# Owner.com vs Toast Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Toast excels in its restaurant-specific design, making it a favorite among small businesses. Users appreciate features like quick promo setup and a 24-hour support center, which enhances their operational efficiency.
- **Users say** Owner.com stands out for its user-friendly interface and smooth functionality. Many have noted that it provides full control over menus and pricing, which has significantly boosted their direct online orders, showcasing its effectiveness in restaurant marketing.
- **Reviewers mention** that Toast's implementation process is generally quick, with users highlighting the intuitive onboarding wizard that helps them get started efficiently. However, some users have expressed a desire for more tailored configuration options to better fit their specific workflows.
- **According to verified reviews** , Owner.com shines in customer support, with users praising the responsiveness and professionalism of the onboarding team. This level of support has made the transition to the platform seamless for many, which is crucial for busy restaurant owners.
- **Users highlight** that while Toast has strong POS capabilities, Owner.com offers superior overall usability, with higher ratings in ease of setup and administration. This makes Owner.com a more attractive option for those prioritizing a straightforward user experience.
- **G2 reviewers note** that Toast's reporting features are robust, allowing users to track hours and manage shifts effectively. However, Owner.com has received higher marks for its analytics capabilities, indicating a more comprehensive approach to data insights that can drive business decisions.



| | Owner.com | Toast | 
|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 399 | 370 | 
| **Largest Market Segment** | Small-Business (96.5% of reviews) | Small-Business (66.1% of reviews) | 
| **Entry Level Price** | $499.00 Per Month | Starting at $0.00 Per Month | 

---
## Top Pros & Cons

### Owner.com

Pros:
- Ease of Use (70 reviews)
- Customer Satisfaction (55 reviews)

Cons:
- Limited Customization (9 reviews)
- Expensive (8 reviews)

### Toast

Pros:
- Ease of Use (93 reviews)
- Intuitive (33 reviews)

Cons:
- Poor Customer Support (29 reviews)
- Expensive (19 reviews)

---
## Ratings Comparison
| Rating | Owner.com | Toast | 
|---|---|---|
  | **Meets Requirements** | 9.3 (297 reviews) | 8.5 (272 reviews) | 
  | **Ease of Use** | 9.5 (310 reviews) | 8.8 (273 reviews) | 
  | **Ease of Setup** | 9.4 (242 reviews) | 8.2 (185 reviews) | 
  | **Ease of Admin** | 9.5 (178 reviews) | 8.5 (162 reviews) | 
  | **Quality of Support** | 9.6 (295 reviews) | 7.8 (262 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (176 reviews) | 8.3 (163 reviews) | 
  | **Product Direction (% positive)** | 9.7 (308 reviews) | 8.3 (262 reviews) | 

---
## Pricing

### Owner.com

#### Entry-Level Pricing

Plan: Flate-Rate

Price: $499.00 Per Month

Description: Best margins and predictable costs for restaurants doing +$5k/mo in online orders. $499/month. 0% restaurant fee. Special rates available for multi-location.


Key Features:
-  AI-Optimized Website
-  Online Ordering
-  Branded Mobile App

[Learn more about Owner.com](https://www.g2.com/products/owner-com/reviews)

#### Free Trial

No

### Toast

#### Entry-Level Pricing

Plan: Starter Kit

Price: Starting at $0.00 Per Month

Description: Ideal for small restaurants who need one or two terminals to get up and running.

Key Features:
- Cloud-based point of sale
- Hardware configuration including one terminal
- Real-Time Sales & Menu Reporting

[Browse all 3 editions](https://www.g2.com/products/toast/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Core HR

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.4/10 | 54 |

#### Core HR

| Feature | Owner.com | Toast | 
|---|---|---|
| **Organization Management** | Not enough data | 8.2 (14 reviews) | 
| **Time, Attendance, and PTO** | Not enough data | 8.9 (14 reviews) | 
| **Expense Management** | Not enough data | 8.3 (7 reviews) | 
| **Salary Structures** | Not enough data | 8.0 (11 reviews) | 
| **Compliance** | Not enough data | 9.0 (13 reviews) | 
| **Benefits Administration** | Not enough data | 8.5 (11 reviews) | 

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Platform

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customization ** | Not enough data | 7.5 (36 reviews) | 
| **Integration APIs** | Not enough data | 7.3 (28 reviews) | 
| **Internationalization** | Not enough data | 8.1 (25 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.4 (40 reviews) | 
| **Performance** | Not enough data | 7.9 (38 reviews) | 
| **Mobility** | Not enough data | 8.2 (34 reviews) | 
| **Reporting** | Not enough data | 8.1 (40 reviews) | 
| **Dashboards** | Not enough data | 8.1 (37 reviews) | 

### Payroll

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.1/10 | 47 |

#### Employee Self Service

| Feature | Owner.com | Toast | 
|---|---|---|
| **Web Portal** | Not enough data | 8.4 (38 reviews) | 
| **Benefits Manager** | Not enough data | 7.6 (22 reviews) | 
| **Mobile** | Not enough data | 7.7 (32 reviews) | 

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payroll Entry** | Not enough data | 8.4 (41 reviews) | 
| **Time Off Accrual** | Not enough data | 8.1 (32 reviews) | 
| **Direct Deposit** | Not enough data | 8.6 (39 reviews) | 
| **Expense Reimbursement** | Not enough data | Feature Not Available | 
| **Pre-tax Deductions** | Not enough data | 8.1 (31 reviews) | 
| **Wage Garnishment** | Not enough data | 7.7 (30 reviews) | 
| **Approvals** | Not enough data | 7.8 (29 reviews) | 
| **Check/W-2 Printing** | Not enough data | 8.4 (37 reviews) | 
| **Check/W-2 Delivery** | Not enough data | 8.5 (36 reviews) | 

#### Taxes

| Feature | Owner.com | Toast | 
|---|---|---|
| **Tax Calculation** | Not enough data | 8.4 (38 reviews) | 
| **Tax Filing** | Not enough data | 8.2 (32 reviews) | 
| **Automatic Tax Payment** | Not enough data | 8.4 (30 reviews) | 

#### Integration

| Feature | Owner.com | Toast | 
|---|---|---|
| **API / Integration** | Not enough data | 7.6 (28 reviews) | 
| **Time Tracking Integration** | Not enough data | 8.3 (33 reviews) | 
| **Accounting Integration** | Not enough data | 8.1 (26 reviews) | 
| **Core HR Integration** | Not enough data | 7.5 (25 reviews) | 

#### Platform

| Feature | Owner.com | Toast | 
|---|---|---|
| **Reporting and Dashboards** | Not enough data | 7.8 (45 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (45 reviews) | 
| **Performance and Reliability** | Not enough data | 8.6 (45 reviews) | 
| **Scalability** | Not enough data | 8.2 (37 reviews) | 

### Retail POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### POS

| Feature | Owner.com | Toast | 
|---|---|---|
| **Credit Card Payments** | Not enough data | Not enough data | 
| **Barcode Scanning** | Not enough data | Not enough data | 
| **Hardware Integration** | Not enough data | Not enough data | 
| **Price Adjustments** | Not enough data | Not enough data | 
| **Receipts** | Not enough data | Not enough data | 

#### Marketing

| Feature | Owner.com | Toast | 
|---|---|---|
| **Loyalty Programs** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Inventory Management** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 
| **E-commerce Integration** | Not enough data | Not enough data | 

### Restaurant POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.5/10 | 192 |

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Menu Building** | Not enough data | 8.7 (149 reviews) | 
| **Inventory Management** | Not enough data | 8.0 (89 reviews) | 
| **Employee Scheduling** | Not enough data | 7.6 (71 reviews) | 
| **Accounting** | Not enough data | 8.3 (115 reviews) | 
| **Reporting & Analytics** | Not enough data | 8.6 (158 reviews) | 
| **Loyalty Management** | Not enough data | 8.1 (93 reviews) | 

#### Meal Service

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payment Gateway** | Not enough data | 8.8 (148 reviews) | 
| **Table Management** | Not enough data | 8.9 (115 reviews) | 
| **Check Adjustment** | Not enough data | 8.7 (147 reviews) | 
| **Kitchen Tickets** | Not enough data | 8.9 (141 reviews) | 
| **Takeout & Delivery** | Not enough data | 8.7 (131 reviews) | 

### Restaurant Management

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | 8.8/10 | 220 |
| **Toast** | 8.5/10 | 94 |

#### Platform Basics

| Feature | Owner.com | Toast | 
|---|---|---|
| **Reporting** | 9.4 (168 reviews) | 8.6 (74 reviews) | 
| **Interoperability** | 8.9 (165 reviews) | 8.3 (58 reviews) | 

#### Back Office

| Feature | Owner.com | Toast | 
|---|---|---|
| **Accounting** | 9.1 (149 reviews) | 8.7 (65 reviews) | 
| **Employee Management** | Feature Not Available | 8.1 (71 reviews) | 
| **Analytics** | 9.4 (158 reviews) | 8.6 (72 reviews) | 
| **Inventory Management** | Feature Not Available | 7.8 (45 reviews) | 

#### Front of Office

| Feature | Owner.com | Toast | 
|---|---|---|
| **POS** | 8.7 (143 reviews) | 9.2 (81 reviews) | 
| **Table Management** | Feature Not Available | 8.7 (62 reviews) | 
| **Kitchen Ticketing** | 8.6 (140 reviews) | 8.8 (76 reviews) | 
| **Reservations** | 6.5 (102 reviews) | 7.3 (40 reviews) | 

#### Platform Data

| Feature | Owner.com | Toast | 
|---|---|---|
| **Dashboard** | 9.5 (170 reviews) | 9.0 (72 reviews) | 

#### Agentic AI - Restaurant Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Autonomous Task Execution** | 9.0 (16 reviews) | Feature Not Available | 
| **Multi-step Planning** | 8.8 (15 reviews) | Feature Not Available | 
| **Cross-system Integration** | 9.0 (20 reviews) | Not enough data | 
| **Adaptive Learning** | 9.5 (14 reviews) | Feature Not Available | 
| **Natural Language Interaction** | 9.1 (17 reviews) | Not enough data | 
| **Proactive Assistance** | 9.2 (15 reviews) | Not enough data | 
| **Decision Making** | 9.3 (15 reviews) | Feature Not Available | 

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Summarization** | 7.6 (78 reviews) | Feature Not Available | 
| **AI Text-to-Speech** | 7.3 (72 reviews) | Feature Not Available | 

### HCM Software

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Food Delivery

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | 9.2/10 | 42 |
| **Toast** | N/A | N/A |

#### Restaurant App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Restaurant order management** | 9.6 (36 reviews) | Not enough data | 
| **Restaurant general setting** | 9.2 (31 reviews) | Not enough data | 
| **Restaurant listings** | 9.4 (34 reviews) | Not enough data | 

#### User App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payment processing ** | 9.7 (32 reviews) | Not enough data | 
| **Real-time Order Tracking** | 9.4 (34 reviews) | Not enough data | 
| **On-demand Food ordering** | Feature Not Available | Not enough data | 

#### Delivery App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Driver Management System** | Feature Not Available | Not enough data | 
| **Driver Earnings and Payments** | 8.2 (28 reviews) | Not enough data | 
| **Communication and Scheduling** | 8.4 (28 reviews) | Not enough data | 

#### Admin App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customer Support ** | 9.6 (34 reviews) | Not enough data | 
| **Centralized Dashboard** | Feature Not Available | Not enough data | 
| **Restaurant Onboarding and Management** | 9.4 (31 reviews) | Not enough data | 

### Restaurant Marketing Tools

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | 9.5/10 | 9 |
| **Toast** | N/A | N/A |

#### Customer Data and Insights

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customer Analytics** | Not enough data | Not enough data | 
| **Customer Database** | 10.0 (6 reviews) | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Marketing Automation** | 8.9 (6 reviews) | Not enough data | 
| **Email Marketing** | 10.0 (5 reviews) | Not enough data | 
| **SMS & Push Notifications** | 10.0 (5 reviews) | Not enough data | 

#### Engagement and Retention

| Feature | Owner.com | Toast | 
|---|---|---|
| **Offers Management** | Not enough data | Not enough data | 
| **Rewards Program** | 10.0 (5 reviews) | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Integration and Compliance

| Feature | Owner.com | Toast | 
|---|---|---|
| **Analytics and Reporting** | Not enough data | Not enough data | 
| **Integrations** | 8.0 (5 reviews) | Not enough data | 
| **Compliance and Consent Management** | Not enough data | Not enough data | 

### POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### Payments

| Feature | Owner.com | Toast | 
|---|---|---|
| **Credit Card Payments** | Not enough data | Not enough data | 
| **Partial Payments** | Not enough data | Not enough data | 
| **Split Payments** | Not enough data | Not enough data | 
| **Discounts** | Not enough data | Not enough data | 
| **Voided/Refunded Payments** | Not enough data | Not enough data | 
| **Store Credit Allocation** | Not enough data | Not enough data | 
| **Tip Adjustments** | Not enough data | Not enough data | 
| **Offline Payments** | Not enough data | Not enough data | 
| **Multidevice Payment Acceptance** | Not enough data | Not enough data | 
| **Next Day Deposits** | Not enough data | Not enough data | 

#### Employee Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Employee Accounts** | Not enough data | Not enough data | 
| **Permissions** | Not enough data | Not enough data | 
| **Commission Tracking** | Not enough data | Not enough data | 
| **Tab Allocation** | Not enough data | Not enough data | 
| **Log/Shift Notes** | Not enough data | Not enough data | 
| **Staff Scheduling** | Not enough data | Not enough data | 
| **Floor Plans** | Not enough data | Not enough data | 

#### Customer Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Loyalty Membership** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **Credit Card Filing** | Not enough data | Not enough data | 

#### Inventory Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Track Inventory** | Not enough data | Not enough data | 
| **Inventory Notifications** | Not enough data | Not enough data | 
| **Product Organization** | Not enough data | Not enough data | 
| **Multilocation Inventory Tracking** | Not enough data | Not enough data | 

#### Integrations

| Feature | Owner.com | Toast | 
|---|---|---|
| **Accounting Integrations** | Not enough data | Not enough data | 
| **Inventory Management Integrations** | Not enough data | Not enough data | 
| **E-Commerce Integrations** | Not enough data | Not enough data | 

#### Analytics

| Feature | Owner.com | Toast | 
|---|---|---|
| **Sales Tracking** | Not enough data | Not enough data | 
| **Guest Counts** | Not enough data | Not enough data | 
| **End of Day Reports** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Restaurant Marketing Tools Software](https://www.g2.com/categories/restaurant-marketing-tools), [Restaurant Management Software](https://www.g2.com/categories/restaurant-management)

**Unique to Owner.com (1):** [Food Delivery Software](https://www.g2.com/categories/food-delivery-software)

**Unique to Toast (5):** [Retail POS Systems](https://www.g2.com/categories/retail-pos), [Restaurant POS Systems](https://www.g2.com/categories/restaurant-pos), [Core HR Software](https://www.g2.com/categories/core-hr), [Payroll Software](https://www.g2.com/categories/payroll), [HCM Software](https://www.g2.com/categories/hcm-software)


---
## Reviewer Demographics

### By Company Size

| Segment | Owner.com | Toast | 
|---|---|---|
| **Small-Business** | 96.5% | 66.1% | 
| **Mid-Market** | 3.5% | 32.4% | 
| **Enterprise** | 0% | 1.5% | 

### By Industry

#### Owner.com

- **Restaurants:** 69.9%
- **Food & Beverages:** 24.2%
- **Hospitality:** 2.2%
- **Food Production:** 0.8%
- **Accounting:** 0.8%
- **Retail:** 0.6%
- **Marketing and Advertising:** 0.6%
- **Management Consulting:** 0.3%
- **Information Technology and Services:** 0.3%
- **Consumer Services:** 0.3%

#### Toast

- **Restaurants:** 51.5%
- **Food & Beverages:** 26.5%
- **Hospitality:** 6.3%
- **Accounting:** 1.8%
- **Financial Services:** 0.9%
- **Food Production:** 0.9%
- **Entertainment:** 0.9%
- **Information Technology and Services:** 0.9%
- **Consumer Goods:** 0.9%
- **Real Estate:** 0.9%
- **Other:** 8.4%

---
## Alternatives

### Alternatives to Owner.com

- [ChowNow for Restaurants](https://www.g2.com/products/chownow-for-restaurants/reviews) — 4.6/5 stars (73 reviews)
- [Restroworks Restaurant POS](https://www.g2.com/products/restroworks-restaurant-pos/reviews) — 4.8/5 stars (1273 reviews)
- [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) — 4.6/5 stars (1208 reviews)
- [OpenTable for Restaurants](https://www.g2.com/products/opentable-for-restaurants/reviews) — 4.4/5 stars (284 reviews)
- [Connecteam](https://www.g2.com/products/connecteam/reviews) — 4.6/5 stars (3505 reviews)
- [Aloha Cloud](https://www.g2.com/products/aloha-cloud/reviews) — 3.9/5 stars (337 reviews)
- [Restaurant365](https://www.g2.com/products/restaurant365/reviews) — 4.6/5 stars (318 reviews)
- [Petpooja POSS](https://www.g2.com/products/petpooja-poss/reviews) — 4.7/5 stars (289 reviews)
- [SpotOn](https://www.g2.com/products/spoton/reviews) — 4.4/5 stars (238 reviews)
- [Uber Eats for Merchants](https://www.g2.com/products/uber-eats-for-merchants/reviews) — 4.0/5 stars (184 reviews)

### Alternatives to Toast

- [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) — 4.6/5 stars (1208 reviews)
- [Aloha Cloud](https://www.g2.com/products/aloha-cloud/reviews) — 3.9/5 stars (337 reviews)
- [Restroworks Restaurant POS](https://www.g2.com/products/restroworks-restaurant-pos/reviews) — 4.8/5 stars (1273 reviews)
- [SpotOn](https://www.g2.com/products/spoton/reviews) — 4.4/5 stars (238 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4231 reviews)
- [Restaurant365](https://www.g2.com/products/restaurant365/reviews) — 4.6/5 stars (318 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6537 reviews)
- [TouchBistro Restaurant POS](https://www.g2.com/products/touchbistro-restaurant-pos/reviews) — 4.1/5 stars (108 reviews)
- [Clover](https://www.g2.com/products/clover/reviews) — 3.8/5 stars (108 reviews)
- [Upserve](https://www.g2.com/products/upserve-2019-05-21/reviews) — 4.1/5 stars (90 reviews)

---
## Top Discussions

### Owner.com

No discussions available for this product.

### Toast

- Title: [Is there any way to make toast work in a retail non restaurant](https://www.g2.com/discussions/37361-is-there-any-way-to-make-toast-work-in-a-retail-non-restaurant) — 2 comments, 1 upvote
  > **Top comment:** "I would advise against it. They are made for restaurants, and even that isn’t handled very well. "
- Title: [Does Toast require internet access?](https://www.g2.com/discussions/toast-specific-a075cbe2-630a-41fb-a0f3-0d1b019fd862) — 1 comment, 1 upvote
  > **Top comment:** "Yes"
- Title: [What are the benefits of a cloud based solution?](https://www.g2.com/discussions/cloud-based-software-36ccd898-5b15-4eb0-a71b-de5fc11eb3be) — 1 comment, 1 upvote
  > **Top comment:** "You can sit down at home;
- Check to reports & Sales
- Update menus
- Payroll
- Dispute charges or any credit card problem
- Great marketing opportinute"
- Title: [Is Toast just a point of sale system?](https://www.g2.com/discussions/toast-specific-99b36e8b-a723-484e-ab1e-ab312e30489f) — 1 comment, 1 upvote
  > **Top comment:** "yes, and much more. 
they can do inventory, payroll, & martketing
"
- Title: [What are the most important features to consider when buying a restaurant point of sale system?](https://www.g2.com/discussions/general-pos-f3766029-f7f9-47dc-8aa9-bb9a87b8e277) — 1 comment, 1 upvote
  > **Top comment:** "able to handle offline mode. 
This is very important that not many systems can do this. 
(toast is great offline)"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/owner-com-vs-toast)