# Prolific vs UserTesting Comparison

---
## Frequently Asked Questions

### What is the difference between UserTesting vs Prolific?

UserTesting and Prolific differ most clearly in their reviewer-cited strengths, with UserTesting excelling in customer support and Prolific in ease of use and participant recruitment.

| [UserTesting](https://www.g2.com/products/usertesting/reviews) | [Prolific](https://www.g2.com/products/prolific/reviews) |
| --- | --- |
| 4.4/5 (792 reviews) | 4.6/5 (238 reviews) |
| Enterprise | Enterprise |
| 8.6 | 8.9 |
| 9.0 | 7.8 |
| Customer Support (36 all-time mentions) | Ease of Use (18 all-time mentions) |



### How do the pricing models of UserTesting and Prolific compare?

Prolific is rated as the stronger value on price and cost satisfaction, with a higher reviewer score than UserTesting.

- **UserTesting:** Reviewers frequently cite UserTesting as expensive, with 19 all-time mentions of cost as a trade-off, especially for startups and small teams.
- **Prolific:** Reviewers highlight Prolific's transparent cost structure and reasonable pricing, though some mention high fees for large studies.
- **Switching reasons:** Recent reviews indicate that buyers move to Prolific for more affordable participant recruitment and clearer pricing.



### What are the best alternatives to UserTesting and Prolific?

The top three alternatives to UserTesting and Prolific are Dscout, Lyssna, and Respondent.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [UserTesting](https://www.g2.com/products/usertesting/reviews) | 4.4/5 (792 reviews) | Enterprise | Expensive for small teams | Customer Support (36 all-time mentions) |
| [Prolific](https://www.g2.com/products/prolific/reviews) | 4.6/5 (238 reviews) | Enterprise | Transparent, reasonable pricing | Ease of Use (18 all-time mentions) |
| [Dscout](https://www.g2.com/products/dscout/reviews) | 4.5/5 (190 reviews) | Enterprise | — | Video-based research capabilities |
| [Lyssna](https://www.g2.com/products/lyssna/reviews) | 4.5/5 (183 reviews) | Mid-Market | — | Intuitive interface and usability |
| [Respondent](https://www.g2.com/products/respondent/reviews) | 4.6/5 (530 reviews) | Small-Business | — | Participant recruitment speed |



### Which User Research features should I prioritize when comparing UserTesting and Prolific?

Buyers comparing UserTesting and Prolific should prioritize ease of use, participant recruitment quality, survey capabilities, customer support, and pricing satisfaction.

- **Ease of Use:** UserTesting 8.4, Prolific 8.9; 86 all-time mentions for UserTesting, 18 for Prolific.
- **Participant Recruitment:** 15 all-time mentions for Prolific, 19 for UserTesting (feedback quality).
- **Survey Capabilities:** 22 all-time mentions of survey issues for UserTesting; Prolific reviewers frequently cite survey and study setup as a core use case.
- **Customer Support:** UserTesting 9.0, Prolific 7.8; 36 all-time mentions for UserTesting, 4 for Prolific.
- **Pricing Satisfaction:** Prolific scores higher on price/cost satisfaction and is cited for transparent pricing; UserTesting has 19 all-time mentions of being expensive.



### What are the pros and cons of UserTesting vs Prolific?

UserTesting's headline strength is customer support, while Prolific's is ease of use and participant recruitment quality.

- **UserTesting strengths:** Customer Support (36 all-time mentions), Ease of Use (86), Time-saving (45), Features (33), Feedback Management (29), Intuitive interface (27).
- **UserTesting trade-offs:** Expensive (19 all-time mentions), Survey Issues (22), Missing Features (26), Testing Difficulties (28).
- **Prolific strengths:** Ease of Use (18 all-time mentions), Participant Recruitment (15), Quality (10), Payment Fairness (7), Audience Diversity (6), Integrations (6).
- **Prolific trade-offs:** Expensive (6 all-time mentions), Pricing Issues (5), Limited Features (4), Participant Management (4), Poor Customer Support (4).



### Is UserTesting or Prolific better for small businesses?

Respondent is the top alternative for small businesses, but between UserTesting and Prolific, both primarily serve the enterprise segment, with Prolific offering more favorable small-business sentiment in recent reviews.

- **UserTesting:** Largest segment is Enterprise; reviewers from small teams cite high cost as a barrier.
- **Prolific:** Largest segment is Enterprise; reviewers highlight ease of use and transparent pricing as positives for smaller organizations.



### Which User Research platform has better integrations?

UserTesting is favored for integrations, with more reviewer-cited mentions than Prolific.

- **UserTesting:** Figma integration is cited in 6 all-time reviews, with recent reviewers noting its value for design and prototype testing.
- **Prolific:** Reviewers mention integrations with survey platforms and experimental software, but no specific third-party tool exceeds the publish floor for mention counts.



### How do UserTesting and Prolific compare on customer support?

UserTesting outperforms Prolific on Quality of Support by a material margin of 1.2 points (9.0 vs 7.8).

- **UserTesting:** Reviewers consistently praise responsive and helpful customer support, with 36 all-time mentions.
- **Prolific:** Support is described as thorough but sometimes slow to respond, with 4 all-time mentions and some recent reviews noting delays.



### Which is easier to implement, UserTesting or Prolific?

Prolific leads UserTesting on Ease of Setup by 0.3 points (8.9 vs 8.6), a material difference.

- **UserTesting:** Reviewers describe setup as straightforward but occasionally complex for non-researchers; 21 all-time mentions of easy setup.
- **Prolific:** Reviewers highlight a user-friendly onboarding process and clear guides, with 5 all-time mentions of easy setup and frequent praise for intuitive workflows.



### Which product has better Survey?

Prolific is favored for Survey, with reviewers citing higher satisfaction and fewer survey-related issues than UserTesting.

- **UserTesting:** 22 all-time mentions of survey issues; reviewers note limitations in survey logic and formatting.
- **Prolific:** Reviewers frequently cite survey and study setup as a core use case, with high satisfaction and ease of integration with survey platforms.



| | Prolific | UserTesting | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 238 | 794 | 

---
## Top Pros & Cons

### Prolific

Pros:
- Ease of Use (39 reviews)
- Participant Recruitment (29 reviews)

Cons:
- Expensive (13 reviews)
- Participant Management (11 reviews)

### UserTesting

Pros:
- Ease of Use (86 reviews)
- Helpful (64 reviews)

Cons:
- Testing Difficulties (28 reviews)
- Missing Features (26 reviews)

---
## Ratings Comparison
| Rating | Prolific | UserTesting | 
|---|---|---|
  | **Meets Requirements** | 8.9 (183 reviews) | 8.5 (607 reviews) | 
  | **Ease of Use** | 8.9 (188 reviews) | 8.4 (638 reviews) | 
  | **Ease of Setup** | 8.9 (113 reviews) | 8.6 (304 reviews) | 
  | **Ease of Admin** | 9.1 (34 reviews) | 8.7 (235 reviews) | 
  | **Quality of Support** | 7.8 (153 reviews) | 9.0 (530 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (32 reviews) | 8.7 (231 reviews) | 
  | **Product Direction (% positive)** | 8.7 (183 reviews) | 8.1 (597 reviews) | 

---
## Pricing

### Prolific

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### UserTesting

#### Entry-Level Pricing

Plan: Team-based Unlimited 

Price: Contact Us Per Year

Description: With a team-based unlimited plan, a team, department, or division (defined through a mutually agreed-upon enterprise scope) can run unlimited tests within a Fair Use policy and enjoy full access to the UserTesting platform. It’s ideal for organizations looking to scale experience research across multiple departments and geographies. Predictable contract terms provide budgeting and procurement certainty.

Key Features:
- Global participant panel across 60+ countries
- Enterprise-grade security and compliance (SOC2, ISO 27001, GDPR, HIPPA)
- Test builder and template gallery

[Browse all 2 editions](https://www.g2.com/products/usertesting/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Artificial Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Tagging** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Speech Recognition** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Virtual Personal Assistant (VPA)** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **For eCommerce** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Machine Learning** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Mobile App** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

### Collaboration & Productivity

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **To-Do List** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Prioritization** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Brainstorming** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **File Transfer** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Status Tracking** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Real Time Editing** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Assignment Management** | Not enough data | Not enough data | 
| **Task Scheduling** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Task Progress Tracking** | Not enough data | Not enough data | 
| **Discussions/Forums** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Video Conferencing** | Not enough data | Not enough data | 
| **Progress Tracking** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | 6.5/10 | 198 |
| **UserTesting** | 7.5/10 | 470 |

#### User Response Methods

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Survey** | 8.8 (154 reviews) | 7.5 (319 reviews) ✓ Verified | 
| **Video Snippets** | 5.6 (126 reviews) | 8.6 (377 reviews) ✓ Verified | 
| **Video Interview** | 5.4 (122 reviews) | 8.7 (298 reviews) ✓ Verified | 
| **Photo Submission** | 5.7 (124 reviews) | 7.1 (184 reviews) ✓ Verified | 
| **Text/Notes** | 7.2 (135 reviews) | 8.2 (352 reviews) ✓ Verified | 
| **Commenting/Notes** | Not enough data | Not enough data | 

#### Participant Selection

| Feature | Prolific | UserTesting | 
|---|---|---|
| **In-App** | 6.7 (129 reviews) | 7.4 (126 reviews) | 
| **In-Store** | 4.8 (118 reviews) | 5.5 (81 reviews) | 
| **On-Site** | 5.5 (118 reviews) | 6.9 (107 reviews) | 
| **Recruitment Pool** | 8.2 (145 reviews) | 8.1 (380 reviews) ✓ Verified | 
| **Single Sign On** | Not enough data | Not enough data | 

#### Insights

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Analytics** | 7.0 (127 reviews) | 7.7 (348 reviews) ✓ Verified | 
| **Collaboration** | 6.8 (132 reviews) | 7.6 (312 reviews) ✓ Verified | 
| **Sorting** | 6.5 (126 reviews) | 7.4 (313 reviews) ✓ Verified | 
| **Visual Analytics** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Prolific | UserTesting | 
|---|---|---|
| **AI Text Summarization** | 5.8 (74 reviews) | 6.6 (85 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **User Journeys** | Not enough data | Not enough data | 
| **Usability Testing** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **For Mobile** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Unmoderated Testing** | Not enough data | Not enough data | 
| **Screen Activity Recording** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Software Testing Management** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Customizable Questions** | Not enough data | Not enough data | 
| **Heatmaps** | Not enough data | Not enough data | 
| **Prototype Creation** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **User Research Analysis** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **For Websites** | Not enough data | Not enough data | 
| **Issue Tracking** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Design Management** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Moderated Usability Testing** | Not enough data | Not enough data | 
| **Quantitative Metrics** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Categorization/Grouping** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Video recording/Transcriptions** | Not enough data | Not enough data | 
| **Customizable Categories** | Not enough data | Not enough data | 
| **Annotations** | Not enough data | Not enough data | 
| **Performance Testing** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Projections** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Assessment Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Video Support** | Not enough data | Not enough data | 
| **Demographic Data** | Not enough data | Not enough data | 
| **Customer Experience Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Geotargeting** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 

### Crowd Testing Tools

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | 7.4/10 | 27 |
| **UserTesting** | N/A | N/A |

#### Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Crowd Testing** | 8.6 (22 reviews) | Not enough data | 
| **Feedback Tracking** | 7.4 (20 reviews) | Not enough data | 
| **Integration** | 7.6 (21 reviews) | Not enough data | 
| **Requirements** | 7.2 (20 reviews) | Not enough data | 
| **Logging** | 6.9 (20 reviews) | Not enough data | 

#### Admin

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Test Analysis** | 6.7 (19 reviews) | Not enough data | 

### Consumer Video Feedback

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | 7.9/10 | 260 |

#### Feedback Source

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Invitation** | Not enough data | 8.0 (115 reviews) | 
| **Survey Link** | Not enough data | 8.4 (133 reviews) | 
| **App** | Not enough data | 8.4 (132 reviews) | 
| **Widget** | Not enough data | 7.7 (84 reviews) | 
| **Recruitment Pool** | Not enough data | 8.3 (156 reviews) | 

#### Feedback Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Media Library** | Not enough data | 7.7 (145 reviews) | 
| **Sorting** | Not enough data | 7.7 (160 reviews) | 
| **Sharing** | Not enough data | 8.2 (178 reviews) | 
| **Privacy** | Not enough data | 8.2 (163 reviews) | 

#### Insights

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Human Transcription** | Not enough data | Feature Not Available | 
| **Computer Transcription** | Not enough data | 7.3 (163 reviews) | 
| **Analytics** | Not enough data | 7.7 (174 reviews) | 

#### Agentic AI - Demo Automation

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **AI Demo Agent or Avatar ** | Not enough data | Not enough data | 

### Data Labeling

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | 6.2/10 | 12 |
| **UserTesting** | N/A | N/A |

#### Quality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Labeler Quality** | 8.1 (9 reviews) | Not enough data | 
| **Task Quality** | 7.4 (7 reviews) | Not enough data | 
| **Data Quality** | 8.3 (9 reviews) | Not enough data | 
| **Human-in-the-Loop** | 7.9 (8 reviews) | Not enough data | 

#### Automation

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Machine Learning Pre-Labeling** | 5.3 (6 reviews) | Not enough data | 
| **Automatic Routing of Labeling** | 5.0 (6 reviews) | Not enough data | 

#### Image Annotation

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Image Segmentation
** | 4.4 (6 reviews) | Not enough data | 
| **Object Detection** | 5.3 (5 reviews) | Not enough data | 
| **Object Tracking** | 4.7 (5 reviews) | Not enough data | 
| **Data Types** | 5.7 (5 reviews) | Not enough data | 

#### Natural Language Annotation

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Named Entity Recognition** | 6.7 (6 reviews) | Not enough data | 
| **Sentiment Detection** | 7.2 (6 reviews) | Not enough data | 
| **OCR** | 5.8 (6 reviews) | Not enough data | 

#### Speech Annotation

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Transcription** | 5.3 (5 reviews) | Not enough data | 
| **Emotion Recognition** | 5.7 (5 reviews) | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | 6.4/10 | 24 |

#### Analytics

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 6.8 (19 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 6.5 (18 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 6.6 (17 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 6.9 (17 reviews) | 
| **Multilanguage Support** | Not enough data | 6.0 (16 reviews) | 
| **Multiple Branding Support** | Not enough data | 6.0 (17 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 5.6 (16 reviews) | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Knowledge Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Negative Feedback Management** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Prolific | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | 7.1 (18 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - Experience Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Text Analysis** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Multi-Channel Communication** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | 6.4/10 | 29 |

#### Survey Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Survey Builder** | Not enough data | 6.1 (22 reviews) | 
| **Customizable Questions** | Not enough data | 7.9 (24 reviews) | 
| **Templates** | Not enough data | 6.5 (22 reviews) | 
| **Survey Distribution** | Not enough data | 6.5 (24 reviews) | 
| **Mobile Survey** | Not enough data | Not enough data | 
| **Site Intercept Survey** | Not enough data | Not enough data | 
| **Pulse Surveys** | Not enough data | Not enough data | 

#### Survey Customization

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Question Branching** | Not enough data | 6.0 (25 reviews) | 
| **Branding** | Not enough data | 5.8 (24 reviews) | 
| **Multimedia Support** | Not enough data | 6.5 (24 reviews) | 
| **Multilingual Surveys** | Not enough data | 4.9 (23 reviews) | 

#### Survey Insights

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Reporting & Analytics** | Not enough data | 6.3 (24 reviews) | 
| **BI Tools Integration** | Not enough data | Feature Not Available | 
| **Data Exporting** | Not enough data | 7.1 (24 reviews) | 
| **Permissions** | Not enough data | 6.8 (24 reviews) | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Presentation Tools** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Survey

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 
| **Dynamic Content** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Single Sign On** | Not enough data | Not enough data | 
| **Phone Polling** | Not enough data | Not enough data | 
| **Online Polling** | Not enough data | Not enough data | 
| **Support Audio/Images/Video** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Word Clouds** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Interactive Content** | Not enough data | Not enough data | 
| **Q&A Management** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Cleansing** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 
| **Anonymous Feedback** | Not enough data | Not enough data | 
| **URL Customization** | Not enough data | Not enough data | 
| **Question Piping** | Not enough data | Not enough data | 
| **Offline Response Collection** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Response Validation** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Response Quotas** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Randomization** | Not enough data | Not enough data | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | 8.2/10 | 155 |

#### Generative AI

| Feature | Prolific | UserTesting | 
|---|---|---|
| **AI Text Generation** | Not enough data | 5.7 (5 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (6 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Survey Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Brand Design Consistency** | Not enough data | 9.0 (35 reviews) ✓ Verified | 
| **Survey Deployment** | Not enough data | 8.3 (83 reviews) ✓ Verified | 
| **Feedback Collection** | Not enough data | 8.6 (107 reviews) ✓ Verified | 
| **Device Responsiveness** | Not enough data | 8.5 (100 reviews) ✓ Verified | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Mobile Survey** | Not enough data | Not enough data | 
| **Pulse Surveys** | Not enough data | Not enough data | 

#### Process Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Feedback Aggregation** | Not enough data | 8.0 (102 reviews) ✓ Verified | 
| **Trigger Alerts** | Not enough data | Feature Not Available | 
| **Real-Time Analysis** | Not enough data | 8.3 (82 reviews) ✓ Verified | 
| **Real-Time Action** | Not enough data | Feature Not Available | 
| **360 Degree Feedback** | Not enough data | Not enough data | 
| **Anonymous Feedback** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Text Analysis** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### System Management

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Security** | Not enough data | 8.8 (89 reviews) ✓ Verified | 
| **System Monitoring** | Not enough data | 9.2 (15 reviews) ✓ Verified | 
| **SSL Security** | Not enough data | Not enough data | 
| **GPS** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Customer Experience Management** | Not enough data | Not enough data | 
| **NPS of Employees** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Ratings/Reviews** | Not enough data | Not enough data | 
| **Negative Feedback Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Text Fields** | Not enough data | Not enough data | 
| **Customizable Questions** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Conditional Logic** | Not enough data | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **NPS of Customers** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **NPS Survey Structure** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Widgets** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Question Branching** | Not enough data | Not enough data | 

### Machine Learning

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Integration - Machine Learning

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Learning - Machine Learning

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Training Data** | Not enough data | Not enough data | 
| **Actionable Insights** | Not enough data | Not enough data | 
| **Algorithm** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Predictive Modeling** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Endpoint Management** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **No-Code** | Not enough data | Not enough data | 
| **Data Preparation** | Not enough data | Not enough data | 
| **Auditing** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Big Data Analytics** | Not enough data | Not enough data | 
| **ML Algorithm Library** | Not enough data | Not enough data | 
| **Data Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Data Connectors** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Prolific** | N/A | N/A |
| **UserTesting** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Feature Not Available | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Feature Not Available | 
| **Question Branching** | Not enough data | Not enough data | 
| **Conditional Logic** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Prolific | UserTesting | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Feature Not Available | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Prolific | UserTesting | 
|---|---|---|
| **Customizable Questions** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Face-to-Face** | Not enough data | Not enough data | 
| **Survey Sample Management** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Offline Access** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Phone-Based** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Panel Management** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Paper-Based** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Multiple User Accounts** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Statistical Analysis** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [User Research Tools](https://www.g2.com/categories/user-research)

**Unique to Prolific (3):** [Data Labeling Software](https://www.g2.com/categories/data-labeling), [Machine Learning Software](https://www.g2.com/categories/machine-learning), [Crowd Testing Tools](https://www.g2.com/categories/crowd-testing-tools)

**Unique to UserTesting (5):** [Consumer Video Feedback Software](https://www.g2.com/categories/consumer-video-feedback), [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management), [Experience Management Software](https://www.g2.com/categories/experience-management), [Survey Software](https://www.g2.com/categories/survey), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | Prolific | UserTesting | 
|---|---|---|
| **Small-Business** | 37.4% | 19.9% | 
| **Mid-Market** | 21.0% | 38.1% | 
| **Enterprise** | 41.5% | 42.0% | 

### By Industry

#### Prolific

- **Research:** 40.5%
- **Higher Education:** 37.4%
- **Education Management:** 5.6%
- **Mental Health Care:** 1.5%
- **Marketing and Advertising:** 1.5%
- **Market Research:** 1.5%
- **Retail:** 1.0%
- **Financial Services:** 1.0%
- **Medical Practice:** 1.0%
- **Health, Wellness and Fitness:** 1.0%
- **Other:** 7.7%

#### UserTesting

- **Financial Services:** 10.2%
- **Computer Software:** 9.8%
- **Information Technology and Services:** 8.7%
- **Retail:** 6.4%
- **Health, Wellness and Fitness:** 3.8%
- **Consumer Goods:** 3.8%
- **Marketing and Advertising:** 3.6%
- **Design:** 3.4%
- **Insurance:** 3.1%
- **Internet:** 3.1%
- **Other:** 43.9%

---
## Alternatives

### Alternatives to Prolific

- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (525 reviews)
- [User Interviews](https://www.g2.com/products/user-interviews/reviews) — 4.6/5 stars (1047 reviews)
- [SuperAnnotate](https://www.g2.com/products/superannotate/reviews) — 4.8/5 stars (382 reviews)
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- [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) — 4.3/5 stars (620 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3019 reviews)
- [Automation Anywhere Agentic Process Automation](https://www.g2.com/products/automation-anywhere-agentic-process-automation/reviews) — 4.5/5 stars (5705 reviews)
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### Alternatives to UserTesting

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- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (525 reviews)
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- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3019 reviews)
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- [Maze](https://www.g2.com/products/maze-maze/reviews) — 4.5/5 stars (111 reviews)
- [Discuss](https://www.g2.com/products/discuss/reviews) — 4.7/5 stars (287 reviews)
- [WEVO](https://www.g2.com/products/wevo/reviews) — 4.7/5 stars (71 reviews)

---
## Top Discussions

### Prolific

No discussions available for this product.

### UserTesting

- Title: [Does user testing record your face?](https://www.g2.com/discussions/does-user-testing-record-your-face) — 2 comments
  > **Top comment:** "Not always, if they need to do so, it will be mentioned in the screeners and/or in the terms and conditions before starting the test."
- Title: [Will you consider building out videos and demos for specific prospective users?](https://www.g2.com/discussions/will-you-consider-building-out-videos-and-demos-for-specific-prospective-users) — 2 comments, 1 upvote
  > **Top comment:** "The usertesting.com sales team is very informed and supportive. Im pretty sure if you contacted them directly. They will arrange a demo for you. "
- Title: [What is UserTesting used for?](https://www.g2.com/discussions/what-is-usertesting-used-for) — 1 comment
  > **Top comment:** "The platform supports two types of users: Business Users and Testers

Business Users can upload Figma designs, prototypes, or product concepts to gather..."
- Title: [What does user testing do?](https://www.g2.com/discussions/what-does-user-testing-do) — 1 comment, 1 upvote
  > **Top comment:** "Best-in-class companies rely on UserTesting to gain valuable insight into their products from people. Every day, new testing opportunities are released from..."
- Title: [Does user testing really pay?](https://www.g2.com/discussions/does-user-testing-really-pay) — 1 comment
  > **Top comment:** "Yes! UserTesting allows contributors the opportunity to earn extra money in your spare time by providing your opinions and thoughts on products, apps, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/prolific-vs-usertesting)