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Compare Power My Analytics and Supermetrics 
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At a Glance
Market Segments
Small-Business (75.9% of reviews)
Small-Business (55.8% of reviews)
Entry-Level Pricing
No pricing available
Starting at €29.00 1 user Per Month
Power My Analytics
Star Rating
(82)4.5 out of 5
Market Segments
Small-Business (75.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Power My AnalyticsSupermetrics
Star Rating
(800)4.4 out of 5
Market Segments
Small-Business (55.8% of reviews)
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Supermetrics excels in "Custom Reports and Dashboards," with a score of 8.7, allowing for tailored insights that meet specific business needs. In contrast, Power My Analytics, while strong, has a slightly lower score of 8.9, indicating it may not offer the same level of customization.
- Reviewers mention that Power My Analytics shines in "Ease of Setup," scoring 9.1 compared to Supermetrics' 8.2. This suggests that users find Power My Analytics more straightforward to implement, which can be a significant advantage for teams looking to get started quickly.
- G2 users highlight Supermetrics' "Automation" capabilities, scoring 8.6, which allows for streamlined data processes. However, Power My Analytics also performs well in this area, indicating that both products offer valuable automation features, though Supermetrics may have a slight edge.
- Users on G2 report that Power My Analytics has a superior "Quality of Support" rating of 8.4 compared to Supermetrics' 7.8. This difference suggests that users may find more responsive and helpful customer service with Power My Analytics, which can be crucial for troubleshooting and assistance.
- Reviewers say that Supermetrics provides robust "Campaign Tracking" features, scoring 8.6, which is essential for marketers looking to analyze the effectiveness of their campaigns. Power My Analytics, while also effective, may not offer the same depth in this area, as indicated by user feedback.
- Users report that Supermetrics has a strong focus on "Data Collection," with a score of 8.7, which is critical for businesses needing comprehensive data insights. Power My Analytics, while effective, may not match this level of data collection efficiency, as noted by some reviewers.
Pricing
Entry-Level Pricing
Power My Analytics
No pricing availableSupermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Power My Analytics
Free Trial is available
Supermetrics
Free Trial is available
Ratings
Meets Requirements
9.2
50
8.5
610
Ease of Use
8.8
50
8.2
618
Ease of Setup
9.0
34
8.1
405
Ease of Admin
9.2
33
8.0
371
Quality of Support
8.3
35
7.8
552
Has the product been a good partner in doing business?
9.1
30
8.2
366
Product Direction (% positive)
9.0
46
7.9
569
Features by Category
Metrics
Not enough data
8.6
310
Not enough data
8.3
291
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
268
Reporting
Not enough data
8.2
310
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
291
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
324
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.3
10
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
272
Not enough data
7.5
212
Not enough data
8.1
311
Not enough data
8.0
295
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
350
|
Verified
Not enough data
7.8
280
|
Verified
Not enough data
7.9
297
|
Verified
Not enough data
8.0
160
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
348
|
Verified
Not enough data
8.9
374
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
321
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.5
12
Not enough data
6.8
12
Not enough data
6.3
12
Categories
Categories
Shared Categories
Power My Analytics and Supermetrics are categorized as Google Workspace for Marketing
Unique Categories
Power My Analytics has no unique categories
Reviews
Reviewers' Company Size
Power My Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
44.3%
Retail
11.4%
Food & Beverages
3.8%
Telecommunications
2.5%
Online Media
2.5%
Other
35.4%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.2%
Information Technology and Services
2.3%
Online Media
1.9%
Other
34.0%
Discussions
I want to request keywords tracking integration using the excel.
1 Comment
Official Response from Power My Analytics
Sorry for the delayed response. For which data source do you want to report keyword data? Please contact us to discuss, as this may be something we have...Read more
Power My Analytics has no more discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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