
204
8.2
243
8.4(won by default)
209
Feature Not Available
8.1(tied score)
170
8.1(tied score)
213
8.3(won by 0.2)
188
8.1
209
Reports & Dashboards
8.7(won by 0.3)
250
8.4
273
8.8(tied score)
247
8.8(tied score)
281
8.7(tied score)
232
8.7(tied score)
267
8.2(won by 0.3)
158
7.9
206
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
20
Not enough data
7.2(won by default)
20
Not enough data
7.8(won by default)
20
Not enough data
8.1(won by default)
20
Not enough data
7.9(won by default)
20
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
8.2
298
|
Verified
8.6
239
|
Verified
8.3
302
|
Verified
8.2
236
|
Verified
8.0
302
8.5
239
|
Verified
8.1
320
|
Verified
8.6
251
|
Verified
Performance
8.4
345
|
Verified
8.3
258
|
Verified
8.7
369
|
Verified
8.7
264
|
Verified
Local Search Optimization
8.9
146
8.9
586
|
Verified
8.8
161
|
Verified
8.4
541
|
Verified
9.1
176
8.4
513
|
Verified
9.3
186
|
Verified
8.3
525
|
Verified
8.7
156
|
Verified
7.9
510
|
Verified
9.1
182
|
Verified
8.8
571
|
Verified
Platform Basics
9.2
238
8.5
555
8.8
226
8.6
564
Agentic AI - Competitive Intelligence
5.7
5
7.0
68
Platform Data
8.8
226
Feature Not Available
9.4
267
Feature Not Available
8.4
195
8.1
521
Platform Content
Feature Not Available
7.3
460
Platform Reporting
9.0
239
8.0
535
9.1
237
8.3
541
Platform Basics
Not enough data
8.5
103
Not enough data
8.2
100
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
92
Not enough data
8.4
103
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
96
Not enough data
8.7
106
Marketing Campaign Performance
Not enough data
8.4
79
Not enough data
8.7
80
Agentic AI - Marketing Calendar
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
6.2
10
Not enough data
6.5
10
Other Features
Not enough data
8.4
104
Not enough data
8.9
90
SEO Auditing & Monitoring
Not enough data
8.7
1008
Not enough data
9.0
890
Not enough data
8.8
845
Not enough data
8.8
861
Agentic AI - SEO Tools
Not enough data
6.5
170
Not enough data
6.6
171
Not enough data
6.6
171
Not enough data
6.6
168
Not enough data
6.5
169
Not enough data
6.5
164
Not enough data
6.7
166
SEO Content & Rankings
Not enough data
8.2
1482
Not enough data
9.1
1609
Not enough data
8.8
1521
Not enough data
8.2
914
Not enough data
8.4
842
SEO Reporting
Not enough data
8.9
1578
Not enough data
8.6
998
Not enough data
8.2
959
Not enough data
7.8
829
Generative AI
Not enough data
6.7
396
Not enough data
6.7
389
Content & Collaboration
8.8
386
8.8
191
8.4
366
Feature Not Available
8.4
321
Feature Not Available
8.4
323
8.1
179
8.7
369
Feature Not Available
8.3
312
8.2
161
Social Management
8.6
420
8.7
234
8.7
428
8.8
226
8.5
376
Feature Not Available
8.7
420
8.5
225
8.3
346
7.9
201
8.3
297
8.0
176
8.2
181
7.8
147
Agentic AI - Social Media Management
6.0
15
7.8
13
6.4
16
8.1
13
6.1
16
7.7
13
6.7
16
7.6
13
6.1
16
7.8
13
6.6
16
7.7
13
6.8
16
7.9
13
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
116
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
102
Not enough data
8.1
94
Reporting
Not enough data
9.0
133
Not enough data
Feature Not Available
Not enough data
8.9
121
Not enough data
9.0
131
Agentic AI - Media Monitoring
Not enough data
7.1
14
Not enough data
7.7
14
Not enough data
7.3
14
Not enough data
7.3
14
Not enough data
7.3
14
Generative AI
Not enough data
8.3
22
Not enough data
8.1
23
Analytics
8.8
569
Not enough data
8.9
596
Not enough data
8.8
550
Not enough data
8.2
484
Not enough data
Customization
8.4
478
Not enough data
8.2
461
Not enough data
8.6
489
Not enough data
8.4
470
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Experience Management
7.6
7
Not enough data
7.9
7
Not enough data
7.9
7
Not enough data
7.9
7
Not enough data
Platform Interoperability
Not enough data
8.4
77
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
95
Campaign Management
Not enough data
9.0
93
Not enough data
8.7
92
Not enough data
8.7
92
Not enough data
8.6
85
Not enough data
8.6
86
Not enough data
8.5
87
Not enough data
8.5
84
Not enough data
8.4
86
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.0
83
Not enough data
8.3
85
Targeting
Not enough data
8.6
87
Not enough data
8.5
83
Not enough data
8.4
82
Not enough data
8.7
82
Platform
Not enough data
8.5
85
Not enough data
8.7
92
Not enough data
8.9
91
Not enough data
8.9
92
Not enough data
8.7
88
Not enough data
8.6
87
Not enough data
8.4
81
Not enough data
8.6
84
Not enough data
8.5
86
Grammar Tools
Not enough data
8.4
23
Not enough data
9.0
26
Not enough data
8.2
22
Writing Support
Not enough data
7.7
24
Not enough data
8.3
23
Not enough data
7.4
24
Not enough data
7.8
24
Software Availability
Not enough data
8.4
24
Not enough data
8.3
23
Not enough data
7.2
24
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
193
Not enough data
8.1
220
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
7.5
192
|
Verified
Not enough data
8.1
210
Segment Trending
Not enough data
8.6
241
|
Verified
Not enough data
8.1
229
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
7.3
197
Analysis
Not enough data
8.3
229
Not enough data
8.6
250
|
Verified
Not enough data
8.3
211
|
Verified
Platform
Not enough data
8.7
255
|
Verified
Not enough data
8.4
234
|
Verified
Not enough data
7.7
209
|
Verified
Not enough data
8.3
231
|
Verified
Not enough data
8.1
206
|
Verified
Not enough data
8.2
203
Agentic AI - Market Intelligence
Not enough data
6.9
30
Not enough data
6.8
30
Collection
7.0
23
Not enough data
8.0
23
Not enough data
7.6
23
Not enough data
8.3
23
Not enough data
6.8
23
Not enough data
Agentic AI - Review Management
5.8
18
Not enough data
5.8
19
Not enough data
Moderation
7.3
22
Not enough data
7.3
22
Not enough data
7.4
22
Not enough data
Use Cases
7.3
21
Not enough data
7.4
20
Not enough data
7.5
20
Not enough data
Administration
6.0
20
Not enough data
7.6
20
Not enough data
7.9
21
Not enough data
7.8
20
Not enough data
6.0
20
Not enough data
Display Options
6.9
19
Not enough data
6.6
19
Not enough data
6.9
18
Not enough data
7.1
19
Not enough data
Generative AI
6.6
18
Not enough data
Platform Basics
Not enough data
8.5
139
Not enough data
7.7
123
Not enough data
8.4
142
Platform Data
Not enough data
8.2
129
Not enough data
8.4
134
Not enough data
8.6
145
Not enough data
8.3
130
Agentic AI - Operational Risk Management
Not enough data
7.2
15
Monitoring & Listening
8.9
242
Not enough data
8.5
189
Not enough data
8.7
174
Not enough data
8.7
150
Not enough data
8.7
162
Not enough data
8.5
154
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
8.8
240
Not enough data
9.0
247
Not enough data
9.0
183
Not enough data
8.7
154
Not enough data
Planning
Not enough data
7.7
226
Publishing
Not enough data
7.7
228
Social Media
Not enough data
7.6
228
Planning
Not enough data
7.9
352
Generative AI
Not enough data
7.4
138
Not enough data
7.2
134
Not enough data
7.2
134
Not enough data
6.6
132
Not enough data
6.4
128
Agentic AI - Content Creation
Not enough data
7.1
42
Not enough data
6.9
42
Not enough data
7.1
42
Not enough data
7.0
42
Not enough data
7.1
43
Not enough data
7.2
42
Not enough data
7.1
42
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Process
8.7
360
Not enough data
8.4
342
Not enough data
8.4
317
Not enough data
Channels
9.0
373
Not enough data
9.1
408
Not enough data
8.4
314
Not enough data
8.5
327
Not enough data
8.7
337
Not enough data
Insight
9.1
405
Not enough data
9.1
428
Not enough data
Feature Not Available
Not enough data
8.6
349
Not enough data
AI Visibility & Tracking
Not enough data
7.8
62
Not enough data
7.7
68
Sentiment & Brand Analysis
Not enough data
7.7
59
Not enough data
6.3
51
Competitive Benchmarking
Not enough data
7.1
53
Not enough data
7.5
59
AI Content Optimization
Not enough data
7.5
55
Not enough data
7.5
55
Reporting & Alerts
Not enough data
6.6
51
Not enough data
7.4
59
Consumer Intelligence
9.0
1041
|
Verified
Not enough data
8.6
931
Not enough data
8.8
1000
|
Verified
Not enough data
Reporting
Feature Not Available
Not enough data
8.6
915
|
Verified
Not enough data
9.1
1120
|
Verified
Not enough data
Media Monitoring
8.6
959
|
Verified
Not enough data
8.6
941
|
Verified
Not enough data
8.5
878
Not enough data
In-House Management
Feature Not Available
Not enough data
8.5
846
Not enough data
Generative AI
7.9
392
Not enough data
Agentic AI - Online Reputation Management
6.6
31
Not enough data
6.5
30
Not enough data
6.6
31
Not enough data
6.7
31
Not enough data
6.7
31
Not enough data
6.9
29
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
659
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
649
Not enough data
8.2
635
Not enough data
8.0
577
Not enough data
7.8
574
Not enough data
8.9
708
Agentic AI - Content Analytics
Not enough data
7.5
55
Not enough data
7.7
55
Not enough data
7.7
56
Not enough data
7.7
56
Not enough data
7.6
56
Marketing Operations
Not enough data
7.7
385
|
Verified
Not enough data
8.4
407
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.2
388
|
Verified
Not enough data
8.6
425
|
Verified
Not enough data
7.7
358
|
Verified
Not enough data
8.0
372
|
Verified
Not enough data
8.2
397
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
56
Not enough data
7.4
56
Not enough data
7.0
55
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Reputation and Semrush are categorized as Competitive Intelligence, Local Listing Management, Local SEO, Social Media Analytics, Social Media Suites, and Social Media Management
Unique Categories
Reputation is categorized as Multi-Location Marketing Platforms, Experience Management, Social Customer Service, Online Reputation Management, Social Media Listening Tools, and Review Management
Reviews
Reviewers' Company Size
Reputation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Automotive
27.7%
Real Estate
27.5%
Hospital & Health Care
11.6%
Marketing and Advertising
3.5%
Hospitality
3.3%
Other
26.3%
Marketing and Advertising
29.5%
Information Technology and Services
8.9%
Computer Software
8.0%
Internet
3.8%
Retail
3.8%
Other
46.0%
Discussions
Can we possibly work with sites like INdeed.com or Glassdoor.com to set up profiles correctly?
2 Comments
AP
Yes! We can work with both at this time.Read more
What is the biggest negative of the platform?
2 Comments
DM
Honestly, the customer experience is just okay. The platform is pretty good for the most part, with the exception of a few bugs. Sales and Implementation...Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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