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At a Glance
Market Segments
Mid-Market (47.6% of reviews)
Small-Business (65.2% of reviews)
Entry-Level Pricing
Custom
$139.94 Per Month
Parse.ly
Star Rating
(149)4.4 out of 5
Market Segments
Mid-Market (47.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Custom
Browse all 3 pricing plansSemrush
Star Rating
(2,952)4.5 out of 5
Market Segments
Small-Business (65.2% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in SEO Auditing with a score of 9.2, highlighting its comprehensive SEO Alerting and Change Tracking features, which help users stay on top of their website's performance. In contrast, Parse.ly's SEO Auditing received a lower score of 8.0, indicating it may not offer the same depth of analysis.
- Reviewers mention that Parse.ly shines in Engagement metrics, scoring 9.2, particularly for its ability to track user interactions effectively. Semrush, while still strong at 8.4, does not provide the same level of detail in user engagement tracking, which may be a drawback for content-focused teams.
- G2 users highlight Semrush's robust Competitor Analysis tools, scoring 9.0, which allow users to gain insights into their competitors' strategies. Users on Parse.ly, however, note that while it offers some competitive insights, it lacks the depth and breadth of analysis found in Semrush.
- Users say that Parse.ly's Content Management features are particularly strong, with a score of 9.2, making it easier for teams to collaborate on content creation and management. Semrush, with a score of 8.2 in this area, does not provide the same level of collaborative tools, which could hinder team efficiency.
- Reviewers mention that Semrush's Reporting capabilities are highly customizable, scoring 8.9, which allows users to tailor reports to their specific needs. In contrast, Parse.ly's reporting features, while effective, scored slightly lower at 8.2, indicating less flexibility in report customization.
- Users report that Semrush's ease of use is rated at 8.4, which is commendable, but Parse.ly outshines it with a score of 9.0, making it a more user-friendly option for those who may not be as tech-savvy.
Pricing
Entry-Level Pricing
Parse.ly
Content Advocacy
Custom
Realize the untapped potential of your content strategy.
- Geographic Segmentation
- Contributor Analysis
- Additional Channel Tracking
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Parse.ly
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.8
106
8.8
2,404
Ease of Use
9.0
109
8.3
2,428
Ease of Setup
8.7
24
8.6
1,635
Ease of Admin
9.1
24
8.6
1,241
Quality of Support
8.6
90
8.6
2,110
Has the product been a good partner in doing business?
9.1
23
8.8
1,222
Product Direction (% positive)
8.0
100
8.9
2,312
Features by Category
Metrics
9.2
30
8.4
432
8.5
31
8.2
427
8.4
25
7.9
411
8.5
20
7.7
385
7.9
17
7.4
374
8.5
21
7.5
368
8.4
20
7.4
371
7.5
19
7.5
381
7.1
16
7.1
366
Reporting
9.3
29
8.0
421
8.9
29
8.2
410
8.6
24
7.8
396
7.8
23
7.7
397
8.1
26
7.8
392
8.3
25
7.6
372
8.2
29
8.0
406
Other
8.3
22
7.7
384
8.6
22
8.1
396
7.8
20
7.7
386
8.1
21
8.0
388
7.1
14
7.4
353
7.2
12
7.0
332
7.4
15
7.6
351
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Administration
7.9
14
7.7
360
7.7
14
7.4
351
8.7
25
8.5
401
8.5
24
8.3
394
Social Analytics
Not enough data
8.8(won by default)
292
Not enough data
8.5(won by default)
273
Not enough data
8.7(won by default)
279
Not enough data
8.2(won by default)
246
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
216
Not enough data
8.1(won by default)
212
Reports & Dashboards
Not enough data
8.4(won by default)
276
Not enough data
8.8(won by default)
284
Not enough data
8.7(won by default)
270
Not enough data
7.9(won by default)
209
Agentic AI - Social Media Analytics
Not enough data
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.6
240
|
Verified
Not enough data
8.2
236
|
Verified
Not enough data
8.5
239
|
Verified
Not enough data
8.6
250
|
Verified
Performance
Not enough data
8.3
258
|
Verified
Not enough data
8.7
261
|
Verified
Local Search Optimization
Not enough data
8.9
584
|
Verified
Not enough data
8.4
545
|
Verified
Not enough data
8.4
516
|
Verified
Not enough data
8.3
529
|
Verified
Not enough data
7.9
514
|
Verified
Not enough data
8.8
573
|
Verified
Platform Basics
Not enough data
8.5
555
Not enough data
8.5
570
Agentic AI - Competitive Intelligence
Not enough data
7.1
71
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
527
Platform Content
Not enough data
7.3
467
Platform Reporting
Not enough data
8.0
540
Not enough data
8.3
548
Platform Basics
Not enough data
8.5
106
Not enough data
8.2
103
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
95
Not enough data
8.4
106
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
99
Not enough data
8.7
109
Marketing Campaign Performance
Not enough data
8.5
81
Not enough data
8.7
82
Agentic AI - Marketing Calendar
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Other Features
Not enough data
8.3
107
Not enough data
8.8
93
SEO Auditing & Monitoring
Not enough data
8.7
1010
Not enough data
9.0
867
Not enough data
8.8
846
Not enough data
8.8
851
Agentic AI - SEO Tools
Not enough data
6.6
174
Not enough data
6.8
173
Not enough data
6.7
171
Not enough data
6.7
172
Not enough data
6.6
171
Not enough data
6.6
168
Not enough data
6.8
168
SEO Content & Rankings
Not enough data
8.2
1479
Not enough data
9.1
1579
Not enough data
8.8
1504
Not enough data
8.2
919
Not enough data
8.4
832
SEO Reporting
Not enough data
8.9
1553
Not enough data
8.6
1002
Not enough data
8.2
957
Not enough data
7.8
836
Generative AI
Not enough data
6.7
395
Not enough data
6.8
395
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
164
Social Management
Not enough data
8.7
236
Not enough data
8.8
229
Not enough data
Feature Not Available
Not enough data
8.4
227
Not enough data
7.9
204
Not enough data
8.0
178
Not enough data
7.8
150
Agentic AI - Social Media Management
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
116
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
103
Not enough data
8.1
95
Reporting
Not enough data
9.0
133
Not enough data
Feature Not Available
Not enough data
8.9
122
Not enough data
9.0
131
Agentic AI - Media Monitoring
Not enough data
7.1
14
Not enough data
7.7
14
Not enough data
7.3
14
Not enough data
7.3
14
Not enough data
7.3
14
Generative AI
Not enough data
8.3
22
Not enough data
8.1
23
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.4
24
Not enough data
8.9
27
Not enough data
8.1
23
Writing Support
Not enough data
7.7
25
Not enough data
8.3
24
Not enough data
7.5
25
Not enough data
7.7
25
Software Availability
Not enough data
8.4
25
Not enough data
8.3
24
Not enough data
7.2
25
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
196
Not enough data
8.1
223
|
Verified
Not enough data
8.1
212
|
Verified
Not enough data
7.5
195
|
Verified
Not enough data
8.1
213
Segment Trending
Not enough data
8.6
243
|
Verified
Not enough data
8.1
232
|
Verified
Not enough data
8.3
238
|
Verified
Not enough data
7.3
200
Analysis
Not enough data
8.3
231
Not enough data
8.6
252
|
Verified
Not enough data
8.3
213
|
Verified
Platform
Not enough data
8.7
257
|
Verified
Not enough data
8.4
236
|
Verified
Not enough data
7.7
212
|
Verified
Not enough data
8.3
234
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
8.2
206
Agentic AI - Market Intelligence
Not enough data
7.0
32
Not enough data
6.8
32
Platform Basics
Not enough data
8.6
139
Not enough data
7.8
124
Not enough data
8.4
142
Platform Data
Not enough data
8.2
130
Not enough data
8.4
135
Not enough data
8.6
145
Not enough data
8.3
130
Agentic AI - Operational Risk Management
Not enough data
7.2
15
Planning
Not enough data
7.7
232
Publishing
Not enough data
7.7
234
Social Media
Not enough data
7.6
234
Planning
Not enough data
7.9
359
Generative AI
Not enough data
7.4
141
Not enough data
7.2
139
Not enough data
7.2
139
Not enough data
6.7
137
Not enough data
6.4
134
Agentic AI - Content Creation
Not enough data
7.1
46
Not enough data
7.0
46
Not enough data
7.2
46
Not enough data
7.1
46
Not enough data
7.2
47
Not enough data
7.3
46
Not enough data
7.3
46
AI Visibility & Tracking
Not enough data
7.8
58
Not enough data
7.7
58
Sentiment & Brand Analysis
Not enough data
7.6
57
Not enough data
6.4
54
Competitive Benchmarking
Not enough data
7.2
55
Not enough data
7.4
55
AI Content Optimization
Not enough data
7.5
56
Not enough data
7.6
54
Reporting & Alerts
Not enough data
6.7
54
Not enough data
7.6
55
Tools
8.4
40
Feature Not Available
8.7
72
8.2
663
8.1
61
Feature Not Available
Metrics
8.5
65
Feature Not Available
8.7
72
8.2
653
8.7
78
8.2
639
8.1
59
8.0
580
8.0
48
7.8
578
8.2
57
8.9
711
Agentic AI - Content Analytics
Not enough data
7.5
56
Not enough data
7.7
56
Not enough data
7.7
57
Not enough data
7.8
57
Not enough data
7.7
57
Marketing Operations
Not enough data
7.7
388
|
Verified
Not enough data
8.4
408
|
Verified
Not enough data
8.0
400
|
Verified
Not enough data
8.0
378
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
389
|
Verified
Not enough data
8.6
426
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
8.0
376
|
Verified
Not enough data
8.2
399
|
Verified
Not enough data
7.9
352
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
57
Not enough data
7.5
57
Not enough data
7.1
56
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Parse.ly and Semrush are categorized as Content Analytics and Digital Analytics
Unique Categories
Parse.ly has no unique categories
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Parse.ly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Online Media
32.9%
Media Production
19.6%
Newspapers
13.3%
Broadcast Media
8.4%
Publishing
5.6%
Other
20.3%
Marketing and Advertising
29.8%
Information Technology and Services
8.7%
Computer Software
8.1%
Internet
3.9%
Retail
3.8%
Other
45.8%
Discussions
How do I find the search terms that bring us google traffic?
1 Comment
Official Response from Parse.ly
There aren't specific search terms inside of Parse.ly as of today. That said, because it pulls content tags directly from your CMS, you can understand topic...Read more
Parse.ly has no more discussions with answers
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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