# Qualtrics Market Research vs Verint Voice of the Customer Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Qualtrics Strategy &amp; Research excels in user experience, with many praising its **intuitive interface** and the ability to create detailed surveys easily. Users appreciate the flexibility in question types and the seamless integration with other tools, making it a preferred choice for those needing a robust survey platform.
- **Users say** that Verint Voice of the Customer is a versatile tool, often described as a **&quot;swiss army knife&quot;** for VOC needs. Reviewers highlight its capability to run multiple surveys simultaneously, which is beneficial for organizations looking to gather diverse feedback efficiently.
- **According to verified reviews** , Qualtrics Strategy &amp; Research stands out for its **quick setup process**. Users have noted that the onboarding is straightforward, allowing teams to get started with minimal hassle, which is crucial for fast-paced environments.
- **Reviewers mention** that while Verint Voice of the Customer offers a cost-effective solution, some users feel it lacks the depth and advanced features found in Qualtrics. This can be a consideration for businesses that require more sophisticated survey capabilities.
- **G2 reviewers highlight** that Qualtrics Strategy &amp; Research has a strong support system, with many users noting the quality of assistance they receive. This is particularly important for organizations that may need guidance during implementation or when troubleshooting issues.
- **Users report** that while both platforms have their strengths, Qualtrics Strategy &amp; Research generally receives higher satisfaction ratings, indicating a more favorable overall experience. This is reflected in its higher G2 Score, suggesting that users feel more positively about their investment in the product.



| | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 3,018 | 42 | 
| **Largest Market Segment** | Enterprise (44.9% of reviews) | Enterprise (48.8% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Qualtrics Market Research

Pros:
- Ease of Use (296 reviews)
- Survey Creation (246 reviews)

Cons:
- Survey Issues (79 reviews)
- Survey Limitations (62 reviews)

### Verint Voice of the Customer

**Not enough data**

---
## Ratings Comparison
| Rating | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
  | **Meets Requirements** | 8.9 (2516 reviews) | 8.2 (35 reviews) | 
  | **Ease of Use** | 8.5 (2521 reviews) | 8.2 (36 reviews) | 
  | **Ease of Setup** | 8.3 (1070 reviews) | 7.5 (21 reviews) | 
  | **Ease of Admin** | 8.4 (1037 reviews) | 8.0 (20 reviews) | 
  | **Quality of Support** | 8.7 (2190 reviews) | 8.2 (34 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (965 reviews) | 7.9 (21 reviews) | 
  | **Product Direction (% positive)** | 8.1 (2428 reviews) | 7.2 (38 reviews) | 

---
## Pricing

### Qualtrics Market Research

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Verint Voice of the Customer

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Customer Success

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | 8.8/10 | 7 |

#### Customer Information

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Customer Health Scores** | Not enough data | 9.2 (6 reviews) ✓ Verified | 
| **Customer Monitoring** | Not enough data | 9.0 (5 reviews) ✓ Verified | 
| **Customer Profiles** | Not enough data | 9.0 (5 reviews) | 
| **Playbooks** | Not enough data | Not enough data | 
| **Customer Segments** | Not enough data | Not enough data | 
| **Product Engagement** | Not enough data | Not enough data | 
| **Surveys** | Not enough data | 9.3 (5 reviews) ✓ Verified | 

#### Predictions

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Churn Risk** | Not enough data | Not enough data | 
| **Upsell Opportunities** | Not enough data | Not enough data | 
| **Custom Triggers** | Not enough data | Not enough data | 
| **Machine Learning** | Not enough data | Not enough data | 

#### Platform

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Reporting &amp; Dashboards** | Not enough data | 8.9 (6 reviews) ✓ Verified | 
| **API &amp; Integrations** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | 8.7 (5 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | 8.3 (5 reviews) ✓ Verified | 
| **Customization** | Not enough data | 7.8 (6 reviews) ✓ Verified | 
| **Scalability** | Not enough data | 9.0 (5 reviews) ✓ Verified | 
| **Data Security** | Not enough data | Not enough data | 
| **Performance &amp; Reliability** | Not enough data | 9.0 (5 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.1 (6 reviews) ✓ Verified | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

#### Agentic AI - Customer Success

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 7.6/10 | 19 |
| **Verint Voice of the Customer** | N/A | N/A |

#### User Response Methods

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Survey** | 8.7 (14 reviews) | Not enough data | 
| **Video Snippets** | 6.3 (8 reviews) | Not enough data | 
| **Video Interview** | 5.7 (7 reviews) | Not enough data | 
| **Photo Submission** | 7.3 (8 reviews) | Not enough data | 
| **Text/Notes** | 8.3 (9 reviews) | Not enough data | 

#### Participant Selection

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **In-App** | 6.9 (9 reviews) | Not enough data | 
| **In-Store** | 6.9 (8 reviews) | Not enough data | 
| **On-Site** | 7.5 (8 reviews) | Not enough data | 
| **Recruitment Pool** | 8.1 (8 reviews) | Not enough data | 

#### Insights

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Analytics** | 8.9 (12 reviews) | Not enough data | 
| **Collaboration** | 8.0 (9 reviews) | Not enough data | 
| **Sorting** | 8.8 (10 reviews) | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Summarization** | 6.9 (7 reviews) | Not enough data | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | N/A | N/A |

#### User Behavior

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Click Tracking** | Not enough data | Not enough data | 
| **Mouse Movement ** | Not enough data | Not enough data | 
| **Frustration Tracking** | Not enough data | Not enough data | 

#### A/B Testing 

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Error and Bug Tracking** | Not enough data | Not enough data | 
| **Split URL Testing** | Not enough data | Feature Not Available | 
| **Data Analysis** | Not enough data | Not enough data | 
| **Notes** | Not enough data | Not enough data | 

#### Visitor Information

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **User Identification** | Not enough data | Not enough data | 
| **Search Box** | Not enough data | Feature Not Available | 

#### Agentic AI - Session Replay

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Statistical Analysis

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.0/10 | 15 |
| **Verint Voice of the Customer** | N/A | N/A |

#### Administration

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Quality Control** | 8.5 (12 reviews) | Not enough data | 
| **Data Sampling** | 8.2 (12 reviews) | Not enough data | 
| **Collaboration** | 8.9 (12 reviews) | Not enough data | 

#### Capabilities

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Data Visualization** | 8.3 (12 reviews) | Not enough data | 
| **Survival Analysis** | 8.5 (12 reviews) | Not enough data | 
| **Risk Data Attributes** | 8.3 (11 reviews) | Not enough data | 
| **Cost Analysis** | 8.1 (12 reviews) | Not enough data | 

#### Methodology

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **ANOVA Support** | 8.3 (10 reviews) | Not enough data | 
| **Regression** | 7.0 (10 reviews) | Not enough data | 
| **Time Series Analysis** | 7.1 (11 reviews) | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | 7.4 (9 reviews) | Not enough data | 
| **AI Text Summarization** | 7.7 (10 reviews) | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 7.6/10 | 11 |
| **Verint Voice of the Customer** | 7.9/10 | 7 |

#### Analytics

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Net Promoter Score (NPS)** | 8.3 (8 reviews) | 7.8 (6 reviews) | 
| **Customer Satisfaction (CSAT) Score** | 8.7 (9 reviews) | 8.7 (5 reviews) | 
| **Customer Effort Score (CES)** | 8.3 (8 reviews) | 7.0 (5 reviews) | 
| **Gamification** | 7.3 (8 reviews) | Feature Not Available | 

#### Customization

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Stakeholder Management** | 7.9 (8 reviews) | 8.3 (5 reviews) | 
| **Multilanguage Support** | 7.8 (9 reviews) | 7.5 (6 reviews) | 
| **Multiple Branding Support** | 8.1 (7 reviews) | Not enough data | 
| **Vertical-specific Solutions** | 8.6 (7 reviews) | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | 6.4 (7 reviews) | Feature Not Available | 
| **AI Text Summarization** | 6.4 (7 reviews) | Feature Not Available | 

#### Agentic AI - Experience Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | 5.7 (5 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 6.9/10 | 11 |
| **Verint Voice of the Customer** | N/A | N/A |

#### Data collection

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Natural Language Processing (NLP)** | 7.1 (7 reviews) | Not enough data | 
| **Data Sources** | 7.4 (7 reviews) | Not enough data | 
| **Custom Research Sources** | 8.1 (7 reviews) | Not enough data | 
| **Lead Enrichment** | 6.9 (6 reviews) | Not enough data | 
| **Advanced Data Collection** | 6.9 (7 reviews) | Not enough data | 

#### Segment Trending

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Web** | 6.0 (7 reviews) | Not enough data | 
| **Social** | 6.1 (6 reviews) | Not enough data | 
| **Benchmarks** | 7.4 (7 reviews) | Not enough data | 
| **Finance ** | 5.7 (7 reviews) | Not enough data | 

#### Analysis

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Custom Dashboards** | 7.2 (9 reviews) | Not enough data | 
| **Reports** | 7.7 (8 reviews) | Not enough data | 
| **Integrations** | 5.8 (8 reviews) | Not enough data | 

#### Platform

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Search** | 7.0 (9 reviews) | Not enough data | 
| **User, Role, And Access Management** | 6.9 (8 reviews) | Not enough data | 
| **Mobile User Support** | 6.9 (9 reviews) | Not enough data | 
| **Alerts** | 6.0 (8 reviews) | Not enough data | 
| **Collaboration** | 7.1 (8 reviews) | Not enough data | 
| **Compliance** | 7.1 (8 reviews) | Not enough data | 

#### Agentic AI - Market Intelligence

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | N/A | N/A |

#### Feedback Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Tagging** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Custom Reports and Dashboards** | Not enough data | Not enough data | 

#### Feedback Analysis

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Thematic Analysis** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **NPS/CSAT Scoring** | Not enough data | Not enough data | 

#### Feedback Sources

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Online Reviews** | Not enough data | Not enough data | 
| **Surveys** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Customer Service Channels** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.5/10 | 512 |
| **Verint Voice of the Customer** | N/A | N/A |

#### Survey Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Survey Builder** | 9.0 (457 reviews) | Not enough data | 
| **Question Types** | 9.1 (455 reviews) | Not enough data | 
| **Templates** | 8.4 (397 reviews) | Not enough data | 
| **Survey Distribution** | 8.9 (450 reviews) | Not enough data | 

#### Survey Customization

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Branching/Skip Logic** | 8.9 (433 reviews) | Not enough data | 
| **Branding** | 8.5 (395 reviews) | Not enough data | 
| **Multimedia Support** | 8.5 (359 reviews) | Not enough data | 
| **Multilingual Surveys** | 8.6 (313 reviews) | Not enough data | 

#### Survey Insights

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Reporting &amp; Analytics** | 8.5 (453 reviews) | Not enough data | 
| **BI Tools Integration** | 8.4 (290 reviews) | Not enough data | 
| **Data Exporting** | 8.7 (440 reviews) | Not enough data | 
| **Permissions** | 8.5 (386 reviews) | Not enough data | 

#### Agentic AI - Survey

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Adaptive Learning** | 7.6 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 7.6 (12 reviews) | Not enough data | 
| **Decision Making** | 8.4 (15 reviews) | Not enough data | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | 8.7/10 | 83 |
| **Verint Voice of the Customer** | N/A | N/A |

#### Brand Signals

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Comparison** | 8.8 (66 reviews) | Not enough data | 
| **AI** | 8.2 (65 reviews) | Not enough data | 
| **Brand Health** | 9.0 (65 reviews) | Not enough data | 

#### Brand Analytics

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Trend Analysis** | 8.8 (68 reviews) | Not enough data | 
| **Tracking** | 8.7 (69 reviews) | Not enough data | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | 8.5/10 | 13 |

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

#### Survey Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Brand Design Consistency** | Not enough data | 9.2 (10 reviews) | 
| **Survey Deployment** | Not enough data | 8.5 (11 reviews) | 
| **Feedback Collection** | Not enough data | 8.6 (12 reviews) | 
| **Device Responsiveness** | Not enough data | 8.7 (10 reviews) | 

#### Process Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Feedback Aggregation** | Not enough data | 7.9 (11 reviews) | 
| **Trigger Alerts** | Not enough data | 8.3 (9 reviews) | 
| **Real-Time Analysis** | Not enough data | 8.2 (10 reviews) | 
| **Real-Time Action** | Not enough data | 8.1 (9 reviews) | 

#### System Management

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Security** | Not enough data | 9.0 (8 reviews) | 
| **System Monitoring** | Not enough data | 8.1 (9 reviews) | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry &amp; Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral &amp; Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking &amp; Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Dashboards &amp; Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

### Predictive Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qualtrics Market Research** | N/A | N/A |
| **Verint Voice of the Customer** | N/A | N/A |

#### Statistical Tool

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Scripting** | Not enough data | Feature Not Available | 
| **Data Mining** | Not enough data | Feature Not Available | 
| **Algorithms** | Not enough data | Not enough data | 

#### Data Analysis

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Analysis** | Not enough data | Not enough data | 
| **Data Interaction** | Not enough data | Feature Not Available | 

#### Decision Making

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Modeling** | Not enough data | Not enough data | 
| **Data Visualizations** | Not enough data | Not enough data | 
| **Report Generation** | Not enough data | Not enough data | 
| **Data Unification** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (1):** [Experience Management Software](https://www.g2.com/categories/experience-management)

**Unique to Qualtrics Market Research (6):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Survey Software](https://www.g2.com/categories/survey), [Statistical Analysis Software](https://www.g2.com/categories/statistical-analysis), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [User Research Tools](https://www.g2.com/categories/user-research), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)

**Unique to Verint Voice of the Customer (5):** [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics), [Session Replay Software](https://www.g2.com/categories/session-replay), [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics), [Customer Success Software](https://www.g2.com/categories/customer-success), [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Qualtrics Market Research | Verint Voice of the Customer | 
|---|---|---|
| **Small-Business** | 21.7% | 14.6% | 
| **Mid-Market** | 33.4% | 36.6% | 
| **Enterprise** | 44.9% | 48.8% | 

### By Industry

#### Qualtrics Market Research

- **Higher Education:** 21.1%
- **Education Management:** 11.7%
- **Research:** 7.7%
- **Information Technology and Services:** 6.7%
- **Market Research:** 4.3%
- **Hospital &amp; Health Care:** 3.6%
- **Marketing and Advertising:** 3.3%
- **Financial Services:** 2.7%
- **Computer Software:** 2.6%
- **Non-Profit Organization Management:** 2.4%
- **Other:** 33.9%

#### Verint Voice of the Customer

- **Retail:** 12.2%
- **Banking:** 9.8%
- **Internet:** 9.8%
- **Computer Software:** 7.3%
- **Marketing and Advertising:** 7.3%
- **Insurance:** 4.9%
- **Government Relations:** 4.9%
- **Accounting:** 2.4%
- **Automotive:** 2.4%
- **Consumer Services:** 2.4%
- **Other:** 36.6%

---
## Alternatives

### Alternatives to Qualtrics Market Research

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23748 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2066 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1146 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1041 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1016 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (955 reviews)
- [IBM SPSS Statistics](https://www.g2.com/products/ibm-spss-statistics/reviews) — 4.2/5 stars (928 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (474 reviews)

### Alternatives to Verint Voice of the Customer

- [Qualtrics Customer Experience](https://www.g2.com/products/qualtrics-customer-experience/reviews) — 4.3/5 stars (751 reviews)
- [Medallia Customer Experience](https://www.g2.com/products/medallia-customer-experience/reviews) — 4.5/5 stars (210 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23748 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Gainsight Customer Success](https://www.g2.com/products/gainsight-customer-success/reviews) — 4.5/5 stars (1750 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1051 reviews)
- [InMoment Experience Improvement (XI) Platform](https://www.g2.com/products/inmoment-experience-improvement-xi-platform/reviews) — 4.7/5 stars (319 reviews)

---
## Top Discussions

### Qualtrics Market Research

- Title: [Is qualtrics better than SurveyMonkey?](https://www.g2.com/discussions/is-qualtrics-better-than-surveymonkey) — 3 comments, 1 upvote
  > **Top comment:** "Yes in so many ways from the customized survey creation to the dashboards that align with them.  With the ability to upload data and automate processes the..."
- Title: [Is there a possibility of adding customer support in IST time?](https://www.g2.com/discussions/49676-is-there-a-possibility-of-adding-customer-support-in-ist-time) — 3 comments, 1 upvote
  > **Top comment:** "need id"
- Title: [What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project](https://www.g2.com/discussions/what-would-be-the-best-way-to-restart-on-the-basics-as-i-am-having-a-little-trouble-on-trying-to-get-and-start-an-existing-project) — 3 comments, 1 upvote
  > **Top comment:** "Qualtrics has great training.  Check out the help section located in the top right of your account after you log in."
- Title: [What is Qualtrics CoreXM used for?](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) — 2 comments, 2 upvotes
  > **Top comment:** "The CoreXM product is used to build, optimize and analyze market research surveys. It includes tools to optimize, share, and report on results."
- Title: [How can I use Qualtrics Research Core more at my University?](https://www.g2.com/discussions/15594-how-can-i-use-qualtrics-research-core-more-at-my-university) — 2 comments, 1 upvote
  > **Top comment:** "Does your University have a subscription to Qualtrics.  We have faculty who use it for research all the time."

### Verint Voice of the Customer

- Title: [What is Verint Predictive Experience (formerly Verint ForeSee) used for?](https://www.g2.com/discussions/what-is-verint-predictive-experience-formerly-verint-foresee-used-for) — 1 comment
  > **Top comment:** "Verint Predictive Experience/Foresee is now a part of the Verint Voice of the Customer (VOC) solution. Verint VOC helps you to unify and analyze your CX data..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/qualtrics-market-research-vs-verint-verint-voice-of-the-customer)

