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At a Glance
Market Segments
Small-Business (84.2% of reviews)
Small-Business (55.8% of reviews)
Entry-Level Pricing
Starting at $300.00 Per Month
Starting at €29.00 1 user Per Month
Polar Analytics
Star Rating
(19)4.7 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $300.00 Per Month
Browse all 3 pricing plansSupermetrics
Star Rating
(811)4.4 out of 5
Market Segments
Small-Business (55.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Supermetrics excels in its API / Integrations with a score of 9.5, allowing seamless data connections across various platforms, while Polar Analytics, although strong, has a slightly lower score of 8.4 in this area.
- Reviewers mention that Polar Analytics shines in Data Collection, achieving a perfect score of 10.0, which users appreciate for its comprehensive data gathering capabilities, whereas Supermetrics scores 8.7, indicating room for improvement.
- G2 users highlight that Supermetrics offers robust Custom Reports and Dashboards with a score of 8.7, providing flexibility in reporting, while Polar Analytics outperforms with a score of 9.6, showcasing its superior dashboard customization options.
- Users on G2 report that Polar Analytics has a significant advantage in Quality of Support, receiving a perfect score of 10.0, which reviewers say contributes to a better overall user experience compared to Supermetrics' score of 7.8.
- Reviewers mention that Supermetrics is particularly strong in Real-Time Reporting with a score of 8.1, which is beneficial for users needing immediate insights, while Polar Analytics, with a score of 8.1 as well, offers similar capabilities but lacks the same level of user satisfaction.
- Users say that Polar Analytics provides superior ROI Tracking with a score of 9.6, which is crucial for marketing teams, while Supermetrics, scoring 8.2, does not offer the same depth of analysis in this area, leading to a less favorable comparison.
Pricing
Entry-Level Pricing
Polar Analytics
ANALYZE
Starting at $300.00
Per Month
We use Monthly Tracked Orders (MTO) as our billing metric, a proxy for the amount of data that we store and process.
- Up to 2,000 monthly tracked orders
- All Business Intelligence features
- Unlimited connectors
Supermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Polar Analytics
Free Trial is available
Supermetrics
Free Trial is available
Ratings
Meets Requirements
9.0
17
8.5
616
Ease of Use
8.7
19
8.2
624
Ease of Setup
9.0
14
8.2
411
Ease of Admin
9.0
10
8.0
375
Quality of Support
9.6
17
7.8
558
Has the product been a good partner in doing business?
9.7
10
8.2
370
Product Direction (% positive)
8.8
19
7.9
575
Features by Category
Metrics
Not enough data
8.6
310
Not enough data
8.3
291
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
268
Reporting
Not enough data
8.2
310
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.3
10
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
313
Not enough data
8.0
295
Analytics
9.4
14
Not enough data
9.2
13
Not enough data
8.5
11
Not enough data
8.8
10
Not enough data
6.7
9
Not enough data
7.2
9
Not enough data
Administration
9.1
9
Not enough data
5.2
9
Not enough data
9.1
11
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
9.4
12
8.2
312
|
Verified
9.7
10
8.7
355
|
Verified
8.5
9
7.8
281
|
Verified
9.4
11
7.9
298
|
Verified
9.2
11
8.0
160
3.5
8
Feature Not Available
Campaign Activity
8.7
10
8.6
348
|
Verified
9.4
11
8.9
379
|
Verified
8.0
9
8.0
273
|
Verified
9.2
10
8.3
324
|
Verified
7.3
8
7.9
273
|
Verified
5.5
7
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.5
12
Not enough data
7.0
14
Not enough data
6.3
12
Categories
Categories
Shared Categories
Polar Analytics and Supermetrics are categorized as Marketing Analytics
Reviews
Reviewers' Company Size
Polar Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
36.8%
Marketing and Advertising
15.8%
Apparel & Fashion
15.8%
Tobacco
5.3%
Museums and Institutions
5.3%
Other
21.1%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.3%
Online Media
1.9%
Other
34.0%
Alternatives
Discussions
Polar Analytics has no discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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