Compare Pipedrive and Zoho Campaigns 
At a Glance
Market Segments
Small-Business (72.6% of reviews)
Small-Business (79.7% of reviews)
Entry-Level Pricing
$24.00 1 Seats Per Month
Free
Pipedrive
Star Rating
(2,968)4.3 out of 5
Market Segments
Small-Business (72.6% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansZoho Campaigns
Star Rating
(1,025)4.3 out of 5
Market Segments
Small-Business (79.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Pipedrive excels in user experience, with many praising its intuitive interface that simplifies monitoring deal progress and setting reminders. Users appreciate how it helps them stay organized and collaborate effectively, ensuring no opportunities are missed.
- Users say that Zoho Campaigns offers a clean interface and smooth navigation, making it easy to manage multiple email campaigns simultaneously. The platform's automation workflows and detailed analytics are highlighted as key features that help target the right audience efficiently.
- Reviewers mention that Pipedrive's setup process is quick and straightforward, with users noting that it is easy to follow and keeps everything organized. This ease of setup contributes to a positive onboarding experience, allowing teams to hit the ground running.
- According to verified reviews, Zoho Campaigns stands out for its drag-and-drop email editor and ready-made templates, which make designing emails a breeze. Users find the email automation features particularly helpful for streamlining their marketing efforts.
- G2 reviewers highlight that while both platforms have similar star ratings, Pipedrive's higher G2 Score reflects greater overall user satisfaction. Users appreciate features like deal win animations, which add a fun element to the workflow.
- Users report that Zoho Campaigns provides robust analytics and reporting tools, which are essential for tracking campaign performance. The ability to segment customers based on behavior and purchase history is a significant advantage for marketers looking to optimize their outreach.
Pricing
Entry-Level Pricing
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Pipedrive
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.5
2,573
8.7
800
Ease of Use
8.8
2,610
8.5
805
Ease of Setup
8.7
1,618
8.5
512
Ease of Admin
8.6
1,019
8.6
481
Quality of Support
8.4
2,201
8.3
744
Has the product been a good partner in doing business?
8.7
987
8.6
470
Product Direction (% positive)
8.8
2,535
8.5
781
Features by Category
Sales Force Automation
8.5
2039
|
Verified
Not enough data
Feature Not Available
Not enough data
8.9
2098
|
Verified
Not enough data
8.6
2093
|
Verified
Not enough data
7.7
1614
|
Verified
Not enough data
8.3
1117
|
Verified
Not enough data
7.7
1615
|
Verified
Not enough data
7.7
1569
Not enough data
7.8
1673
Not enough data
Marketing Automation
7.5
1510
|
Verified
Not enough data
7.5
1491
|
Verified
Not enough data
8.5
1848
|
Verified
Not enough data
7.5
1448
|
Verified
Not enough data
Customer Support
7.9
1008
Not enough data
7.8
988
Not enough data
8.0
1018
Not enough data
7.5
1476
Not enough data
7.7
960
Not enough data
Reporting & Analytics
8.0
1869
|
Verified
Not enough data
8.3
1957
|
Verified
Not enough data
7.9
1720
|
Verified
Not enough data
Mobile & Social
7.6
1423
|
Verified
Not enough data
7.4
1376
|
Verified
Not enough data
7.9
1588
|
Verified
Not enough data
Platform
8.2
1342
|
Verified
Not enough data
8.3
1334
Not enough data
8.4
1358
|
Verified
Not enough data
8.2
1169
|
Verified
Not enough data
7.3
1059
|
Verified
Not enough data
7.8
1171
Not enough data
8.7
1324
|
Verified
Not enough data
7.8
1125
Not enough data
Integration
8.1
1227
|
Verified
Not enough data
8.0
1163
|
Verified
Not enough data
7.8
1091
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - CRM
7.3
169
Not enough data
7.6
171
Not enough data
7.5
169
Not enough data
7.3
169
Not enough data
7.3
168
Not enough data
7.3
169
Not enough data
7.6
171
Not enough data
Email Marketing
8.2
210
8.4
615
|
Verified
8.2
211
8.5
649
|
Verified
7.8
205
8.6
573
|
Verified
8.2
209
8.5
638
|
Verified
8.3
211
8.7
629
|
Verified
8.2
206
8.3
617
|
Verified
7.9
205
8.4
527
|
Verified
8.2
203
8.5
297
|
Verified
7.5
197
8.4
282
Reporting & Analytics
7.5
192
8.3
432
|
Verified
8.2
205
8.7
588
|
Verified
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Agentic AI - Email Marketing
7.0
25
8.1
17
6.9
25
7.8
17
7.3
25
7.9
17
7.5
24
8.6
18
7.5
25
8.4
18
Integration
8.2
226
8.8
400
|
Verified
7.8
223
8.4
301
|
Verified
7.9
220
8.4
297
|
Verified
8.2
220
8.8
212
|
Verified
7.2
213
8.7
199
|
Verified
7.3
210
8.5
149
|
Verified
Templates
Not enough data
8.3
206
|
Verified
Not enough data
7.7
182
|
Verified
Not enough data
8.1
190
|
Verified
Not enough data
8.0
81
Edit
Not enough data
8.0
198
|
Verified
Not enough data
8.2
103
Not enough data
8.3
191
|
Verified
Logistics
Not enough data
8.6
195
|
Verified
Not enough data
7.6
177
|
Verified
Not enough data
8.5
176
|
Verified
Not enough data
8.2
75
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
8.1
7
Not enough data
8.5
8
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Not enough data
Additional Functionality
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
Not enough data
Agentic AI - Sales Performance Management
7.2
66
Not enough data
7.3
65
Not enough data
7.4
64
Not enough data
Incentives
6.9
391
Not enough data
7.4
400
Not enough data
Feature Not Available
Not enough data
7.1
395
Not enough data
Personalization
7.7
414
Not enough data
7.9
408
Not enough data
8.3
428
Not enough data
8.0
411
Not enough data
Administrative
7.8
408
Not enough data
7.7
401
Not enough data
7.5
387
Not enough data
Agentic AI - Email Tracking
7.7
56
Not enough data
7.8
57
Not enough data
7.7
57
Not enough data
7.5
55
Not enough data
7.6
56
Not enough data
7.8
56
Not enough data
8.1
55
Not enough data
Analytics
8.0
255
Not enough data
8.2
256
Not enough data
8.1
249
Not enough data
Customizations
8.2
267
Not enough data
8.3
256
Not enough data
8.3
269
Not enough data
7.9
257
Not enough data
8.3
258
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Sales Analytics
7.3
57
Not enough data
7.4
58
Not enough data
7.4
58
Not enough data
7.3
58
Not enough data
7.3
57
Not enough data
Data Sourcing
7.8
425
Not enough data
8.0
431
Not enough data
7.9
426
Not enough data
8.4
435
Not enough data
8.0
420
Not enough data
Predictive Analytics
7.7
422
Not enough data
7.8
424
Not enough data
7.4
407
Not enough data
7.7
416
Not enough data
Sales Management
8.7
441
Not enough data
7.6
410
Not enough data
8.3
419
Not enough data
8.7
441
Not enough data
Categories
Categories
Shared Categories
Pipedrive and Zoho Campaigns are categorized as Email Marketing
Unique Categories
Pipedrive is categorized as CRM, Sales Analytics, Sales Performance Management, Email Tracking, and Online Form Builder
Zoho Campaigns is categorized as Email Template Builder and SMS Marketing
Reviews
Reviewers' Company Size
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
10.9%
Information Technology and Services
10.1%
Marketing and Advertising
10.1%
Financial Services
4.2%
Real Estate
3.2%
Other
61.5%
Information Technology and Services
11.9%
Marketing and Advertising
9.9%
Computer Software
7.1%
Retail
3.8%
Education Management
3.5%
Other
63.9%
Alternatives
Discussions
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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