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Compare Parse.ly and Similarweb 
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At a Glance
Market Segments
Mid-Market (47.6% of reviews)
Mid-Market (42.3% of reviews)
Entry-Level Pricing
Custom
Free Trial
Parse.ly
Star Rating
(149)4.4 out of 5
Market Segments
Mid-Market (47.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Custom
Browse all 3 pricing plansSimilarweb
Star Rating
(1,006)4.5 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Similarweb excels in real-time reporting with a score of 7.0, while Parse.ly shines with a remarkable score of 9.3 in the same category, indicating that Parse.ly provides more timely insights for decision-making.
- Reviewers mention that Similarweb's SEO auditing features score 7.9, which is competitive, but Parse.ly's score of 8.6 suggests a more robust offering in this area, making it a better choice for users focused on SEO performance.
- G2 users highlight that Similarweb's content management tools score 7.7, whereas Parse.ly significantly outperforms with a score of 9.2, indicating that users find Parse.ly's content management capabilities to be more comprehensive and user-friendly.
- Users on G2 report that Similarweb's custom reports and dashboards score 7.6, while Parse.ly's score of 8.2 suggests that it offers more flexibility and customization options, which is crucial for users needing tailored insights.
- Reviewers say that Similarweb's user, role, and access management features score 7.6, but Parse.ly matches this with a higher score of 8.5, indicating that users appreciate the enhanced control and security offered by Parse.ly.
- Users report that Similarweb's audience insights score 8.6, while Parse.ly's score of 8.7 shows a slight edge, suggesting that both platforms provide valuable insights, but Parse.ly may offer a more nuanced understanding of audience behavior.
Pricing
Entry-Level Pricing
Parse.ly
Content Advocacy
Custom
Realize the untapped potential of your content strategy.
- Geographic Segmentation
- Contributor Analysis
- Additional Channel Tracking
Similarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Free Trial
Parse.ly
Free Trial is available
Similarweb
Free Trial is available
Ratings
Meets Requirements
8.8
106
8.5
825
Ease of Use
9.0
109
8.6
833
Ease of Setup
8.7
24
8.7
336
Ease of Admin
9.1
24
8.6
268
Quality of Support
8.6
90
8.7
733
Has the product been a good partner in doing business?
9.1
23
8.7
273
Product Direction (% positive)
8.0
100
8.9
787
Features by Category
Metrics
9.2
30
Not enough data
8.5
31
Not enough data
8.4
25
Not enough data
8.5
20
Not enough data
7.9
17
Not enough data
8.5
21
Not enough data
8.4
20
Not enough data
7.5
19
Not enough data
7.1
16
Not enough data
Reporting
9.3
29
Not enough data
8.9
29
Not enough data
8.6
24
Not enough data
7.8
23
Not enough data
8.1
26
Not enough data
8.3
25
Not enough data
8.2
29
Not enough data
Other
8.3
22
Not enough data
8.6
22
Not enough data
7.8
20
Not enough data
8.1
21
Not enough data
7.1
14
Not enough data
7.2
12
Not enough data
7.4
15
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.9
14
Not enough data
7.7
14
Not enough data
8.7
25
Not enough data
8.5
24
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
472
Not enough data
8.4
234
Agentic AI - Competitive Intelligence
Not enough data
7.6
22
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
499
Platform Content
Not enough data
Feature Not Available
Platform Reporting
Not enough data
8.2
504
Not enough data
8.4
505
SEO Auditing & Monitoring
Not enough data
7.6
53
Not enough data
8.1
54
Not enough data
8.1
136
Not enough data
7.4
48
Agentic AI - SEO Tools
Not enough data
7.7
11
Not enough data
8.2
11
Not enough data
8.3
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
11
SEO Content & Rankings
Not enough data
7.6
137
Not enough data
8.5
192
Not enough data
8.2
157
Not enough data
7.9
144
Not enough data
8.2
148
SEO Reporting
Not enough data
9.0
194
Not enough data
8.7
175
Not enough data
8.3
163
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data collection
Not enough data
7.1
269
Not enough data
Feature Not Available
Not enough data
7.8
342
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
336
|
Verified
Segment Trending
Not enough data
8.4
444
|
Verified
Not enough data
7.5
376
Not enough data
8.3
417
|
Verified
Not enough data
Feature Not Available
Analysis
Not enough data
8.3
418
Not enough data
8.4
443
|
Verified
Not enough data
7.7
324
|
Verified
Platform
Not enough data
8.5
454
|
Verified
Not enough data
8.3
389
|
Verified
Not enough data
7.3
314
|
Verified
Not enough data
7.5
304
|
Verified
Not enough data
7.8
332
|
Verified
Not enough data
8.0
312
Agentic AI - Market Intelligence
Not enough data
8.2
11
Not enough data
Feature Not Available
Platform Insights
Not enough data
7.6
198
Not enough data
7.5
179
Not enough data
7.8
195
Not enough data
7.1
208
Not enough data
8.1
218
Not enough data
8.0
208
Not enough data
7.9
206
Agentic AI - Digital Advertising Intelligence
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
8.9
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Additional Functionality
Not enough data
7.9
205
Not enough data
7.0
164
Platform Basics
Not enough data
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Platform Data
Not enough data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Agentic AI - Operational Risk Management
Not enough data
Feature Not Available
Data Management
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Data as a Service
Not enough data
9.4
6
Not enough data
9.7
6
Architecture
Not enough data
Feature Not Available
Not enough data
Feature Not Available
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
8.4
40
Feature Not Available
8.7
72
8.7
136
8.1
61
Feature Not Available
Metrics
8.5
65
8.1
115
8.7
72
8.3
125
8.7
78
8.3
127
8.1
59
7.9
118
8.0
48
7.6
116
8.2
57
8.6
128
Agentic AI - Content Analytics
Not enough data
7.5
12
Not enough data
7.4
12
Not enough data
7.8
12
Not enough data
8.2
12
Not enough data
8.8
12
Categories
Categories
Shared Categories
Parse.ly and Similarweb are categorized as Content Analytics
Unique Categories
Parse.ly is categorized as Digital Analytics
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Digital Advertising Intelligence, Competitive Intelligence, Market Intelligence, SEO Tools, and Answer Engine Optimization (AEO)
Reviews
Reviewers' Company Size
Parse.ly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Online Media
32.9%
Media Production
19.6%
Newspapers
13.3%
Broadcast Media
8.4%
Publishing
5.6%
Other
20.3%
Marketing and Advertising
26.7%
Retail
7.1%
Financial Services
6.8%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Discussions
How do I find the search terms that bring us google traffic?
1 Comment
Official Response from Parse.ly
There aren't specific search terms inside of Parse.ly as of today. That said, because it pulls content tags directly from your CMS, you can understand topic...Read more
Parse.ly has no more discussions with answers
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2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
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