Compare Pipedrive and Thryv 
At a Glance
Market Segments
Small-Business (72.6% of reviews)
Small-Business (90.4% of reviews)
Entry-Level Pricing
$24.00 1 Seats Per Month
Starting at $255.00 Per Month
Pipedrive
Star Rating
(2,971)4.3 out of 5
Market Segments
Small-Business (72.6% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansThryv
Star Rating
(1,989)4.3 out of 5
Market Segments
Small-Business (90.4% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $255.00 Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Pipedrive excels in ease of use, with users highlighting its intuitive interface and powerful sales automation tools. One user mentioned, "It's like having an assistant, telling me what to do every day," which reflects the software's ability to streamline daily tasks effectively.
- Users say that Thryv is a strong contender for marketing automation, with features for lead capture and email marketing that many find essential. A reviewer noted, "When it comes to marketing automation, Thryv is the best I have used," showcasing its effectiveness in managing marketing efforts.
- According to verified reviews, Pipedrive's implementation process is notably quick and user-friendly, with many users appreciating the intuitive onboarding wizard that helps them get started without hassle. This contrasts with Thryv, where some users have expressed challenges in setup.
- Reviewers mention that Pipedrive's customer support is reliable, with a quality score that reflects its effectiveness. Users appreciate the support they receive, stating it has been a good partner in their business endeavors, while Thryv's support, although rated slightly higher, has fewer recent reviews to back up its reliability.
- Users highlight Pipedrive's integration capabilities, particularly with email, which many find helpful for automating communications. One user stated, "The email integration is quite helpful, especially for sending automations," indicating how it enhances productivity.
- G2 reviewers note that while Thryv is strong in customer management, Pipedrive offers superior pipeline management features, with users praising its ability to sort clients and manage opportunities effectively. A user remarked on how easy it is to find clients by various criteria, which is a significant advantage for sales teams.
Pricing
Entry-Level Pricing
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
Thryv
Thryv Marketing Center
Starting at $255.00
Per Month
For local marketing and ads.
- Social Media Management
- Enhanced Local Listings
- Online Review Management
Free Trial
Pipedrive
Free Trial is available
Thryv
No trial information availableRatings
Meets Requirements
8.5
2,575
8.4
1,553
Ease of Use
8.8
2,612
7.5
1,576
Ease of Setup
8.7
1,619
7.2
929
Ease of Admin
8.6
1,019
7.9
898
Quality of Support
8.4
2,202
8.5
1,535
Has the product been a good partner in doing business?
8.7
987
8.5
893
Product Direction (% positive)
8.8
2,537
7.9
1,518
Features by Category
Sales Force Automation
8.5
2040
|
Verified
8.5
457
|
Verified
Feature Not Available
Feature Not Available
8.9
2100
|
Verified
7.9
406
|
Verified
8.6
2094
|
Verified
8.1
433
|
Verified
7.7
1614
|
Verified
7.2
257
8.3
1118
|
Verified
8.1
391
|
Verified
7.7
1615
|
Verified
7.8
335
|
Verified
7.7
1569
7.7
317
|
Verified
7.8
1674
7.7
342
Marketing Automation
7.5
1511
|
Verified
8.7
461
|
Verified
7.5
1492
|
Verified
8.7
448
|
Verified
8.5
1848
|
Verified
8.4
442
|
Verified
7.5
1448
|
Verified
7.7
357
|
Verified
Customer Support
7.9
1008
7.7
349
7.8
988
8.0
386
|
Verified
8.0
1019
8.0
396
|
Verified
7.5
1476
7.5
340
7.7
961
7.8
343
Reporting & Analytics
8.0
1870
|
Verified
7.9
412
|
Verified
8.3
1958
|
Verified
8.2
457
|
Verified
7.9
1720
|
Verified
7.2
324
Mobile & Social
7.6
1424
|
Verified
7.8
181
|
Verified
7.4
1376
|
Verified
8.0
199
|
Verified
7.9
1589
|
Verified
7.6
340
|
Verified
Platform
8.2
1342
|
Verified
8.1
320
|
Verified
8.3
1334
8.3
306
8.4
1358
|
Verified
8.5
334
|
Verified
8.2
1169
|
Verified
7.5
231
7.3
1059
|
Verified
7.6
248
7.8
1171
7.7
278
|
Verified
8.7
1324
|
Verified
8.4
343
|
Verified
7.8
1125
7.6
270
Integration
8.1
1228
|
Verified
7.9
318
|
Verified
8.0
1163
|
Verified
8.0
306
|
Verified
7.8
1091
|
Verified
7.9
277
|
Verified
Generative AI
Feature Not Available
6.6
111
Agentic AI - CRM
7.3
169
Not enough data
7.6
172
Not enough data
7.5
170
Not enough data
7.3
169
Not enough data
7.3
168
Not enough data
7.3
169
Not enough data
7.6
172
6.3
5
Email Marketing
8.2
210
Not enough data
8.2
211
Not enough data
7.8
205
Not enough data
8.2
209
Not enough data
8.3
211
Not enough data
8.2
206
Not enough data
7.9
205
Not enough data
8.2
203
Not enough data
7.5
197
Not enough data
Reporting & Analytics
7.5
192
Not enough data
8.2
205
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Marketing
7.0
25
Not enough data
6.9
25
Not enough data
7.3
25
Not enough data
7.5
24
Not enough data
7.5
25
Not enough data
Integration
8.2
226
Not enough data
7.8
223
Not enough data
7.9
220
Not enough data
8.2
220
Not enough data
7.2
213
Not enough data
7.3
210
Not enough data
Email Marketing
Not enough data
8.4
574
|
Verified
Not enough data
8.5
560
|
Verified
Not enough data
8.2
548
|
Verified
Not enough data
8.6
548
|
Verified
Online Marketing
Not enough data
7.9
516
|
Verified
Not enough data
7.9
463
|
Verified
Not enough data
7.2
365
|
Verified
Not enough data
7.6
481
|
Verified
Not enough data
7.6
379
Lead Management
Not enough data
8.3
492
|
Verified
Not enough data
8.1
471
|
Verified
Not enough data
8.4
478
|
Verified
Not enough data
7.9
403
|
Verified
Not enough data
8.4
479
|
Verified
Not enough data
7.7
411
|
Verified
Not enough data
8.3
477
|
Verified
Not enough data
8.3
480
|
Verified
Campaign Management
Not enough data
8.2
456
|
Verified
Not enough data
8.1
409
Not enough data
7.9
374
|
Verified
Not enough data
7.2
324
Social
Not enough data
7.1
309
|
Verified
Not enough data
7.6
346
|
Verified
Not enough data
7.6
338
|
Verified
Not enough data
7.4
332
|
Verified
Not enough data
7.3
319
|
Verified
Reporting & Analytics
Not enough data
8.0
518
|
Verified
Not enough data
7.5
404
|
Verified
Not enough data
7.3
372
|
Verified
Not enough data
7.5
363
|
Verified
Not enough data
6.9
330
Platform
Not enough data
7.9
391
|
Verified
Not enough data
8.0
356
|
Verified
Not enough data
8.2
383
|
Verified
Not enough data
7.3
265
|
Verified
Not enough data
7.5
270
|
Verified
Not enough data
8.2
380
|
Verified
Not enough data
7.4
299
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
8.0
374
|
Verified
Not enough data
7.8
347
|
Verified
Not enough data
7.8
342
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
7.6
104
Not enough data
6.4
87
Not enough data
6.8
87
Not enough data
7.4
95
Edit
Not enough data
7.4
93
Not enough data
7.9
102
Not enough data
7.5
88
Logistics
Not enough data
7.3
96
Not enough data
7.1
92
Not enough data
7.6
93
Not enough data
7.7
90
Generative AI
Not enough data
5.5
48
Not enough data
5.5
48
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.7
111
|
Verified
Not enough data
8.5
98
|
Verified
Not enough data
8.4
99
|
Verified
Not enough data
8.7
109
|
Verified
Performance
Not enough data
8.7
117
|
Verified
Not enough data
8.7
120
|
Verified
Payment Processing
Not enough data
8.9
55
Not enough data
9.2
64
Not enough data
9.3
60
Not enough data
8.8
53
Administration
Not enough data
8.9
55
Not enough data
8.8
46
Not enough data
8.1
61
Not enough data
Feature Not Available
Not enough data
8.5
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Payment Options
Not enough data
8.5
45
Not enough data
9.4
63
Security
Not enough data
Feature Not Available
Platform
Not enough data
8.5
50
Not enough data
8.6
44
Content & Collaboration
Not enough data
8.9(won by default)
141
Not enough data
8.3(won by default)
140
Not enough data
8.3(won by default)
124
Not enough data
8.0(won by default)
116
Not enough data
8.4(won by default)
127
Not enough data
8.7(won by default)
110
Social Management
Not enough data
8.8(won by default)
160
Not enough data
8.9(won by default)
171
Not enough data
8.8(won by default)
166
Not enough data
8.9(won by default)
163
Not enough data
Feature Not Available
Not enough data
8.5(won by default)
110
Not enough data
8.6(won by default)
52
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
8.0
63
Not enough data
7.7
67
Not enough data
7.3
61
Not enough data
7.4
61
Page Optimization
Not enough data
7.1
45
Not enough data
7.4
58
Not enough data
6.8
47
Not enough data
6.1
43
Integrations
Not enough data
7.2
55
Not enough data
8.4
61
Not enough data
7.6
54
Generative AI
Not enough data
6.6
18
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
98
Not enough data
8.0
93
Not enough data
7.1
81
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.4
84
Not enough data
7.9
90
Not enough data
6.4
70
Not enough data
7.4
85
Analytics
Not enough data
8.2
90
Not enough data
7.7
93
Customization
Not enough data
7.7
97
Not enough data
8.1
94
Not enough data
7.9
94
Not enough data
7.8
88
Notifications
Not enough data
8.9
79
Not enough data
8.9
79
Not enough data
9.0
77
Settings
Not enough data
8.6
71
Not enough data
8.9
78
Not enough data
8.9
79
Personalization
Not enough data
8.9
75
Not enough data
8.9
74
Integrations
Not enough data
8.6
68
Not enough data
9.1
74
Not enough data
8.7
74
Not enough data
8.1
61
Not enough data
8.6
74
Generative AI
Not enough data
7.5
36
Not enough data
7.3
31
Not enough data
7.4
30
Not enough data
7.4
30
Not enough data
7.3
30
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Not enough data
Additional Functionality
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
7.5
27
Not enough data
7.5
26
Not enough data
7.2
26
Discovery
Not enough data
7.6
27
Not enough data
7.1
26
Not enough data
6.9
21
Management
Not enough data
6.8
21
Not enough data
7.6
22
Platform
Not enough data
6.9
22
Not enough data
6.9
25
Agentic AI - Sales Performance Management
7.2
66
Not enough data
7.3
65
Not enough data
7.4
64
Not enough data
Incentives
6.9
391
Not enough data
7.4
400
Not enough data
Feature Not Available
Not enough data
7.1
395
Not enough data
Personalization
7.7
414
Not enough data
7.9
408
Not enough data
8.3
428
Not enough data
8.0
411
Not enough data
Administrative
7.8
408
Not enough data
7.7
401
Not enough data
7.5
387
Not enough data
Agentic AI - Email Tracking
7.7
56
Not enough data
7.8
57
Not enough data
7.7
57
Not enough data
7.5
55
Not enough data
7.6
56
Not enough data
7.8
56
Not enough data
8.1
55
Not enough data
Analytics
8.0
255
Not enough data
8.2
256
Not enough data
8.1
249
Not enough data
Customizations
8.2
267
Not enough data
8.3
256
Not enough data
8.3
269
Not enough data
7.9
257
Not enough data
8.3
258
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Sales Analytics
7.3
57
Not enough data
7.4
58
Not enough data
7.4
58
Not enough data
7.3
58
Not enough data
7.3
57
Not enough data
Data Sourcing
7.8
425
Not enough data
8.0
431
Not enough data
7.9
426
Not enough data
8.4
435
Not enough data
8.0
420
Not enough data
Predictive Analytics
7.7
422
Not enough data
7.8
424
Not enough data
7.4
407
Not enough data
7.7
416
Not enough data
Sales Management
8.7
441
Not enough data
7.6
410
Not enough data
8.3
419
Not enough data
8.7
441
Not enough data
Consumer Intelligence
Not enough data
8.6
136
|
Verified
Not enough data
8.4
136
|
Verified
Not enough data
8.2
132
|
Verified
Reporting
Not enough data
Feature Not Available
Not enough data
7.8
110
|
Verified
Not enough data
8.8
147
|
Verified
Media Monitoring
Not enough data
8.9
152
|
Verified
Not enough data
8.8
153
|
Verified
Not enough data
8.6
142
In-House Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
7.2
41
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Pipedrive and Thryv are categorized as CRM
Unique Categories
Pipedrive is categorized as Email Marketing, Sales Analytics, Sales Performance Management, Email Tracking, and Online Form Builder
Reviews
Reviewers' Company Size
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Thryv
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
10.9%
Information Technology and Services
10.1%
Marketing and Advertising
10.1%
Financial Services
4.2%
Real Estate
3.2%
Other
61.5%
Marketing and Advertising
13.8%
Health, Wellness and Fitness
6.9%
Professional Training & Coaching
5.7%
Real Estate
5.1%
Construction
4.9%
Other
63.6%
Discussions
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
What is Thryv software?
3 Comments
JM
A software solution to help you run your ENTIRE business! Get your life back from the chaos that is un-organization!Read more
What else should I be using to fully benefit from the platform?
3 Comments
MS
Try the pipeline feature! That can help you see where your leads are in their buying process, and you can attach automation to each stage. They also just...Read more
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