# Qlik Sense, Qualified vs Looker Comparison

| | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.9 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 928 | 1,477 | 1,643 | 
| **Largest Market Segment** | Enterprise (44.1% of reviews) | Mid-Market (69.9% of reviews) | Mid-Market (60.6% of reviews) | 
| **Entry Level Price** | $30 USD/user/month. Billed Annually.  | Contact Us | No pricing available | 

---
## Top Pros & Cons

### Qlik Sense

Pros:
- Ease of Use (55 reviews)
- Data Visualization (31 reviews)

Cons:
- Limited Features (17 reviews)
- Missing Features (16 reviews)

### Qualified

Pros:
- Customer Support (279 reviews)
- Helpful (266 reviews)

Cons:
- Missing Features (86 reviews)
- Learning Curve (85 reviews)

### Looker

Pros:
- Ease of Use (108 reviews)
- Insights (64 reviews)

Cons:
- Learning Curve (52 reviews)
- Learning Difficulty (38 reviews)

---
## Ratings Comparison
| Rating | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
  | **Meets Requirements** | 8.5 (603 reviews) | 9.5 (1157 reviews) | 8.7 (1128 reviews) | 
  | **Ease of Use** | 8.4 (612 reviews) | 9.2 (1170 reviews) | 8.3 (1134 reviews) | 
  | **Ease of Setup** | 8.2 (334 reviews) | 9.2 (861 reviews) | 8.3 (610 reviews) | 
  | **Ease of Admin** | 8.0 (332 reviews) | 9.2 (843 reviews) | 8.3 (430 reviews) | 
  | **Quality of Support** | 8.0 (551 reviews) | 9.9 (1159 reviews) | 8.6 (963 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (328 reviews) | 9.9 (861 reviews) | 8.9 (409 reviews) | 
  | **Product Direction (% positive)** | 8.4 (583 reviews) | 9.9 (1088 reviews) | 8.7 (1056 reviews) | 

---
## Pricing

### Qlik Sense

#### Entry-Level Pricing

Plan: Qlik Sense® Business

Price: $30 USD/user/month. Billed Annually. 

Description: SaaS solution to operationalize analytics across groups and teams.



[Browse all 2 editions](https://www.g2.com/products/qlik-sense/pricing)

#### Free Trial

Yes

### Qualified

#### Entry-Level Pricing

Plan: Premier

Price: Contact Us

Description: Scale pipeline with Piper the AI SDR and sales rep conversations. 

Key Features:
- Real-Time Website Conversations
- Schedule Sales Meetings
- Send 1:1 Personalized Emails

[Browse all 3 editions](https://www.g2.com/products/qualified/pricing)

#### Free Trial

No

### Looker

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | 8.6/10 | 560 |
| **Qualified** | N/A | N/A |
| **Looker** | 8.3/10 | 781 |

#### Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Reports Interface** | 8.3 (421 reviews) ✓ Verified | Not enough data | 8.6 (681 reviews) ✓ Verified | 
| **Steps to Answer** | 8.3 (398 reviews) ✓ Verified | Not enough data | 8.2 (621 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.5 (431 reviews) ✓ Verified | Not enough data | 8.2 (674 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (335 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (429 reviews) ✓ Verified | Not enough data | 8.7 (676 reviews) ✓ Verified | 

#### Self Service 

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Calculated Fields** | 8.4 (358 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.7 (414 reviews) ✓ Verified | Not enough data | 8.6 (647 reviews) ✓ Verified | 
| **Data Discovery** | 8.5 (403 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.4 (396 reviews) ✓ Verified | Not enough data | 8.1 (617 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 7.9 (344 reviews) ✓ Verified | Not enough data | 8.4 (593 reviews) ✓ Verified | 
| **Automodeling** | 7.4 (305 reviews) ✓ Verified | Not enough data | 7.7 (502 reviews) ✓ Verified | 

#### Advanced Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Predictive Analytics** | 7.4 (235 reviews) ✓ Verified | Not enough data | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | 8.7 (408 reviews) ✓ Verified | Not enough data | 8.4 (644 reviews) ✓ Verified | 
| **Big Data Services** | 7.9 (298 reviews) ✓ Verified | Not enough data | 8.0 (516 reviews) ✓ Verified | 

#### Building Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Transformation** | 8.7 (253 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.8 (247 reviews) ✓ Verified | Not enough data | 8.3 (403 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 8.1 (212 reviews) ✓ Verified | Not enough data | 8.0 (357 reviews) ✓ Verified | 
| **Integration APIs** | 8.0 (186 reviews) ✓ Verified | Not enough data | 8.1 (331 reviews) ✓ Verified | 

#### Platform

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | Not enough data | 

### Data Visualization

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | 8.2/10 | 747 |

#### Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Reports Interface** | 8.3 (421 reviews) ✓ Verified | Not enough data | 8.6 (681 reviews) ✓ Verified | 
| **Steps to Answer** | 8.3 (398 reviews) ✓ Verified | Not enough data | 8.2 (621 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.5 (431 reviews) ✓ Verified | Not enough data | 8.2 (674 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (335 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (429 reviews) ✓ Verified | Not enough data | 8.7 (676 reviews) ✓ Verified | 

#### Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | 8.5 (112 reviews) | 
| **Share Reports** | Not enough data | Not enough data | 8.5 (109 reviews) | 
| **Steps to Answer** | Not enough data | Not enough data | 8.0 (103 reviews) | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 7.0 (100 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | 7.1 (100 reviews) | 

#### Visualization

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Graphs and Charts** | Not enough data | Not enough data | 8.5 (115 reviews) | 
| **Score Cards** | Not enough data | Not enough data | 8.4 (110 reviews) | 
| **Dashboards** | Not enough data | Not enough data | 8.7 (115 reviews) | 
| **Formats** | Not enough data | Not enough data | 8.3 (109 reviews) | 

#### Data Updates

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Historical Snapshots** | Not enough data | Not enough data | 8.1 (107 reviews) | 
| **Real-Time Updating** | Not enough data | Not enough data | 8.3 (106 reviews) | 

#### Collaboration

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Sharing** | Not enough data | Not enough data | 8.4 (108 reviews) | 
| **Co-Editing** | Not enough data | Not enough data | 8.0 (106 reviews) | 
| **Devices** | Not enough data | Not enough data | 8.0 (102 reviews) | 

#### Data Updates

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Historical Snapshots** | Not enough data | Not enough data | 7.8 (137 reviews) | 
| **Real-Time Updating** | Not enough data | Not enough data | 8.0 (143 reviews) | 
| **Email Reports** | Not enough data | Not enough data | 8.5 (145 reviews) | 

### Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | 8.3/10 | 581 |
| **Qualified** | N/A | N/A |
| **Looker** | 7.9/10 | 803 |

#### Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Reports Interface** | 8.3 (421 reviews) ✓ Verified | Not enough data | 8.6 (681 reviews) ✓ Verified | 
| **Steps to Answer** | 8.3 (398 reviews) ✓ Verified | Not enough data | 8.2 (621 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.5 (431 reviews) ✓ Verified | Not enough data | 8.2 (674 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (335 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (429 reviews) ✓ Verified | Not enough data | 8.7 (676 reviews) ✓ Verified | 

#### Data Preparation

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Connectors** | 8.6 (203 reviews) ✓ Verified | Not enough data | 8.3 (293 reviews) ✓ Verified | 
| **Data Governance** | 8.4 (187 reviews) ✓ Verified | Not enough data | 8.3 (264 reviews) ✓ Verified | 

#### Data Modeling and Blending

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Querying** | 8.9 (226 reviews) ✓ Verified | Not enough data | 8.5 (313 reviews) ✓ Verified | 
| **Data Filtering** | 9.2 (230 reviews) ✓ Verified | Not enough data | 8.7 (334 reviews) ✓ Verified | 
| **Data Blending** | 8.9 (224 reviews) ✓ Verified | Not enough data | 8.4 (310 reviews) ✓ Verified | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | 7.3 (28 reviews) | Not enough data | 7.1 (88 reviews) | 
| **AI Text Summarization** | 7.3 (29 reviews) | Not enough data | 7.1 (86 reviews) | 

#### Agentic AI - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.0 (5 reviews) | Not enough data | 7.2 (40 reviews) | 
| **Multi-step Planning** | 8.3 (5 reviews) | Not enough data | 7.4 (39 reviews) | 
| **Cross-system Integration** | 8.7 (5 reviews) | Not enough data | 7.3 (40 reviews) | 
| **Adaptive Learning** | 7.0 (5 reviews) | Not enough data | 7.1 (40 reviews) | 
| **Natural Language Interaction** | 6.3 (5 reviews) | Not enough data | 7.3 (40 reviews) | 
| **Proactive Assistance** | 8.0 (5 reviews) | Not enough data | 7.4 (39 reviews) | 
| **Decision Making** | 8.7 (5 reviews) | Not enough data | 7.7 (39 reviews) | 

#### Self Service 

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Calculated Fields** | 8.4 (358 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.7 (414 reviews) ✓ Verified | Not enough data | 8.6 (647 reviews) ✓ Verified | 
| **Data Discovery** | 8.5 (403 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.4 (396 reviews) ✓ Verified | Not enough data | 8.1 (617 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 7.9 (344 reviews) ✓ Verified | Not enough data | 8.4 (593 reviews) ✓ Verified | 
| **Automodeling** | 7.4 (305 reviews) ✓ Verified | Not enough data | 7.7 (502 reviews) ✓ Verified | 

#### Deployment & Integration - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **No-code Dashboard Builder** | 8.0 (5 reviews) | Not enough data | 8.0 (39 reviews) | 
| **Report Scheduling and Automation** | 8.7 (5 reviews) | Not enough data | 8.4 (44 reviews) | 
| **Embedded Analytics and White-labeling** | 9.0 (5 reviews) | Not enough data | 7.7 (35 reviews) | 
| **Data Source Connectivity** | 9.7 (6 reviews) | Not enough data | 8.3 (50 reviews) | 

#### Advanced Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Predictive Analytics** | 7.4 (235 reviews) ✓ Verified | Not enough data | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | 8.7 (408 reviews) ✓ Verified | Not enough data | 8.4 (644 reviews) ✓ Verified | 
| **Big Data Services** | 7.9 (298 reviews) ✓ Verified | Not enough data | 8.0 (516 reviews) ✓ Verified | 

#### Performance & Scalability - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Large data handling and Query Speed** | 9.0 (8 reviews) | Not enough data | 7.1 (56 reviews) | 
| **Concurrent User Support** | 9.7 (5 reviews) | Not enough data | 8.0 (36 reviews) | 

#### Advanced Analytics & Modeling - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Modeling and Governance** | 9.7 (5 reviews) | Not enough data | 8.1 (43 reviews) | 
| **Notebook and Script Integration** | 8.0 (5 reviews) | Not enough data | 7.1 (34 reviews) | 
| **Built-in Predictive and Statistical Models** | 8.0 (5 reviews) | Not enough data | 7.3 (35 reviews) | 

#### Agentic AI Capabilities - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Auto-generated Insights and Narratives** | 7.0 (5 reviews) | Not enough data | 7.1 (34 reviews) | 
| **Natural Language Queries** | 8.3 (5 reviews) | Not enough data | 7.5 (36 reviews) | 
| **Proactive KPI Monitoring and Alerts** | 7.0 (5 reviews) | Not enough data | 7.6 (35 reviews) | 
| **AI Agents for Analytical Follow-ups** | 7.0 (5 reviews) | Not enough data | 7.4 (35 reviews) | 

#### Personalized Intelligence - Analytics Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Behavioral Learning for Contextual Query Refinement** | 9.3 (5 reviews) | Not enough data | 7.5 (34 reviews) | 
| **Role-based Insight Personalization** | 9.3 (5 reviews) | Not enough data | 7.3 (36 reviews) | 
| **Conversational and Prompt-based Analytics** | 7.0 (5 reviews) | Not enough data | 7.5 (34 reviews) | 

#### Building Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Transformation** | 8.7 (253 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.8 (247 reviews) ✓ Verified | Not enough data | 8.3 (403 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 8.1 (212 reviews) ✓ Verified | Not enough data | 8.0 (357 reviews) ✓ Verified | 
| **Integration APIs** | 8.0 (186 reviews) ✓ Verified | Not enough data | 8.1 (331 reviews) ✓ Verified | 

### Embedded Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | 8.6/10 | 560 |
| **Qualified** | N/A | N/A |
| **Looker** | 8.4/10 | 773 |

#### Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Reports Interface** | 8.3 (421 reviews) ✓ Verified | Not enough data | 8.6 (681 reviews) ✓ Verified | 
| **Steps to Answer** | 8.3 (398 reviews) ✓ Verified | Not enough data | 8.2 (621 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.5 (431 reviews) ✓ Verified | Not enough data | 8.2 (674 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (335 reviews) ✓ Verified | Not enough data | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (429 reviews) ✓ Verified | Not enough data | 8.7 (676 reviews) ✓ Verified | 

#### Self Service 

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Calculated Fields** | 8.4 (358 reviews) ✓ Verified | Not enough data | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.7 (414 reviews) ✓ Verified | Not enough data | 8.6 (647 reviews) ✓ Verified | 
| **Data Discovery** | 8.5 (403 reviews) ✓ Verified | Not enough data | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.4 (396 reviews) ✓ Verified | Not enough data | 8.1 (617 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 7.9 (344 reviews) ✓ Verified | Not enough data | 8.4 (593 reviews) ✓ Verified | 
| **Automodeling** | 7.4 (305 reviews) ✓ Verified | Not enough data | 7.7 (502 reviews) ✓ Verified | 

#### Building Reports

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Transformation** | 8.7 (253 reviews) ✓ Verified | Not enough data | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.8 (247 reviews) ✓ Verified | Not enough data | 8.3 (403 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 8.1 (212 reviews) ✓ Verified | Not enough data | 8.0 (357 reviews) ✓ Verified | 
| **Integration APIs** | 8.0 (186 reviews) ✓ Verified | Not enough data | 8.1 (331 reviews) ✓ Verified | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | 8.4/10 | 324 |

#### Metrics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Sessions - Digital Analytics** | Not enough data | Not enough data | 8.8 (238 reviews) | 
| **Engagement** | Not enough data | Not enough data | 8.7 (238 reviews) | 
| **Entry and Exit Pages** | Not enough data | Not enough data | 8.4 (224 reviews) | 
| **Standard Event Tracking** | Not enough data | Not enough data | 8.3 (226 reviews) | 
| **Custom Event Tracking** | Not enough data | Not enough data | 8.4 (215 reviews) | 
| **Retention** | Not enough data | Not enough data | 8.3 (224 reviews) | 
| **Return** | Not enough data | Not enough data | 8.4 (219 reviews) | 
| **Conversions** | Not enough data | Not enough data | 8.5 (230 reviews) | 
| **Funnels** | Not enough data | Not enough data | 8.3 (223 reviews) | 

#### Reporting

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Real-Time Reporting** | Not enough data | Not enough data | 8.4 (242 reviews) | 
| **Trending** | Not enough data | Not enough data | Feature Not Available | 
| **Retroactive Reporting** | Not enough data | Not enough data | 8.6 (242 reviews) | 
| **Segmentation** | Not enough data | Not enough data | 8.5 (245 reviews) | 
| **Mobile Reporting** | Not enough data | Not enough data | 8.1 (199 reviews) | 
| **Unification Across Devices** | Not enough data | Not enough data | 8.4 (205 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | Not enough data | 9.0 (254 reviews) | 

#### Other

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **User Data** | Not enough data | Not enough data | 8.7 (226 reviews) | 
| **Site Search Reporting** | Not enough data | Not enough data | 8.6 (209 reviews) | 
| **Load Time Monitoring** | Not enough data | Not enough data | 8.4 (201 reviews) | 
| **Campaign Tracking** | Not enough data | Not enough data | 8.7 (215 reviews) | 
| **E-Commerce** | Not enough data | Not enough data | 8.7 (207 reviews) | 
| **Promotional Messages** | Not enough data | Not enough data | 8.2 (179 reviews) | 
| **Administration Alerts** | Not enough data | Not enough data | 8.3 (191 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.4 (15 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.8 (15 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.8 (16 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.9 (16 reviews) | 

#### Administration

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **API / Integrations** | Not enough data | Not enough data | 8.4 (218 reviews) | 
| **QA Testing** | Not enough data | Not enough data | 8.3 (193 reviews) | 
| **Performance and Reliability** | Not enough data | Not enough data | 8.5 (245 reviews) | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 8.6 (239 reviews) | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.0/10 | 549 |
| **Looker** | N/A | N/A |

#### Messenger

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Sequencing** | Not enough data | 9.3 (352 reviews) ✓ Verified | Not enough data | 
| **AI** | Not enough data | 9.1 (416 reviews) ✓ Verified | Not enough data | 
| **Live Chat** | Not enough data | 9.6 (445 reviews) ✓ Verified | Not enough data | 
| **Customization Interface** | Not enough data | 9.2 (405 reviews) ✓ Verified | Not enough data | 

#### Channels

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Social Media** | Not enough data | Feature Not Available | Not enough data | 
| **Website** | Not enough data | 9.6 (438 reviews) ✓ Verified | Not enough data | 
| **Text Message (SMS)** | Not enough data | 7.3 (173 reviews) | Not enough data | 
| **Voice Assistants** | Not enough data | Feature Not Available | Not enough data | 
| **Other** | Not enough data | 8.5 (174 reviews) ✓ Verified | Not enough data | 

#### Customers

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Targeting** | Not enough data | 9.4 (389 reviews) ✓ Verified | Not enough data | 
| **Profiles** | Not enough data | 9.4 (335 reviews) ✓ Verified | Not enough data | 
| **Analytics** | Not enough data | 9.1 (411 reviews) ✓ Verified | Not enough data | 
| **Lead Gathering** | Not enough data | 9.5 (403 reviews) ✓ Verified | Not enough data | 
| **Sales Conversion** | Not enough data | 9.4 (394 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Conversational Marketing

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.5 (40 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 8.4 (34 reviews) | Not enough data | 
| **Cross-system Integration** | Not enough data | 8.9 (46 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | 8.8 (42 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 9.1 (42 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 8.6 (37 reviews) | Not enough data | 
| **Decision Making** | Not enough data | 8.7 (36 reviews) | Not enough data | 

### Location Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | 9.0/10 | 120 |
| **Qualified** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Cartography

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Map Design** | 8.8 (62 reviews) | Not enough data | Not enough data | 
| **Vector Mapping ** | 8.8 (55 reviews) | Not enough data | Not enough data | 
| **Data Visualization** | 9.4 (65 reviews) | Not enough data | Not enough data | 
| **Overlaying** | 9.1 (56 reviews) | Not enough data | Not enough data | 

#### Analysis

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Predictive Analysis** | 8.8 (56 reviews) | Not enough data | Not enough data | 
| **Distance Analysis ** | 8.9 (56 reviews) | Not enough data | Not enough data | 
| **Spatial Analysis** | 8.9 (56 reviews) | Not enough data | Not enough data | 
| **Data Stream** | 9.0 (58 reviews) | Not enough data | Not enough data | 

#### Reporting

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Transformation** | 9.3 (76 reviews) | Not enough data | Not enough data | 
| **WYSIWYG Design** | 9.0 (67 reviews) | Not enough data | Not enough data | 
| **API Integrations** | 9.0 (65 reviews) | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.4/10 | 87 |
| **Looker** | N/A | N/A |

#### Lead Facilitation

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Customer-facing Chatbot** | Not enough data | 9.6 (74 reviews) ✓ Verified | Not enough data | 
| **Lead Qualification** | Not enough data | 9.2 (73 reviews) ✓ Verified | Not enough data | 
| **Lead Follow-up** | Not enough data | 9.2 (63 reviews) ✓ Verified | Not enough data | 
| **Meeting Scheduling ** | Not enough data | 9.7 (79 reviews) ✓ Verified | Not enough data | 

#### Organization

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | 9.3 (54 reviews) ✓ Verified | Not enough data | 
| **Data Entry** | Not enough data | 9.3 (57 reviews) ✓ Verified | Not enough data | 
| **Integrations / APIs** | Not enough data | 9.3 (66 reviews) ✓ Verified | Not enough data | 

#### Performance Analysis

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Coaching ** | Not enough data | 9.1 (45 reviews) ✓ Verified | Not enough data | 
| **Peformance Tracking** | Not enough data | 9.5 (48 reviews) ✓ Verified | Not enough data | 

#### Sales Analysis

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **ROI Forecasting ** | Not enough data | 8.8 (44 reviews) ✓ Verified | Not enough data | 
| **Sales Forecasting ** | Not enough data | 8.8 (42 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.5 (44 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 9.6 (41 reviews) | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.9 (12 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 9.7 (11 reviews) | Not enough data | 
| **Cross-system Integration** | Not enough data | 9.9 (13 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | 8.9 (14 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 9.4 (14 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 9.1 (13 reviews) | Not enough data | 
| **Decision Making** | Not enough data | 9.7 (11 reviews) | Not enough data | 

### Data Preparation

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Data Source Access

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Breadth of Data Sources** | Not enough data | Not enough data | Not enough data | 
| **Ease of Data Connectivity** | Not enough data | Not enough data | Not enough data | 
| **API Connectivity** | Not enough data | Not enough data | Not enough data | 

#### Data Interaction

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Profiling and Classification** | Not enough data | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | Not enough data | 
| **Data Joining** | Not enough data | Not enough data | Not enough data | 
| **Data Blending** | Not enough data | Not enough data | Not enough data | 
| **Data Quality and Cleansing** | Not enough data | Not enough data | Not enough data | 
| **Data Sharing** | Not enough data | Not enough data | Not enough data | 
| **Data Governance** | Not enough data | Not enough data | Not enough data | 

#### Data Exporting

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Breadth of Integrations** | Not enough data | Not enough data | Not enough data | 
| **Ease of Integrations** | Not enough data | Not enough data | Not enough data | 
| **Data Workflows** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.4/10 | 222 |
| **Looker** | N/A | N/A |

#### Data Availability

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Contact Data Availability** | Not enough data | 9.4 (171 reviews) | Not enough data | 
| **Account Data Availability** | Not enough data | 9.4 (183 reviews) | Not enough data | 
| **Offline Data** | Not enough data | 9.2 (130 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Integrations** | Not enough data | 9.5 (201 reviews) | Not enough data | 
| **Topic Customization** | Not enough data | 9.5 (161 reviews) | Not enough data | 
| **Natural Language Processing (NLP)** | Not enough data | Feature Not Available | Not enough data | 
| **Alerts** | Not enough data | 9.5 (185 reviews) | Not enough data | 
| **Real-time Intent** | Not enough data | 9.6 (188 reviews) | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.6/10 | 39 |
| **Looker** | N/A | N/A |

#### Responses

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Personalization** | Not enough data | 9.5 (36 reviews) | Not enough data | 
| **Route To Human** | Not enough data | 9.6 (37 reviews) | Not enough data | 
| **Natural Language Understanding (NLU)** | Not enough data | 9.6 (35 reviews) | Not enough data | 

#### Automation - AI Agents

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Sales Follow-Up** | Not enough data | 9.7 (30 reviews) | Not enough data | 
| **Customer Interaction Automation** | Not enough data | 9.3 (30 reviews) | Not enough data | 
| **Lead Generation** | Not enough data | 9.6 (33 reviews) | Not enough data | 
| **Document Processing** | Not enough data | Feature Not Available | Not enough data | 
| **Feedback Collection** | Not enough data | Feature Not Available | Not enough data | 

#### Platform

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Conversation Editor** | Not enough data | 9.6 (34 reviews) | Not enough data | 
| **Integration** | Not enough data | 9.7 (35 reviews) | Not enough data | 
| **Human-In-The-Loop** | Not enough data | 9.8 (35 reviews) | Not enough data | 

#### Autonomy -  AI Agents

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Independent Decision Making** | Not enough data | 9.4 (33 reviews) | Not enough data | 
| **Adaptive Responses** | Not enough data | 9.5 (32 reviews) | Not enough data | 
| **Task Execution** | Not enough data | 9.8 (30 reviews) | Not enough data | 
| **Problem Solving** | Not enough data | 9.4 (30 reviews) | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.6 (29 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 9.6 (29 reviews) | Not enough data | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.3/10 | 616 |
| **Looker** | N/A | N/A |

#### Responses

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Customization** | Not enough data | 9.4 (532 reviews) | Not enough data | 
| **Control** | Not enough data | 9.5 (505 reviews) | Not enough data | 
| **Route To Human** | Not enough data | 9.6 (537 reviews) | Not enough data | 
| **Menu bars** | Not enough data | 9.3 (451 reviews) | Not enough data | 
| **Drip sequences** | Not enough data | 9.0 (365 reviews) | Not enough data | 

#### Platform

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Live chat** | Not enough data | 9.7 (550 reviews) | Not enough data | 
| **Integrations** | Not enough data | 9.5 (542 reviews) | Not enough data | 
| **Branding** | Not enough data | 9.4 (510 reviews) | Not enough data | 
| **Analytics** | Not enough data | 9.3 (532 reviews) | Not enough data | 
| **A/B testing** | Not enough data | 9.2 (417 reviews) | Not enough data | 
| **Role-based access** | Not enough data | 9.4 (473 reviews) | Not enough data | 
| **Collection of information** | Not enough data | 9.5 (485 reviews) | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.0 (180 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 8.9 (174 reviews) | Not enough data | 

### Online Appointment Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.1/10 | 272 |
| **Looker** | N/A | N/A |

#### Notifications

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Confirmations & Reminders** | Not enough data | 9.3 (218 reviews) | Not enough data | 
| **Appointment Follow-Up** | Not enough data | 9.2 (204 reviews) | Not enough data | 
| **Scheduling Notifications** | Not enough data | 9.4 (221 reviews) | Not enough data | 

#### Settings

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Time Zone Detection** | Not enough data | 9.4 (221 reviews) | Not enough data | 
| **Availability Settings** | Not enough data | 9.5 (229 reviews) | Not enough data | 
| **Blocked Time Settings** | Not enough data | 9.5 (218 reviews) | Not enough data | 

#### Personalization

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Branding** | Not enough data | 9.4 (222 reviews) | Not enough data | 
| **Links** | Not enough data | 9.5 (206 reviews) | Not enough data | 

#### Integrations

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Multi- Calendar Integration** | Not enough data | 9.4 (219 reviews) | Not enough data | 
| **Website Integration** | Not enough data | 9.6 (240 reviews) | Not enough data | 
| **Payment Acceptance** | Not enough data | 7.7 (152 reviews) | Not enough data | 
| **Video Conferencing** | Not enough data | 8.6 (183 reviews) | Not enough data | 
| **Communication** | Not enough data | 8.9 (184 reviews) | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.0 (113 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 8.9 (101 reviews) | Not enough data | 
| **AI Text-to-Image** | Not enough data | 8.5 (91 reviews) | Not enough data | 
| **AI Text-to-Speech** | Not enough data | 8.7 (91 reviews) | Not enough data | 
| **AI Image-to-Text** | Not enough data | 8.3 (86 reviews) | Not enough data | 

#### Agentic AI - Online Appointment Scheduling

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.4 (26 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 9.3 (25 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 9.6 (26 reviews) | Not enough data | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.3/10 | 167 |
| **Looker** | N/A | N/A |

#### Integrations

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **MS Teams Integration** | Not enough data | 8.5 (113 reviews) | Not enough data | 
| **Email Integration** | Not enough data | 9.1 (131 reviews) | Not enough data | 
| **Zoom Integration** | Not enough data | Feature Not Available | Not enough data | 
| **Google Meet Integration** | Not enough data | Feature Not Available | Not enough data | 
| **Salesforce Integration** | Not enough data | 9.6 (154 reviews) | Not enough data | 

#### Branding & Customizatio

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Custom Booking Page** | Not enough data | 9.2 (143 reviews) | Not enough data | 
| **Personalized Links** | Not enough data | 9.3 (138 reviews) | Not enough data | 
| **Personalized Web Embed** | Not enough data | 9.2 (121 reviews) | Not enough data | 

#### Automatic Rules & Configurations

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Set Working Hours** | Not enough data | 9.5 (150 reviews) | Not enough data | 
| **Automatic Updates** | Not enough data | 9.5 (141 reviews) | Not enough data | 
| **Buffer Times** | Not enough data | 9.2 (138 reviews) | Not enough data | 

#### Agentic AI - Business Scheduling

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.4 (15 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 9.5 (14 reviews) | Not enough data | 

### Bot Platforms

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.7/10 | 52 |
| **Looker** | N/A | N/A |

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.3 (48 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 9.3 (47 reviews) | Not enough data | 

#### Agentic AI - Bot Platforms

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 10.0 (7 reviews) | Not enough data | 
| **Multi-step Planning** | Not enough data | 10.0 (5 reviews) | Not enough data | 
| **Cross-system Integration** | Not enough data | 9.7 (6 reviews) | Not enough data | 
| **Adaptive Learning** | Not enough data | 9.8 (7 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 9.4 (6 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 9.7 (6 reviews) | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.2/10 | 684 |
| **Looker** | N/A | N/A |

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.1 (153 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 9.1 (149 reviews) | Not enough data | 
| **AI Text-to-Speech** | Not enough data | 8.5 (104 reviews) | Not enough data | 

#### Communication

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Pop-up Chat** | Not enough data | 9.7 (654 reviews) ✓ Verified | Not enough data | 
| **Notifications** | Not enough data | 9.4 (636 reviews) ✓ Verified | Not enough data | 
| **Targeted Emails** | Not enough data | 8.7 (393 reviews) | Not enough data | 
| **In-App Messaging** | Not enough data | 9.4 (487 reviews) ✓ Verified | Not enough data | 
| **Co-Browsing** | Not enough data | 9.1 (421 reviews) ✓ Verified | Not enough data | 

####  Internal Use

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Customization ** | Not enough data | 9.4 (567 reviews) ✓ Verified | Not enough data | 
| **Conversation Archiving** | Not enough data | 9.3 (520 reviews) ✓ Verified | Not enough data | 
| **Lead Development** | Not enough data | 9.5 (570 reviews) ✓ Verified | Not enough data | 
| **Knowledge Base** | Not enough data | 9.3 (528 reviews) ✓ Verified | Not enough data | 
| **Team Inbox ** | Not enough data | 9.1 (413 reviews) ✓ Verified | Not enough data | 
| **Customer Profiles** | Not enough data | 9.3 (511 reviews) ✓ Verified | Not enough data | 

### AI SDRs

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.1/10 | 105 |
| **Looker** | N/A | N/A |

#### Automation

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Sales Follow-Up** | Not enough data | 9.4 (71 reviews) | Not enough data | 
| **Feedback Collection** | Not enough data | 8.8 (56 reviews) | Not enough data | 
| **Document Processing** | Not enough data | 8.1 (50 reviews) | Not enough data | 
| **Lead Generation** | Not enough data | 9.6 (84 reviews) | Not enough data | 
| **Customer Interaction Automation** | Not enough data | 9.2 (74 reviews) | Not enough data | 

#### Autonomy

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Problem Solving** | Not enough data | 8.9 (63 reviews) | Not enough data | 
| **Task Execution** | Not enough data | 9.1 (65 reviews) | Not enough data | 
| **Adaptive Responses** | Not enough data | 9.0 (64 reviews) | Not enough data | 
| **Independent Decision Making** | Not enough data | 8.8 (62 reviews) | Not enough data | 

#### Outbound Sales

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Follow-Up Scheduling** | Not enough data | 9.3 (59 reviews) | Not enough data | 
| **Prospect Prioritization** | Not enough data | 9.0 (57 reviews) | Not enough data | 
| **Multichannel Campaign Execution** | Not enough data | 8.4 (50 reviews) | Not enough data | 
| **Personalized Outreach** | Not enough data | 9.3 (64 reviews) | Not enough data | 
| **Outreach Performance Analytics** | Not enough data | 9.1 (56 reviews) | Not enough data | 

#### Inbound Sales

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Enrichment** | Not enough data | 9.0 (62 reviews) | Not enough data | 
| **Inquiry Routing** | Not enough data | 9.4 (74 reviews) | Not enough data | 
| **Feedback Collection** | Not enough data | 8.8 (56 reviews) | Not enough data | 
| **Real-Time Engagement** | Not enough data | 9.6 (83 reviews) | Not enough data | 
| **Lead Qualification** | Not enough data | 9.4 (80 reviews) | Not enough data | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | 9.3/10 | 5 |
| **Looker** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | 9.3 (5 reviews) | Not enough data | 
| **Natural Language Interaction** | Not enough data | 9.3 (5 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | 8.1/10 | 260 |

#### Agentic AI - Sales Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.0 (11 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.6 (11 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 6.7 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 7.4 (12 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.3 (11 reviews) | 

#### Data Sourcing

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Data Sourcing** | Not enough data | Not enough data | 8.8 (203 reviews) | 
| **Exporting & Sharing Data** | Not enough data | Not enough data | 8.8 (221 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | Not enough data | 8.6 (188 reviews) | 
| **Interactive Dashboards** | Not enough data | Not enough data | 8.8 (225 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 8.7 (209 reviews) | 

#### Predictive Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Lead Scoring** | Not enough data | Not enough data | 8.3 (153 reviews) | 
| **Opportunity Scoring** | Not enough data | Not enough data | 8.2 (149 reviews) | 
| **Risk Analysis** | Not enough data | Not enough data | 8.2 (147 reviews) | 
| **Live Forecasting** | Not enough data | Not enough data | 8.0 (164 reviews) | 

#### Sales Management

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Live Pipeline Management** | Not enough data | Not enough data | 8.4 (161 reviews) | 
| **Sales Gamification** | Not enough data | Not enough data | 8.2 (140 reviews) | 
| **Account-Based Analytics** | Not enough data | Not enough data | 8.6 (170 reviews) | 
| **Activity Tracking** | Not enough data | Not enough data | 8.7 (168 reviews) | 

### Productivity Bots

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Agentic AI - Productivity Bots

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Predictive Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | 8.8/10 | 127 |
| **Qualified** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Statistical Tool

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Scripting** | 8.8 (71 reviews) | Not enough data | Not enough data | 
| **Data Mining** | 8.7 (66 reviews) | Not enough data | Not enough data | 
| **Algorithms** | 8.3 (68 reviews) | Not enough data | Not enough data | 

#### Data Analysis

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Analysis** | 9.2 (69 reviews) | Not enough data | Not enough data | 
| **Data Interaction** | 9.2 (72 reviews) | Not enough data | Not enough data | 

#### Decision Making

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Modeling** | 8.9 (76 reviews) | Not enough data | Not enough data | 
| **Data Visualizations** | 9.2 (79 reviews) | Not enough data | Not enough data | 
| **Report Generation** | 8.8 (77 reviews) | Not enough data | Not enough data | 
| **Data Unification** | 9.0 (77 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **AI Text Generation** | 8.5 (9 reviews) | Not enough data | Not enough data | 
| **AI Text Summarization** | 8.3 (9 reviews) | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | 8.2/10 | 312 |

#### Marketing Operations

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **ROI Tracking** | Not enough data | Not enough data | 8.6 (221 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | Not enough data | 8.7 (241 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | Not enough data | 8.5 (228 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | Not enough data | 8.9 (244 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | Not enough data | 8.3 (129 reviews) | 
| **White Label** | Not enough data | Not enough data | Feature Not Available | 

#### Campaign Activity

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Campaign Insights** | Not enough data | Not enough data | 8.6 (230 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | Not enough data | 8.8 (260 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | Not enough data | 8.5 (212 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | Not enough data | 8.5 (213 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | Not enough data | 8.4 (199 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | Not enough data | 7.9 (120 reviews) ✓ Verified | 

#### Agentic AI - Marketing Analytics

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 6.8 (14 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.5 (14 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.3 (14 reviews) | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Qlik Sense** | N/A | N/A |
| **Qualified** | N/A | N/A |
| **Looker** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

---
## Categories

**Unique to Qlik Sense (6):** [Location Intelligence Software](https://www.g2.com/categories/location-intelligence), [Productivity Bots Software](https://www.g2.com/categories/productivity-bots), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics), [Data Preparation Software](https://www.g2.com/categories/data-preparation)

**Unique to Qualified (11):** [AI SDRs Software](https://www.g2.com/categories/ai-sdrs), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Chatbots Software](https://www.g2.com/categories/chatbots), [Bot Platforms](https://www.g2.com/categories/bot-platforms), [Online Appointment Scheduling Software](https://www.g2.com/categories/online-appointment-scheduling), [Live Chat Software](https://www.g2.com/categories/live-chat), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)

**Unique to Looker (6):** [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Qlik Sense | Qualified | Looker | 
|---|---|---|---|
| **Small-Business** | 14.4% | 9.4% | 19.3% | 
| **Mid-Market** | 41.5% | 69.9% | 60.6% | 
| **Enterprise** | 44.1% | 20.7% | 20.1% | 

### By Industry

#### Qlik Sense

- **Information Technology and Services:** 10.9%
- **Computer Software:** 6.5%
- **Financial Services:** 5.8%
- **Hospital & Health Care:** 5.7%
- **Retail:** 5.2%
- **Insurance:** 4.6%
- **Pharmaceuticals:** 3.4%
- **Banking:** 3.0%
- **Marketing and Advertising:** 2.6%
- **Automotive:** 2.4%
- **Other:** 49.8%

#### Qualified

- **Computer Software:** 44.1%
- **Information Technology and Services:** 18.8%
- **Computer & Network Security:** 4.2%
- **Marketing and Advertising:** 4.0%
- **Financial Services:** 3.3%
- **Human Resources:** 2.0%
- **Telecommunications:** 1.9%
- **Hospital & Health Care:** 1.9%
- **Staffing and Recruiting:** 1.7%
- **Internet:** 0.9%
- **Other:** 17.3%

#### Looker

- **Computer Software:** 11.4%
- **Information Technology and Services:** 11.0%
- **Marketing and Advertising:** 8.3%
- **Financial Services:** 7.4%
- **Internet:** 6.1%
- **Retail:** 5.0%
- **Food & Beverages:** 2.3%
- **Consumer Goods:** 2.1%
- **Health, Wellness and Fitness:** 2.1%
- **Hospital & Health Care:** 2.1%
- **Other:** 41.9%

---
## Alternatives

### Alternatives to Qlik Sense

- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3653 reviews)
- [Alteryx](https://www.g2.com/products/alteryx/reviews) — 4.6/5 stars (810 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1005 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (692 reviews)
- [IBM Cognos Analytics](https://www.g2.com/products/ibm-cognos-analytics/reviews) — 4.1/5 stars (461 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [SAP Analytics Cloud](https://www.g2.com/products/sap-analytics-cloud/reviews) — 4.2/5 stars (908 reviews)
- [Strategy One (formerly MicroStrategy ONE)](https://www.g2.com/products/strategy-one-formerly-microstrategy-one/reviews) — 4.2/5 stars (600 reviews)
- [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews)
- [ThoughtSpot](https://www.g2.com/products/thoughtspot/reviews) — 4.4/5 stars (330 reviews)

### Alternatives to Qualified

- [Drift](https://www.g2.com/products/drift/reviews) — 4.4/5 stars (1256 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3855 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4060 reviews)
- [Chili Piper](https://www.g2.com/products/chili-piper/reviews) — 4.6/5 stars (736 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1906 reviews)
- [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) — 4.3/5 stars (1430 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6944 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13810 reviews)
- [Customers.ai](https://www.g2.com/products/customers-ai/reviews) — 4.8/5 stars (429 reviews)
- [FreshChat](https://www.g2.com/products/freshworks-freshchat/reviews) — 4.4/5 stars (498 reviews)

### Alternatives to Looker

- [Mode](https://www.g2.com/products/mode-mode/reviews) — 4.5/5 stars (330 reviews)
- [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (287 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1005 reviews)
- [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews)
- [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (274 reviews)
- [Toucan](https://www.g2.com/products/toucan/reviews) — 4.7/5 stars (182 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3653 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (692 reviews)
- [Strategy One (formerly MicroStrategy ONE)](https://www.g2.com/products/strategy-one-formerly-microstrategy-one/reviews) — 4.2/5 stars (600 reviews)

---
## Top Discussions

### Qlik Sense

- Title: [Do you recommend switching to Qliksense?](https://www.g2.com/discussions/50383-do-you-recommend-switching-to-qliksense) — 3 comments, 1 upvote
  > **Top comment:** "Qliksense is pretty decent tool when it comes to Data Visualization and its script editor feature gives the developer the liberty on data manipulation."
- Title: [What is the difference between QlikView and qlik sense?](https://www.g2.com/discussions/what-is-the-difference-between-qlikview-and-qlik-sense) — 1 comment
  > **Top comment:** "2 separate but similar tools from the same vendor with the same purpose . Sense is the younger product, has better optics and is the future technology strategy."
- Title: [Is qlik sense good?](https://www.g2.com/discussions/is-qlik-sense-good) — 1 comment
  > **Top comment:** "Yes"
- Title: [What can qlik sense do?](https://www.g2.com/discussions/what-can-qlik-sense-do) — 1 comment
  > **Top comment:** "Qliksense can convert your data into Insights."
- Title: [¿What is been the biggest challenge, you have presente to date?](https://www.g2.com/discussions/what-is-been-the-biggest-challenge-you-have-presente-to-date) — 1 comment, 1 upvote
  > **Top comment:** "To join all data in a single large dataset"

### Qualified

- Title: [What's the most creative experience you've created?](https://www.g2.com/discussions/what-s-the-most-creative-experience-you-ve-created) — 1 comment
  > **Top comment:** "Saying hello to competitors when they are on our site 😝"

### Looker

- Title: [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) — 3 comments
  > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000.  I needed the profit..."
- Title: [Best way to start on visualizations?](https://www.g2.com/discussions/24831-best-way-to-start-on-visualizations) — 2 comments, 1 upvote
  > **Top comment:** "Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a..."
- Title: [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) — 1 comment
  > **Top comment:** "Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions...."
- Title: [How do I know where in my SQL errors are?](https://www.g2.com/discussions/how-do-i-know-where-in-my-sql-errors-are) — 1 comment, 1 upvote
  > **Top comment:** "Hey Carlos! 

I'm Izzy, the Looker Community manager. Yeah, especially in huge SQL queries it can be hard to figure out exactly where the issue lies. That..."
- Title: [Multi-brand implementation](https://www.g2.com/discussions/multi-brand-implementation) — 1 comment, 1 upvote
  > **Top comment:** "Hey Brian! 

I'm Izzy, the Looker Community manager. 

There's 2 components here (well, a few more, but 2 high-level ones). Folder/content access and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/qlik-sense-vs-qualified-vs-looker)