# Planable vs metricool Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Planable excels in user-friendliness, with many users appreciating its clean interface and intuitive design. One user highlighted how easy it is to create, plan, and schedule content across multiple social media platforms, making it a favorite for those working with virtual assistants.
- **Users say** that Metricool offers a highly intuitive user interface, which simplifies navigation and scheduling. Reviewers particularly enjoy the "best time" suggestion feature, which helps them optimize posting times based on audience activity, enhancing engagement.
- **According to verified reviews** , Planable stands out for its robust reporting modules, which users find valuable for tracking performance. This feature, combined with its ability to manage multiple roles and permissions, makes it a strong choice for teams looking to collaborate effectively.
- **Reviewers mention** that while Metricool is praised for its simplicity and ease of use, it may not offer the same depth in reporting and analytics as Planable. Users appreciate the straightforward scheduling capabilities but desire more advanced insights into their social media performance.
- **G2 reviewers highlight** that Planable's strong focus on content creation and scheduling is a significant advantage, with users noting the ease of adding images and managing content across platforms. This makes it particularly appealing for small businesses looking to streamline their social media efforts.
- **Users report** that while Metricool provides solid social analytics, it falls short compared to Planable in areas like campaign optimization and social engagement features. Users value the analytics but seek more comprehensive tools to enhance their social media strategies.



---
## Frequently Asked Questions

### What is the difference between Planable vs metricool?

Planable stands out for its higher G2 rating and review volume, while metricool is noted for its analytics and multi-platform strengths.

| [Planable](https://www.g2.com/products/planable/reviews) | [metricool](https://www.g2.com/products/metricool/reviews) |
| --- | --- |
| 4.6/5 (1,085 reviews) | 4.5/5 (98 reviews) |
| Small-Business | Small-Business |
| 9.2 | 9.1 |
| 8.8 | 9.0 |
| Ease of Use (103 all-time mentions) | Analytics and Multi-platform Management (8 all-time mentions each) |



### How do the pricing models of Planable and metricool compare?

Planable and metricool are rated nearly identically on value, with reviewers scoring Planable at 9.0 and metricool at 9.2 for Ease of Doing Business With.

- **Planable:** In recent reviews, several reviewers mention that Planable's pricing can feel high, especially for agencies or those needing all features unlocked.
- **metricool:** Reviewers describe metricool as affordable and fair, with accessible plans for small businesses and agencies.
- **Switching reasons:** Reviewers cite switching to metricool for its analytics and centralized management, while Planable is chosen for its collaborative features and ease of use.



### What are the best alternatives to Planable and metricool?

The top 3 alternatives to Planable and metricool are Hootsuite, Sprout Social, and Loomly.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Planable](https://www.g2.com/products/planable/reviews) | 4.6/5 (1,085 reviews) | Small-Business | Pricing can feel high for full feature access | Ease of Use (103 all-time mentions) |
| [metricool](https://www.g2.com/products/metricool/reviews) | 4.5/5 (98 reviews) | Small-Business | Affordable and accessible for small businesses | Analytics and Multi-platform Management (8 all-time mentions each) |
| [Hootsuite](https://www.g2.com/products/hootsuite/reviews) | 4.3/5 (7,413 reviews) | Small-Business | — | Comprehensive social media management |
| [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | 4.4/5 (6,873 reviews) | Small-Business | — | Robust analytics and reporting |
| [Loomly](https://www.g2.com/products/loomly/reviews) | 4.6/5 (1,796 reviews) | Small-Business | — | User-friendly content planning |



### Which Social Media Management features should I prioritize when comparing Planable and metricool?

Buyers comparing Planable and metricool should prioritize Content Creation, Analytics, Scheduling, Integrations, and Hashtag Capabilities.

- **Content Creation:** Planable (Easy Creation: 3 all-time mentions), metricool (Scheduling: 9 all-time mentions, Post Scheduling: 6 all-time mentions)
- **Analytics:** Planable (Analytics feature mentioned in recent reviews), metricool (Analytics: 8 all-time mentions, Analytics Focus: 7 all-time mentions)
- **Scheduling:** Planable (Scheduling and approval process cited in recent reviews), metricool (Scheduling: 9 all-time mentions, Multi-platform Posting: 5 all-time mentions)
- **Integrations:** Planable (Facebook: 82 all-time mentions, Canva: 20 all-time mentions, Meta: 19 all-time mentions), metricool (Facebook: 8 all-time mentions, Tiktok: 5 all-time mentions, Canva: temporal-qualitative mention)
- **Hashtag Capabilities:** metricool offers Hashtag Capabilities not present in Planable



### What are the pros and cons of Planable vs metricool?

Planable's headline strength is ease of use, while metricool excels in analytics and multi-platform management.

- **Planable strengths:** Ease of Use (103 all-time mentions), intuitive interface, collaborative features, and streamlined approval workflows.
- **Planable trade-offs:** High Pricing (58 all-time mentions), performance issues such as slow loading or occasional glitches (8 all-time mentions).
- **metricool strengths:** Analytics (8 all-time mentions), Scheduling (9 all-time mentions), Centralized Management (8 all-time mentions), Multi-platform support (8 all-time mentions), and affordability (recent reviews).
- **metricool trade-offs:** Expensive for some plans (4 all-time mentions), missing features and plan limitations (4 all-time mentions each), and occasional account connection issues (recent reviews).



### Is Planable or metricool better for small businesses?

Planable and metricool both primarily serve small businesses, but Planable receives more consistent praise for ease of use and onboarding among small-business reviewers.

- **Planable:** Largest segment is Small-Business; reviewers highlight intuitive setup, user-friendly interface, and quick onboarding for small teams and agencies.
- **metricool:** Largest segment is Small-Business; reviewers note affordable pricing and strong analytics, with positive feedback on ease of setup and centralized management.



### Which Social Media Management platform has better integrations?

Planable is favored for integrations, with higher reviewer-cited integration counts and broader tool mentions.

- **Planable:** Facebook (82 all-time mentions), Canva (20 all-time mentions), Meta (19 all-time mentions)
- **metricool:** Facebook (8 all-time mentions), Tiktok (5 all-time mentions), Canva (temporal-qualitative mention)



### How do Planable and metricool compare on customer support?

Planable and metricool are rated in near-parity for Quality of Support, with metricool at 9.0 and Planable at 8.8, a difference below the materiality threshold.

- **Planable:** Reviewers describe support as responsive and helpful, with positive experiences in onboarding and troubleshooting, though some mention pricing and feature limitations.
- **metricool:** Reviewers highlight responsive and knowledgeable support, with several citing live chat and email support as strengths, and quick resolution of issues.



### Which is easier to implement, Planable or metricool?

Planable and metricool are rated in near-parity for Ease of Setup, with Planable at 9.2 and metricool at 9.1, a difference below the materiality threshold.

- **Planable:** Reviewers consistently describe setup as intuitive, quick, and easy, often requiring minimal training or onboarding time.
- **metricool:** Reviewers report straightforward setup, easy linking of social accounts, and a low learning curve for new users.



### Which product has better Content Creation?

Planable is favored for Content Creation, with more reviewer-cited strengths and supporting mention counts.

- **Planable:** Easy Creation (3 all-time mentions), high Ease of Use score (9.2), and frequent praise for intuitive content planning and approval workflows.
- **metricool:** Scheduling (9 all-time mentions), Post Scheduling (6 all-time mentions), and strong analytics, but fewer direct mentions of content creation features.



| | Planable | metricool | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,118 | 102 | 

---
## Top Pros & Cons

### Planable

Pros:
- Ease of Use (88 reviews)
- Post Scheduling (50 reviews)

Cons:
- High Pricing (53 reviews)
- Plan Limitations (28 reviews)

### metricool

Pros:
- Ease of Use (9 reviews)
- Scheduling (9 reviews)

Cons:
- Expensive (4 reviews)
- Missing Features (4 reviews)

---
## Ratings Comparison
| Rating | Planable | metricool | 
|---|---|---|
  | **Meets Requirements** | 8.7 (918 reviews) | 8.6 (80 reviews) | 
  | **Ease of Use** | 9.2 (938 reviews) | 9.1 (85 reviews) | 
  | **Ease of Setup** | 9.2 (730 reviews) | 9.2 (69 reviews) | 
  | **Ease of Admin** | 9.2 (546 reviews) | 9.2 (49 reviews) | 
  | **Quality of Support** | 8.8 (681 reviews) | 9.0 (69 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (492 reviews) | 9.2 (46 reviews) | 
  | **Product Direction (% positive)** | 9.0 (861 reviews) | 9.2 (73 reviews) | 

---
## Pricing

### Planable

#### Entry-Level Pricing

Plan: Basic

Price: Starting at $33.00 1 Workspace Per Month

Key Features:
- Unlimited users
- 60 posts/ workspace/ month
- 4 social pages/ workspace

[Browse all 3 editions](https://www.g2.com/products/planable/pricing)

#### Free Trial

Yes

### metricool

#### Entry-Level Pricing

Plan: FREE

Price: $0.00

Description: Enjoy Metricool free plan for life.

Key Features:
- 1 brand
- Manage all your brands’ social networks (except LinkedIn and Twitter)
- Schedule up to 20 posts per month

[Browse all 4 editions](https://www.g2.com/products/metricool/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Marketing

| Product | Score | Reviews |
|---|---|---|
| **Planable** | N/A | N/A |
| **metricool** | N/A | N/A |

#### Additional Functionality

| Feature | Planable | metricool | 
|---|---|---|
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Post Scheduling** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Automated Publishing** | Not enough data | Not enough data | 
| **Image Library** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Keyword Filtering** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Multi-Account Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Planable** | N/A | N/A |
| **metricool** | 8.5/10 | 55 |

#### Social Analytics

| Feature | Planable | metricool | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 8.7 (44 reviews) | 
| **Follower Analysis** | Not enough data | 9.1 (45 reviews) | 
| **Post Performance** | Not enough data | 9.2 (49 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 7.8 (43 reviews) | 
| **Attribution** | Not enough data | 8.1 (45 reviews) | 
| **Hashtag Analytics** | Not enough data | 8.7 (41 reviews) | 
| **Sentiment Analysis** | Not enough data | Feature Not Available | 
| **Lead Attribution** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Influencer Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 

#### Reports & Dashboards

| Feature | Planable | metricool | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.5 (47 reviews) | 
| **Report Exporting** | Not enough data | 8.9 (47 reviews) | 
| **Scalability** | Not enough data | 8.9 (50 reviews) | 
| **White Label** | Not enough data | 8.0 (41 reviews) | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Analytics

| Feature | Planable | metricool | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 8.3 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 8.6 (7 reviews) | 
| **Proactive Assistance** | Not enough data | 8.8 (8 reviews) | 
| **Decision Making** | Not enough data | 7.9 (7 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Planable | metricool | 
|---|---|---|
| **Generative AI** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Post Scheduling** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Competitor Monitoring** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Social Performance Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Planable** | 8.0/10 | 838 |
| **metricool** | 8.6/10 | 55 |

#### Content & Collaboration

| Feature | Planable | metricool | 
|---|---|---|
| **Content Calendar** | 9.3 (724 reviews) | 9.4 (50 reviews) | 
| **Content Library** | 8.6 (589 reviews) | 8.5 (46 reviews) | 
| **Shared Inbox** | 8.0 (96 reviews) | 8.4 (48 reviews) | 
| **Approval Workflows** | 8.9 (646 reviews) | 8.7 (46 reviews) | 
| **Users and Permissions** | 8.8 (604 reviews) | 9.0 (45 reviews) | 
| **Content Creation** | 8.2 (557 reviews) | 9.0 (44 reviews) | 
| **Image Library** | Not enough data | Not enough data | 

#### Social Management

| Feature | Planable | metricool | 
|---|---|---|
| **Social Analytics** | 7.1 (372 reviews) | 9.1 (53 reviews) | 
| **Social Publishing** | 9.1 (780 reviews) | 9.3 (54 reviews) | 
| **Campaign Optimization** | 7.8 (159 reviews) | 8.5 (50 reviews) | 
| **Multi-Account Management** | 7.7 (560 reviews) | 8.6 (50 reviews) | 
| **Social Ads** | 6.3 (427 reviews) | 8.0 (45 reviews) | 
| **Campaign Planning** | 8.4 (525 reviews) | 8.6 (44 reviews) | 
| **Hashtag Capabilites** | Feature Not Available | 8.2 (46 reviews) | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Customer Engagement** | Not enough data | Not enough data | 
| **Automated Publishing** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Management

| Feature | Planable | metricool | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (64 reviews) | 8.1 (6 reviews) | 
| **Multi-step Planning** | 7.1 (66 reviews) | 8.9 (6 reviews) | 
| **Cross-system Integration** | 7.1 (68 reviews) | 8.9 (6 reviews) | 
| **Adaptive Learning** | 6.7 (61 reviews) | 7.7 (5 reviews) | 
| **Natural Language Interaction** | 6.7 (61 reviews) | 8.3 (6 reviews) | 
| **Proactive Assistance** | 6.5 (62 reviews) | 8.6 (6 reviews) | 
| **Decision Making** | 6.8 (64 reviews) | 8.9 (6 reviews) | 
| **Social Media Integration** | 9.5 (7 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Planable | metricool | 
|---|---|---|
| **Customizable Reports** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Post Scheduling** | 9.7 (15 reviews) | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Brand Tracking** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Commenting/Notes** | 10.0 (5 reviews) | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 

### Social Media Advertising

| Product | Score | Reviews |
|---|---|---|
| **Planable** | N/A | N/A |
| **metricool** | N/A | N/A |

#### Platform Interoperability

| Feature | Planable | metricool | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Advertising

| Feature | Planable | metricool | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Social Functionality

| Feature | Planable | metricool | 
|---|---|---|
| **Social Functionality** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Planable | metricool | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | Not enough data | 
| **Campaign Optimization** | Not enough data | Not enough data | 
| **Reach** | Not enough data | Not enough data | 
| **Bulk Editing** | Not enough data | Not enough data | 
| **Batch Uploading** | Not enough data | Not enough data | 
| **Brand Safety** | Not enough data | Not enough data | 
| **Fraud Protection** | Not enough data | Not enough data | 
| **Frequency Capping** | Not enough data | Not enough data | 
| **Budget Pacing** | Not enough data | Not enough data | 
| **Creative Optimization** | Not enough data | Not enough data | 
| **Rich Media Capabilties** | Not enough data | Not enough data | 
| **In-App Ads** | Not enough data | Not enough data | 
| **Mobile Rich Media Capabilities** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Retargeting Ads** | Not enough data | Not enough data | 

#### Targeting

| Feature | Planable | metricool | 
|---|---|---|
| **Targeting** | Not enough data | Not enough data | 
| **Retargeting** | Not enough data | Not enough data | 
| **Geo-Targeting** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 

#### Platform

| Feature | Planable | metricool | 
|---|---|---|
| **API / Integrations** | Not enough data | Not enough data | 
| **Custom Reports** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Enterprise Scalability** | Not enough data | Not enough data | 
| **Customization** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Budget Management** | Not enough data | Not enough data | 
| **Display Ad Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Ad Inventory Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Display Ad Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Deadline Management** | Not enough data | Not enough data | 
| **Client Management** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)


**Unique to metricool (2):** [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising)


---
## Reviewer Demographics

### By Company Size

| Segment | Planable | metricool | 
|---|---|---|
| **Small-Business** | 94.8% | 86.0% | 
| **Mid-Market** | 4.6% | 13.0% | 
| **Enterprise** | 0.5% | 1.0% | 

### By Industry

#### Planable

- **Marketing and Advertising:** 31.8%
- **Health, Wellness and Fitness:** 3.5%
- **Computer Software:** 3.4%
- **Retail:** 2.9%
- **Non-Profit Organization Management:** 2.8%
- **Professional Training & Coaching:** 2.6%
- **Information Technology and Services:** 2.5%
- **Design:** 2.5%
- **Education Management:** 2.0%
- **Food & Beverages:** 1.9%
- **Other:** 44.1%

#### metricool

- **Marketing and Advertising:** 40.4%
- **Education Management:** 8.5%
- **Online Media:** 4.3%
- **Real Estate:** 4.3%
- **Consulting:** 4.3%
- **Information Technology and Services:** 3.2%
- **Automotive:** 2.1%
- **Professional Training & Coaching:** 2.1%
- **Health, Wellness and Fitness:** 2.1%
- **E-Learning:** 2.1%
- **Other:** 26.6%

---
## Alternatives

### Alternatives to Planable

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7467 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6874 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1796 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2967 reviews)
- [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (846 reviews)
- [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1041 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (974 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1133 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)

### Alternatives to metricool

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## Top Discussions

### Planable

- Title: [Are there plans for Google My Business Integration?](https://www.g2.com/discussions/27483-are-there-plans-for-google-my-business-integration) — 3 comments
  > **Top comment:** "Comment deleted by user."
- Title: [How can you better use planable with Instagram](https://www.g2.com/discussions/27480-how-can-you-better-use-planable-with-instagram) — 2 comments
  > **Top comment:** "Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could..."
- Title: [What is Planable used for?](https://www.g2.com/discussions/what-is-planable-used-for) — 1 comment
  > **Top comment:** "Social media and content management, approvals, scheduling and posting. "
- Title: [How do I contact them faster ?](https://www.g2.com/discussions/how-do-i-contact-them-faster) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hey Mehedi, 

Happy to help! The quickest way to get in touch is definitely our in-app support chat. You can find it on your dashboard. Select help in the..."
- Title: [Why does planable not have a section for reels, including the buttons you can add for IG stories?](https://www.g2.com/discussions/why-does-planable-not-have-a-section-for-reels-including-the-buttons-you-can-add-for-ig-stories) — 1 comment, 1 upvote
  > **Top comment:** "There is a section for reels. It is new. As for buttons, I'm not sure what you mean. If you are referring to the interactive stickers, no social media..."

### metricool

- Title: [What is metricool used for?](https://www.g2.com/discussions/what-is-metricool-used-for) — 2 comments
  > **Top comment:** "Metricool is used to save time managing social media, centralize all your accounts in one place, and measure results with clear reports."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/planable-vs-metricool)