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# Qualtrics Market Research vs Suzy Comparison - What are their main differences?

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Qualtrics Market ResearchSuzy[+ Add Product](#)

Pricing

**Qualtrics Market Research**
Free Trial

No pricing available

**Suzy**

**Custom** Number of interviews · Suzy Live

**Custom** Service hours and support · Managed Service

**Custom** Number of research questions · Suzy Insights

**Pricing Insights**
from reviews

Perceived Cost

**Qualtrics Market Research**
$$$$$

**Suzy**
$$$$$

Average Discount

**Qualtrics Market Research**
14%

**Suzy**
Not enough reviews yet

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Qualtrics Market Research** 6 months
Based on 100 responses

**Suzy** 6 months
Based on 100 responses

Return on Investment

**Qualtrics Market Research** 6 months
Based on 100 responses

**Suzy** 6 months
Based on 100 responses

 ![Qualtrics Market Research](https://images.g2crowd.com/uploads/product/hd_favicon/8890eea0cb317c903c079caf28914e83/qualtrics-market-research.svg "Qualtrics Market Research")

 ![Suzy](https://images.g2crowd.com/uploads/product/hd_favicon/1cbdff917ff897a0038de2226cc7127b/suzy.svg "Suzy")

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**Pros & Cons**
from reviews

**Qualtrics Market Research**
[
Ease of Use (296)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1259285&qs=pros-and-cons#reviews)[
Survey Creation (246)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1263803&qs=pros-and-cons#reviews)[
Survey Issues (79)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1262978&qs=pros-and-cons#reviews)[
Survey Limitations (62)
](https://www.g2.com/products/qualtrics-market-research/reviews?filters%5Bsentiment_snippet%5D=1263920&qs=pros-and-cons#reviews)

**Suzy**
[
Ease of Use (19)
](https://www.g2.com/products/suzy/reviews?filters%5Bsentiment_snippet%5D=1745176&qs=pros-and-cons#reviews)[
Helpful (13)
](https://www.g2.com/products/suzy/reviews?filters%5Bsentiment_snippet%5D=1745819&qs=pros-and-cons#reviews)[
Limited Customization (5)
](https://www.g2.com/products/suzy/reviews?filters%5Bsentiment_snippet%5D=1745921&qs=pros-and-cons#reviews)[
Survey Issues (5)
](https://www.g2.com/products/suzy/reviews?filters%5Bsentiment_snippet%5D=1747291&qs=pros-and-cons#reviews)

Integrations

**Qualtrics Market Research**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e89d21750715f4646ed61c011b2917dc/adobe-acrobat.png "Product Avatar Image")

Adobe Acrobat

](https://www.g2.com/products/adobe-acrobat/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b732647f0497d66fb1da41f5310ab733/fuel-cycle.png "Product Avatar Image")

Fuel Cycle

](https://www.g2.com/products/fuel-cycle/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[
View all
](https://www.g2.com/products/qualtrics-market-research/integrations)

**Suzy**
Not enough data

Screenshots

**Qualtrics Market Research**
 ![Qualtrics Market Research screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/192440/Results-dashboards.png)

**Suzy**
 ![Suzy screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/146165/Screen-Shot-2020-09-03-at-3.35.50-PM.png)

**Ratings**
from reviews

Meets Requirements

**Qualtrics Market Research**

**8.9** /10

Based on 2,520 responses

**Suzy**

**8.9** /10

Based on 100 responses

Ease of Use

**Qualtrics Market Research**

**8.5** /10

Based on 2,525 responses

**Suzy**

**9.1** /10

Based on 101 responses

Ease of Setup

**Qualtrics Market Research**

**8.3** /10

Based on 1,073 responses

**Suzy**

**9.2** /10

Based on 20 responses

Ease of Admin

**Qualtrics Market Research**

**8.4** /10

Based on 1,038 responses

**Suzy**

**9.1** /10

Based on 17 responses

Quality of Support

**Qualtrics Market Research**

**8.7** /10

Based on 2,192 responses

**Suzy**

**9.7** /10

Based on 99 responses

Has the product been a good partner in doing business?

**Qualtrics Market Research**

**8.7** /10

Based on 966 responses

**Suzy**

**9.7** /10

Based on 19 responses

Product Direction (% positive)

**Qualtrics Market Research**

**8.1** /10

Based on 2,432 responses

**Suzy**

**9.7** /10

Based on 92 responses

**Features**
ratings from reviews

User Research

**7.6** /10

Based on 19 responses

**8.3** /10

Based on 55 responses

Survey

**8.5** /10

Based on 518 responses

**8.1** /10

Based on 71 responses

Brand Intelligence

**8.7** /10

Based on 83 responses

**7.9** /10

Based on 29 responses

Uncover more feature rated insights from real users to improve your shopping experience.

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Statistical Analysis

**8.0** /10

Based on 15 responses

Not enough data

Market Intelligence

**6.9** /10

Based on 11 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
21.6%

Mid-Market(51-1000 emp.)
33.4%

Enterprise(\> 1000 emp.)
45.0%

Small-Business(50 or fewer emp.)
21.6%

Mid-Market(51-1000 emp.)
33.4%

Enterprise(\> 1000 emp.)
45.0%

Small-Business(50 or fewer emp.)
24.8%

Mid-Market(51-1000 emp.)
44.4%

Enterprise(\> 1000 emp.)
30.8%

Small-Business(50 or fewer emp.)
24.8%

Mid-Market(51-1000 emp.)
44.4%

Enterprise(\> 1000 emp.)
30.8%

**Reviewers' Industry**

[![Qualtrics Market Research](https://images.g2crowd.com/uploads/product/hd_favicon/8890eea0cb317c903c079caf28914e83/qualtrics-market-research.svg "Qualtrics Market Research")](https://www.g2.com/products/qualtrics-market-research/reviews)
Qualtrics Market Research

Higher Education
21.0%

Education Management
11.7%

Research
7.7%

Information Technology and Services
6.7%

Market Research
4.3%

Other
48.5%

[![Suzy](https://images.g2crowd.com/uploads/product/hd_favicon/1cbdff917ff897a0038de2226cc7127b/suzy.svg "Suzy")](https://www.g2.com/products/suzy/reviews)
Suzy

Consumer Goods
30.4%

Marketing and Advertising
17.6%

Food & Beverages
14.4%

Retail
4.0%

Market Research
4.0%

Other
29.6%

Alternatives

**Qualtrics Market Research Alternatives**

 ![SurveyMonkey](https://images.g2crowd.com/uploads/product/hd_favicon/14719688a688f7283815b6565517d7ee/surveymonkey.svg "SurveyMonkey")

[
SurveyMonkey
](/products/surveymonkey/reviews)

 ![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting")

[
UserTesting
](/products/usertesting/reviews)

 ![Jotform](https://images.g2crowd.com/uploads/product/hd_favicon/db92fdbe82415a54d6c44d2085e85c83/jotform.svg "Jotform")

[
Jotform
](/products/jotform/reviews)

 ![SurveySparrow](https://images.g2crowd.com/uploads/product/hd_favicon/34e4440db5272a243ee825c7797defa3/surveysparrow.svg "SurveySparrow")

[
SurveySparrow
](/products/surveysparrow/reviews)

**Suzy Alternatives**

 ![UserTesting](https://images.g2crowd.com/uploads/product/hd_favicon/ac57cca9184c8ef16c868d466e726c9f/usertesting.svg "UserTesting")

[
UserTesting
](/products/usertesting/reviews)

 ![SurveyMonkey](https://images.g2crowd.com/uploads/product/hd_favicon/14719688a688f7283815b6565517d7ee/surveymonkey.svg "SurveyMonkey")

[
SurveyMonkey
](/products/surveymonkey/reviews)

 ![Zappi](https://images.g2crowd.com/uploads/product/hd_favicon/28b19830ca116ba01a9d842f47789639/zappi.svg "Zappi")

[
Zappi
](/products/zappi/reviews)

 ![Attest](https://images.g2crowd.com/uploads/product/hd_favicon/b8553ff6ed795d6956fd6a2b34042328/attest.svg "Attest")

[
Attest
](/products/attest/reviews)

## Qualtrics Market Research vs Suzy FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Qualtrics Market Research vs Suzy?

Qualtrics Market Research is favored for its advanced features and analytics, while Suzy stands out for ease of setup and superior support.

| [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) | [Suzy](https://www.g2.com/products/suzy/reviews) |
| --- | --- |
| 4.4/5 (3018 reviews) | 4.7/5 (141 reviews) |
| Enterprise | Mid-Market |
| 8.3 | 9.2 |
| 8.7 | 9.7 |
| Ease of Use (296 all-time mentions) | Ease of Use (19 all-time mentions) |

### How do the pricing models of Qualtrics Market Research and Suzy compare?

Suzy is rated as the stronger value by reviewers, with a higher satisfaction score on price and cost-related dimensions.

- **Qualtrics Market Research:** Reviewers frequently cite high licensing costs and note that the platform can be expensive, especially for smaller teams or projects.
- **Suzy:** Reviewers highlight Suzy's cost-efficiency and value for rapid insights, though some mention that its enterprise-focused pricing can be a barrier for small businesses or individual users.
- **Switching reasons:** Several reviewers moved to Suzy for faster turnaround and a more modern, streamlined study-building experience compared to older, more expensive tools.

### What are the best alternatives to Qualtrics Market Research and Suzy?

The top three alternatives to Qualtrics Market Research and Suzy are SurveyMonkey, SurveySparrow, and UserTesting.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) | 4.4/5 (3018 reviews) | Enterprise | Reviewers cite high licensing costs and advanced features | Ease of Use (296 all-time mentions) |
| [Suzy](https://www.g2.com/products/suzy/reviews) | 4.7/5 (141 reviews) | Mid-Market | Cost-efficient for rapid insights, but enterprise pricing can be a barrier for small businesses | Ease of Use (19 all-time mentions) |
| [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) | 4.4/5 (23901 reviews) | Small-Business | Reviewers highlight affordability and accessibility for small teams | Ease of Use |
| [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) | 4.4/5 (2067 reviews) | Small-Business | Praised for flexible pricing and user-friendly interface | User-Friendly Interface |
| [UserTesting](https://www.g2.com/products/usertesting/reviews) | 4.4/5 (792 reviews) | Enterprise | Noted for premium pricing but strong value in user experience research | User Experience Research |

### Which Survey features should I prioritize when comparing Qualtrics Market Research and Suzy?

Buyers should prioritize ease of setup, quality of support, survey creation flexibility, customization options, and analytics capabilities when comparing Qualtrics Market Research and Suzy.

- **Ease of Setup:** Qualtrics Market Research scores 8.3; Suzy scores 9.2.
- **Quality of Support:** Qualtrics Market Research scores 8.7; Suzy scores 9.7.
- **Survey Creation:** Qualtrics Market Research has 246 all-time mentions; Suzy has 8 all-time mentions.
- **Customization:** Qualtrics Market Research offers branding features; Suzy reviewers note limited customization options.
- **Analytics:** Qualtrics Market Research is frequently cited for advanced analytics and reporting; Suzy is praised for real-time reporting and segmentation analysis in recent reviews.

### What are the pros and cons of Qualtrics Market Research vs Suzy?

Qualtrics Market Research's headline strength is advanced analytics and customization, while Suzy's is rapid setup and superior support.

- **Qualtrics Market Research strengths:** Advanced features (109 all-time mentions), robust survey creation (246), ease of use (296), and strong analytics and reporting capabilities.
- **Qualtrics Market Research trade-offs:** Steep learning curve (53), higher pricing (47), and limited customization flexibility (47).
- **Suzy strengths:** Ease of setup (6 recent mentions), rapid feedback, intuitive interface, and high-quality support (8 all-time mentions).
- **Suzy trade-offs:** Limited customization (5), enterprise-focused pricing, and some complexity for new users (4).

### Is Qualtrics Market Research or Suzy better for small businesses?

SurveyMonkey is the best fit for small businesses, but between Qualtrics Market Research and Suzy, Suzy is better suited for small-business needs based on reviewer sentiment and segment focus.

- **Qualtrics Market Research:** Largest segment is Enterprise; reviewers note high cost and a steep learning curve as barriers for small businesses.
- **Suzy:** Largest segment is Mid-Market; reviewers highlight ease of setup, intuitive interface, and rapid feedback as advantages for smaller teams, though enterprise pricing can be a barrier for the smallest organizations.

### Which Survey platform has better integrations?

Reviewers rate Qualtrics Market Research and Suzy at parity for integrations, with both products supporting integrations but no dominant third-party tool emerging in recent reviews.

- **Qualtrics Market Research:** Reviewers mention integrations with Microsoft ecosystem tools, Azure DevOps, and Power BI in recent reviews.
- **Suzy:** Reviewers cite integrations with Slack and cloud collaboration tools, and mention API access for workflow automation.

### How do Qualtrics Market Research and Suzy compare on customer support?

Suzy leads Qualtrics Market Research in Quality of Support by a material margin, with a 9.7 vs 8.7 score.

- **Qualtrics Market Research:** Reviewers describe support as solid and helpful, with 55 all-time mentions, but note occasional gaps in responsiveness and depth for advanced needs.
- **Suzy:** Reviewers consistently praise Suzy's customer support, describing it as outstanding, responsive, and proactive, with 8 all-time mentions and frequent recent positive feedback.

### Which is easier to implement, Qualtrics Market Research or Suzy?

Suzy is easier to implement than Qualtrics Market Research, with a 0.9-point higher Ease of Setup score (9.2 vs 8.3).

- **Qualtrics Market Research:** Reviewers note that setup is straightforward for basic surveys but can become complex for advanced features, with a learning curve for new users.
- **Suzy:** Reviewers highlight very easy initial setup, intuitive onboarding, and minimal technical hurdles, making it accessible for teams with limited training.

### Which product has better Survey?

Qualtrics Market Research and Suzy both deliver strong Survey capabilities, but Qualtrics Market Research is cited more frequently for advanced survey creation and analytics.

- **Qualtrics Market Research:** Survey is the most frequently mentioned feature, with 246 all-time mentions for survey creation, advanced analytics, and robust customization options.
- **Suzy:** Survey is a core feature, with 8 all-time mentions for survey creation and strong recent praise for rapid feedback and ease of use.