# Pointerpro vs SurveySparrow Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Pointerpro excels in customization options, allowing users to create branded personality-style surveys and generate personalized feedback reports effortlessly. This flexibility is particularly appreciated by those needing complex scoring logic.
- **Users say** that SurveySparrow stands out for its user-friendly interface, which many find clean and intuitive. The conversational survey style is highlighted as a key feature that enhances engagement and response rates, making feedback collection feel modern and approachable.
- **According to verified reviews** , Pointerpro receives high marks for the quality of support, with users praising the professionalism and charm of the team. This level of support can be a significant advantage for businesses looking for reliable assistance during implementation.
- **Reviewers mention** that SurveySparrow's ease of use is a major selling point, with many users appreciating how simple it is to create surveys without confusion. This ease extends to setup and administration, making it a strong choice for teams that prioritize quick onboarding.
- **G2 reviewers highlight** that while Pointerpro has a slightly higher star rating, SurveySparrow's larger volume of reviews suggests a broader user base and potentially more reliable insights into its performance across various use cases.
- **Users express** that Pointerpro's powerful features for creating professional assessments and quizzes are impressive, but some may find the entry-level price point of $69 a bit steep compared to SurveySparrow's more accessible starting price of $19, which could influence budget-conscious buyers.



| | Pointerpro | SurveySparrow | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 177 | 2,063 | 
| **Largest Market Segment** | Small-Business (68.4% of reviews) | Small-Business (68.5% of reviews) | 
| **Entry Level Price** | $69.00 Per Month | $19.00 | 

---
## Top Pros & Cons

### Pointerpro

Pros:
- Ease of Use (15 reviews)
- Customer Support (14 reviews)

Cons:
- Learning Curve (6 reviews)
- Difficult Usability (5 reviews)

### SurveySparrow

Pros:
- Ease of Use (22 reviews)
- Helpful (16 reviews)

Cons:
- Limited Customization (10 reviews)
- Poor Reporting (10 reviews)

---
## Ratings Comparison
| Rating | Pointerpro | SurveySparrow | 
|---|---|---|
  | **Meets Requirements** | 8.8 (141 reviews) | 8.7 (1392 reviews) | 
  | **Ease of Use** | 8.1 (142 reviews) | 9.0 (1401 reviews) | 
  | **Ease of Setup** | 8.2 (115 reviews) | 9.0 (896 reviews) | 
  | **Ease of Admin** | 8.5 (104 reviews) | 8.8 (857 reviews) | 
  | **Quality of Support** | 9.1 (137 reviews) | 8.8 (1208 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (103 reviews) | 8.9 (793 reviews) | 
  | **Product Direction (% positive)** | 8.9 (137 reviews) | 8.4 (1241 reviews) | 

---
## Pricing

### Pointerpro

#### Entry-Level Pricing

Plan: Professional

Price: $69.00 Per Month

Description: Interactive questionnaires with personalized outcomes and emails

Key Features:
- Unlimited questionnaires & questions
- Unlimited questionnaires & questions
- Removable Pointerpro Branding

[Browse all 4 editions](https://www.g2.com/products/pointerpro/pricing)

#### Free Trial

Yes

### SurveySparrow

#### Entry-Level Pricing

Plan: Basic

Price: $19.00

Description: Essential features for individuals to get started in one pack.

Key Features:
- 2,500 Responses
- Accept payments
- Display logic & Skip logic

[Browse all 8 editions](https://www.g2.com/products/surveysparrow/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Exit Interview Management

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | 9.0/10 | 59 |

#### Basics

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Interoperability** | Not enough data | 8.8 (38 reviews) | 
| **Performance** | Not enough data | 9.2 (49 reviews) | 
| **Mobility** | Not enough data | 9.1 (47 reviews) | 
| **Internationalization** | Not enough data | 8.7 (39 reviews) | 

#### Content

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Content Management** | Not enough data | 8.9 (45 reviews) | 
| **Content Library** | Not enough data | 9.0 (44 reviews) | 
| **Content Creation** | Not enough data | 9.2 (48 reviews) | 

#### Data

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Platform Search** | Not enough data | 9.0 (41 reviews) | 
| **Alerts and Notifications** | Not enough data | 9.1 (43 reviews) | 
| **Visualization** | Not enough data | 9.1 (48 reviews) | 

#### Agentic AI - Exit Interview Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 

### Assessment

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | 8.2/10 | 64 |
| **SurveySparrow** | N/A | N/A |

#### Assessment delivery

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Question variety** | 8.7 (60 reviews) | Not enough data | 
| **Real-time assessment** | 8.6 (57 reviews) | Not enough data | 
| **Pre-made content** | 7.4 (50 reviews) | Not enough data | 

#### Grading and reporting

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Automated grading** | 8.4 (51 reviews) | Not enough data | 
| **Gamification** | 6.9 (48 reviews) | Not enough data | 
| **Analytics dashboard** | 7.8 (60 reviews) | Not enough data | 
| **Reporting** | 8.4 (60 reviews) | Not enough data | 

#### Administration

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **White-labeling** | 9.0 (54 reviews) | Not enough data | 
| **Mobile compatibility** | 8.5 (57 reviews) | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | 8.4/10 | 56 |

#### Analytics

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.8 (44 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.9 (39 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 8.9 (33 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 8.2 (31 reviews) | 
| **Multilanguage Support** | Not enough data | 8.1 (36 reviews) | 
| **Multiple Branding Support** | Not enough data | 8.2 (32 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 8.5 (29 reviews) | 

#### Generative AI

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.8 (23 reviews) | 
| **AI Text Summarization** | Not enough data | 7.9 (21 reviews) | 

#### Agentic AI - Experience Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | 8.2/10 | 318 |

#### Feedback Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Tagging** | Not enough data | 8.2 (172 reviews) | 
| **Segmentation** | Not enough data | 8.2 (210 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 8.3 (246 reviews) | 

#### Feedback Analysis

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Thematic Analysis** | Not enough data | 8.0 (60 reviews) | 
| **Sentiment Analysis** | Not enough data | 8.2 (185 reviews) | 
| **NPS/CSAT Scoring** | Not enough data | 8.4 (178 reviews) | 

#### Feedback Sources

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Online Reviews** | Not enough data | 8.5 (196 reviews) | 
| **Surveys** | Not enough data | 9.1 (292 reviews) | 
| **Social Media** | Not enough data | 8.0 (47 reviews) | 
| **Customer Service Channels** | Not enough data | 8.4 (182 reviews) | 

#### Generative AI

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (50 reviews) | 
| **AI Text Summarization** | Not enough data | 7.6 (45 reviews) | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | 8.2/10 | 52 |
| **SurveySparrow** | 8.5/10 | 665 |

#### Survey Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Survey Builder** | 8.3 (48 reviews) | 8.9 (618 reviews) | 
| **Question Types** | 8.5 (46 reviews) | 8.8 (618 reviews) | 
| **Templates** | 7.2 (46 reviews) | 8.5 (563 reviews) | 
| **Survey Distribution** | 8.1 (43 reviews) | 8.7 (569 reviews) | 

#### Survey Customization

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Branching/Skip Logic** | 8.4 (46 reviews) | 8.6 (526 reviews) | 
| **Branding** | 8.8 (48 reviews) | 8.4 (519 reviews) | 
| **Multimedia Support** | 8.4 (41 reviews) | 8.4 (407 reviews) | 
| **Multilingual Surveys** | 8.0 (38 reviews) | 8.2 (344 reviews) | 

#### Survey Insights

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Reporting & Analytics** | 8.3 (48 reviews) | 8.4 (553 reviews) | 
| **BI Tools Integration** | 6.9 (34 reviews) | 8.2 (318 reviews) | 
| **Data Exporting** | 8.5 (45 reviews) | 8.6 (478 reviews) | 
| **Permissions** | 8.5 (40 reviews) | 8.5 (403 reviews) | 

#### Agentic AI - Survey

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Adaptive Learning** | Feature Not Available | 8.6 (6 reviews) | 
| **Proactive Assistance** | Feature Not Available | 7.8 (6 reviews) | 
| **Decision Making** | Feature Not Available | 8.3 (6 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | 8.4/10 | 201 |

#### Customization

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Custom Fields** | Not enough data | 8.5 (151 reviews) | 
| **Conditional Logic** | Not enough data | 8.6 (155 reviews) | 
| **Multi-page Forms** | Not enough data | 8.7 (160 reviews) | 
| **Design** | Not enough data | 8.8 (179 reviews) | 

#### Additional Functionality

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Embedded Forms** | Not enough data | 8.5 (133 reviews) | 
| **Offline Capability** | Not enough data | 8.0 (89 reviews) | 
| **Notifications** | Not enough data | 8.4 (120 reviews) | 
| **Payments** | Not enough data | 7.7 (87 reviews) | 
| **Mobile Forms** | Not enough data | 8.3 (135 reviews) | 

### 360 Feedback Software

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | 7.3/10 | 9 |
| **SurveySparrow** | N/A | N/A |

#### Performance reviews

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **customizable forms** | 8.1 (9 reviews) | Not enough data | 
| **360 reviews** | 7.1 (8 reviews) | Not enough data | 

#### Feedback

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **requesting feedback** | 8.1 (9 reviews) | Not enough data | 
| **continuous feedback** | 6.7 (7 reviews) | Not enough data | 

#### Data

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Dashboard and Reporting** | 6.9 (9 reviews) | Not enough data | 
| **Historical Analysis** | 6.9 (9 reviews) | Not enough data | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | N/A | N/A |

#### Generative AI

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | N/A | N/A |
| **SurveySparrow** | N/A | N/A |

#### Consumer Intelligence

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Customer Feedback** | Not enough data | Not enough data | 
| **Competitive Intelligence** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Reporting

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Revenue Reporting** | Not enough data | Not enough data | 
| **Corporate Reporting** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 

#### Media Monitoring

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | Not enough data | 
| **Social Media Management** | Not enough data | Not enough data | 
| **Digital Media Monitoring** | Not enough data | Not enough data | 

#### In-House Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Employee Performance** | Not enough data | Not enough data | 
| **Team Workflow** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Online Reputation Management

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Employee Engagement

| Product | Score | Reviews |
|---|---|---|
| **Pointerpro** | 7.9/10 | 8 |
| **SurveySparrow** | 8.6/10 | 517 |

#### Platform Basics

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Performance Benchmarking** | 7.7 (5 reviews) | 8.7 (169 reviews) | 
| **Reporting & Dashboards** | 7.7 (5 reviews) | 8.7 (217 reviews) | 
| **Interoperability** | Not enough data | 8.5 (137 reviews) | 

#### Platform Content

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Employee Pulse Surveys** | Not enough data | 8.9 (185 reviews) | 
| **Survey Customization** | 8.3 (6 reviews) | 8.9 (234 reviews) | 
| **Goal and Challenge Creation** | 7.7 (5 reviews) | Feature Not Available | 
| **Science-based templates** | Feature Not Available | 8.3 (136 reviews) | 

#### Platform Additional Functionality

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Employee Segmenting** | 8.0 (5 reviews) | 8.6 (151 reviews) | 
| **Goal and Challenge Creation** | 7.7 (5 reviews) | Feature Not Available | 
| **Peer Recognition** | Feature Not Available | 8.8 (147 reviews) | 
| **Social Feedback Portal** | Not enough data | 8.6 (152 reviews) | 

#### Platform

| Feature | Pointerpro | SurveySparrow | 
|---|---|---|
| **Customization ** | 7.6 (7 reviews) | 8.5 (345 reviews) | 
| **Integration APIs** | 7.0 (5 reviews) | 8.4 (217 reviews) | 
| **Internationalization** | 6.9 (6 reviews) | 8.4 (223 reviews) | 
| **User, Role, and Access Management** | 7.6 (7 reviews) | 8.5 (309 reviews) | 
| **Performance** | 8.6 (6 reviews) | 8.9 (336 reviews) | 
| **Mobility** | 7.1 (7 reviews) | 8.7 (291 reviews) | 
| **Reporting** | 8.6 (7 reviews) | 8.4 (316 reviews) | 
| **Dashboards** | 8.3 (7 reviews) | 8.5 (333 reviews) | 

---
## Categories
**Shared Categories (3):** [Employee Engagement Software](https://www.g2.com/categories/employee-engagement), [Survey Software](https://www.g2.com/categories/survey), [Exit Interview Management Software](https://www.g2.com/categories/exit-interview-management)

**Unique to Pointerpro (2):** [Assessment Software](https://www.g2.com/categories/assessment), [360 Feedback Software](https://www.g2.com/categories/360-feedback-software)

**Unique to SurveySparrow (4):** [Experience Management Software](https://www.g2.com/categories/experience-management), [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)


---
## Reviewer Demographics

### By Company Size

| Segment | Pointerpro | SurveySparrow | 
|---|---|---|
| **Small-Business** | 68.4% | 68.5% | 
| **Mid-Market** | 19.3% | 24.7% | 
| **Enterprise** | 12.3% | 6.8% | 

### By Industry

#### Pointerpro

- **Consulting:** 11.2%
- **Professional Training & Coaching:** 8.9%
- **Marketing and Advertising:** 6.5%
- **Health, Wellness and Fitness:** 5.3%
- **Information Technology and Services:** 5.3%
- **Education Management:** 5.3%
- **Management Consulting:** 5.3%
- **Financial Services:** 4.1%
- **Computer Software:** 4.1%
- **Non-Profit Organization Management:** 3.6%
- **Other:** 40.2%

#### SurveySparrow

- **Information Technology and Services:** 8.9%
- **Marketing and Advertising:** 7.9%
- **Computer Software:** 7.8%
- **Education Management:** 4.7%
- **Financial Services:** 3.4%
- **Higher Education:** 3.3%
- **Health, Wellness and Fitness:** 3.2%
- **Non-Profit Organization Management:** 3.1%
- **Management Consulting:** 2.9%
- **Market Research:** 2.4%
- **Other:** 52.5%

---
## Alternatives

### Alternatives to Pointerpro

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23555 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5237 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (954 reviews)
- [Canvas LMS](https://www.g2.com/products/canvas-lms/reviews) — 4.5/5 stars (1840 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1143 reviews)
- [Kahoot!](https://www.g2.com/products/kahoot/reviews) — 4.6/5 stars (405 reviews)
- [Qualtrics Employee Experience](https://www.g2.com/products/qualtrics-employee-experience/reviews) — 4.4/5 stars (462 reviews)
- [SurveyLegend](https://www.g2.com/products/surveylegend/reviews) — 4.4/5 stars (561 reviews)

### Alternatives to SurveySparrow

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23555 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5237 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (954 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1143 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [Culture Amp](https://www.g2.com/products/culture-amp/reviews) — 4.5/5 stars (1576 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4096 reviews)

---
## Top Discussions

### Pointerpro

- Title: [how to het more survey](https://www.g2.com/discussions/how-to-het-more-survey) — 1 comment, 1 upvote
  > **Top comment:** "List and login then verify and complete the survey."

### SurveySparrow

- Title: [What is SurveySparrow used for?](https://www.g2.com/discussions/what-is-surveysparrow-used-for) — 2 comments
  > **Top comment:** "SurveySparrow helps you measure employee motivation by using surveys specially made for them. You can measure how engaged they are, their job satisfaction..."
- Title: [Survey sparrow is legitimate.](https://www.g2.com/discussions/survey-sparrow-is-legitimate) — 2 comments, 1 upvote
  > **Top comment:** "ok"
- Title: [Please increase the trail period if needed. not for all but who requests it.](https://www.g2.com/discussions/please-increase-the-trail-period-if-needed-not-for-all-but-who-requests-it) — 2 comments, 1 upvote
  > **Top comment:** "A perfect choice for business development. Thank you."
- Title: [My email is no longer on the system, what can be the course of it?](https://www.g2.com/discussions/my-email-is-no-longer-on-the-system-what-can-be-the-course-of-it) — 2 comments, 1 upvote
  > **Top comment:** "I have the same problem."
- Title: [What's the best thing about using survey sparrow?](https://www.g2.com/discussions/what-s-the-best-thing-about-using-survey-sparrow) — 2 comments
  > **Top comment:** "easy to use, get variety of formats and can change accordingly.
better then other online survey"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/pointerpro-vs-surveysparrow)