# Reddit for business, Smartly vs AdRoll Comparison

| | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 56 | 468 | 776 | 
| **Largest Market Segment** | Small-Business (61.5% of reviews) | Mid-Market (51.4% of reviews) | Small-Business (56.0% of reviews) | 
| **Entry Level Price** | No pricing available | % Fee of Media Spend | Pay As You Go | 

---
## Top Pros & Cons

### Reddit for business

Pros:
- Sharing Content (2 reviews)
- Collaboration (1 reviews)

Cons:
- Limited Functionality (2 reviews)
- Poor Moderation (2 reviews)

### Smartly

**Not enough data**

### AdRoll

Pros:
- Ease of Use (107 reviews)
- Ad Management (68 reviews)

Cons:
- Limited Features (25 reviews)
- Campaign Management (22 reviews)

---
## Ratings Comparison
| Rating | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
  | **Meets Requirements** | 7.8 (43 reviews) | 8.5 (385 reviews) | 8.2 (631 reviews) | 
  | **Ease of Use** | 7.5 (43 reviews) | 8.3 (387 reviews) | 8.3 (636 reviews) | 
  | **Ease of Setup** | 7.8 (13 reviews) | 8.3 (178 reviews) | 8.3 (419 reviews) | 
  | **Ease of Admin** | 8.0 (9 reviews) | 8.3 (178 reviews) | 8.1 (343 reviews) | 
  | **Quality of Support** | 7.1 (36 reviews) | 9.3 (380 reviews) | 8.0 (599 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (9 reviews) | 8.9 (176 reviews) | 8.1 (342 reviews) | 
  | **Product Direction (% positive)** | 6.0 (38 reviews) | 8.6 (381 reviews) | 7.3 (618 reviews) | 

---
## Pricing

### Reddit for business

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Smartly

#### Entry-Level Pricing

Plan: Self-Serve + Support

Price: % Fee of Media Spend

Description: The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.



Key Features:
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.

[Browse all 2 editions](https://www.g2.com/products/smartly/pricing)

#### Free Trial

No

### AdRoll

#### Entry-Level Pricing

Plan: Ads

Price: Pay As You Go

Description: Pay-as-you-go advertising. Managed services with qualifying spend.

Key Features:
- Full-funnel, multi-channel advertising

[Browse all 3 editions](https://www.g2.com/products/adroll/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Display Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 7.7/10 | 523 |

#### Channel Functionality

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Display Functionality** | Not enough data | Not enough data | 8.3 (419 reviews) | 

#### Platform Interoperability

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Close Ecosystem API** | Not enough data | Not enough data | 7.5 (82 reviews) | 

#### Agentic AI - Display Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 6.9 (26 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 6.9 (24 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.4 (24 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.3 (24 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.5 (25 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.2 (24 reviews) | 

#### Campaign Management

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Campaign Dashboard** | 7.4 (16 reviews) | 8.2 (320 reviews) | 8.0 (448 reviews) | 
| **Campaign Optimization** | 7.6 (17 reviews) | 8.5 (317 reviews) | 7.6 (433 reviews) | 
| **Reach** | 7.6 (18 reviews) | Feature Not Available | 8.1 (440 reviews) | 
| **Bulk Editing** | 6.7 (15 reviews) | 7.8 (284 reviews) | 7.0 (375 reviews) | 
| **Batch Uploading** | 7.7 (16 reviews) | 7.7 (238 reviews) | 7.7 (371 reviews) | 
| **Brand Safety** | 7.3 (16 reviews) | 8.2 (204 reviews) | 7.9 (359 reviews) | 
| **Fraud Protection** | 7.3 (16 reviews) | 8.0 (161 reviews) | 7.7 (315 reviews) | 
| **Frequency Capping** | 7.8 (12 reviews) | 8.1 (211 reviews) | 7.6 (364 reviews) | 
| **Budget Pacing** | 7.6 (14 reviews) | 8.2 (273 reviews) | 8.1 (403 reviews) | 
| **Creative Optimization** | 7.7 (15 reviews) | 8.5 (296 reviews) | 7.5 (381 reviews) | 
| **Rich Media Capabilties** | 7.6 (14 reviews) | 8.3 (193 reviews) | 7.5 (334 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Targeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Targeting** | 8.0 (18 reviews) | 8.8 (312 reviews) | 7.9 (419 reviews) | 
| **Retargeting** | 7.1 (15 reviews) | 8.9 (293 reviews) | 8.7 (455 reviews) | 
| **Geo-Targeting** | 6.7 (16 reviews) | 8.9 (288 reviews) | 8.0 (375 reviews) | 
| **Contextual Targeting** | 6.4 (15 reviews) | Feature Not Available | 7.7 (340 reviews) | 

#### Platform

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **API / Integrations** | 6.7 (12 reviews) | 8.3 (221 reviews) | 7.7 (295 reviews) | 
| **Custom Reports** | 7.0 (15 reviews) | 8.4 (273 reviews) | 7.2 (342 reviews) | 
| **User, Role, and Access Management** | 7.0 (18 reviews) | 8.3 (291 reviews) | 8.1 (372 reviews) | 
| **Performance and Reliability** | 7.8 (18 reviews) | 8.3 (311 reviews) | 8.1 (412 reviews) | 
| **Enterprise Scalability** | 6.6 (16 reviews) | 8.5 (261 reviews) | 7.8 (315 reviews) | 
| **Customization** | 7.2 (17 reviews) | 8.3 (279 reviews) | 7.4 (331 reviews) | 
| **Workflow Capability** | 7.2 (15 reviews) | 8.4 (258 reviews) | 7.5 (322 reviews) | 
| **Internationalization** | 7.6 (16 reviews) | 8.6 (223 reviews) | 7.8 (269 reviews) | 
| **Notifications** | 7.7 (18 reviews) | 8.2 (274 reviews) | 7.6 (334 reviews) | 

### Creative Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | 8.5/10 | 69 |
| **AdRoll** | N/A | N/A |

#### Authoring Tools

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Ad Templates** | Not enough data | 8.5 (57 reviews) | Not enough data | 
| **HTML5 Authoring** | Not enough data | 7.8 (24 reviews) | Not enough data | 
| **Automated Ad Creation** | Not enough data | 8.5 (56 reviews) | Not enough data | 
| **Lanugage Translation** | Not enough data | 8.2 (32 reviews) | Not enough data | 

#### Agentic AI - Creative Management Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Testing Tools

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Dynamic Versioning** | Not enough data | 8.7 (45 reviews) | Not enough data | 
| **A/B Testing ** | Not enough data | 8.8 (54 reviews) | Not enough data | 

#### Publishing Tools

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Demand Side Platform Built-in** | Not enough data | Feature Not Available | Not enough data | 
| **Demand Side Platform Integration** | Not enough data | Feature Not Available | Not enough data | 
| **Campaign Scheduling** | Not enough data | 8.9 (56 reviews) | Not enough data | 

### Retargeting

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 7.8/10 | 246 |

#### Retargeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 8.2 (167 reviews) | 
| **Audience Segmentation** | Not enough data | Not enough data | 8.3 (201 reviews) | 
| **Behavioral Targeting** | Not enough data | Not enough data | 8.0 (188 reviews) | 
| **Reporting & Analytics** | Not enough data | Not enough data | 8.2 (215 reviews) | 
| **Geo Targeting** | Not enough data | Not enough data | 8.2 (195 reviews) | 
| **Cross-channel Retargeting** | Not enough data | Not enough data | 8.3 (202 reviews) | 
| **Personalization** | Not enough data | Not enough data | 8.2 (178 reviews) | 

#### Agentic AI - Retargeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.6 (26 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.1 (26 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.6 (25 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.2 (26 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.4 (26 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.6 (26 reviews) | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 8.0/10 | 42 |

#### Attribution Modeling

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Single-Touch Attribution** | Not enough data | Not enough data | 8.3 (32 reviews) ✓ Verified | 
| **Multi-Touch Attribution** | Not enough data | Not enough data | 8.4 (34 reviews) ✓ Verified | 
| **Algorithmic Attribution** | Not enough data | Not enough data | 8.3 (34 reviews) ✓ Verified | 
| **Cross-Device Attribution** | Not enough data | Not enough data | 8.5 (34 reviews) ✓ Verified | 
| **Offline Attribution** | Not enough data | Not enough data | 7.1 (28 reviews) ✓ Verified | 
| **Custom Attribution** | Not enough data | Not enough data | 8.3 (29 reviews) ✓ Verified | 

#### Agentic AI - Attribution

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.9 (8 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.1 (8 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 6.9 (8 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.3 (8 reviews) | 

#### Marketing

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **B2B Attribution** | Not enough data | Not enough data | 8.8 (27 reviews) ✓ Verified | 
| **B2C Attribution** | Not enough data | Not enough data | 8.5 (32 reviews) ✓ Verified | 
| **Marketing Channels** | Not enough data | Not enough data | 8.2 (35 reviews) ✓ Verified | 
| **Integrations** | Not enough data | Not enough data | 7.7 (31 reviews) ✓ Verified | 

#### Reporting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Dashboards** | Not enough data | Not enough data | 8.3 (37 reviews) ✓ Verified | 
| **Data Visualizations** | Not enough data | Not enough data | 8.4 (37 reviews) ✓ Verified | 
| **Custom Reporting** | Not enough data | Not enough data | 8.0 (33 reviews) ✓ Verified | 

### Mobile Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 7.7/10 | 518 |

#### Platform Interoperability

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Close Ecosystem API** | Not enough data | Not enough data | 7.5 (34 reviews) | 

#### Mobile Functionality

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Mobile Functionality** | Not enough data | Not enough data | 8.0 (204 reviews) | 

#### Agentic AI - Mobile Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.2 (10 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.2 (10 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.2 (10 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.2 (10 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.3 (10 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.2 (10 reviews) | 

#### Campaign Management

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Campaign Dashboard** | 7.4 (16 reviews) | 8.2 (320 reviews) | 8.0 (448 reviews) | 
| **Campaign Optimization** | 7.6 (17 reviews) | 8.5 (317 reviews) | 7.6 (433 reviews) | 
| **Reach** | 7.6 (18 reviews) | Feature Not Available | 8.1 (440 reviews) | 
| **Bulk Editing** | 6.7 (15 reviews) | 7.8 (284 reviews) | 7.0 (375 reviews) | 
| **Batch Uploading** | 7.7 (16 reviews) | 7.7 (238 reviews) | 7.7 (371 reviews) | 
| **Brand Safety** | 7.3 (16 reviews) | 8.2 (204 reviews) | 7.9 (359 reviews) | 
| **Fraud Protection** | 7.3 (16 reviews) | 8.0 (161 reviews) | 7.7 (315 reviews) | 
| **Frequency Capping** | 7.8 (12 reviews) | 8.1 (211 reviews) | 7.6 (364 reviews) | 
| **Budget Pacing** | 7.6 (14 reviews) | 8.2 (273 reviews) | 8.1 (403 reviews) | 
| **Creative Optimization** | 7.7 (15 reviews) | 8.5 (296 reviews) | 7.5 (381 reviews) | 
| **Rich Media Capabilties** | 7.6 (14 reviews) | 8.3 (193 reviews) | 7.5 (334 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Targeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Targeting** | 8.0 (18 reviews) | 8.8 (312 reviews) | 7.9 (419 reviews) | 
| **Retargeting** | 7.1 (15 reviews) | 8.9 (293 reviews) | 8.7 (455 reviews) | 
| **Geo-Targeting** | 6.7 (16 reviews) | 8.9 (288 reviews) | 8.0 (375 reviews) | 
| **Contextual Targeting** | 6.4 (15 reviews) | Feature Not Available | 7.7 (340 reviews) | 

#### Mobile

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Mobile Tracking** | Not enough data | Not enough data | 7.8 (169 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Platform

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **API / Integrations** | 6.7 (12 reviews) | 8.3 (221 reviews) | 7.7 (295 reviews) | 
| **Custom Reports** | 7.0 (15 reviews) | 8.4 (273 reviews) | 7.2 (342 reviews) | 
| **User, Role, and Access Management** | 7.0 (18 reviews) | 8.3 (291 reviews) | 8.1 (372 reviews) | 
| **Performance and Reliability** | 7.8 (18 reviews) | 8.3 (311 reviews) | 8.1 (412 reviews) | 
| **Enterprise Scalability** | 6.6 (16 reviews) | 8.5 (261 reviews) | 7.8 (315 reviews) | 
| **Customization** | 7.2 (17 reviews) | 8.3 (279 reviews) | 7.4 (331 reviews) | 
| **Workflow Capability** | 7.2 (15 reviews) | 8.4 (258 reviews) | 7.5 (322 reviews) | 
| **Internationalization** | 7.6 (16 reviews) | 8.6 (223 reviews) | 7.8 (269 reviews) | 
| **Notifications** | 7.7 (18 reviews) | 8.2 (274 reviews) | 7.6 (334 reviews) | 

### Video Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | 8.6/10 | 360 |
| **AdRoll** | 7.5/10 | 515 |

#### Platform Interoperability

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.8 (20 reviews) | 6.4 (13 reviews) | 

#### Video Functionality

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Video Functionality** | Not enough data | 8.4 (68 reviews) | 8.1 (16 reviews) | 

#### Agentic AI - Video Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 5.6 (6 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 5.6 (6 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 5.8 (6 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 5.6 (6 reviews) | 

#### Campaign Management

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Campaign Dashboard** | 7.4 (16 reviews) | 8.2 (320 reviews) | 8.0 (448 reviews) | 
| **Campaign Optimization** | 7.6 (17 reviews) | 8.5 (317 reviews) | 7.6 (433 reviews) | 
| **Reach** | 7.6 (18 reviews) | Feature Not Available | 8.1 (440 reviews) | 
| **Bulk Editing** | 6.7 (15 reviews) | 7.8 (284 reviews) | 7.0 (375 reviews) | 
| **Batch Uploading** | 7.7 (16 reviews) | 7.7 (238 reviews) | 7.7 (371 reviews) | 
| **Brand Safety** | 7.3 (16 reviews) | 8.2 (204 reviews) | 7.9 (359 reviews) | 
| **Fraud Protection** | 7.3 (16 reviews) | 8.0 (161 reviews) | 7.7 (315 reviews) | 
| **Frequency Capping** | 7.8 (12 reviews) | 8.1 (211 reviews) | 7.6 (364 reviews) | 
| **Budget Pacing** | 7.6 (14 reviews) | 8.2 (273 reviews) | 8.1 (403 reviews) | 
| **Creative Optimization** | 7.7 (15 reviews) | 8.5 (296 reviews) | 7.5 (381 reviews) | 
| **Rich Media Capabilties** | 7.6 (14 reviews) | 8.3 (193 reviews) | 7.5 (334 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Targeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Targeting** | 8.0 (18 reviews) | 8.8 (312 reviews) | 7.9 (419 reviews) | 
| **Retargeting** | 7.1 (15 reviews) | 8.9 (293 reviews) | 8.7 (455 reviews) | 
| **Geo-Targeting** | 6.7 (16 reviews) | 8.9 (288 reviews) | 8.0 (375 reviews) | 
| **Contextual Targeting** | 6.4 (15 reviews) | Feature Not Available | 7.7 (340 reviews) | 

#### Platform

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **API / Integrations** | 6.7 (12 reviews) | 8.3 (221 reviews) | 7.7 (295 reviews) | 
| **Custom Reports** | 7.0 (15 reviews) | 8.4 (273 reviews) | 7.2 (342 reviews) | 
| **User, Role, and Access Management** | 7.0 (18 reviews) | 8.3 (291 reviews) | 8.1 (372 reviews) | 
| **Performance and Reliability** | 7.8 (18 reviews) | 8.3 (311 reviews) | 8.1 (412 reviews) | 
| **Enterprise Scalability** | 6.6 (16 reviews) | 8.5 (261 reviews) | 7.8 (315 reviews) | 
| **Customization** | 7.2 (17 reviews) | 8.3 (279 reviews) | 7.4 (331 reviews) | 
| **Workflow Capability** | 7.2 (15 reviews) | 8.4 (258 reviews) | 7.5 (322 reviews) | 
| **Internationalization** | 7.6 (16 reviews) | 8.6 (223 reviews) | 7.8 (269 reviews) | 
| **Notifications** | 7.7 (18 reviews) | 8.2 (274 reviews) | 7.6 (334 reviews) | 

### Social Media Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | 7.4/10 | 24 |
| **Smartly** | 8.3/10 | 367 |
| **AdRoll** | 7.6/10 | 517 |

#### Platform Interoperability

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Close Ecosystem API** | 6.7 (11 reviews) | 8.2 (27 reviews) | 7.9 (34 reviews) | 

#### Agentic AI - Social Media Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 6.4 (6 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 6.1 (6 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.9 (7 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 6.7 (6 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 6.4 (6 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 6.1 (6 reviews) | 

#### Social Functionality

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Social Functionality** | 7.2 (16 reviews) | 8.7 (286 reviews) | 8.1 (222 reviews) | 

#### Campaign Management

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Campaign Dashboard** | 7.4 (16 reviews) | 8.2 (320 reviews) | 8.0 (448 reviews) | 
| **Campaign Optimization** | 7.6 (17 reviews) | 8.5 (317 reviews) | 7.6 (433 reviews) | 
| **Reach** | 7.6 (18 reviews) | Feature Not Available | 8.1 (440 reviews) | 
| **Bulk Editing** | 6.7 (15 reviews) | 7.8 (284 reviews) | 7.0 (375 reviews) | 
| **Batch Uploading** | 7.7 (16 reviews) | 7.7 (238 reviews) | 7.7 (371 reviews) | 
| **Brand Safety** | 7.3 (16 reviews) | 8.2 (204 reviews) | 7.9 (359 reviews) | 
| **Fraud Protection** | 7.3 (16 reviews) | 8.0 (161 reviews) | 7.7 (315 reviews) | 
| **Frequency Capping** | 7.8 (12 reviews) | 8.1 (211 reviews) | 7.6 (364 reviews) | 
| **Budget Pacing** | 7.6 (14 reviews) | 8.2 (273 reviews) | 8.1 (403 reviews) | 
| **Creative Optimization** | 7.7 (15 reviews) | 8.5 (296 reviews) | 7.5 (381 reviews) | 
| **Rich Media Capabilties** | 7.6 (14 reviews) | 8.3 (193 reviews) | 7.5 (334 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Targeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Targeting** | 8.0 (18 reviews) | 8.8 (312 reviews) | 7.9 (419 reviews) | 
| **Retargeting** | 7.1 (15 reviews) | 8.9 (293 reviews) | 8.7 (455 reviews) | 
| **Geo-Targeting** | 6.7 (16 reviews) | 8.9 (288 reviews) | 8.0 (375 reviews) | 
| **Contextual Targeting** | 6.4 (15 reviews) | Feature Not Available | 7.7 (340 reviews) | 

#### Platform

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **API / Integrations** | 6.7 (12 reviews) | 8.3 (221 reviews) | 7.7 (295 reviews) | 
| **Custom Reports** | 7.0 (15 reviews) | 8.4 (273 reviews) | 7.2 (342 reviews) | 
| **User, Role, and Access Management** | 7.0 (18 reviews) | 8.3 (291 reviews) | 8.1 (372 reviews) | 
| **Performance and Reliability** | 7.8 (18 reviews) | 8.3 (311 reviews) | 8.1 (412 reviews) | 
| **Enterprise Scalability** | 6.6 (16 reviews) | 8.5 (261 reviews) | 7.8 (315 reviews) | 
| **Customization** | 7.2 (17 reviews) | 8.3 (279 reviews) | 7.4 (331 reviews) | 
| **Workflow Capability** | 7.2 (15 reviews) | 8.4 (258 reviews) | 7.5 (322 reviews) | 
| **Internationalization** | 7.6 (16 reviews) | 8.6 (223 reviews) | 7.8 (269 reviews) | 
| **Notifications** | 7.7 (18 reviews) | 8.2 (274 reviews) | 7.6 (334 reviews) | 

### Demand Side Platform (DSP)

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 8.0/10 | 515 |

#### Demand Side Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Cross Channel Capabilities ** | Not enough data | Not enough data | 7.7 (5 reviews) | 

#### Agentic AI - Demand Side Platform (DSP)

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 8.0 (5 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.3 (5 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 7.7 (5 reviews) | 

#### Campaign Management

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Campaign Dashboard** | 7.4 (16 reviews) | 8.2 (320 reviews) | 8.0 (448 reviews) | 
| **Campaign Optimization** | 7.6 (17 reviews) | 8.5 (317 reviews) | 7.6 (433 reviews) | 
| **Reach** | 7.6 (18 reviews) | Feature Not Available | 8.1 (440 reviews) | 
| **Bulk Editing** | 6.7 (15 reviews) | 7.8 (284 reviews) | 7.0 (375 reviews) | 
| **Batch Uploading** | 7.7 (16 reviews) | 7.7 (238 reviews) | 7.7 (371 reviews) | 
| **Brand Safety** | 7.3 (16 reviews) | 8.2 (204 reviews) | 7.9 (359 reviews) | 
| **Fraud Protection** | 7.3 (16 reviews) | 8.0 (161 reviews) | 7.7 (315 reviews) | 
| **Frequency Capping** | 7.8 (12 reviews) | 8.1 (211 reviews) | 7.6 (364 reviews) | 
| **Budget Pacing** | 7.6 (14 reviews) | 8.2 (273 reviews) | 8.1 (403 reviews) | 
| **Creative Optimization** | 7.7 (15 reviews) | 8.5 (296 reviews) | 7.5 (381 reviews) | 
| **Rich Media Capabilties** | 7.6 (14 reviews) | 8.3 (193 reviews) | 7.5 (334 reviews) | 
| **In-App Ads** | 7.6 (14 reviews) | 7.9 (141 reviews) | 7.7 (213 reviews) | 
| **Mobile Rich Media Capabilities** | 8.1 (14 reviews) | 8.2 (151 reviews) | 7.8 (211 reviews) | 

#### Targeting

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Targeting** | 8.0 (18 reviews) | 8.8 (312 reviews) | 7.9 (419 reviews) | 
| **Retargeting** | 7.1 (15 reviews) | 8.9 (293 reviews) | 8.7 (455 reviews) | 
| **Geo-Targeting** | 6.7 (16 reviews) | 8.9 (288 reviews) | 8.0 (375 reviews) | 
| **Contextual Targeting** | 6.4 (15 reviews) | Feature Not Available | 7.7 (340 reviews) | 

#### Demand Side Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Machine Learning Optimization** | Not enough data | Not enough data | 8.3 (5 reviews) | 
| **Estimate and Projections** | Not enough data | Not enough data | 8.3 (5 reviews) | 
| **Cross-Device Capabilities** | Not enough data | Not enough data | 8.3 (5 reviews) | 

#### Platform

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **API / Integrations** | 6.7 (12 reviews) | 8.3 (221 reviews) | 7.7 (295 reviews) | 
| **Custom Reports** | 7.0 (15 reviews) | 8.4 (273 reviews) | 7.2 (342 reviews) | 
| **User, Role, and Access Management** | 7.0 (18 reviews) | 8.3 (291 reviews) | 8.1 (372 reviews) | 
| **Performance and Reliability** | 7.8 (18 reviews) | 8.3 (311 reviews) | 8.1 (412 reviews) | 
| **Enterprise Scalability** | 6.6 (16 reviews) | 8.5 (261 reviews) | 7.8 (315 reviews) | 
| **Customization** | 7.2 (17 reviews) | 8.3 (279 reviews) | 7.4 (331 reviews) | 
| **Workflow Capability** | 7.2 (15 reviews) | 8.4 (258 reviews) | 7.5 (322 reviews) | 
| **Internationalization** | 7.6 (16 reviews) | 8.6 (223 reviews) | 7.8 (269 reviews) | 
| **Notifications** | 7.7 (18 reviews) | 8.2 (274 reviews) | 7.6 (334 reviews) | 

### Connected TV (CTV) Advertising Platforms

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 8.5/10 | 9 |

#### Platform  - Connected TV (CTV) Advertising Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Personalized Segmentation** | Not enough data | Not enough data | 8.7 (9 reviews) | 
| **Ad Serving ** | Not enough data | Not enough data | 9.1 (9 reviews) | 
| **Streaming Capabilites** | Not enough data | Not enough data | 8.7 (9 reviews) | 
| **Performance Analytics** | Not enough data | Not enough data | 8.9 (9 reviews) | 

#### Campaign Management - Connected TV (CTV) Advertising Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Creative Assets** | Not enough data | Not enough data | 8.5 (9 reviews) | 
| **Campaign Dashboard** | Not enough data | Not enough data | 8.3 (9 reviews) | 

#### Agentic AI - Connected TV (CTV) Advertising Platforms

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 8.3 (7 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 8.6 (7 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.1 (7 reviews) | 

### Cross-Channel Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | N/A | N/A |

#### Agentic AI - Cross-Channel Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Native Advertising

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | 7.2/10 | 11 |

#### Agentic AI - Native Advertising

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.7 (11 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.3 (10 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.8 (10 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.5 (10 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.2 (10 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.3 (10 reviews) | 

### Social Networks

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | N/A | N/A |

#### Agentic AI - Social Networks

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **Reddit for business** | N/A | N/A |
| **Smartly** | N/A | N/A |
| **AdRoll** | N/A | N/A |

#### Marketing Distribution

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | Not enough data | 

#### Integrations

| Feature | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising)

**Unique to Reddit for business (3):** [Social Network Platforms](https://www.g2.com/categories/social-networks), [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Display Advertising Software](https://www.g2.com/categories/display-advertising)

**Unique to Smartly (3):** [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising)

**Unique to AdRoll (9):** [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Retargeting Software](https://www.g2.com/categories/retargeting), [Attribution Software](https://www.g2.com/categories/attribution), [Native Advertising Software](https://www.g2.com/categories/native-advertising), [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Display Advertising Software](https://www.g2.com/categories/display-advertising)


---
## Reviewer Demographics

### By Company Size

| Segment | Reddit for business | Smartly | AdRoll | 
|---|---|---|---|
| **Small-Business** | 61.5% | 19.0% | 56.0% | 
| **Mid-Market** | 26.9% | 51.4% | 35.8% | 
| **Enterprise** | 11.5% | 29.6% | 8.2% | 

### By Industry

#### Reddit for business

- **Marketing and Advertising:** 21.2%
- **Computer Software:** 13.5%
- **Information Technology and Services:** 9.6%
- **Computer Games:** 5.8%
- **Internet:** 3.8%
- **Writing and Editing:** 3.8%
- **Transportation/Trucking/Railroad:** 3.8%
- **Retail:** 3.8%
- **Accounting:** 1.9%
- **Apparel & Fashion:** 1.9%
- **Other:** 30.8%

#### Smartly

- **Marketing and Advertising:** 18.1%
- **Retail:** 13.1%
- **Leisure, Travel & Tourism:** 8.2%
- **Apparel & Fashion:** 7.3%
- **Food & Beverages:** 5.6%
- **Internet:** 4.5%
- **Transportation/Trucking/Railroad:** 3.5%
- **Automotive:** 2.8%
- **Consumer Goods:** 2.6%
- **Information Technology and Services:** 2.3%
- **Other:** 31.9%

#### AdRoll

- **Marketing and Advertising:** 25.4%
- **Computer Software:** 7.4%
- **Retail:** 5.8%
- **Apparel & Fashion:** 4.3%
- **Information Technology and Services:** 4.1%
- **Internet:** 3.6%
- **Financial Services:** 3.5%
- **Health, Wellness and Fitness:** 3.2%
- **Real Estate:** 2.4%
- **Consumer Goods:** 2.0%
- **Other:** 38.3%

---
## Alternatives

### Alternatives to Reddit for business

- [Snapchat](https://www.g2.com/products/snapchat/reviews) — 4.2/5 stars (296 reviews)
- [LinkedIn Premium](https://www.g2.com/products/linkedin-premium/reviews) — 4.1/5 stars (267 reviews)
- [Pinterest](https://www.g2.com/products/pinterest/reviews) — 4.6/5 stars (250 reviews)
- [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews)
- [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) — 4.3/5 stars (650 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14773 reviews)
- [Diligent Boards](https://www.g2.com/products/diligent-boards/reviews) — 4.5/5 stars (498 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7223 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14695 reviews)
- [Facebook](https://www.g2.com/products/facebook/reviews) — 4.3/5 stars (759 reviews)

### Alternatives to Smartly

- [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) — 4.0/5 stars (437 reviews)
- [Celtra](https://www.g2.com/products/celtra/reviews) — 4.4/5 stars (405 reviews)
- [Skai](https://www.g2.com/products/skai/reviews) — 4.0/5 stars (297 reviews)
- [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (792 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews)
- [ROI Hunter](https://www.g2.com/products/roi-hunter/reviews) — 4.8/5 stars (205 reviews)
- [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews)
- [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) — 4.1/5 stars (300 reviews)
- [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews)
- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews)

### Alternatives to AdRoll

- [Criteo Commerce Growth](https://www.g2.com/products/criteo-commerce-growth/reviews) — 3.8/5 stars (242 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews)
- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews)
- [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) — 4.4/5 stars (173 reviews)
- [Basis](https://www.g2.com/products/basis/reviews) — 4.5/5 stars (287 reviews)
- [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) — 4.1/5 stars (300 reviews)
- [MediaMath by Infillion](https://www.g2.com/products/mediamath-by-infillion/reviews) — 3.9/5 stars (126 reviews)
- [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews)
- [Choozle](https://www.g2.com/products/choozle/reviews) — 4.2/5 stars (211 reviews)
- [Adobe Advertising Cloud](https://www.g2.com/products/adobe-advertising-cloud/reviews) — 3.7/5 stars (97 reviews)

---
## Top Discussions

### Reddit for business

- Title: [What is average spend required for effective paid ads?](https://www.g2.com/discussions/35857-what-is-average-spend-required-for-effective-paid-ads) — 1 comment
  > **Top comment:** "20$ "
- Title: [How do you best find the list of Subreddits that you are allowed to target to?](https://www.g2.com/discussions/how-do-you-best-find-the-list-of-subreddits-that-you-are-allowed-to-target-to) — 1 comment, 1 upvote
  > **Top comment:** "Best practice is to focus on parent-level interest categories rather than laser focusing on specific subs.

Targeting is slightly different on reddit vs..."

### Smartly

- Title: [What is the best way to optimize the traffic campaigns based on CPC on Facebook using Smartly.io features.](https://www.g2.com/discussions/51730-what-is-the-best-way-to-optimize-the-traffic-campaigns-based-on-cpc-on-facebook-using-smartly-io-features) — 1 comment, 1 upvote
  > **Top comment:** "Here are some great ways to optimize Facebook traffic campaigns in Smartly.io:

1. Predictive Budget Allocation with Budget Pools allows for you to have a..."
- Title: [what is the best use-case of smartly you have seen in the industry?](https://www.g2.com/discussions/27547-what-is-the-best-use-case-of-smartly-you-have-seen-in-the-industry) — 1 comment
  > **Top comment:** "There are so many great use cases of our platform that it is hard to pick just one as the best! But being able to customize, personalize, and localize..."
- Title: [When will better support for Instagram existing posts be implemented?](https://www.g2.com/discussions/24539-when-will-better-support-for-instagram-existing-posts-be-implemented) — 1 comment, 1 upvote
  > **Top comment:** "Hi Mark, unfortunately, no solution available yet as Facebook doesn't let us promote an existing Instagram post.
We've been exploring some options like..."
- Title: [When would I need to use Smartly.io?](https://www.g2.com/discussions/when-would-i-need-to-use-smartly-io) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Smartly.io is your full Facebook & Instagram advertising suite, replacing the need to use Facebook Ads Manager. You can run all of your paid social..."
- Title: [Can you help us measure incremental revenue?](https://www.g2.com/discussions/can-you-help-us-measure-incremental-revenue) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we can. Smartly.io’s extensive testing suite provides tools for running Facebook Lift Tests to measure incremental revenue and we also help you with..."

### AdRoll

- Title: [What is AdRoll used for?](https://www.g2.com/discussions/adroll-what-is-adroll-used-for) — 1 comment
  > **Top comment:** "For retargeting and setting up ads to those already familiar/seen your product but hasn't converted yet."
- Title: [What is AdRoll used for?](https://www.g2.com/discussions/what-is-adroll-used-for) — 1 comment
  > **Top comment:** "retargeting that means someone goes on your website and they do not convert. You can then show ads to those folks through AdRoll."
- Title: [How much does AdRoll cost?](https://www.g2.com/discussions/how-much-does-adroll-cost) — 1 comment
  > **Top comment:** "Too much for their bad service."
- Title: [How does AdRoll make money?](https://www.g2.com/discussions/how-does-adroll-make-money) — 1 comment
  > **Top comment:** "Paid premium subscriptions and fees from media placements. "
- Title: [How would an expert measure success of our campaigns?](https://www.g2.com/discussions/how-would-an-expert-measure-success-of-our-campaigns) — 1 comment
  > **Top comment:** "How can any amount of someone's hard earned money just disappear into thin air without a trace nor explanation? 
I almost believed it when I lost my..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/reddit-for-business-vs-smartly-vs-adroll)