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Compare Prowly and Sprout Social 
Featured Products
At a Glance
Market Segments
Small-Business (74.5% of reviews)
Small-Business (44.5% of reviews)
Entry-Level Pricing
Starting at $258.00 2 Users Per Year
Starting at $199.00 1 user/per month (billed annually)
Prowly
Star Rating
(114)4.2 out of 5
Market Segments
Small-Business (74.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $258.00 2 Users Per Year
Browse all 5 pricing plansSprout Social
Star Rating
(6,167)4.4 out of 5
Market Segments
Small-Business (44.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in overall user satisfaction, boasting a high G2 Score that reflects its strong performance in social media management. Users appreciate features like the ability to publish across multiple channels simultaneously, which simplifies their workflow.
- Users say that Prowly shines in its all-in-one public relations management capabilities. Reviewers highlight its intuitive interface that makes organizing contacts and managing press releases straightforward, allowing for efficient resource management.
- According to verified reviews, Sprout Social's ease of setup is a significant advantage, with many users noting a smooth onboarding process. This is complemented by features like queue management, which helps streamline social media publishing.
- Reviewers mention that while Prowly offers a visually clean interface, it may not have the same level of user engagement as Sprout Social, which has a larger volume of recent reviews indicating a more active user community and ongoing product development.
- Users highlight that Sprout Social provides robust analytics and data tracking, making performance insights actionable. This feature is particularly praised for helping users understand their social media impact effectively.
- G2 reviewers note that while both platforms have similar scores for quality of support, Sprout Social's extensive user base and resources may offer a more comprehensive support experience, as evidenced by the wealth of user feedback and community engagement.
Pricing
Entry-Level Pricing
Prowly
Basic Annual
Starting at $258.00
2 Users Per Year
For individuals looking to strengthen PR efforts by finding contacts, sending pitches, and monitoring the media.
Price per month, billed annually
- 500 Media database contacts
- Add own contacts to CRM
- Send, schedule and analyze 1,000 per month
Sprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Free Trial
Prowly
Free Trial is available
Sprout Social
Free Trial is available
Ratings
Meets Requirements
8.6
97
8.5
5,261
Ease of Use
8.8
97
8.8
5,319
Ease of Setup
8.2
63
8.7
3,685
Ease of Admin
8.4
54
8.8
2,222
Quality of Support
8.5
93
8.6
4,700
Has the product been a good partner in doing business?
8.3
54
8.7
2,189
Product Direction (% positive)
7.9
89
8.9
5,176
Features by Category
Social Analytics
Not enough data
7.7(won by default)
2972
Not enough data
7.8(won by default)
3153
Not enough data
8.8(won by default)
3359
Not enough data
7.2(won by default)
2600
Not enough data
7.0(won by default)
2608
Not enough data
7.2(won by default)
2365
Not enough data
7.1(won by default)
2306
Reports & Dashboards
Not enough data
8.1(won by default)
3210
Not enough data
8.5(won by default)
3263
Not enough data
8.5(won by default)
3123
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.2(won by default)
894
Not enough data
6.2(won by default)
889
Not enough data
6.2(won by default)
880
Not enough data
6.2(won by default)
886
Not enough data
6.3(won by default)
889
Content Creation
8.1
16
Not enough data
7.7
15
Not enough data
7.5
14
Not enough data
6.3
13
Not enough data
Agentic AI - Press Release Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Content Distribution
8.0
15
Not enough data
7.8
15
Not enough data
7.1
11
Not enough data
7.9
15
Not enough data
Contact Management
8.5
14
Not enough data
7.7
14
Not enough data
7.9
14
Not enough data
8.1
14
Not enough data
PR Management
8.6
13
Not enough data
8.0
14
Not enough data
8.3
13
Not enough data
9.1
13
Not enough data
Agentic AI - Regulatory Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow Automation
7.2
9
Not enough data
7.8
13
Not enough data
8.7
13
Not enough data
7.8
13
Not enough data
Content & Collaboration
Not enough data
8.9
3181
Not enough data
7.9
2922
Not enough data
8.2
3003
Not enough data
8.0
2886
Not enough data
8.3
2998
Not enough data
Feature Not Available
Social Management
Not enough data
8.6
4283
Not enough data
8.9
4304
Not enough data
8.1
3810
Not enough data
8.5
4171
Not enough data
Feature Not Available
Not enough data
7.9
2896
Not enough data
7.5
2486
Agentic AI - Social Media Management
Not enough data
6.2
1062
Not enough data
6.4
1053
Not enough data
6.5
1057
Not enough data
6.5
1045
Not enough data
6.4
1036
Not enough data
6.4
1036
Not enough data
6.5
1036
Media Channels
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Geographic Coverage
9.0
5
Not enough data
9.7
5
Not enough data
9.0
5
Not enough data
Reporting
9.0
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
9.0
5
Not enough data
9.3
5
Not enough data
Monitoring & Listening
9.2
6
8.5
1900
7.8
6
7.0
1432
10.0
5
8.0
1212
8.3
6
7.9
1189
Feature Not Available
7.7
1158
8.6
6
7.8
1186
Agentic AI - Social Media Listening Tools
Not enough data
6.4
387
Not enough data
6.4
385
Not enough data
6.4
387
Not enough data
6.3
385
Not enough data
6.4
387
Data Management & Analysis
7.8
6
7.5
1205
8.6
6
8.6
1963
6.9
6
8.0
1222
7.5
6
7.8
1124
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Distribution & Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
7.1
863
Not enough data
6.9
848
Process
Not enough data
8.4
1458
Not enough data
7.9
1243
Not enough data
7.7
1006
Channels
Not enough data
Feature Not Available
Not enough data
8.8
1515
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1126
Not enough data
8.4
1426
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
8.8
7
Not enough data
8.1
7
Not enough data
Database
8.8
55
Not enough data
8.3
55
Not enough data
8.4
51
Not enough data
Outreach
8.8
54
Not enough data
8.3
11
Not enough data
8.6
46
Not enough data
Reporting
9.0
7
Not enough data
8.4
48
Not enough data
8.2
50
Not enough data
Agentic AI - Media and Influencer Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Rights/Roles
8.3
41
Not enough data
8.3
49
Not enough data
Categories
Categories
Shared Categories
Prowly and Sprout Social are categorized as Social Media Listening Tools
Unique Categories
Prowly is categorized as Online Newsroom, PR CRM, Media Monitoring, Media and Influencer Targeting, PR Analytics, and Press Release Distribution
Sprout Social is categorized as Social Media Suites, Social Media Management, Social Media Analytics, and Social Customer Service
Reviews
Reviewers' Company Size
Prowly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Public Relations and Communications
16.4%
Media Production
6.4%
Internet
6.4%
Information Technology and Services
6.4%
Computer Software
6.4%
Other
58.2%
Marketing and Advertising
20.5%
Non-Profit Organization Management
6.2%
Higher Education
5.5%
Information Technology and Services
3.7%
Computer Software
3.2%
Other
60.9%
Alternatives
Discussions
Prowly has no discussions with answers
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
Is Sprout Social legit?
4 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
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