# PR Underground, Presspage vs Business Wire Comparison

| | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.6 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 107 | 46 | 199 | 
| **Largest Market Segment** | Small-Business (69.8% of reviews) | Enterprise (55.8% of reviews) | Small-Business (48.7% of reviews) | 
| **Entry Level Price** | $74.99 | Contact Us 3 Seats | No pricing available | 

---
## Top Pros & Cons

### PR Underground

**Not enough data**

### Presspage

Pros:
- Customer Support (1 reviews)
- Ease of Use (1 reviews)


### Business Wire

Pros:
- Distribution Efficiency (4 reviews)
- Ease of Use (4 reviews)

Cons:
- Expensive (4 reviews)
- Limited Functionality (2 reviews)

---
## Ratings Comparison
| Rating | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
  | **Meets Requirements** | 8.9 (102 reviews) | 9.0 (39 reviews) | 8.8 (176 reviews) | 
  | **Ease of Use** | 8.9 (102 reviews) | 9.4 (39 reviews) | 8.5 (178 reviews) | 
  | **Ease of Setup** | 8.9 (49 reviews) | 8.7 (26 reviews) | 8.1 (72 reviews) | 
  | **Ease of Admin** | 9.1 (49 reviews) | 8.9 (28 reviews) | 8.2 (66 reviews) | 
  | **Quality of Support** | 9.1 (89 reviews) | 9.6 (39 reviews) | 9.0 (166 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (49 reviews) | 9.6 (28 reviews) | 8.7 (64 reviews) | 
  | **Product Direction (% positive)** | 8.1 (100 reviews) | 9.4 (38 reviews) | 6.4 (175 reviews) | 

---
## Pricing

### PR Underground

#### Entry-Level Pricing

Plan: Basic 

Price: $74.99

Description: One-time press release distribution to our core network of news, radio and other websites

Key Features:
- Sent to Google News 
- Published on DigitalJournal.com
- Published to 200+ News &amp; Websites

[Browse all 4 editions](https://www.g2.com/products/pr-underground/pricing)

#### Free Trial

No

### Presspage

#### Entry-Level Pricing

Plan: Essential

Price: Contact Us 3 Seats

Description: All the essentials for a comms team operating in one country or team to professionalize their workflow and centralize all content in one attractive Newsroom.

Key Features:
- 1 Newsroom included
- 3 Additional languages (Add-on)
- Custom domain

[Browse all 3 editions](https://www.g2.com/products/presspage/pricing)

#### Free Trial

No

### Business Wire

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Press Release Distribution

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | 8.5/10 | 31 |
| **Presspage** | 8.9/10 | 16 |
| **Business Wire** | 7.3/10 | 14 |

#### Content Creation

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Press Release Creation** | 9.1 (26 reviews) | 9.5 (13 reviews) | 6.5 (12 reviews) | 
| **Multimedia** | 8.2 (22 reviews) | 9.1 (15 reviews) | 7.2 (10 reviews) | 
| **Newsrooms** | 9.0 (26 reviews) | 9.6 (15 reviews) | 6.5 (10 reviews) | 
| **SEO** | 8.7 (26 reviews) | 8.9 (9 reviews) | 7.3 (11 reviews) | 

#### Agentic AI - Press Release Distribution

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Content Distribution

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Distribution** | 8.9 (30 reviews) | 9.1 (11 reviews) | 8.6 (14 reviews) | 
| **Contact List** | 8.2 (19 reviews) | 8.8 (7 reviews) | 7.5 (12 reviews) | 
| **Social Sharing** | 8.3 (20 reviews) | 8.5 (11 reviews) | 7.4 (11 reviews) | 
| **Analytics** | 7.5 (27 reviews) | 7.7 (14 reviews) | 7.5 (12 reviews) | 

### Investor Relations (IR) Website Builder

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | N/A | N/A |
| **Presspage** | N/A | N/A |
| **Business Wire** | N/A | N/A |

#### Content Management

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **CMS** | Not enough data | Not enough data | Not enough data | 
| **Website Compliance** | Not enough data | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | Not enough data | 
| **White-Labeling** | Not enough data | Not enough data | Not enough data | 
| **Role-Based Permission** | Not enough data | Not enough data | Not enough data | 

#### Content Analytics

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Custom Reports** | Not enough data | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | Not enough data | 

#### Additionality Functionality

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Social Media Integration** | Not enough data | Not enough data | Not enough data | 
| **Mobility** | Not enough data | Not enough data | Not enough data | 
| **Security** | Not enough data | Not enough data | Not enough data | 

### PR CRM

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | N/A | N/A |
| **Presspage** | 9.0/10 | 7 |
| **Business Wire** | N/A | N/A |

#### Contact Management

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Media Database** | Not enough data | Not enough data | Not enough data | 
| **Record Management** | Not enough data | Not enough data | Not enough data | 
| **Relationship Management** | Not enough data | Feature Not Available | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | Not enough data | 

#### PR Management

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Communications** | Not enough data | 9.3 (5 reviews) | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | Not enough data | 
| **PR Analytics** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Regulatory Change Management

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Workflow Automation

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Lead Scoring** | Not enough data | Feature Not Available | Not enough data | 
| **Pitching** | Not enough data | Feature Not Available | Not enough data | 
| **Campaign Scheduling** | Not enough data | 8.7 (5 reviews) | Not enough data | 
| **Follow-ups** | Not enough data | Feature Not Available | Not enough data | 

### Online Newsroom

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | N/A | N/A |
| **Presspage** | 8.2/10 | 7 |
| **Business Wire** | N/A | N/A |

#### Management

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Content Management** | Not enough data | Not enough data | Not enough data | 
| **Customization** | Not enough data | 8.6 (6 reviews) | Not enough data | 
| **White Label** | Not enough data | Not enough data | Not enough data | 
| **Media Kits** | Not enough data | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | Not enough data | 

#### Distribution &amp; Reporting

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Omnichannel Distribution** | Not enough data | Not enough data | Not enough data | 
| **Analytics** | Not enough data | 6.9 (6 reviews) | Not enough data | 
| **Publication** | Not enough data | 8.3 (5 reviews) | Not enough data | 
| **Scheduling Tools** | Not enough data | 9.0 (5 reviews) | Not enough data | 
| **Media Monitoring** | Not enough data | Feature Not Available | Not enough data | 

### PR Analytics

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | N/A | N/A |
| **Presspage** | N/A | N/A |
| **Business Wire** | N/A | N/A |

#### Generative AI

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Feature Not Available | Not enough data | 

### Media and Influencer Targeting

| Product | Score | Reviews |
|---|---|---|
| **PR Underground** | N/A | N/A |
| **Presspage** | 9.3/10 | 12 |
| **Business Wire** | N/A | N/A |

#### Database

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Media Database** | Not enough data | 8.9 (6 reviews) | Not enough data | 
| **Contact/Campaign Management** | Not enough data | 9.2 (8 reviews) | Not enough data | 
| **Newsroom** | Not enough data | 10.0 (11 reviews) | Not enough data | 

#### Outreach

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Media Distribution** | Not enough data | 9.5 (7 reviews) | Not enough data | 
| **PR Planner** | Not enough data | Feature Not Available | Not enough data | 
| **Social Media Services** | Not enough data | 9.3 (5 reviews) | Not enough data | 

#### Reporting

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Monitoring** | Not enough data | 9.3 (7 reviews) | Not enough data | 
| **Response Desk** | Not enough data | Not enough data | Not enough data | 
| **Impact Measurement** | Not enough data | 8.3 (8 reviews) | Not enough data | 

#### Agentic AI - Media and Influencer Targeting

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### User Rights/Roles

| Feature | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Version Control** | Not enough data | 9.4 (8 reviews) | Not enough data | 
| **Team Collaboration** | Not enough data | 9.8 (10 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Press Release Distribution Software](https://www.g2.com/categories/press-release-distribution)


**Unique to Presspage (5):** [Online Newsroom Software](https://www.g2.com/categories/online-newsroom), [PR CRM Software](https://www.g2.com/categories/pr-crm), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [PR Analytics Software](https://www.g2.com/categories/pr-analytics), [Investor Relations (IR) Website Builder Software](https://www.g2.com/categories/investor-relations-ir-website-builder)

**Unique to Business Wire (1):** [PR Analytics Software](https://www.g2.com/categories/pr-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | PR Underground | Presspage | Business Wire | 
|---|---|---|---|
| **Small-Business** | 69.8% | 16.3% | 48.7% | 
| **Mid-Market** | 29.2% | 27.9% | 31.2% | 
| **Enterprise** | 0.9% | 55.8% | 20.1% | 

### By Industry

#### PR Underground

- **Marketing and Advertising:** 17.0%
- **Computer Software:** 15.1%
- **Public Relations and Communications:** 6.6%
- **Entertainment:** 5.7%
- **Health, Wellness and Fitness:** 3.8%
- **Information Technology and Services:** 3.8%
- **Internet:** 2.8%
- **Publishing:** 2.8%
- **Writing and Editing:** 2.8%
- **Apparel &amp; Fashion:** 1.9%
- **Other:** 37.7%

#### Presspage

- **Higher Education:** 14.0%
- **Hospital &amp; Health Care:** 14.0%
- **Automotive:** 7.0%
- **Chemicals:** 7.0%
- **Marketing and Advertising:** 7.0%
- **Airlines/Aviation:** 4.7%
- **Education Management:** 4.7%
- **Wholesale:** 2.3%
- **Utilities:** 2.3%
- **Building Materials:** 2.3%
- **Other:** 34.9%

#### Business Wire

- **Public Relations and Communications:** 35.4%
- **Marketing and Advertising:** 6.9%
- **Computer Software:** 5.8%
- **Media Production:** 4.8%
- **Financial Services:** 4.2%
- **Information Technology and Services:** 3.7%
- **Internet:** 2.6%
- **Writing and Editing:** 2.1%
- **Hospital &amp; Health Care:** 2.1%
- **Broadcast Media:** 1.6%
- **Other:** 30.7%

---
## Alternatives

### Alternatives to PR Underground

- [PR Newswire](https://www.g2.com/products/pr-newswire/reviews) — 3.9/5 stars (765 reviews)
- [Newswire](https://www.g2.com/products/newswire/reviews) — 4.4/5 stars (720 reviews)
- [PRWeb](https://www.g2.com/products/prweb/reviews) — 3.8/5 stars (142 reviews)
- [ACCESS Newswire](https://www.g2.com/products/access-newswire/reviews) — 4.3/5 stars (389 reviews)
- [Notified PR Platform](https://www.g2.com/products/notified-notified-pr-platform/reviews) — 4.4/5 stars (342 reviews)
- [Agility PR Solutions](https://www.g2.com/products/agility-pr-solutions/reviews) — 4.1/5 stars (399 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (414 reviews)
- [Prezly](https://www.g2.com/products/prezly/reviews) — 4.3/5 stars (77 reviews)
- [Prowly](https://www.g2.com/products/prowly/reviews) — 4.2/5 stars (112 reviews)
- [24-7 Press Release Newswire](https://www.g2.com/products/24-7-press-release-newswire/reviews) — 3.8/5 stars (33 reviews)

### Alternatives to Presspage

- [PR Newswire](https://www.g2.com/products/pr-newswire/reviews) — 3.9/5 stars (765 reviews)
- [Notified PR Platform](https://www.g2.com/products/notified-notified-pr-platform/reviews) — 4.4/5 stars (342 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (414 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2640 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1317 reviews)
- [Newswire](https://www.g2.com/products/newswire/reviews) — 4.4/5 stars (720 reviews)
- [ACCESS Newswire](https://www.g2.com/products/access-newswire/reviews) — 4.3/5 stars (389 reviews)
- [Agility PR Solutions](https://www.g2.com/products/agility-pr-solutions/reviews) — 4.1/5 stars (399 reviews)
- [TVEyes](https://www.g2.com/products/tveyes/reviews) — 4.2/5 stars (1320 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2214 reviews)

### Alternatives to Business Wire

- [PR Newswire](https://www.g2.com/products/pr-newswire/reviews) — 3.9/5 stars (765 reviews)
- [Newswire](https://www.g2.com/products/newswire/reviews) — 4.4/5 stars (720 reviews)
- [ACCESS Newswire](https://www.g2.com/products/access-newswire/reviews) — 4.3/5 stars (389 reviews)
- [Notified PR Platform](https://www.g2.com/products/notified-notified-pr-platform/reviews) — 4.4/5 stars (342 reviews)
- [PRWeb](https://www.g2.com/products/prweb/reviews) — 3.8/5 stars (142 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1317 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2640 reviews)
- [Agility PR Solutions](https://www.g2.com/products/agility-pr-solutions/reviews) — 4.1/5 stars (399 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (414 reviews)
- [TVEyes](https://www.g2.com/products/tveyes/reviews) — 4.2/5 stars (1320 reviews)

---
## Top Discussions

### PR Underground

- Title: [Who is the typical customer of PRunderground.com? Who should not use PRunderground.com?](https://www.g2.com/discussions/who-is-the-typical-customer-of-prunderground-com-who-should-not-use-prunderground-com) — 1 comment, 1 upvote
  > **Top comment:** "Small and mid-sized businesses of all types, independent publicists, PR firms, and SEO agencies all use PRunderground.com. However, we do not accept press..."
- Title: [Does PRUnderground.com replace having a publicist/PR firm or doing direct PR outreach?](https://www.g2.com/discussions/does-prunderground-com-replace-having-a-publicist-pr-firm-or-doing-direct-pr-outreach) — 1 comment, 1 upvote
  > **Top comment:** "No! If it did we would charge more than $49 per press release. Rather, press releases on PRUnderground.com should be part of a larger Marketing/PR/SEO..."
- Title: [Why is PRUnderground less expensive than other press release services?](https://www.g2.com/discussions/why-is-prunderground-less-expensive-than-other-press-release-services) — 1 comment, 1 upvote
  > **Top comment:** "We focus on getting your release into Google News, DigitalJournal.com, out to 100 syndicated news sites, and to social media, and we charge a fair and..."
- Title: [Do I need to sign a long term contract to use PRunderground.com?](https://www.g2.com/discussions/do-i-need-to-sign-a-long-term-contract-to-use-prunderground-com) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Generally after you submit your press release to PRunderground, it will take less than 24 hours for us to approve, publish and distribute, and often only 2-6..."
- Title: [Where will my press release go?](https://www.g2.com/discussions/where-will-my-press-release-go) — 1 comment, 1 upvote
  > **Top comment:** "Your press release will go to Google News, DigitalJournal.com, social media and 100+ online news sites. With our PRuMax it goes to Yahoo Finance and an..."

### Presspage

- Title: [What is PressPage used for?](https://www.g2.com/discussions/what-is-presspage-used-for) — 1 comment
  > **Top comment:** "Presspage is software for communication and investor relations. No-code, Presspage simplifies all the work processes for PR and IR teams, and for media...."

### Business Wire

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/pr-underground-vs-presspage-vs-business-wire)

