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# Power My Analytics vs Supermetrics Comparison - What are their main differences?

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Power My AnalyticsSupermetrics[+ Add Product](#)

Pricing

**Power My Analytics**
Free Trial

**$0.00** · Sample Data

**$41.63** Flat Rate Per Month · Business

**$166.63** Flat Rate Per Month · Pro

**Contact us for pricing** · Custom

Show more

**Supermetrics**
Free Trial

**$29.00** Flat Rate Per Month · Single connector

**$29.00** Flat Rate Per Month · Essential

**$159.00** Flat Rate Per Month · Core

**Contact Vendor for Pricing** · Enterprise 

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**Pricing Insights**
from reviews

Perceived Cost

**Power My Analytics**
$$$$$

**Supermetrics**
$$$$$

Average Discount

**Power My Analytics**
5%

**Supermetrics**
8%3% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
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Time to Implement

**Power My Analytics** 6 months
Based on 100 responses

**Supermetrics** 6 months
Based on 100 responses

Return on Investment

**Power My Analytics** 6 months
Based on 100 responses

**Supermetrics** 6 months
Based on 100 responses

 ![Power My Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/a762333377a5022e195504d6303a58fd/power-my-analytics.svg "Power My Analytics")

 ![Supermetrics](https://images.g2crowd.com/uploads/product/hd_favicon/2f396db22ac6d3c75a88648cbca3a331/supermetrics.svg "Supermetrics")

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**Pros & Cons**
from reviews

**Power My Analytics**

Ease of Use (5)

Connectors (2)

Expensive (2)

Poor Customer Support (2)

**Supermetrics**

Ease of Use (29)

Integrations (27)

Expensive (14)

Missing Features (10)

Integrations

**Power My Analytics**
Not enough data

**Supermetrics**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")

ActiveCampaign

](https://www.g2.com/products/activecampaign/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f5233c4966be094ed2ee71263943d33f/adjust.jpeg "Product Avatar Image")

Adjust

](https://www.g2.com/products/adjust/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-analytics.png "Product Avatar Image")

Adobe Analytics

](https://www.g2.com/products/adobe-analytics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3d8a73f469261c6614cb56ce5698db3f/adroll.png "Product Avatar Image")

AdRoll

](https://www.g2.com/products/adroll/reviews)[
View all
](https://www.g2.com/products/supermetrics/integrations)

Screenshots

**Power My Analytics**
 ![Power My Analytics screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1977916/ChatGPT_Image_Aug_17_2026_from_Power_My_Analytics__6_.png)

**Supermetrics**
 ![Supermetrics screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/61883/WIP-Supermetrics-narrative-and-sales-deck-2026-_1_.png)

**Ratings**
from reviews

Meets Requirements

**Power My Analytics**

**9.2** /10

Based on 53 responses

**Supermetrics**

**8.4** /10

Based on 629 responses

Ease of Use

**Power My Analytics**

**8.7** /10

Based on 53 responses

**Supermetrics**

**8.2** /10

Based on 637 responses

Ease of Setup

**Power My Analytics**

**8.9** /10

Based on 37 responses

**Supermetrics**

**8.1** /10

Based on 424 responses

Ease of Admin

**Power My Analytics**

**9.2** /10

Based on 36 responses

**Supermetrics**

**8.0** /10

Based on 384 responses

Quality of Support

**Power My Analytics**

**8.3** /10

Based on 38 responses

**Supermetrics**

**7.8** /10

Based on 569 responses

Has the product been a good partner in doing business?

**Power My Analytics**

**9.0** /10

Based on 33 responses

**Supermetrics**

**8.1** /10

Based on 379 responses

Product Direction (% positive)

**Power My Analytics**

**8.8** /10

Based on 49 responses

**Supermetrics**

**7.9** /10

Based on 585 responses

**Features**
ratings from reviews

Digital Analytics

Not enough data

**7.9** /10

Based on 379 responses

ETL Tools

Not enough data

**8.5** /10

Based on 73 responses

Marketing Analytics

Not enough data

**7.8** /10

Based on 425 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
75.3%

Mid-Market(51-1000 emp.)
21.0%

Enterprise(\> 1000 emp.)
3.7%

Small-Business(50 or fewer emp.)
75.3%

Mid-Market(51-1000 emp.)
21.0%

Enterprise(\> 1000 emp.)
3.7%

Small-Business(50 or fewer emp.)
55.4%

Mid-Market(51-1000 emp.)
35.2%

Enterprise(\> 1000 emp.)
9.4%

Small-Business(50 or fewer emp.)
55.4%

Mid-Market(51-1000 emp.)
35.2%

Enterprise(\> 1000 emp.)
9.4%

**Reviewers' Industry**

[![Power My Analytics](https://images.g2crowd.com/uploads/product/hd_favicon/a762333377a5022e195504d6303a58fd/power-my-analytics.svg "Power My Analytics")](https://www.g2.com/products/power-my-analytics/reviews)
Power My Analytics

Marketing and Advertising
44.4%

Retail
11.1%

Food & Beverages
3.7%

Industrial Automation
2.5%

Market Research
2.5%

Other
35.8%

[![Supermetrics](https://images.g2crowd.com/uploads/product/hd_favicon/2f396db22ac6d3c75a88648cbca3a331/supermetrics.svg "Supermetrics")](https://www.g2.com/products/supermetrics/reviews)
Supermetrics

Marketing and Advertising
53.5%

Retail
5.1%

Computer Software
3.1%

Information Technology and Services
2.5%

Online Media
1.9%

Other
34.0%

Alternatives

**Power My Analytics Alternatives**

 ![Dataslayer.ai](https://images.g2crowd.com/uploads/product/hd_favicon/88abdd70bdf462f1fb892c5c6b5af501/dataslayer-ai.svg "Dataslayer.ai")

[
Dataslayer.ai
](/products/dataslayer-ai/reviews)

 ![Adverity](https://images.g2crowd.com/uploads/product/hd_favicon/f3154e0ddf091acb2e5cbf6c97c33fae/adverity.svg "Adverity")

[
Adverity
](/products/adverity/reviews)

 ![Looker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_aeae116c52945fdecd7ed16d621cb315/looker.png "Looker")

[
Looker
](/products/looker/reviews)

 ![Fivetran](https://images.g2crowd.com/uploads/product/hd_favicon/1526948884/fivetran.svg "Fivetran")

[
Fivetran
](/products/fivetran/reviews)

**Supermetrics Alternatives**

 ![Adverity](https://images.g2crowd.com/uploads/product/hd_favicon/f3154e0ddf091acb2e5cbf6c97c33fae/adverity.svg "Adverity")

[
Adverity
](/products/adverity/reviews)

 ![Dataslayer.ai](https://images.g2crowd.com/uploads/product/hd_favicon/88abdd70bdf462f1fb892c5c6b5af501/dataslayer-ai.svg "Dataslayer.ai")

[
Dataslayer.ai
](/products/dataslayer-ai/reviews)

 ![Funnel](https://images.g2crowd.com/uploads/product/hd_favicon/0d180ccd76daf1ad45b8d0cdf6635fe7/funnel.svg "Funnel")

[
Funnel
](/products/funnel/reviews)

 ![Improvado](https://images.g2crowd.com/uploads/product/hd_favicon/1551288245/improvado-improvado.svg "Improvado")

[
Improvado
](/products/improvado-improvado/reviews)

## Power My Analytics vs Supermetrics FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Supermetrics vs Power My Analytics?

Supermetrics and Power My Analytics differ most clearly in reviewer satisfaction with setup and support, with Power My Analytics scoring higher on both dimensions.

| [Supermetrics](https://www.g2.com/products/supermetrics/reviews) | [Power My Analytics](https://www.g2.com/products/power-my-analytics/reviews) |
| --- | --- |
| 4.4/5 (823 reviews) | 4.5/5 (83 reviews) |
| Small-Business | Small-Business |
| 8.1 | 9.0 |
| 7.8 | 8.3 |
| Ease of Use (29 all-time mentions) | Ease of Use (recent reviews) |

### How do the pricing models of Supermetrics and Power My Analytics compare?

Power My Analytics is considered the stronger value by reviewers, reflected in its higher satisfaction with pricing and cost.

- **Supermetrics:** Reviewers frequently cite Supermetrics as expensive, with 14 all-time mentions of high cost and 8 mentions of pricing issues.
- **Power My Analytics:** Reviewers consistently highlight Power My Analytics for its competitive and affordable pricing, with recent reviews emphasizing value for small businesses and agencies.
- **Switching-reason:** Several reviewers mention choosing Power My Analytics over competitors due to its lower cost and unlimited connectors for a small price.

### What are the best alternatives to Supermetrics and Power My Analytics?

The top 3 alternatives to Supermetrics and Power My Analytics are Adverity, Dataslayer.ai, and Funnel.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Supermetrics](https://www.g2.com/products/supermetrics/reviews) | 4.4/5 (823 reviews) | Small-Business | Expensive for SMBs, premium tool | Ease of Use (29 all-time mentions) |
| [Power My Analytics](https://www.g2.com/products/power-my-analytics/reviews) | 4.5/5 (83 reviews) | Small-Business | Highly affordable, strong value for small businesses | Ease of Use (recent reviews) |
| [Adverity](https://www.g2.com/products/adverity/reviews) | 4.4/5 (326 reviews) | Mid-Market | — | Data integration capabilities |
| [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) | 4.8/5 (311 reviews) | Small-Business | — | Ease of Use |
| [Funnel](https://www.g2.com/products/funnel/reviews) | 4.5/5 (165 reviews) | Small-Business | — | Automation and data transformation |

### Which Marketing Analytics features should I prioritize when comparing Supermetrics and Power My Analytics?

Buyers should prioritize Ease of Setup, Integrations, Reporting, Pricing, and Customer Support when comparing Supermetrics and Power My Analytics.

- **Ease of Setup:** Supermetrics 8.1, Power My Analytics 9.0
- **Integrations:** Supermetrics (27 all-time mentions), Power My Analytics (recent reviews)
- **Reporting:** Supermetrics (12 all-time mentions for Insights), Power My Analytics (recent reviews)
- **Pricing:** Supermetrics (14 all-time mentions for Expensive), Power My Analytics (recent reviews highlight affordability)
- **Customer Support:** Supermetrics 7.8, Power My Analytics 8.3

### What are the pros and cons of Supermetrics vs Power My Analytics?

Supermetrics' headline strength is its broad integrations and reporting automation, while Power My Analytics stands out for ease of setup and affordability.

- **Supermetrics strengths:** Integrations (27 all-time mentions), Ease of Use (29), Time-saving (15), Automated Reporting (8), Customer Support (17), Connectors Quantity (10)
- **Supermetrics trade-offs:** Expensive (14), Pricing Issues (8), Missing Features (10), Data Limitations (7)
- **Power My Analytics strengths:** Ease of Use (recent reviews), Pricing (recent reviews), Easy Integrations (recent reviews), Automated Reporting (recent reviews), Templates (recent reviews)
- **Power My Analytics trade-offs:** Limited data connectors (recent reviews), Occasional support issues (recent reviews), Some missing features for specific platforms (recent reviews)

### Is Supermetrics or Power My Analytics better for small businesses?

Power My Analytics is the better fit for small businesses, with higher satisfaction scores and strong small-business reviewer sentiment.

- **Supermetrics:** Largest segment is Small-Business; reviewers note ease of use but frequently mention high cost as a barrier for smaller teams.
- **Power My Analytics:** Largest segment is Small-Business; reviewers consistently highlight affordability, ease of setup, and value for agencies and small businesses.

### Which Marketing Analytics platform has better integrations?

Supermetrics is favored for integrations, with more reviewer-cited integration mentions and a broader range of supported platforms.

- **Supermetrics:** Facebook (130 all-time mentions), Looker (77), Shopify (19)
- **Power My Analytics:** Data Studio (21 all-time mentions), integrations with Google Sheets and Meta cited in recent reviews

### How do Supermetrics and Power My Analytics compare on customer support?

Power My Analytics scores higher on Quality of Support, with a 0.5-point advantage over Supermetrics.

- **Supermetrics:** Reviewers mention helpful and responsive support (17 all-time mentions), but also note occasional slow responses and inconsistent experiences.
- **Power My Analytics:** Reviewers highlight friendly and efficient support, with several citing quick onboarding and helpful tutorials; a minority mention slow or limited support in recent reviews.

### Which is easier to implement, Supermetrics or Power My Analytics?

Power My Analytics is easier to implement, with a 0.9-point higher Ease of Setup score than Supermetrics.

- **Supermetrics:** Reviewers describe setup as straightforward for experienced users but note a learning curve and complexity for new users, especially with multiple connectors.
- **Power My Analytics:** Reviewers consistently praise the quick and simple setup, user-friendly interface, and easy onboarding, especially for Google Sheets and Data Studio integrations.

### Which product has better Reporting?

Supermetrics is favored for Reporting, with more reviewer-cited strengths and higher mention counts for reporting-related features.

- **Supermetrics:** 12 all-time mentions for Insights, 8 for Automated Reporting, and 29 for Ease of Use; reviewers highlight robust reporting automation and multi-channel data consolidation.
- **Power My Analytics:** Reviewers note ease of creating automated reports and templates, with recent reviews citing reporting as a key benefit for agencies and small businesses.