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# Qualtrics Market Research vs Voxco Survey Platform Comparison - What are their main differences?

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Qualtrics Market ResearchVoxco Survey Platform[+ Add Product](#)

Reviews

**Qualtrics Market Research** [

4.4/5(3,019)

](https://www.g2.com/products/qualtrics-market-research/reviews#reviews)

**Voxco Survey Platform** [

4.3/5(107)

](https://www.g2.com/products/voxco-survey-platform/reviews#reviews)

Pricing

**Qualtrics Market Research**
Free Trial

No pricing available

**Voxco Survey Platform**
Free Trial

No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Qualtrics Market Research**
2 months

Based on 46 responses

**Voxco Survey Platform**
2 months

Based on 17 responses

Return on Investment

**Qualtrics Market Research**
20 months

Based on 32 responses

**Voxco Survey Platform**
13 months7 months sooner

Based on 12 responses

Perceived Cost

**Qualtrics Market Research**
$$$$$

**Voxco Survey Platform**
$$$$$

Average Discount

**Qualtrics Market Research**
14%5% more

**Voxco Survey Platform**
9%

 ![Qualtrics Market Research](https://images.g2crowd.com/uploads/product/hd_favicon/8890eea0cb317c903c079caf28914e83/qualtrics-market-research.svg "Qualtrics Market Research")

 ![Voxco Survey Platform](https://images.g2crowd.com/uploads/product/hd_favicon/23a31575cb6cb52c7f38cc86a758bde9/voxco-survey-platform.svg "Voxco Survey Platform")

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Pros & Cons

**Qualtrics Market Research**
[
Ease of Use (296)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1259285&qs=pros-and-cons#reviews)[
Survey Creation (246)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1263803&qs=pros-and-cons#reviews)[
Survey Issues (79)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1262978&qs=pros-and-cons#reviews)[
Survey Limitations (62)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1263920&qs=pros-and-cons#reviews)

**Voxco Survey Platform**
[
Ease of Use (4)
](https://www.g2.com/products/voxco-survey-platform/reviews?filters%5Bsentiment_snippet%5D=1287542&qs=pros-and-cons#reviews)[
Setup Ease (3)
](https://www.g2.com/products/voxco-survey-platform/reviews?filters%5Bsentiment_snippet%5D=2409371&qs=pros-and-cons#reviews)[
Complexity (2)
](https://www.g2.com/products/voxco-survey-platform/reviews?filters%5Bsentiment_snippet%5D=2427600&qs=pros-and-cons#reviews)[
Software Bugs (2)
](https://www.g2.com/products/voxco-survey-platform/reviews?filters%5Bsentiment_snippet%5D=2276285&qs=pros-and-cons#reviews)

Integrations

**Qualtrics Market Research**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e89d21750715f4646ed61c011b2917dc/adobe-acrobat.png "Product Avatar Image")

Adobe Acrobat

](https://www.g2.com/products/adobe-acrobat/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b732647f0497d66fb1da41f5310ab733/fuel-cycle.png "Product Avatar Image")

Fuel Cycle

](https://www.g2.com/products/fuel-cycle/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[
View all
](https://www.g2.com/products/qualtrics-market-research/integrations)

**Voxco Survey Platform**
Not enough data

Screenshots

**Qualtrics Market Research**
 ![Qualtrics Market Research screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/192440/Results-dashboards.png)

**Voxco Survey Platform**
 ![Voxco Survey Platform screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/68937/expirable-direct-uploads_2F7cb25d3b-1b01-40c3-9b4f-258e425b657f_2Fgood_Screengrab_4.png)

Ratings

Meets Requirements

**Qualtrics Market Research**

8.9

8.92,516

**Voxco Survey Platform**

8.5

8.582

Ease of Use

**Qualtrics Market Research**

8.5

8.52,521

**Voxco Survey Platform**

8.1

8.185

Ease of Setup

**Qualtrics Market Research**

8.3

8.31,070

**Voxco Survey Platform**

8.1

8.140

Ease of Admin

**Qualtrics Market Research**

8.4

8.41,037

**Voxco Survey Platform**

8.3

8.340

Quality of Support

**Qualtrics Market Research**

8.7

8.72,190

**Voxco Survey Platform**

8.3

8.378

Has the product been a good partner in doing business?

**Qualtrics Market Research**

8.7

8.7965

**Voxco Survey Platform**

9.0

9.039

Product Direction (% positive)

**Qualtrics Market Research**

8.1

8.12,428

**Voxco Survey Platform**

8.0

8.082

Features

Survey[Hide 64 FeaturesShow 64 Features](javascript:void(0);)

8.5

511

8.2

69

Survey Management

Survey Builder

9.0(won by 0.1)

457

8.9

66

Customizable Questions

9.1(won by 0.3)

455

8.8

64

Templates

8.4(won by 0.2)

397

8.2

60

Survey Distribution

8.9(won by 0.3)

450

8.6

64

Mobile Survey

Not enough data

Not enough data

Site Intercept Survey

Not enough data

Not enough data

Pulse Surveys

Not enough data

Not enough data

Survey Customization

Question Branching

8.9(won by 0.1)

433

8.8

64

Branding

8.5(won by 0.4)

395

8.1

61

Multimedia Support

8.5(won by 0.9)

359

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

60

Multilingual Surveys

8.6(won by 0.3)

313

8.3

63

Survey Insights

Reporting & Analytics

8.5(won by 1.1)

453

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.4

65

BI Tools Integration

8.4(won by 1.4)

290

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.0

51

Data Exporting

8.7

440

8.8(won by 0.1)

66

Permissions

8.5(won by 0.1)

386

8.4

60

Collaboration Tools

Not enough data

Not enough data

Presentation Tools

Not enough data

Not enough data

Data Analysis Tools

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Agentic AI - Survey

Adaptive Learning

7.6(won by default)

12

Not enough data

Proactive Assistance

7.6(won by default)

12

Not enough data

Decision Making

8.4(won by default)

15

Not enough data

Dynamic Content

Not enough data

Not enough data

Additional Functionality

Single Sign On

Not enough data

Not enough data

Phone Polling

Not enough data

Not enough data

Online Polling

Not enough data

Not enough data

Support Audio/Images/Video

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Word Clouds

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Interactive Content

Not enough data

Not enough data

Q&A Management

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Data Cleansing

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Data Security

Not enough data

Not enough data

Anonymous Feedback

Not enough data

Not enough data

URL Customization

Not enough data

Not enough data

Question Piping

Not enough data

Not enough data

Offline Response Collection

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

NPS Survey Structure

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Response Validation

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Response Quotas

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Email Reminders

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Randomization

Not enough data

Not enough data

User Research[Hide 80 FeaturesShow 80 Features](javascript:void(0);)

7.6

19

Not enough data

User Response Methods

Survey

8.7(won by default)

14

Not enough data

Video Snippets

6.3(won by default)

8

Not enough data

Video Interview

5.7(won by default)

7

Not enough data

Photo Submission

7.3(won by default)

8

Not enough data

Text/Notes

8.3(won by default)

9

Not enough data

Commenting/Notes

Not enough data

Not enough data

Participant Selection

In-App

6.9(won by default)

9

Not enough data

In-Store

6.9(won by default)

8

Not enough data

On-Site

7.5(won by default)

8

Not enough data

Recruitment Pool

8.1(won by default)

8

Not enough data

Single Sign On

Not enough data

Not enough data

Insights

Analytics

8.9(won by default)

12

Not enough data

Collaboration

8.0(won by default)

9

Not enough data

Sorting

8.8(won by default)

10

Not enough data

Visual Analytics

Not enough data

Not enough data

Generative AI

AI Text Summarization

6.9(won by default)

7

Not enough data

Generative AI

Not enough data

Not enough data

Additional Functionality

User Journeys

Not enough data

Not enough data

Usability Testing

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

For Mobile

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

API

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Unmoderated Testing

Not enough data

Not enough data

Screen Activity Recording

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Software Testing Management

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Customizable Questions

Not enough data

Not enough data

Heatmaps

Not enough data

Not enough data

Prototype Creation

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

User Research Analysis

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

For Websites

Not enough data

Not enough data

Issue Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Design Management

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Moderated Usability Testing

Not enough data

Not enough data

Quantitative Metrics

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Categorization/Grouping

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Conversion Rate Optimization

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Video recording/Transcriptions

Not enough data

Not enough data

Customizable Categories

Not enough data

Not enough data

Annotations

Not enough data

Not enough data

Performance Testing

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Projections

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Video Support

Not enough data

Not enough data

Demographic Data

Not enough data

Not enough data

Customer Experience Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Geotargeting

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Email Reminders

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Statistical Analysis[Hide 54 FeaturesShow 54 Features](javascript:void(0);)

8.0

14

Not enough data

Administration

Quality Control

8.5(won by default)

12

Not enough data

Data Sampling

8.2(won by default)

12

Not enough data

Collaboration

8.9(won by default)

12

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Statistical Process Control

Not enough data

Not enough data

Capabilities

Data Visualization

8.3(won by default)

12

Not enough data

Survival Analysis

8.5(won by default)

12

Not enough data

Risk Data Attributes

8.3(won by default)

11

Not enough data

Cost Analysis

8.1(won by default)

12

Not enough data

Multivariate Analysis

Not enough data

Not enough data

What-if Analysis

Not enough data

Not enough data

Statistical Analysis

Not enough data

Not enough data

Bayesian Analysis

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Regression Analysis

Not enough data

Not enough data

Methodology

ANOVA Support

8.3(won by default)

10

Not enough data

Regression

7.0(won by default)

10

Not enough data

Time Series Analysis

7.1(won by default)

11

Not enough data

Generative AI

AI Text Generation

7.4(won by default)

9

Not enough data

AI Text Summarization

7.7(won by default)

10

Not enough data

Generative AI

Not enough data

Not enough data

Additional Functionality

Compliance Tracking

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Statistical Simulation

Not enough data

Not enough data

Forecasting

Not enough data

Not enough data

Neural Network Modeling

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Data Connectors

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Self Service Data Preparation

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Transformation

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Data Extraction

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

API

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Association Discovery

Not enough data

Not enough data

Ad hoc Reporting

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Customization

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Data Clustering

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

File Storage

Not enough data

Not enough data

Decision Tree

Not enough data

Not enough data

Multiple Scoring Models

Not enough data

Not enough data

Market Intelligence[Hide 20 FeaturesShow 20 Features](javascript:void(0);)

6.9

11

Not enough data

Data collection

Natural Language Processing (NLP)

7.1(won by default)

7

Not enough data

Data Sources

7.4(won by default)

7

Not enough data

Custom Research Sources

8.1(won by default)

7

Not enough data

Lead Enrichment

6.9(won by default)

6

Not enough data

Advanced Data Collection

6.9(won by default)

7

Not enough data

Segment Trending

Web

6.0(won by default)

7

Not enough data

Social

6.1(won by default)

6

Not enough data

Benchmarks

7.4(won by default)

7

Not enough data

Finance 

5.7(won by default)

7

Not enough data

Analysis

Custom Dashboards

7.2(won by default)

9

Not enough data

Reports

7.7(won by default)

8

Not enough data

Integrations

5.8(won by default)

8

Not enough data

Platform

Search

7.0(won by default)

9

Not enough data

User, Role, And Access Management

6.9(won by default)

8

Not enough data

Mobile User Support

6.9(won by default)

9

Not enough data

Alerts

6.0(won by default)

8

Not enough data

Collaboration

7.1(won by default)

8

Not enough data

Compliance

7.1(won by default)

8

Not enough data

Agentic AI - Market Intelligence

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Brand Intelligence[Hide 5 FeaturesShow 5 Features](javascript:void(0);)

8.7

83

Not enough data

Brand Signals

Comparison

8.8(won by default)

66

Not enough data

AI

8.2(won by default)

65

Not enough data

Brand Health

9.0(won by default)

65

Not enough data

Brand Analytics

Trend Analysis

8.8(won by default)

68

Not enough data

Tracking

8.7(won by default)

69

Not enough data

Show 2 feature categories with incomplete data

Collaboration & Productivity[Hide 45 FeaturesShow 45 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Third-Party Integrations

Not enough data

Not enough data

To-Do List

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Screen Sharing

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Brainstorming

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Real Time Editing

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

File Sharing

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Discussions/Forums

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Video Conferencing

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Consumer Insights Platforms[Hide 67 FeaturesShow 67 Features](javascript:void(0);)

Not enough data

Not enough data

Survey Design - Consumer Insights Platforms

Multi-Use Methodologies

Not enough data

Not enough data

Industry & Locale Adaptability

Not enough data

Not enough data

Behavioral & Adaptive Logic Guidance

Not enough data

Not enough data

Self-Serve Survey Builder

Not enough data

Not enough data

AI Smart Probes

Not enough data

Not enough data

Question Branching

Not enough data

Not enough data

Conditional Logic

Not enough data

Not enough data

Audience Access - Consumer Insights Platforms

Flexible Audience Options

Not enough data

Not enough data

Customer Data Upload

Not enough data

Not enough data

Consumer Panels

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Data Collection - Consumer Insights Platforms

Rapid Research

Not enough data

Not enough data

Quality Assurance

Not enough data

Not enough data

Mobile / Mixed Mode

Not enough data

Not enough data

Analytics - Consumer Insights Platforms

AI-Powered Insights

Not enough data

Not enough data

Qualitative Research Support

Not enough data

Not enough data

Benchmarking & Norms

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Collaboration - Consumer Insights Platforms

Dashboards & Embedded Integrations

Not enough data

Not enough data

Embeddable Reports

Not enough data

Not enough data

Shared Workspaces

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Additional Functionality

Customizable Questions

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Charting

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Face-to-Face

Not enough data

Not enough data

Survey Sample Management

Not enough data

Not enough data

Multi-Channel Distribution

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Offline Access

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Phone-Based

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Panel Management

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Paper-Based

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

API

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Multiple User Accounts

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Statistical Analysis

Not enough data

Not enough data

Email Reminders

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Qualtrics Market Research](https://images.g2crowd.com/uploads/product/hd_favicon/8890eea0cb317c903c079caf28914e83/qualtrics-market-research.svg "Qualtrics Market Research")](https://www.g2.com/products/qualtrics-market-research/reviews)

Qualtrics Market Research

Small-Business(50 or fewer emp.)

21.6%

Mid-Market(51-1000 emp.)

33.4%

Enterprise(\> 1000 emp.)

44.9%

[![Voxco Survey Platform](https://images.g2crowd.com/uploads/product/hd_favicon/23a31575cb6cb52c7f38cc86a758bde9/voxco-survey-platform.svg "Voxco Survey Platform")](https://www.g2.com/products/voxco-survey-platform/reviews)

Voxco Survey Platform

Small-Business(50 or fewer emp.)

54.5%

Mid-Market(51-1000 emp.)

27.7%

Enterprise(\> 1000 emp.)

17.8%

Small-Business

(50 or fewer emp.)

21.6%

54.5%

Mid-Market

(51-1000 emp.)

33.4%

27.7%

Enterprise

(\> 1000 emp.)

44.9%

17.8%

Reviewers' Industry

[![Qualtrics Market Research](https://images.g2crowd.com/uploads/product/hd_favicon/8890eea0cb317c903c079caf28914e83/qualtrics-market-research.svg "Qualtrics Market Research")](https://www.g2.com/products/qualtrics-market-research/reviews)
Qualtrics Market Research

Higher Education

21.1%

Education Management

11.7%

Research

7.7%

Information Technology and Services

6.7%

Market Research

4.3%

Other

48.5%

[![Voxco Survey Platform](https://images.g2crowd.com/uploads/product/hd_favicon/23a31575cb6cb52c7f38cc86a758bde9/voxco-survey-platform.svg "Voxco Survey Platform")](https://www.g2.com/products/voxco-survey-platform/reviews)
Voxco Survey Platform

Market Research

45.9%

Information Technology and Services

6.1%

Research

5.1%

Management Consulting

4.1%

Marketing and Advertising

4.1%

Other

34.7%

FAQs

## Qualtrics Market Research vs Voxco Survey Platform FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Qualtrics Market Research vs Voxco Survey Platform?

Qualtrics Market Research stands out for its higher G2 rating, stronger support, and more robust reviewer-cited strengths, while Voxco Survey Platform is favored for its flexibility and cost efficiency.

| [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) | [Voxco Survey Platform](https://www.g2.com/products/voxco-survey-platform/reviews) |
| --- | --- |
| 4.4/5 (3018 reviews) | 4.3/5 (107 reviews) |
| Enterprise | Small-Business |
| 8.3 | 8.1 |
| 8.7 | 8.3 |
| Ease of Use (296 all-time mentions) | Flexibility (recent reviews) |

### How do the pricing models of Qualtrics Market Research and Voxco Survey Platform compare?

Qualtrics Market Research is perceived as more expensive but robust, while Voxco Survey Platform is consistently praised for its cost efficiency and value.

- **Qualtrics Market Research:** Reviewers frequently cite high licensing costs and a steep learning curve, noting that the platform is powerful but may be a tough sell for smaller projects or teams with limited budgets.
- **Voxco Survey Platform:** In recent reviews, many buyers highlight Voxco as a cost-effective alternative, emphasizing its advanced features at a lower price point compared to more expensive platforms.
- **Switching Reason:** Several reviewers mention switching to Voxco from higher-priced alternatives for better value and comparable functionality.

### What are the best alternatives to Qualtrics Market Research and Voxco Survey Platform?

The top three alternatives to Qualtrics Market Research and Voxco Survey Platform are SurveyMonkey, SurveySparrow, and QuestionPro.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) | 4.4/5 (3018 reviews) | Enterprise | Reviewers cite high cost but advanced analytics and flexibility | Ease of Use (296 all-time mentions) |
| [Voxco Survey Platform](https://www.g2.com/products/voxco-survey-platform/reviews) | 4.3/5 (107 reviews) | Small-Business | Praised for cost efficiency and robust features | Flexibility (recent reviews) |
| [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) | 4.4/5 (23901 reviews) | Small-Business | Reviewers highlight affordable plans and ease of use | Intuitive interface and quick survey creation |
| [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) | 4.4/5 (2067 reviews) | Small-Business | Buyers note competitive pricing and modern UI | Conversational surveys and mobile-friendly design |
| [QuestionPro](https://www.g2.com/products/questionpro/reviews) | 4.5/5 (1152 reviews) | Small-Business | Praised for value and feature depth | Advanced logic and reporting capabilities |

### Which Survey features should I prioritize when comparing Qualtrics Market Research and Voxco Survey Platform?

Buyers should prioritize Ease of Use, Survey Creation, Analytics & Reporting, Customizability, and Templates when comparing Qualtrics Market Research and Voxco Survey Platform.

- **Ease of Use:** Qualtrics Market Research (296 all-time mentions), Voxco Survey Platform (4 all-time mentions)
- **Survey Creation:** Qualtrics Market Research (246 all-time mentions), Voxco Survey Platform (recent reviews highlight flexibility and drag-and-drop tools)
- **Analytics & Reporting:** Qualtrics Market Research (58 all-time mentions for Data Analysis, 48 for Reporting), Voxco Survey Platform (recent reviews cite built-in analytics and visual reports)
- **Customizability:** Qualtrics Market Research (48 all-time mentions), Voxco Survey Platform (recent reviews highlight advanced logic and multi-channel support)
- **Templates:** Qualtrics Market Research (60 all-time mentions), Voxco Survey Platform (recent reviews note limited template options)

### What are the pros and cons of Qualtrics Market Research vs Voxco Survey Platform?

Qualtrics Market Research is strongest in advanced analytics and enterprise-grade features, while Voxco Survey Platform is praised for flexibility and cost efficiency.

- **Qualtrics Market Research strengths:** Advanced analytics and reporting (58 all-time mentions for Data Analysis, 48 for Reporting), robust survey creation (246 all-time mentions), high customizability (48 all-time mentions), and strong enterprise support.
- **Qualtrics Market Research trade-offs:** High pricing (47 all-time mentions), steep learning curve (53 all-time mentions), and some limitations in customization (47 all-time mentions).
- **Voxco Survey Platform strengths:** Flexibility and multi-channel support (recent reviews), cost efficiency (recent reviews), and user-friendly drag-and-drop survey creation.
- **Voxco Survey Platform trade-offs:** Interface complexity and less modern UI (recent reviews), limited template and reporting options, and a learning curve for advanced features.

### Is Qualtrics Market Research or Voxco Survey Platform better for small businesses?

Voxco Survey Platform is the better fit for small businesses, as it is most popular in the Small-Business segment and is consistently praised for cost efficiency.

- **Qualtrics Market Research:** Largest segment is Enterprise; reviewers note high cost and a steeper learning curve, making it less accessible for small businesses.
- **Voxco Survey Platform:** Largest segment is Small-Business; reviewers highlight affordability, flexibility, and ease of setup for smaller teams.

### Which Survey platform has better integrations?

Qualtrics Market Research and Voxco Survey Platform are at parity for integrations, with both products supporting integrations but lacking high-frequency reviewer mentions for specific third-party tools.

- **Qualtrics Market Research:** Recent reviews mention integration with Microsoft ecosystem tools such as Azure DevOps and Power BI, but no all-time mention counts are supplied.
- **Voxco Survey Platform:** Recent reviews reference integrations with Marketsight for data visualization and Zamplia for sample acquisition, with qualitative praise for integration flexibility.

### How do Qualtrics Market Research and Voxco Survey Platform compare on customer support?

Qualtrics Market Research has a higher Quality of Support score (8.7 vs 8.3), but the difference is below the materiality threshold, indicating near-parity in support satisfaction.

- **Qualtrics Market Research:** Reviewers frequently cite helpful and responsive customer support, with 55 all-time mentions for Customer Support and consistent praise for support quality in recent reviews.
- **Voxco Survey Platform:** Recent reviews highlight friendly and responsive support, with several reviewers noting prompt assistance and willingness to help, but also mention occasional delays and less intuitive documentation.

### Which is easier to implement, Qualtrics Market Research or Voxco Survey Platform?

Qualtrics Market Research and Voxco Survey Platform score within 0.2 points on Ease of Setup (8.3 vs 8.1), indicating parity in implementation experience.

- **Qualtrics Market Research:** Reviewers describe setup as straightforward for basic surveys but note a learning curve for advanced features and integrations.
- **Voxco Survey Platform:** Recent reviews highlight easy initial setup, especially for standard surveys, but mention complexity when configuring advanced logic or multi-channel projects.

### Which product has better Templates?

Qualtrics Market Research is stronger on Templates, with more reviewer-cited mentions and higher satisfaction.

- **Qualtrics Market Research:** 60 all-time mentions for Templates, with reviewers praising the variety and ease of importing templates.
- **Voxco Survey Platform:** Recent reviews note limited template options and less flexibility in report templates.

Alternatives

**Qualtrics Market Research Alternatives**

 ![SurveyMonkey](https://images.g2crowd.com/uploads/product/hd_favicon/14719688a688f7283815b6565517d7ee/surveymonkey.svg "SurveyMonkey")

[
SurveyMonkey
](/products/surveymonkey/reviews)

 ![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting")

[
UserTesting
](/products/usertesting/reviews)

 ![Suzy](https://images.g2crowd.com/uploads/product/hd_favicon/1cbdff917ff897a0038de2226cc7127b/suzy.svg "Suzy")

[
Suzy
](/products/suzy/reviews)

 ![Jotform](https://images.g2crowd.com/uploads/product/hd_favicon/db92fdbe82415a54d6c44d2085e85c83/jotform.svg "Jotform")

[
Jotform
](/products/jotform/reviews)

**Voxco Survey Platform Alternatives**

 ![SurveyMonkey](https://images.g2crowd.com/uploads/product/hd_favicon/14719688a688f7283815b6565517d7ee/surveymonkey.svg "SurveyMonkey")

[
SurveyMonkey
](/products/surveymonkey/reviews)

 ![Alchemer Survey](https://images.g2crowd.com/uploads/product/hd_favicon/134a3c3564c0a8c7a00c43c78ea964d9/alchemer-survey.svg "Alchemer Survey")

[
Alchemer Survey
](/products/alchemer-survey/reviews)

 ![QuestionPro](https://images.g2crowd.com/uploads/product/hd_favicon/1554106208/questionpro.svg "QuestionPro")

[
QuestionPro
](/products/questionpro/reviews)

 ![Microsoft Forms](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_13aba37ae908d9cf29a2452925257ccc/microsoft-forms.jpeg "Microsoft Forms")

[
Microsoft Forms
](/products/microsoft-forms/reviews)