# Publer vs Sprout Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Sprout Social excels in providing a comprehensive social media management experience, with users appreciating its ability to centralize messages into one inbox and enhance reporting accuracy. This feature significantly aids in planning and managing social media platforms effectively.
- **Users say** that Publer stands out for its simplicity and automation, making it easy to schedule and manage content at scale. Reviewers highlight its user-friendly interface, which allows them to see all their posts for any given day without feeling overwhelmed.
- **According to verified reviews** , Sprout Social is praised for its robust analytics capabilities, with users noting that having all analytics in one place simplifies the process of tracking performance and scheduling content, making it a valuable tool for social media strategists.
- **Reviewers mention** that while Publer offers a free entry-level price, which is attractive for small businesses, it also provides powerful scheduling features that allow users to recycle content efficiently, thus maximizing their social media reach without needing additional tools.
- **G2 reviewers highlight** that Sprout Social's ease of setup and user experience is a significant advantage, with many users finding the onboarding process intuitive and straightforward, which helps them get started quickly and effectively.
- **Users report** that while both platforms have strong support, Publer receives higher marks for its quality of support and user assistance, with reviewers appreciating the proactive help and resources available to navigate the platform's features.



| | Publer | Sprout Social | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 511 | 6,425 | 
| **Largest Market Segment** | Small-Business (95.6% of reviews) | Small-Business (44.7% of reviews) | 
| **Entry Level Price** | $0.00 | Starting at $79.00 1 user/per month (billed annually) | 

---
## Top Pros & Cons

### Publer

Pros:
- Post Scheduling (53 reviews)
- Ease of Use (45 reviews)

Cons:
- Lack of Analytics (15 reviews)
- Limited Features (13 reviews)

### Sprout Social

Pros:
- Ease of Use (1819 reviews)
- Post Scheduling (1211 reviews)

Cons:
- Missing Features (707 reviews)
- Limited Features (527 reviews)

---
## Ratings Comparison
| Rating | Publer | Sprout Social | 
|---|---|---|
  | **Meets Requirements** | 9.2 (426 reviews) | 8.5 (5439 reviews) | 
  | **Ease of Use** | 9.5 (429 reviews) | 8.8 (5500 reviews) | 
  | **Ease of Setup** | 9.5 (306 reviews) | 8.7 (3855 reviews) | 
  | **Ease of Admin** | 9.5 (178 reviews) | 8.8 (2248 reviews) | 
  | **Quality of Support** | 9.4 (368 reviews) | 8.6 (4855 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (171 reviews) | 8.7 (2214 reviews) | 
  | **Product Direction (% positive)** | 9.7 (407 reviews) | 8.9 (5322 reviews) | 

---
## Pricing

### Publer

#### Entry-Level Pricing

Plan: Free

Price: $0.00

Description: Perfect for personal use

Key Features:
- 5 Social Accounts (Facebook Pages & Groups, Twitter, LinkedIn Profiles & Companies)
- 10 Pending Scheduled Posts per Social Account
- 24 Saved Drafts

[Browse all 3 editions](https://www.g2.com/products/publer/pricing)

#### Free Trial

Yes

### Sprout Social

#### Entry-Level Pricing

Plan: Essentials

Price: Starting at $79.00 1 user/per month (billed annually)

Description: Created for social media professionals focused on simplifying publishing workflows.

Key Features:
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting

[Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Publer** | N/A | N/A |
| **Sprout Social** | 7.3/10 | 3636 |

#### Social Analytics

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 7.7 (2978 reviews) | 
| **Follower Analysis** | Not enough data | 7.8 (3155 reviews) | 
| **Post Performance** | Not enough data | 8.8 (3376 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 7.2 (2601 reviews) | 
| **Attribution** | Not enough data | 7.0 (2605 reviews) | 
| **Hashtag Analytics** | Not enough data | 7.3 (2368 reviews) | 
| **Sentiment Analysis** | Not enough data | 7.1 (2306 reviews) | 

#### Reports & Dashboards

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.1 (3226 reviews) | 
| **Report Exporting** | Not enough data | 8.5 (3270 reviews) | 
| **Scalability** | Not enough data | 8.5 (3126 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.2 (891 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (889 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (877 reviews) | 
| **Proactive Assistance** | Not enough data | 6.3 (886 reviews) | 
| **Decision Making** | Not enough data | 6.3 (890 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Publer** | 8.5/10 | 387 |
| **Sprout Social** | 7.5/10 | 4660 |

#### Content & Collaboration

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Content Calendar** | 9.4 (333 reviews) | 8.9 (3217 reviews) | 
| **Content Library** | 8.9 (303 reviews) | 7.9 (2925 reviews) | 
| **Shared Inbox** | Feature Not Available | 8.2 (3024 reviews) | 
| **Approval Workflows** | 8.9 (250 reviews) | 8.0 (2908 reviews) | 
| **Users and Permissions** | 9.0 (273 reviews) | 8.3 (3010 reviews) | 
| **Content Creation** | 9.0 (296 reviews) | Feature Not Available | 

#### Social Management

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Social Analytics** | 8.6 (309 reviews) | 8.6 (4378 reviews) | 
| **Social Publishing** | 9.7 (372 reviews) | 8.9 (4416 reviews) | 
| **Campaign Optimization** | Feature Not Available | 8.1 (3825 reviews) | 
| **Social Engagement** | Feature Not Available | 8.5 (4239 reviews) | 
| **Campaign Planning** | Feature Not Available | 7.9 (2910 reviews) | 
| **Hashtag Capabilites** | 8.8 (181 reviews) | 7.5 (2493 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (44 reviews) | 6.2 (1062 reviews) | 
| **Multi-step Planning** | 8.0 (45 reviews) | 6.4 (1053 reviews) | 
| **Cross-system Integration** | 8.7 (49 reviews) | 6.6 (1070 reviews) | 
| **Adaptive Learning** | 7.8 (44 reviews) | 6.5 (1044 reviews) | 
| **Natural Language Interaction** | 8.1 (44 reviews) | 6.4 (1035 reviews) | 
| **Proactive Assistance** | 7.9 (43 reviews) | 6.4 (1036 reviews) | 
| **Decision Making** | 7.7 (42 reviews) | 6.5 (1036 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Publer** | N/A | N/A |
| **Sprout Social** | 7.4/10 | 2206 |

#### Monitoring & Listening

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.5 (1910 reviews) | 
| **Influencer Identification** | Not enough data | 7.0 (1432 reviews) | 
| **Brand Monitoring** | Not enough data | 8.1 (1233 reviews) | 
| **Keyword Tracking** | Not enough data | 7.9 (1195 reviews) | 
| **Trend Analysis** | Not enough data | 7.7 (1167 reviews) | 
| **Competitor Analysis** | Not enough data | 7.8 (1193 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (385 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (398 reviews) | 
| **Adaptive Learning** | Not enough data | 6.4 (385 reviews) | 
| **Proactive Assistance** | Not enough data | 6.4 (387 reviews) | 
| **Decision Making** | Not enough data | 6.5 (387 reviews) | 

#### Data Management & Analysis

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 7.5 (1214 reviews) | 
| **Social Reporting** | Not enough data | 8.6 (2003 reviews) | 
| **Alerts and Notifications** | Not enough data | 8.1 (1230 reviews) | 
| **Advanced Data Filtering** | Not enough data | 7.8 (1129 reviews) | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Publer** | N/A | N/A |
| **Sprout Social** | 7.8/10 | 1632 |

#### Generative AI

| Feature | Publer | Sprout Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (865 reviews) | 
| **AI Text Summarization** | Not enough data | 7.0 (850 reviews) | 

#### Process

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Mentions** | Not enough data | 8.4 (1469 reviews) | 
| **Tickets** | Not enough data | 7.9 (1248 reviews) | 
| **Macros** | Not enough data | 7.7 (1009 reviews) | 

#### Channels

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Email** | Not enough data | Feature Not Available | 
| **Social** | Not enough data | 8.8 (1523 reviews) | 
| **Live Chat** | Not enough data | Feature Not Available | 
| **Phone** | Not enough data | Feature Not Available | 
| **Text** | Not enough data | Feature Not Available | 

#### Insight

| Feature | Publer | Sprout Social | 
|---|---|---|
| **Surveys** | Not enough data | 7.4 (1126 reviews) | 
| **Reporting** | Not enough data | 8.4 (1434 reviews) | 
| **Visitor Activity** | Not enough data | Feature Not Available | 
| **Help Desk** | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (1):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt)


**Unique to Sprout Social (4):** [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)


---
## Reviewer Demographics

### By Company Size

| Segment | Publer | Sprout Social | 
|---|---|---|
| **Small-Business** | 95.6% | 44.7% | 
| **Mid-Market** | 3.8% | 37.7% | 
| **Enterprise** | 0.6% | 17.6% | 

### By Industry

#### Publer

- **Marketing and Advertising:** 25.5%
- **Information Technology and Services:** 6.2%
- **Entertainment:** 4.2%
- **Consulting:** 4.0%
- **Computer Software:** 3.4%
- **Online Media:** 3.0%
- **Health, Wellness and Fitness:** 3.0%
- **Retail:** 3.0%
- **Education Management:** 2.4%
- **Real Estate:** 2.2%
- **Other:** 43.2%

#### Sprout Social

- **Marketing and Advertising:** 20.5%
- **Non-Profit Organization Management:** 6.2%
- **Higher Education:** 5.5%
- **Information Technology and Services:** 3.8%
- **Computer Software:** 3.2%
- **Financial Services:** 3.2%
- **Hospital & Health Care:** 2.9%
- **Public Relations and Communications:** 2.4%
- **Retail:** 2.4%
- **Health, Wellness and Fitness:** 2.2%
- **Other:** 47.7%

---
## Alternatives

### Alternatives to Publer

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7230 reviews)
- [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1040 reviews)
- [SocialBee](https://www.g2.com/products/socialbee/reviews) — 4.7/5 stars (477 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (380 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1796 reviews)
- [ContentStudio](https://www.g2.com/products/contentstudio/reviews) — 4.6/5 stars (352 reviews)
- [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (844 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1096 reviews)
- [RADAAR](https://www.g2.com/products/radaar/reviews) — 4.7/5 stars (326 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2920 reviews)

### Alternatives to Sprout Social

- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (251 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7230 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2657 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1096 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)

---
## Top Discussions

### Publer

- Title: [whatsapp and wordpress integration ?](https://www.g2.com/discussions/50653-whatsapp-and-wordpress-integration) — 5 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Hello,

Scheduling Wordpress posts is coming this quarter:

You can subscribe for updates here: https://feedback.publer.io/199

Regarding Whatsapp, not..."
- Title: [Why do I have to reauthenticationned myself on every account each time ?](https://www.g2.com/discussions/51000-why-do-i-have-to-reauthenticationned-myself-on-every-account-each-time) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Clémence,

If it is for Facebook/Instagram, the following article should..."
- Title: [What is Publer used for?](https://www.g2.com/discussions/what-is-publer-used-for) — 1 comment
  > **Top comment:** "Publer is used for managing your social media posts. This management entails scheduling posts, convenience of creating for multiple platforms at once, and a..."
- Title: [Resharing](https://www.g2.com/discussions/45473-resharing) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Russ,

Can you be more specific? What are you trying to achieve?

Thank you"

### Sprout Social

- Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote
  > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..."
- Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote
  > **Top comment:** "Yes!"
- Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments
  > **Top comment:** "No"
- Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote
  > **Top comment:** "The best option? Get directly in contact with a sales rep. They'll be able to offer you a custom-made offer that suits your needs and budget. 
"
- Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments
  > **Top comment:** "It’s a great tool for social listening "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/publer-vs-sprout-social)