# Planable vs metricool Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Planable excels in user-friendliness, with many users appreciating its straightforward interface. One user noted, "I like Planable because it's simple and easy to use," highlighting its focus on essential features without unnecessary complexity.
- **Users say** that Metricool stands out for its robust analytics capabilities. A reviewer expressed their love for the analytics feature, stating, "I LOOOOVE their analytics," which they found superior to other tools, making it a key reason for their continued use of the platform.
- **Reviewers mention** that Planable offers a seamless scheduling experience across multiple platforms. Users have praised the "ease of scheduling and automatic posting," making it convenient for managing social media content efficiently.
- **According to verified reviews** , Metricool provides a great user experience, particularly for LinkedIn users who appreciate the ability to tag people in posts. This feature, along with its intuitive design, makes scheduling and checking analytics straightforward.
- **G2 reviewers highlight** that while Planable has a higher overall satisfaction score, Metricool's support quality is noted to be slightly better, with users rating it highly for assistance and responsiveness, which can be crucial for businesses needing timely help.
- **Users report** that both platforms have their strengths, but Planable's focus on collaboration tools, such as easy post collaboration with clients, gives it an edge for teams working together on social media strategies.



| | Planable | metricool | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 1,044 | 96 | 
| **Largest Market Segment** | Small-Business (94.8% of reviews) | Small-Business (89.4% of reviews) | 
| **Entry Level Price** | Starting at $33.00 1 Workspace Per Month | $0.00 | 

---
## Top Pros & Cons

### Planable

Pros:
- Ease of Use (103 reviews)
- Post Scheduling (60 reviews)

Cons:
- High Pricing (58 reviews)
- Plan Limitations (32 reviews)

### metricool

Pros:
- Ease of Use (11 reviews)
- Multi-platform (10 reviews)

Cons:
- Expensive (4 reviews)
- Missing Features (4 reviews)

---
## Ratings Comparison
| Rating | Planable | metricool | 
|---|---|---|
  | **Meets Requirements** | 8.7 (867 reviews) | 8.6 (78 reviews) | 
  | **Ease of Use** | 9.2 (885 reviews) | 9.1 (82 reviews) | 
  | **Ease of Setup** | 9.2 (675 reviews) | 9.2 (66 reviews) | 
  | **Ease of Admin** | 9.3 (518 reviews) | 9.2 (48 reviews) | 
  | **Quality of Support** | 8.8 (641 reviews) | 9.0 (67 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (465 reviews) | 9.2 (45 reviews) | 
  | **Product Direction (% positive)** | 9.0 (823 reviews) | 9.2 (72 reviews) | 

---
## Pricing

### Planable

#### Entry-Level Pricing

Plan: Basic

Price: Starting at $33.00 1 Workspace Per Month

Key Features:
- unlimited users
- 60 posts/ workspace/ month
- 4 social pages/ workspace

[Browse all 3 editions](https://www.g2.com/products/planable/pricing)

#### Free Trial

Yes

### metricool

#### Entry-Level Pricing

Plan: FREE

Price: $0.00

Description: Enjoy Metricool free plan for life.

Key Features:
- 1 brand
- Management of all your brands’ social media accounts (excluding LinkedIn).
- Schedule up to 20 posts per month

[Browse all 4 editions](https://www.g2.com/products/metricool/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Planable** | N/A | N/A |
| **metricool** | 8.5/10 | 54 |

#### Social Analytics

| Feature | Planable | metricool | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 8.7 (44 reviews) | 
| **Follower Analysis** | Not enough data | 9.1 (45 reviews) | 
| **Post Performance** | Not enough data | 9.2 (48 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 7.8 (43 reviews) | 
| **Attribution** | Not enough data | 8.1 (45 reviews) | 
| **Hashtag Analytics** | Not enough data | 8.7 (41 reviews) | 
| **Sentiment Analysis** | Not enough data | Feature Not Available | 

#### Reports & Dashboards

| Feature | Planable | metricool | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.6 (46 reviews) | 
| **Report Exporting** | Not enough data | 8.9 (47 reviews) | 
| **Scalability** | Not enough data | 8.9 (49 reviews) | 
| **White Label** | Not enough data | 8.0 (41 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | Planable | metricool | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 8.3 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 8.6 (7 reviews) | 
| **Proactive Assistance** | Not enough data | 8.8 (8 reviews) | 
| **Decision Making** | Not enough data | 7.9 (7 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Planable** | 7.6/10 | 787 |
| **metricool** | 8.6/10 | 53 |

#### Content & Collaboration

| Feature | Planable | metricool | 
|---|---|---|
| **Content Calendar** | 9.3 (697 reviews) | 9.4 (49 reviews) | 
| **Content Library** | 8.6 (584 reviews) | 8.5 (46 reviews) | 
| **Shared Inbox** | 8.0 (93 reviews) | 8.4 (48 reviews) | 
| **Approval Workflows** | 8.9 (619 reviews) | 8.7 (46 reviews) | 
| **Users and Permissions** | 8.8 (593 reviews) | 9.0 (45 reviews) | 
| **Content Creation** | 8.2 (548 reviews) | 9.0 (44 reviews) | 

#### Social Management

| Feature | Planable | metricool | 
|---|---|---|
| **Social Analytics** | 7.0 (363 reviews) | 9.1 (51 reviews) | 
| **Social Publishing** | 9.1 (734 reviews) | 9.3 (52 reviews) | 
| **Campaign Optimization** | 7.9 (154 reviews) | 8.4 (49 reviews) | 
| **Social Engagement** | 7.7 (546 reviews) | 8.6 (50 reviews) | 
| **Social Ads** | 6.3 (426 reviews) | 8.0 (45 reviews) | 
| **Campaign Planning** | 8.4 (519 reviews) | 8.6 (44 reviews) | 
| **Hashtag Capabilites** | Feature Not Available | 8.2 (46 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Planable | metricool | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (62 reviews) | 8.1 (6 reviews) | 
| **Multi-step Planning** | 7.1 (63 reviews) | 8.9 (6 reviews) | 
| **Cross-system Integration** | 7.1 (65 reviews) | 8.9 (6 reviews) | 
| **Adaptive Learning** | 6.8 (58 reviews) | 7.7 (5 reviews) | 
| **Natural Language Interaction** | 6.6 (59 reviews) | 8.3 (6 reviews) | 
| **Proactive Assistance** | 6.4 (61 reviews) | 8.6 (6 reviews) | 
| **Decision Making** | 6.6 (60 reviews) | 8.9 (6 reviews) | 

---
## Categories
**Shared Categories (1):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt)


**Unique to metricool (2):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites)


---
## Reviewer Demographics

### By Company Size

| Segment | Planable | metricool | 
|---|---|---|
| **Small-Business** | 94.8% | 89.4% | 
| **Mid-Market** | 4.6% | 9.6% | 
| **Enterprise** | 0.6% | 1.1% | 

### By Industry

#### Planable

- **Marketing and Advertising:** 31.6%
- **Computer Software:** 3.6%
- **Health, Wellness and Fitness:** 3.5%
- **Retail:** 2.9%
- **Non-Profit Organization Management:** 2.7%
- **Professional Training & Coaching:** 2.6%
- **Information Technology and Services:** 2.5%
- **Design:** 2.3%
- **Food & Beverages:** 1.9%
- **Leisure, Travel & Tourism:** 1.9%
- **Other:** 44.4%

#### metricool

- **Marketing and Advertising:** 40.7%
- **Education Management:** 8.8%
- **Consulting:** 4.4%
- **Real Estate:** 4.4%
- **Online Media:** 4.4%
- **Information Technology and Services:** 2.2%
- **Automotive:** 2.2%
- **Health, Wellness and Fitness:** 2.2%
- **Professional Training & Coaching:** 2.2%
- **E-Learning:** 2.2%
- **Other:** 26.4%

---
## Alternatives

### Alternatives to Planable

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7160 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1795 reviews)
- [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1038 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (380 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6415 reviews)
- [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (844 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2913 reviews)
- [SocialBee](https://www.g2.com/products/socialbee/reviews) — 4.7/5 stars (477 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1086 reviews)

### Alternatives to metricool

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7160 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6415 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1795 reviews)
- [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (844 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (380 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2913 reviews)
- [Tailwind](https://www.g2.com/products/tailwind/reviews) — 4.3/5 stars (142 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1038 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)

---
## Top Discussions

### Planable

- Title: [Are there plans for Google My Business Integration?](https://www.g2.com/discussions/27483-are-there-plans-for-google-my-business-integration) — 3 comments
  > **Top comment:** "Comment deleted by user."
- Title: [How can you better use planable with Instagram](https://www.g2.com/discussions/27480-how-can-you-better-use-planable-with-instagram) — 2 comments
  > **Top comment:** "Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could..."
- Title: [How do I contact them faster ?](https://www.g2.com/discussions/how-do-i-contact-them-faster) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hey Mehedi, 

Happy to help! The quickest way to get in touch is definitely our in-app support chat. You can find it on your dashboard. Select help in the..."
- Title: [Why does planable not have a section for reels, including the buttons you can add for IG stories?](https://www.g2.com/discussions/why-does-planable-not-have-a-section-for-reels-including-the-buttons-you-can-add-for-ig-stories) — 1 comment, 1 upvote
  > **Top comment:** "There is a section for reels. It is new. As for buttons, I'm not sure what you mean. If you are referring to the interactive stickers, no social media..."
- Title: [How can we post stories automatically from Planable](https://www.g2.com/discussions/how-can-we-post-stories-automatically-from-planable) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Due to Instagram API limitations that apply to all scheduling tools, unfortunately, stories are not supported for direct publishing. 

They will be..."

### metricool

- Title: [What is metricool used for?](https://www.g2.com/discussions/what-is-metricool-used-for) — 2 comments
  > **Top comment:** "Metricool is used to save time managing social media, centralize all your accounts in one place, and measure results with clear reports."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/planable-vs-metricool)