# Popupsmart, Wisepops vs OptinMonster Comparison

| | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 141 | 82 | 106 | 
| **Largest Market Segment** | Small-Business (83.8% of reviews) | Small-Business (58.8% of reviews) | Small-Business (69.0% of reviews) | 
| **Entry Level Price** | Free | $49.00 50000 Pageviews Per Month | No pricing available | 

---
## Top Pros & Cons

### Popupsmart

Pros:
- Ease of Use (56 reviews)
- Easy Setup (26 reviews)

Cons:
- Limited Features (16 reviews)
- Expensive (10 reviews)

### Wisepops

Pros:
- Ease of Use (26 reviews)
- Intuitive (11 reviews)

Cons:
- Expensive (4 reviews)
- Price Increase (3 reviews)

### OptinMonster

Pros:
- Ease of Use (6 reviews)
- Easy Setup (3 reviews)

Cons:
- Complexity (2 reviews)
- Expensive (2 reviews)

---
## Ratings Comparison
| Rating | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
  | **Meets Requirements** | 8.8 (122 reviews) | 8.8 (75 reviews) | 8.5 (75 reviews) | 
  | **Ease of Use** | 9.1 (123 reviews) | 9.1 (75 reviews) | 8.8 (77 reviews) | 
  | **Ease of Setup** | 9.1 (111 reviews) | 9.2 (63 reviews) | 9.1 (50 reviews) | 
  | **Ease of Admin** | 9.2 (61 reviews) | 9.1 (34 reviews) | 9.3 (40 reviews) | 
  | **Quality of Support** | 9.0 (94 reviews) | 9.0 (66 reviews) | 8.6 (68 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (58 reviews) | 8.9 (33 reviews) | 8.9 (37 reviews) | 
  | **Product Direction (% positive)** | 9.0 (119 reviews) | 8.7 (74 reviews) | 8.7 (72 reviews) | 

---
## Pricing

### Popupsmart

#### Entry-Level Pricing

Plan: Free Plan

Price: Free

Key Features:
- 5K pageviews / Month
- 1 Website
- 1 Popup

[Browse all 5 editions](https://www.g2.com/products/popupsmart/pricing)

#### Free Trial

Yes

### Wisepops

#### Entry-Level Pricing

Plan: Essential 50K

Price: $49.00 50000 Pageviews Per Month

Description: All the features included. No credit card required to sign up—get started instantly. 

Key Features:
- Popup builder
- Onsite feed
- Bars & Embeds

[Browse all 6 editions](https://www.g2.com/products/wisepops/pricing)

#### Free Trial

Yes

### OptinMonster

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Pop-Up Builder

| Product | Score | Reviews |
|---|---|---|
| **Popupsmart** | 8.0/10 | 113 |
| **Wisepops** | 8.0/10 | 68 |
| **OptinMonster** | 8.4/10 | 36 |

#### Design and Customization

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Pre-Designed Templates** | 8.3 (100 reviews) | 8.0 (55 reviews) | 8.8 (30 reviews) | 
| **Pop-Up Types** | 8.7 (100 reviews) | 9.0 (59 reviews) | 9.1 (34 reviews) | 
| **No-Code Customization** | 9.0 (107 reviews) | 9.1 (58 reviews) | 8.5 (29 reviews) | 
| **Mobile Optimized** | 8.8 (97 reviews) | 8.5 (54 reviews) | 8.8 (32 reviews) | 

#### Campaigns

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Targeting** | 8.7 (95 reviews) | 8.8 (56 reviews) | 8.8 (30 reviews) | 
| **Triggered Campaigns** | 8.8 (95 reviews) | 8.6 (55 reviews) | 9.2 (28 reviews) | 
| **A/B Testing** | 8.0 (88 reviews) | 8.5 (54 reviews) | 8.6 (27 reviews) | 
| **Analytics** | 8.4 (96 reviews) | 7.9 (60 reviews) | 8.6 (29 reviews) | 

#### Integrations

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **CRM/Email Integrations** | 7.9 (88 reviews) | 7.7 (54 reviews) | 8.3 (28 reviews) | 
| **WCM Integrations** | 7.9 (87 reviews) | 7.3 (47 reviews) | 7.5 (17 reviews) | 
| **E-Commerce Integrations** | 7.8 (84 reviews) | 7.7 (52 reviews) | 8.3 (20 reviews) | 
| **Social Media Integrations** | 7.5 (83 reviews) | 7.3 (45 reviews) | 7.9 (19 reviews) | 

#### Generative AI

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **AI Text Generation** | 6.9 (66 reviews) | Feature Not Available | 7.4 (11 reviews) | 

#### Agentic AI - Vulnerability Scanner

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.4 (44 reviews) | 6.8 (14 reviews) | Not enough data | 
| **Proactive Assistance** | 6.7 (45 reviews) | 7.2 (15 reviews) | Not enough data | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Popupsmart** | N/A | N/A |
| **Wisepops** | N/A | N/A |
| **OptinMonster** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder)



**Unique to OptinMonster (1):** [Personalization Software](https://www.g2.com/categories/personalization)


---
## Reviewer Demographics

### By Company Size

| Segment | Popupsmart | Wisepops | OptinMonster | 
|---|---|---|---|
| **Small-Business** | 83.8% | 58.8% | 69.0% | 
| **Mid-Market** | 13.8% | 35.0% | 28.0% | 
| **Enterprise** | 2.3% | 6.3% | 3.0% | 

### By Industry

#### Popupsmart

- **Information Technology and Services:** 9.4%
- **Marketing and Advertising:** 8.7%
- **Health, Wellness and Fitness:** 7.9%
- **Education Management:** 5.5%
- **Retail:** 4.7%
- **Computer Software:** 4.7%
- **Apparel & Fashion:** 3.9%
- **Financial Services:** 3.1%
- **Primary/Secondary Education:** 3.1%
- **Online Media:** 3.1%
- **Other:** 45.7%

#### Wisepops

- **Retail:** 21.5%
- **Apparel & Fashion:** 6.3%
- **Computer Software:** 6.3%
- **Food & Beverages:** 6.3%
- **Leisure, Travel & Tourism:** 6.3%
- **Marketing and Advertising:** 5.1%
- **Sports:** 3.8%
- **Consumer Goods:** 3.8%
- **Health, Wellness and Fitness:** 3.8%
- **Higher Education:** 3.8%
- **Other:** 32.9%

#### OptinMonster

- **Computer Software:** 16.0%
- **Marketing and Advertising:** 13.0%
- **Health, Wellness and Fitness:** 5.0%
- **Consumer Goods:** 4.0%
- **Non-Profit Organization Management:** 4.0%
- **Internet:** 3.0%
- **Information Technology and Services:** 3.0%
- **Retail:** 3.0%
- **E-Learning:** 3.0%
- **Publishing:** 3.0%
- **Other:** 43.0%

---
## Alternatives

### Alternatives to Popupsmart

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)
- [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) — 4.3/5 stars (386 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14742 reviews)
- [SlickText](https://www.g2.com/products/slicktext/reviews) — 4.8/5 stars (1834 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)
- [Omnisend](https://www.g2.com/products/omnisend/reviews) — 4.6/5 stars (1185 reviews)
- [Landingi](https://www.g2.com/products/landingi/reviews) — 4.5/5 stars (387 reviews)
- [Agile CRM](https://www.g2.com/products/agile-crm/reviews) — 4.0/5 stars (365 reviews)

### Alternatives to Wisepops

- [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) — 4.3/5 stars (386 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews)
- [Agile CRM](https://www.g2.com/products/agile-crm/reviews) — 4.0/5 stars (365 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [SlickText](https://www.g2.com/products/slicktext/reviews) — 4.8/5 stars (1834 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14742 reviews)
- [Omnisend](https://www.g2.com/products/omnisend/reviews) — 4.6/5 stars (1185 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)
- [Landingi](https://www.g2.com/products/landingi/reviews) — 4.5/5 stars (387 reviews)

### Alternatives to OptinMonster

- [Poptin](https://www.g2.com/products/poptin/reviews) — 4.8/5 stars (87 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)
- [OptiMonk](https://www.g2.com/products/optimonk/reviews) — 4.8/5 stars (158 reviews)
- [Omnisend](https://www.g2.com/products/omnisend/reviews) — 4.6/5 stars (1185 reviews)
- [Privy](https://www.g2.com/products/privy/reviews) — 4.6/5 stars (122 reviews)
- [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) — 4.3/5 stars (386 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)
- [Outgrow](https://www.g2.com/products/outgrow/reviews) — 4.7/5 stars (328 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14742 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)

---
## Top Discussions

### Popupsmart

- Title: [What is POPUPSMART used for?](https://www.g2.com/discussions/what-is-popupsmart-used-for) — 1 comment
  > **Top comment:** "Popupsmart is a no-code tool used to create pop-ups for websites. It helps businesses collect leads, promote offers, reduce cart abandonment, and engage..."

### Wisepops

- Title: [What is Wisepops used for?](https://www.g2.com/discussions/what-is-wisepops-used-for) — 1 comment
  > **Top comment:** "you use Wisepops to show targeted popup messages to visitors based on their behavior — think exit-intent popups to recover abandoning visitors, email capture..."

### OptinMonster

- Title: [What is OptinMonster used for?](https://www.g2.com/discussions/optinmonster-what-is-optinmonster-used-for) — 1 comment
  > **Top comment:** "Lead gen pop-ups."
- Title: [Is OptinMonster free?](https://www.g2.com/discussions/is-optinmonster-free) — 1 comment
  > **Top comment:** "OptinMonster is a paid subscription service. We do not offer a free subscription at this time. 

More details about our current pricing can be found at..."
- Title: [How much does OptinMonster cost?](https://www.g2.com/discussions/how-much-does-optinmonster-cost) — 1 comment
  > **Top comment:** "OptinMonster subscriptions start at $9 a month. You can learn more at optinmonster.com/pricing."
- Title: [What is OptinMonster used for?](https://www.g2.com/discussions/what-is-optinmonster-used-for) — 1 comment
  > **Top comment:** "
OptinMonster helps you grow your email list, leads, and sales by displaying targeted, personalized offers throughout your site. You can use OptinMonster to..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/popupsmart-vs-wisepops-vs-optinmonster)