# Qualtrics Market Research vs Staffino Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Qualtrics Strategy & Research excels in its user-friendly interface, making it easy to create detailed surveys. Users appreciate the ability to link to other tools, enhancing their workflow and overall experience.
- **Users say** that Staffino stands out for its exceptional customer support, with many highlighting the team's responsiveness and expertise in generating meaningful insights. This level of support can be crucial for organizations looking to leverage customer feedback effectively.
- **Reviewers mention** that while Qualtrics Strategy & Research offers a robust set of features, some users find it challenging to configure the platform to meet their specific needs. In contrast, Staffino is noted for its configurability, allowing users to tailor the platform to their requirements.
- **According to verified reviews** , Qualtrics Strategy & Research has a higher overall satisfaction score, reflecting its strong performance in various quality metrics. Users frequently highlight the flexibility and ease of setting up surveys, which can significantly enhance productivity.
- **Users report** that Staffino's clarity of results and speed of response are major advantages, making it easier for teams to act on customer feedback quickly. This can be particularly beneficial for businesses that need to respond to customer insights in real-time.
- **Reviewers note** that while both platforms have their strengths, Qualtrics Strategy & Research has a larger market presence and a wealth of user reviews, indicating a more established reputation. However, Staffino's recent positive feedback suggests it is making strides in user satisfaction and support quality.



| | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 3,017 | 40 | 
| **Largest Market Segment** | Enterprise (44.9% of reviews) | Mid-Market (57.9% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at €350.00 Per Month | 

---
## Top Pros & Cons

### Qualtrics Market Research

Pros:
- Ease of Use (295 reviews)
- Survey Creation (246 reviews)

Cons:
- Survey Issues (79 reviews)
- Survey Limitations (62 reviews)

### Staffino

Pros:
- Response Efficiency (1 reviews)


---
## Ratings Comparison
| Rating | Qualtrics Market Research | Staffino | 
|---|---|---|
  | **Meets Requirements** | 8.9 (2516 reviews) | 9.2 (34 reviews) | 
  | **Ease of Use** | 8.5 (2521 reviews) | 9.1 (34 reviews) | 
  | **Ease of Setup** | 8.3 (1070 reviews) | 8.4 (25 reviews) | 
  | **Ease of Admin** | 8.4 (1037 reviews) | 9.0 (25 reviews) | 
  | **Quality of Support** | 8.7 (2190 reviews) | 9.3 (33 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (965 reviews) | 9.4 (24 reviews) | 
  | **Product Direction (% positive)** | 8.1 (2428 reviews) | 9.6 (33 reviews) | 

---
## Pricing

### Qualtrics Market Research

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Staffino

#### Entry-Level Pricing

Plan: GROWTH

Price: Starting at €350.00 Per Month

Description: Build & Optimize Your Feedback Strategy
Ideal for businesses looking to scale their experience management.

Key Features:
- Full access to the platform including dashboards
- Full access to survey builder, 1 survey creation and its active running
- 2 hours of platform support monthly

[Browse all 3 editions](https://www.g2.com/products/staffino/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 7.6/10 | 20 |
| **Staffino** | N/A | N/A |

#### User Response Methods

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Survey** | 8.7 (14 reviews) | Not enough data | 
| **Video Snippets** | 6.3 (8 reviews) | Not enough data | 
| **Video Interview** | 5.7 (7 reviews) | Not enough data | 
| **Photo Submission** | 7.3 (8 reviews) | Not enough data | 
| **Text/Notes** | 8.3 (9 reviews) | Not enough data | 

#### Participant Selection

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **In-App** | 6.9 (9 reviews) | Not enough data | 
| **In-Store** | 6.9 (8 reviews) | Not enough data | 
| **On-Site** | 7.5 (8 reviews) | Not enough data | 
| **Recruitment Pool** | 8.1 (8 reviews) | Not enough data | 

#### Insights

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Analytics** | 8.9 (12 reviews) | Not enough data | 
| **Collaboration** | 8.0 (9 reviews) | Not enough data | 
| **Sorting** | 8.8 (10 reviews) | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **AI Text Summarization** | 6.9 (7 reviews) | Not enough data | 

### Statistical Analysis

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.0/10 | 16 |
| **Staffino** | N/A | N/A |

#### Administration

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Quality Control** | 8.5 (12 reviews) | Not enough data | 
| **Data Sampling** | 8.2 (12 reviews) | Not enough data | 
| **Collaboration** | 8.9 (12 reviews) | Not enough data | 

#### Capabilities

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Data Visualization** | 8.3 (12 reviews) | Not enough data | 
| **Survival Analysis** | 8.5 (12 reviews) | Not enough data | 
| **Risk Data Attributes** | 8.3 (11 reviews) | Not enough data | 
| **Cost Analysis** | 8.1 (12 reviews) | Not enough data | 

#### Methodology

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **ANOVA Support** | 8.3 (10 reviews) | Not enough data | 
| **Regression** | 7.0 (10 reviews) | Not enough data | 
| **Time Series Analysis** | 7.1 (11 reviews) | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **AI Text Generation** | 7.4 (9 reviews) | Not enough data | 
| **AI Text Summarization** | 7.7 (10 reviews) | Not enough data | 

### Employee Recognition

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Staffino** | N/A | N/A |

#### Platform Basics

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 

#### Platform Content

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Automation** | Not enough data | Feature Not Available | 
| **File Sharing** | Not enough data | Feature Not Available | 
| **Content Library** | Not enough data | Feature Not Available | 

#### Platform Additional Functionality

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Mobility** | Not enough data | Not enough data | 
| **Corporate Discounts** | Not enough data | Not enough data | 
| **Employee Engagement** | Not enough data | Not enough data | 
| **Rewards** | Not enough data | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 7.6/10 | 12 |
| **Staffino** | 7.9/10 | 22 |

#### Analytics

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Net Promoter Score (NPS)** | 8.3 (8 reviews) | 9.2 (17 reviews) | 
| **Customer Satisfaction (CSAT) Score** | 8.7 (9 reviews) | 9.0 (17 reviews) | 
| **Customer Effort Score (CES)** | 8.3 (8 reviews) | 8.3 (14 reviews) | 
| **Gamification** | 7.3 (8 reviews) | 7.7 (14 reviews) | 

#### Customization

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Stakeholder Management** | 7.9 (8 reviews) | 8.5 (17 reviews) | 
| **Multilanguage Support** | 7.8 (9 reviews) | 7.6 (14 reviews) | 
| **Multiple Branding Support** | 8.1 (7 reviews) | 8.2 (13 reviews) | 
| **Vertical-specific Solutions** | 8.6 (7 reviews) | 7.9 (14 reviews) | 

#### Generative AI

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **AI Text Generation** | 6.4 (7 reviews) | 6.1 (6 reviews) | 
| **AI Text Summarization** | 6.4 (7 reviews) | 6.1 (6 reviews) | 

#### Agentic AI - Experience Management

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | 5.7 (5 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 6.9/10 | 11 |
| **Staffino** | N/A | N/A |

#### Data collection

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Natural Language Processing (NLP)** | 7.1 (7 reviews) | Not enough data | 
| **Data Sources** | 7.4 (7 reviews) | Not enough data | 
| **Custom Research Sources** | 8.1 (7 reviews) | Not enough data | 
| **Lead Enrichment** | 6.9 (6 reviews) | Not enough data | 
| **Advanced Data Collection** | 6.9 (7 reviews) | Not enough data | 

#### Segment Trending

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Web** | 6.0 (7 reviews) | Not enough data | 
| **Social** | 6.1 (6 reviews) | Not enough data | 
| **Benchmarks** | 7.4 (7 reviews) | Not enough data | 
| **Finance ** | 5.7 (7 reviews) | Not enough data | 

#### Analysis

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Custom Dashboards** | 7.2 (9 reviews) | Not enough data | 
| **Reports** | 7.7 (8 reviews) | Not enough data | 
| **Integrations** | 5.8 (8 reviews) | Not enough data | 

#### Platform

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Search** | 7.0 (9 reviews) | Not enough data | 
| **User, Role, And Access Management** | 6.9 (8 reviews) | Not enough data | 
| **Mobile User Support** | 6.9 (9 reviews) | Not enough data | 
| **Alerts** | 6.0 (8 reviews) | Not enough data | 
| **Collaboration** | 7.1 (8 reviews) | Not enough data | 
| **Compliance** | 7.1 (8 reviews) | Not enough data | 

#### Agentic AI - Market Intelligence

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.5/10 | 513 |
| **Staffino** | N/A | N/A |

#### Survey Management

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Survey Builder** | 9.0 (457 reviews) | Not enough data | 
| **Question Types** | 9.1 (455 reviews) | Not enough data | 
| **Templates** | 8.4 (397 reviews) | Not enough data | 
| **Survey Distribution** | 8.9 (450 reviews) | Not enough data | 

#### Survey Customization

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Branching/Skip Logic** | 8.9 (433 reviews) | Not enough data | 
| **Branding** | 8.5 (395 reviews) | Not enough data | 
| **Multimedia Support** | 8.5 (359 reviews) | Not enough data | 
| **Multilingual Surveys** | 8.6 (313 reviews) | Not enough data | 

#### Survey Insights

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Reporting & Analytics** | 8.5 (453 reviews) | Not enough data | 
| **BI Tools Integration** | 8.4 (290 reviews) | Not enough data | 
| **Data Exporting** | 8.7 (440 reviews) | Not enough data | 
| **Permissions** | 8.5 (386 reviews) | Not enough data | 

#### Agentic AI - Survey

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Adaptive Learning** | 7.6 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 7.6 (12 reviews) | Not enough data | 
| **Decision Making** | 8.4 (15 reviews) | Not enough data | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.7/10 | 83 |
| **Staffino** | N/A | N/A |

#### Brand Signals

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Comparison** | 8.8 (66 reviews) | Not enough data | 
| **AI** | 8.2 (65 reviews) | Not enough data | 
| **Brand Health** | 9.0 (65 reviews) | Not enough data | 

#### Brand Analytics

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Trend Analysis** | 8.8 (68 reviews) | Not enough data | 
| **Tracking** | 8.7 (69 reviews) | Not enough data | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Staffino** | N/A | N/A |

#### Generative AI

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Staffino** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Experience Management Software](https://www.g2.com/categories/experience-management)

**Unique to Qualtrics Market Research (6):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Survey Software](https://www.g2.com/categories/survey), [Statistical Analysis Software](https://www.g2.com/categories/statistical-analysis), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [User Research Tools](https://www.g2.com/categories/user-research), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)

**Unique to Staffino (1):** [Employee Recognition Software](https://www.g2.com/categories/employee-recognition)


---
## Reviewer Demographics

### By Company Size

| Segment | Qualtrics Market Research | Staffino | 
|---|---|---|
| **Small-Business** | 21.7% | 13.2% | 
| **Mid-Market** | 33.4% | 57.9% | 
| **Enterprise** | 44.9% | 28.9% | 

### By Industry

#### Qualtrics Market Research

- **Higher Education:** 21.1%
- **Education Management:** 11.7%
- **Research:** 7.7%
- **Information Technology and Services:** 6.7%
- **Market Research:** 4.3%
- **Hospital & Health Care:** 3.6%
- **Marketing and Advertising:** 3.3%
- **Financial Services:** 2.7%
- **Computer Software:** 2.6%
- **Non-Profit Organization Management:** 2.4%
- **Other:** 33.9%

#### Staffino

- **Telecommunications:** 15.8%
- **Pharmaceuticals:** 15.8%
- **Financial Services:** 13.2%
- **Retail:** 10.5%
- **Consumer Electronics:** 5.3%
- **Alternative Dispute Resolution:** 2.6%
- **Automotive:** 2.6%
- **Banking:** 2.6%
- **Consumer Goods:** 2.6%
- **Consumer Services:** 2.6%
- **Other:** 26.3%

---
## Alternatives

### Alternatives to Qualtrics Market Research

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23533 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2066 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1144 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1041 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1003 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (955 reviews)
- [IBM SPSS Statistics](https://www.g2.com/products/ibm-spss-statistics/reviews) — 4.2/5 stars (928 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (473 reviews)

### Alternatives to Staffino

- [Qualtrics Customer Experience](https://www.g2.com/products/qualtrics-customer-experience/reviews) — 4.3/5 stars (751 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews)
- [Vantage Circle](https://www.g2.com/products/vantage-circle/reviews) — 4.7/5 stars (10892 reviews)
- [Achievers](https://www.g2.com/products/achievers/reviews) — 4.6/5 stars (9596 reviews)
- [Nectar](https://www.g2.com/products/nectar/reviews) — 4.7/5 stars (8565 reviews)
- [Bonusly](https://www.g2.com/products/bonusly-bonusly/reviews) — 4.7/5 stars (6889 reviews)
- [Awardco](https://www.g2.com/products/awardco/reviews) — 4.9/5 stars (6167 reviews)
- [Guusto](https://www.g2.com/products/guusto/reviews) — 4.9/5 stars (5793 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4151 reviews)

---
## Top Discussions

### Qualtrics Market Research

- Title: [Is qualtrics better than SurveyMonkey?](https://www.g2.com/discussions/is-qualtrics-better-than-surveymonkey) — 3 comments, 1 upvote
  > **Top comment:** "Yes in so many ways from the customized survey creation to the dashboards that align with them.  With the ability to upload data and automate processes the..."
- Title: [Is there a possibility of adding customer support in IST time?](https://www.g2.com/discussions/49676-is-there-a-possibility-of-adding-customer-support-in-ist-time) — 3 comments, 1 upvote
  > **Top comment:** "need id"
- Title: [What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project](https://www.g2.com/discussions/what-would-be-the-best-way-to-restart-on-the-basics-as-i-am-having-a-little-trouble-on-trying-to-get-and-start-an-existing-project) — 3 comments, 1 upvote
  > **Top comment:** "Qualtrics has great training.  Check out the help section located in the top right of your account after you log in."
- Title: [What is Qualtrics CoreXM used for?](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) — 2 comments, 2 upvotes
  > **Top comment:** "The CoreXM product is used to build, optimize and analyze market research surveys. It includes tools to optimize, share, and report on results."
- Title: [How can I use Qualtrics Research Core more at my University?](https://www.g2.com/discussions/15594-how-can-i-use-qualtrics-research-core-more-at-my-university) — 2 comments, 1 upvote
  > **Top comment:** "Does your University have a subscription to Qualtrics.  We have faculty who use it for research all the time."

### Staffino

- Title: [What is Staffino used for?](https://www.g2.com/discussions/what-is-staffino-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Staffino is an Experience Management Platform primarily utilised for gathering feedback from both customers and employees. This feedback can be collected..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/qualtrics-market-research-vs-staffino)