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At a Glance
Market Segments
Mid-Market (47.6% of reviews)
Small-Business (65.3% of reviews)
Entry-Level Pricing
Custom
$139.94 Per Month
Parse.ly
Star Rating
(149)4.4 out of 5
Market Segments
Mid-Market (47.6% of reviews)
Entry-Level Pricing
Custom
Browse all 3 pricing plansSemrush
Star Rating
(2,941)4.5 out of 5
Market Segments
Small-Business (65.3% of reviews)
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in SEO Auditing with a score of 9.2, highlighting its comprehensive SEO Alerting and Change Tracking features, which help users stay on top of their website's performance. In contrast, Parse.ly's SEO Auditing received a lower score of 8.0, indicating it may not offer the same depth of analysis.
- Reviewers mention that Parse.ly shines in Engagement metrics, scoring 9.2, particularly for its ability to track user interactions effectively. Semrush, while still strong at 8.4, does not provide the same level of detail in user engagement tracking, which may be a drawback for content-focused teams.
- G2 users highlight Semrush's robust Competitor Analysis tools, scoring 9.0, which allow users to gain insights into their competitors' strategies. Users on Parse.ly, however, note that while it offers some competitive insights, it lacks the depth and breadth of analysis found in Semrush.
- Users say that Parse.ly's Content Management features are particularly strong, with a score of 9.2, making it easier for teams to collaborate on content creation and management. Semrush, with a score of 8.2 in this area, does not provide the same level of collaborative tools, which could hinder team efficiency.
- Reviewers mention that Semrush's Reporting capabilities are highly customizable, scoring 8.9, which allows users to tailor reports to their specific needs. In contrast, Parse.ly's reporting features, while effective, scored slightly lower at 8.2, indicating less flexibility in report customization.
- Users report that Semrush's ease of use is rated at 8.4, which is commendable, but Parse.ly outshines it with a score of 9.0, making it a more user-friendly option for those who may not be as tech-savvy.
Pricing
Entry-Level Pricing
Parse.ly
Content Advocacy
Custom
Realize the untapped potential of your content strategy.
- Geographic Segmentation
- Contributor Analysis
- Additional Channel Tracking
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Parse.ly
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.8
106
8.8
2,394
Ease of Use
9.0
109
8.3
2,418
Ease of Setup
8.7
24
8.6
1,625
Ease of Admin
9.1
24
8.6
1,237
Quality of Support
8.6
90
8.6
2,101
Has the product been a good partner in doing business?
9.1
23
8.8
1,218
Product Direction (% positive)
8.0
100
8.9
2,302
Features by Category
Metrics
9.2
30
8.4
430
8.5
31
8.2
425
8.4
25
7.9
409
8.5
20
7.6
383
7.9
17
7.4
372
8.5
21
7.5
366
8.4
20
7.4
369
7.5
19
7.5
379
7.1
16
7.1
364
Reporting
9.3
29
8.0
419
8.9
29
8.2
408
8.6
24
7.8
394
7.8
23
7.7
395
8.1
26
7.8
390
8.3
25
7.6
370
8.2
29
8.0
404
Other
8.3
22
7.7
382
8.6
22
8.1
394
7.8
20
7.7
384
8.1
21
8.0
386
7.1
14
7.4
351
7.2
12
7.0
331
7.4
15
7.6
349
Agentic AI - Digital Analytics
Not enough data
6.6
42
Not enough data
7.2
42
Not enough data
6.9
42
Not enough data
6.9
40
Administration
7.9
14
7.7
358
7.7
14
7.4
349
8.7
25
8.5
399
8.5
24
8.2
392
Social Analytics
Not enough data
8.8(won by default)
292
Not enough data
8.5(won by default)
273
Not enough data
8.7(won by default)
279
Not enough data
8.2(won by default)
246
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
216
Not enough data
8.1(won by default)
212
Reports & Dashboards
Not enough data
8.4(won by default)
276
Not enough data
8.8(won by default)
284
Not enough data
8.7(won by default)
270
Not enough data
7.9(won by default)
209
Agentic AI - Social Media Analytics
Not enough data
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.6
239
|
Verified
Not enough data
8.2
235
|
Verified
Not enough data
8.5
238
|
Verified
Not enough data
8.5
249
|
Verified
Performance
Not enough data
8.3
257
|
Verified
Not enough data
8.7
260
|
Verified
Local Search Optimization
Not enough data
8.9
581
|
Verified
Not enough data
8.4
542
|
Verified
Not enough data
8.4
513
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
7.9
511
|
Verified
Not enough data
8.8
570
|
Verified
Platform Basics
Not enough data
8.5
550
Not enough data
8.5
566
Agentic AI - Competitive Intelligence
Not enough data
7.0
67
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
522
Platform Content
Not enough data
7.3
462
Platform Reporting
Not enough data
8.0
535
Not enough data
8.2
543
Platform Basics
Not enough data
8.5
106
Not enough data
8.2
103
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
95
Not enough data
8.4
106
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
99
Not enough data
8.7
109
Marketing Campaign Performance
Not enough data
8.5
81
Not enough data
8.7
82
Agentic AI - Marketing Calendar
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Other Features
Not enough data
8.3
107
Not enough data
8.8
93
SEO Auditing & Monitoring
Not enough data
8.7
1003
Not enough data
9.0
858
Not enough data
8.8
839
Not enough data
8.8
844
Agentic AI - SEO Tools
Not enough data
6.6
167
Not enough data
6.7
166
Not enough data
6.6
165
Not enough data
6.6
166
Not enough data
6.5
165
Not enough data
6.6
162
Not enough data
6.7
162
SEO Content & Rankings
Not enough data
8.2
1472
Not enough data
9.1
1572
Not enough data
8.8
1496
Not enough data
8.2
912
Not enough data
8.4
825
SEO Reporting
Not enough data
8.9
1545
Not enough data
8.6
995
Not enough data
8.2
951
Not enough data
7.8
829
Generative AI
Not enough data
6.7
389
Not enough data
6.7
389
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
164
Social Management
Not enough data
8.7
236
Not enough data
8.8
229
Not enough data
Feature Not Available
Not enough data
8.4
227
Not enough data
7.9
204
Not enough data
8.0
178
Not enough data
7.8
150
Agentic AI - Social Media Management
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
115
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
102
Not enough data
8.1
94
Reporting
Not enough data
9.0
132
Not enough data
Feature Not Available
Not enough data
8.9
121
Not enough data
9.0
130
Agentic AI - Media Monitoring
Not enough data
6.9
13
Not enough data
7.6
13
Not enough data
7.1
13
Not enough data
7.1
13
Not enough data
7.1
13
Generative AI
Not enough data
8.2
21
Not enough data
8.0
22
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.4
24
Not enough data
8.9
27
Not enough data
8.1
23
Writing Support
Not enough data
7.7
25
Not enough data
8.3
24
Not enough data
7.5
25
Not enough data
7.7
25
Software Availability
Not enough data
8.4
25
Not enough data
8.3
24
Not enough data
7.2
25
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
194
Not enough data
8.1
221
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
7.5
193
|
Verified
Not enough data
8.0
211
Segment Trending
Not enough data
8.5
241
|
Verified
Not enough data
8.1
230
|
Verified
Not enough data
8.3
236
|
Verified
Not enough data
7.3
199
Analysis
Not enough data
8.3
230
Not enough data
8.6
251
|
Verified
Not enough data
8.3
212
|
Verified
Platform
Not enough data
8.7
256
|
Verified
Not enough data
8.4
235
|
Verified
Not enough data
7.7
211
|
Verified
Not enough data
8.3
233
|
Verified
Not enough data
8.1
208
|
Verified
Not enough data
8.2
205
Agentic AI - Market Intelligence
Not enough data
7.0
31
Not enough data
6.8
31
Platform Basics
Not enough data
8.6
137
Not enough data
7.7
122
Not enough data
8.4
140
Platform Data
Not enough data
8.2
128
Not enough data
8.4
133
Not enough data
8.6
143
Not enough data
8.3
128
Agentic AI - Operational Risk Management
Not enough data
7.2
13
Planning
Not enough data
7.7
229
Publishing
Not enough data
7.7
231
Social Media
Not enough data
7.5
231
Planning
Not enough data
7.8
355
Generative AI
Not enough data
7.4
138
Not enough data
7.2
136
Not enough data
7.2
136
Not enough data
6.6
134
Not enough data
6.4
131
Agentic AI - Content Creation
Not enough data
7.0
43
Not enough data
6.9
43
Not enough data
7.1
43
Not enough data
7.0
43
Not enough data
7.0
44
Not enough data
7.2
43
Not enough data
7.1
43
AI Visibility & Tracking
Not enough data
7.7
56
Not enough data
7.6
56
Sentiment & Brand Analysis
Not enough data
7.5
55
Not enough data
6.3
52
Competitive Benchmarking
Not enough data
7.1
53
Not enough data
7.3
53
AI Content Optimization
Not enough data
7.5
54
Not enough data
7.5
52
Reporting & Alerts
Not enough data
6.7
52
Not enough data
7.5
53
Tools
8.4
40
Feature Not Available
8.7
72
8.2
660
8.1
61
Feature Not Available
Metrics
8.5
65
Feature Not Available
8.7
72
8.2
650
8.7
78
8.2
636
8.1
59
8.0
577
8.0
48
7.8
575
8.2
57
8.9
708
Agentic AI - Content Analytics
Not enough data
7.4
54
Not enough data
7.7
53
Not enough data
7.7
54
Not enough data
7.7
54
Not enough data
7.6
54
Marketing Operations
Not enough data
7.7
386
|
Verified
Not enough data
8.4
405
|
Verified
Not enough data
8.0
398
|
Verified
Not enough data
8.0
376
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
387
|
Verified
Not enough data
8.6
424
|
Verified
Not enough data
7.7
360
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
8.2
397
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
55
Not enough data
7.5
55
Not enough data
7.1
54
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Parse.ly and Semrush are categorized as Content Analytics and Digital Analytics
Unique Categories
Parse.ly has no unique categories
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Parse.ly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Online Media
32.9%
Media Production
19.6%
Newspapers
13.3%
Broadcast Media
8.4%
Publishing
5.6%
Other
20.3%
Marketing and Advertising
29.8%
Information Technology and Services
8.7%
Computer Software
8.1%
Internet
3.9%
Retail
3.7%
Other
45.7%
Discussions
How do I find the search terms that bring us google traffic?
1 Comment
Official Response from Parse.ly
There aren't specific search terms inside of Parse.ly as of today. That said, because it pulls content tags directly from your CMS, you can understand topic...Read more
Parse.ly has no more discussions with answers
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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