Compare Pipedrive and iContact 
At a Glance
Market Segments
Small-Business (72.6% of reviews)
Small-Business (63.7% of reviews)
Entry-Level Pricing
$24.00 1 Seats Per Month
Free
Pipedrive
Star Rating
(2,973)4.3 out of 5
Market Segments
Small-Business (72.6% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansiContact
Star Rating
(1,243)4.1 out of 5
Market Segments
Small-Business (63.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that iContact excels in user-friendliness, with many users highlighting its intuitive interface and ease of setup. One user mentioned, "It is very easy to setup and use," which contributes to a smooth onboarding experience.
- Users say Pipedrive stands out for its robust sales automation features, making it feel like a personal assistant. Reviewers appreciate how it helps manage daily tasks and follow-ups, with one stating, "It's like having an assistant, telling me what to do every day."
- According to verified reviews, iContact's customer support receives high praise, with users noting the quick response times and helpfulness of the support team. This aspect significantly enhances the overall user experience, as one user remarked on the "awesome" service they received.
- Reviewers mention that Pipedrive offers excellent integration capabilities, particularly with email, which simplifies the process of sending automations. Users find the email integration feature particularly beneficial for managing client communications effectively.
- G2 reviewers highlight that while iContact has a strong focus on email marketing, it also provides valuable analytics features, allowing users to modify previous emails and track their performance. This capability is appreciated by users who value data-driven decision-making.
- Users report that Pipedrive's search functionality is a significant advantage, making it easy to sort and find clients based on various criteria. One user noted, "The good search feature makes it simple to find clients by last name, amount spent, and product choices," which enhances day-to-day usability.
Pricing
Entry-Level Pricing
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
iContact
iContact Free
Free
Visit iContact.com to create your free account.
- Up to 250 Contacts
- Up to 5,000 Sends per month
- Drag & Drop Email Designer
Free Trial
Pipedrive
Free Trial is available
iContact
No trial information availableRatings
Meets Requirements
8.5
2,578
8.4
1,066
Ease of Use
8.9
2,615
8.3
1,071
Ease of Setup
8.7
1,622
8.4
477
Ease of Admin
8.6
1,020
8.5
483
Quality of Support
8.4
2,204
8.7
1,009
Has the product been a good partner in doing business?
8.7
988
8.8
474
Product Direction (% positive)
8.8
2,540
7.5
1,040
Features by Category
Sales Force Automation
8.5
2040
|
Verified
Not enough data
Feature Not Available
Not enough data
8.9
2101
|
Verified
Not enough data
8.6
2096
|
Verified
Not enough data
7.7
1614
|
Verified
Not enough data
8.4
1120
|
Verified
Not enough data
7.7
1615
|
Verified
Not enough data
7.7
1569
Not enough data
7.8
1674
Not enough data
Marketing Automation
7.5
1511
|
Verified
Not enough data
7.5
1492
|
Verified
Not enough data
8.5
1848
|
Verified
Not enough data
7.5
1448
|
Verified
Not enough data
Customer Support
7.9
1008
Not enough data
7.8
988
Not enough data
8.0
1019
Not enough data
7.5
1476
Not enough data
7.7
961
Not enough data
Reporting & Analytics
8.0
1871
|
Verified
Not enough data
8.3
1958
|
Verified
Not enough data
7.9
1720
|
Verified
Not enough data
Mobile & Social
7.6
1424
|
Verified
Not enough data
7.4
1376
|
Verified
Not enough data
7.9
1590
|
Verified
Not enough data
Platform
8.2
1343
|
Verified
Not enough data
8.3
1335
Not enough data
8.4
1358
|
Verified
Not enough data
8.2
1169
|
Verified
Not enough data
7.3
1059
|
Verified
Not enough data
7.8
1171
Not enough data
8.7
1325
|
Verified
Not enough data
7.8
1125
Not enough data
Integration
8.1
1228
|
Verified
Not enough data
8.0
1163
|
Verified
Not enough data
7.8
1092
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - CRM
7.3
169
Not enough data
7.6
172
Not enough data
7.5
170
Not enough data
7.3
169
Not enough data
7.3
168
Not enough data
7.3
169
Not enough data
7.6
172
Not enough data
Email Marketing
8.2
210
8.5
714
|
Verified
8.2
211
8.4
737
|
Verified
7.8
205
8.9
687
|
Verified
8.2
209
8.3
726
|
Verified
8.3
211
8.8
741
|
Verified
8.2
206
8.5
712
|
Verified
7.9
205
8.3
523
|
Verified
8.2
203
8.8
107
|
Verified
7.5
197
8.9
94
|
Verified
Reporting & Analytics
7.5
192
8.1
412
|
Verified
8.2
205
8.5
657
|
Verified
Generative AI
Feature Not Available
9.2
19
Feature Not Available
9.4
18
Agentic AI - Email Marketing
7.0
25
Not enough data
6.9
25
Not enough data
7.3
25
Not enough data
7.5
24
Not enough data
7.5
25
Not enough data
Integration
8.2
226
8.5
267
|
Verified
7.8
223
7.9
161
|
Verified
7.9
220
7.9
144
|
Verified
8.2
220
8.6
37
|
Verified
7.2
213
8.2
44
|
Verified
7.3
210
8.7
33
|
Verified
Customization
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Not enough data
Additional Functionality
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
Not enough data
Agentic AI - Sales Performance Management
7.2
66
Not enough data
7.3
65
Not enough data
7.4
64
Not enough data
Incentives
6.9
391
Not enough data
7.4
400
Not enough data
Feature Not Available
Not enough data
7.1
395
Not enough data
Personalization
7.7
414
Not enough data
7.9
408
Not enough data
8.3
428
Not enough data
8.0
411
Not enough data
Administrative
7.8
408
Not enough data
7.7
401
Not enough data
7.5
387
Not enough data
Agentic AI - Email Tracking
7.7
56
Not enough data
7.8
57
Not enough data
7.7
57
Not enough data
7.5
55
Not enough data
7.6
56
Not enough data
7.8
56
Not enough data
8.1
55
Not enough data
Analytics
8.0
255
Not enough data
8.2
256
Not enough data
8.1
249
Not enough data
Customizations
8.2
267
Not enough data
8.3
256
Not enough data
8.3
269
Not enough data
7.9
257
Not enough data
8.3
258
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Sales Analytics
7.3
57
Not enough data
7.4
58
Not enough data
7.4
58
Not enough data
7.3
58
Not enough data
7.3
57
Not enough data
Data Sourcing
7.8
425
Not enough data
8.0
431
Not enough data
7.9
426
Not enough data
8.4
435
Not enough data
8.0
420
Not enough data
Predictive Analytics
7.7
422
Not enough data
7.8
424
Not enough data
7.4
407
Not enough data
7.7
416
Not enough data
Sales Management
8.7
441
Not enough data
7.6
410
Not enough data
8.3
419
Not enough data
8.7
442
Not enough data
Categories
Categories
Shared Categories
Pipedrive and iContact are categorized as Email Marketing
Unique Categories
Pipedrive is categorized as CRM, Sales Analytics, Sales Performance Management, Email Tracking, and Online Form Builder
iContact has no unique categories
Reviews
Reviewers' Company Size
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
iContact
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
10.9%
Information Technology and Services
10.1%
Marketing and Advertising
10.1%
Financial Services
4.2%
Real Estate
3.2%
Other
61.5%
Marketing and Advertising
10.8%
Information Technology and Services
4.7%
Non-Profit Organization Management
4.6%
Financial Services
3.8%
Real Estate
3.6%
Other
72.4%
Alternatives
Discussions
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
how can i contact to support ?
2 Comments
PC
1-877-968-3996
support@icontact.com
Live Chat on their websiteRead more
How much does iContact cost?
2 Comments
JC
My office pays $420 yearly to send unlimited emails, but with a database of only 2500 emails max.Read more
What is email marketing?
1 Comment
SL
Out of all the marketing channels, email is the most responsive and cheapest way to reach your clients and prospects.Read more
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