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Compare PubMatic and Unity Ads 
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At a Glance
Market Segments
Small-Business (44.4% of reviews)
Small-Business (63.9% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
PubMatic
Star Rating
(11)3.2 out of 5
Market Segments
Small-Business (44.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about PubMaticUnity Ads
Star Rating
(61)4.3 out of 5
Market Segments
Small-Business (63.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Unity AdsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that PubMatic's "SSP Functionality" scores lower at 6.1 compared to Unity Ads, which excels with a higher rating, indicating that Unity Ads offers a more robust and effective supply-side platform for advertisers.
- Reviewers mention that Unity Ads provides superior "Ease of Use" with a score of 8.9, while PubMatic lags behind at 6.5, suggesting that Unity Ads is more user-friendly and accessible for new users.
- G2 users highlight that Unity Ads has a better "Quality of Support" rating at 8.5, compared to PubMatic's 6.7, indicating that users find Unity Ads more responsive and helpful when issues arise.
- Users on G2 report that PubMatic's "Product Direction" is rated at a disappointing 5.3, while Unity Ads shines with a score of 9.1, suggesting that Unity Ads is perceived as having a clearer and more promising roadmap for future developments.
- Reviewers say that Unity Ads excels in "Performance Analytics" features, providing more detailed insights and reporting capabilities than PubMatic, which has received mixed feedback in this area.
- Users mention that PubMatic's "Campaign Management" tools are less intuitive than those offered by Unity Ads, which are praised for their streamlined interface and effective campaign tracking capabilities.
Pricing
Entry-Level Pricing
PubMatic
No pricing availableUnity Ads
No pricing availableFree Trial
PubMatic
No trial information availableUnity Ads
No trial information availableRatings
Meets Requirements
6.2
10
8.9
53
Ease of Use
6.5
10
8.9
53
Ease of Setup
6.7
5
8.8
13
Ease of Admin
8.0
5
8.7
13
Quality of Support
6.7
10
8.5
52
Has the product been a good partner in doing business?
7.7
5
8.6
11
Product Direction (% positive)
5.3
10
9.1
54
Features by Category
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
6.1
6
Not enough data
SSP
7.0
5
Not enough data
Not enough data
Not enough data
6.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
PubMatic and Unity Ads are categorized as App Monetization Platforms
Unique Categories
PubMatic is categorized as Publisher Ad Server, Supply Side Platform (SSP), and Connected TV (CTV) Advertising Platforms
Unity Ads is categorized as Mobile Advertising and Ad Networks
Reviews
Reviewers' Company Size
PubMatic
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Unity Ads
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
30.0%
Publishing
10.0%
Internet
10.0%
Information Technology and Services
10.0%
Fine Art
10.0%
Other
30.0%
Computer Software
36.1%
Computer Games
32.8%
Information Technology and Services
9.8%
Entertainment
6.6%
Marketing and Advertising
4.9%
Other
9.8%
Alternatives
Discussions
PubMatic has no discussions with answers
Unity Ads has no discussions with answers
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