# Owner.com vs Toast Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Toast excels in its **online ordering integration** , which users find reduces the number of phone calls they receive. This feature, along with its robust reporting capabilities that provide sales data by the hour, makes it a strong choice for businesses looking to streamline operations.
- **Users say** Owner.com stands out for its **customer support** , with many praising the helpfulness of the sales team during the onboarding process. Reviewers highlight how smoothly the integration of previous customer lists was handled, enhancing their loyalty program efforts.
- **According to verified reviews** , Owner.com is perceived as more user-friendly, with a higher rating for **ease of use**. Users appreciate how simple it is to publish their website and manage orders, whether for pickup or delivery, making it a great option for those who prioritize a straightforward interface.
- **Reviewers mention** that Toast has a strong performance in **point of sale (POS)** features, receiving high marks for its functionality. Users enjoy the intuitive display screens that keep track of sales, which can significantly enhance the customer experience during busy service times.
- **G2 reviewers highlight** that while Toast has a solid reputation, Owner.com outperforms it in areas like **quality of support** and **product direction**. Users feel more confident in Owner.com’s commitment to evolving its features based on customer feedback, which is crucial for long-term satisfaction.
- **Users say** that Toast's entry-level pricing at $0.00 is appealing for small businesses, but some find that Owner.com’s pricing, starting at $499, offers better value when considering the comprehensive features and support provided, especially for those looking to build a strong online presence.



| | Owner.com | Toast | 
|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 366 | 367 | 
| **Largest Market Segment** | Small-Business (96.2% of reviews) | Small-Business (66.4% of reviews) | 
| **Entry Level Price** | $499.00 Per Month | Starting at $0.00 Per Month | 

---
## Top Pros & Cons

### Owner.com

Pros:
- Ease of Use (70 reviews)
- Customer Satisfaction (55 reviews)

Cons:
- Limited Customization (9 reviews)
- Expensive (8 reviews)

### Toast

Pros:
- Ease of Use (86 reviews)
- Intuitive (33 reviews)

Cons:
- Poor Customer Support (24 reviews)
- Expensive (19 reviews)

---
## Ratings Comparison
| Rating | Owner.com | Toast | 
|---|---|---|
  | **Meets Requirements** | 9.3 (268 reviews) | 8.5 (270 reviews) | 
  | **Ease of Use** | 9.5 (280 reviews) | 8.8 (270 reviews) | 
  | **Ease of Setup** | 9.4 (213 reviews) | 8.2 (183 reviews) | 
  | **Ease of Admin** | 9.4 (152 reviews) | 8.5 (161 reviews) | 
  | **Quality of Support** | 9.6 (269 reviews) | 7.8 (260 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (151 reviews) | 8.3 (162 reviews) | 
  | **Product Direction (% positive)** | 9.7 (283 reviews) | 8.3 (260 reviews) | 

---
## Pricing

### Owner.com

#### Entry-Level Pricing

Plan: Flate-Rate

Price: $499.00 Per Month

Description: Best margins and predictable costs for restaurants doing +$5k/mo in online orders. $499/month. 0% restaurant fee. Special rates available for multi-location.


Key Features:
-  AI-Optimized Website
-  Online Ordering
-  Branded Mobile App

[Learn more about Owner.com](https://www.g2.com/products/owner-com/reviews)

#### Free Trial

No

### Toast

#### Entry-Level Pricing

Plan: Starter Kit

Price: Starting at $0.00 Per Month

Description: Ideal for small restaurants who need one or two terminals to get up and running.

Key Features:
- Cloud-based point of sale
- Hardware configuration including one terminal
- Real-Time Sales & Menu Reporting

[Browse all 3 editions](https://www.g2.com/products/toast/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Core HR

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.4/10 | 54 |

#### Core HR

| Feature | Owner.com | Toast | 
|---|---|---|
| **Organization Management** | Not enough data | 8.2 (14 reviews) | 
| **Time, Attendance, and PTO** | Not enough data | 8.9 (14 reviews) | 
| **Expense Management** | Not enough data | 8.3 (7 reviews) | 
| **Salary Structures** | Not enough data | 8.0 (11 reviews) | 
| **Compliance** | Not enough data | 9.0 (13 reviews) | 
| **Benefits Administration** | Not enough data | 8.5 (11 reviews) | 

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Platform

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customization ** | Not enough data | 7.5 (36 reviews) | 
| **Integration APIs** | Not enough data | 7.3 (28 reviews) | 
| **Internationalization** | Not enough data | 8.1 (25 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.4 (40 reviews) | 
| **Performance** | Not enough data | 7.9 (38 reviews) | 
| **Mobility** | Not enough data | 8.2 (34 reviews) | 
| **Reporting** | Not enough data | 8.1 (40 reviews) | 
| **Dashboards** | Not enough data | 8.1 (37 reviews) | 

### Payroll

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.1/10 | 47 |

#### Employee Self Service

| Feature | Owner.com | Toast | 
|---|---|---|
| **Web Portal** | Not enough data | 8.4 (38 reviews) | 
| **Benefits Manager** | Not enough data | 7.6 (22 reviews) | 
| **Mobile** | Not enough data | 7.7 (32 reviews) | 

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payroll Entry** | Not enough data | 8.4 (41 reviews) | 
| **Time Off Accrual** | Not enough data | 8.1 (32 reviews) | 
| **Direct Deposit** | Not enough data | 8.6 (39 reviews) | 
| **Expense Reimbursement** | Not enough data | Feature Not Available | 
| **Pre-tax Deductions** | Not enough data | 8.1 (31 reviews) | 
| **Wage Garnishment** | Not enough data | 7.7 (30 reviews) | 
| **Approvals** | Not enough data | 7.8 (29 reviews) | 
| **Check/W-2 Printing** | Not enough data | 8.4 (37 reviews) | 
| **Check/W-2 Delivery** | Not enough data | 8.5 (36 reviews) | 

#### Taxes

| Feature | Owner.com | Toast | 
|---|---|---|
| **Tax Calculation** | Not enough data | 8.4 (38 reviews) | 
| **Tax Filing** | Not enough data | 8.2 (32 reviews) | 
| **Automatic Tax Payment** | Not enough data | 8.4 (30 reviews) | 

#### Integration

| Feature | Owner.com | Toast | 
|---|---|---|
| **API / Integration** | Not enough data | 7.6 (28 reviews) | 
| **Time Tracking Integration** | Not enough data | 8.3 (33 reviews) | 
| **Accounting Integration** | Not enough data | 8.1 (26 reviews) | 
| **Core HR Integration** | Not enough data | 7.5 (25 reviews) | 

#### Platform

| Feature | Owner.com | Toast | 
|---|---|---|
| **Reporting and Dashboards** | Not enough data | 7.8 (45 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (45 reviews) | 
| **Performance and Reliability** | Not enough data | 8.6 (45 reviews) | 
| **Scalability** | Not enough data | 8.2 (37 reviews) | 

### Retail POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### POS

| Feature | Owner.com | Toast | 
|---|---|---|
| **Credit Card Payments** | Not enough data | Not enough data | 
| **Barcode Scanning** | Not enough data | Not enough data | 
| **Hardware Integration** | Not enough data | Not enough data | 
| **Price Adjustments** | Not enough data | Not enough data | 
| **Receipts** | Not enough data | Not enough data | 

#### Marketing

| Feature | Owner.com | Toast | 
|---|---|---|
| **Loyalty Programs** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Inventory Management** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 
| **E-commerce Integration** | Not enough data | Not enough data | 

### Restaurant POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | 8.5/10 | 189 |

#### Administration

| Feature | Owner.com | Toast | 
|---|---|---|
| **Menu Building** | Not enough data | 8.8 (148 reviews) | 
| **Inventory Management** | Not enough data | 8.0 (88 reviews) | 
| **Employee Scheduling** | Not enough data | 7.6 (71 reviews) | 
| **Accounting** | Not enough data | 8.3 (115 reviews) | 
| **Reporting & Analytics** | Not enough data | 8.6 (155 reviews) | 
| **Loyalty Management** | Not enough data | 8.1 (93 reviews) | 

#### Meal Service

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payment Gateway** | Not enough data | 8.8 (147 reviews) | 
| **Table Management** | Not enough data | 8.9 (114 reviews) | 
| **Check Adjustment** | Not enough data | 8.7 (146 reviews) | 
| **Kitchen Tickets** | Not enough data | 8.9 (141 reviews) | 
| **Takeout & Delivery** | Not enough data | 8.7 (130 reviews) | 

### Restaurant Management

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | 8.7/10 | 195 |
| **Toast** | 8.5/10 | 94 |

#### Platform Basics

| Feature | Owner.com | Toast | 
|---|---|---|
| **Reporting** | 9.5 (160 reviews) | 8.6 (74 reviews) | 
| **Interoperability** | 9.0 (153 reviews) | 8.3 (58 reviews) | 

#### Back Office

| Feature | Owner.com | Toast | 
|---|---|---|
| **Accounting** | 9.1 (148 reviews) | 8.7 (65 reviews) | 
| **Employee Management** | Feature Not Available | 8.1 (71 reviews) | 
| **Analytics** | 9.4 (153 reviews) | 8.6 (72 reviews) | 
| **Inventory Management** | Feature Not Available | 7.8 (45 reviews) | 

#### Front of Office

| Feature | Owner.com | Toast | 
|---|---|---|
| **POS** | 8.7 (139 reviews) | 9.2 (81 reviews) | 
| **Table Management** | Feature Not Available | 8.7 (62 reviews) | 
| **Kitchen Ticketing** | 8.6 (138 reviews) | 8.8 (76 reviews) | 
| **Reservations** | 6.4 (101 reviews) | 7.3 (40 reviews) | 

#### Platform Data

| Feature | Owner.com | Toast | 
|---|---|---|
| **Dashboard** | 9.5 (159 reviews) | 9.0 (72 reviews) | 

#### Agentic AI - Restaurant Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Autonomous Task Execution** | 8.8 (14 reviews) | Feature Not Available | 
| **Multi-step Planning** | 8.7 (14 reviews) | Feature Not Available | 
| **Cross-system Integration** | 9.1 (17 reviews) | Not enough data | 
| **Adaptive Learning** | 9.5 (13 reviews) | Feature Not Available | 
| **Natural Language Interaction** | 9.1 (16 reviews) | Not enough data | 
| **Proactive Assistance** | 9.2 (14 reviews) | Not enough data | 
| **Decision Making** | 9.3 (14 reviews) | Feature Not Available | 

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Summarization** | 7.5 (76 reviews) | Feature Not Available | 
| **AI Text-to-Speech** | 7.3 (70 reviews) | Feature Not Available | 

### HCM Software

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### Generative AI

| Feature | Owner.com | Toast | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Food Delivery

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | 9.2/10 | 39 |
| **Toast** | N/A | N/A |

#### Restaurant App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Restaurant order management** | 9.6 (34 reviews) | Not enough data | 
| **Restaurant general setting** | 9.2 (31 reviews) | Not enough data | 
| **Restaurant listings** | 9.4 (33 reviews) | Not enough data | 

#### User App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Payment processing ** | 9.7 (31 reviews) | Not enough data | 
| **Real-time Order Tracking** | 9.3 (33 reviews) | Not enough data | 
| **On-demand Food ordering** | Feature Not Available | Not enough data | 

#### Delivery App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Driver Management System** | Feature Not Available | Not enough data | 
| **Driver Earnings and Payments** | 8.2 (28 reviews) | Not enough data | 
| **Communication and Scheduling** | 8.4 (28 reviews) | Not enough data | 

#### Admin App - Food Delivery

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customer Support ** | 9.6 (33 reviews) | Not enough data | 
| **Centralized Dashboard** | Feature Not Available | Not enough data | 
| **Restaurant Onboarding and Management** | 9.4 (30 reviews) | Not enough data | 

### Restaurant Marketing Tools

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### Customer Data and Insights

| Feature | Owner.com | Toast | 
|---|---|---|
| **Customer Analytics** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Marketing Automation** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **SMS & Push Notifications** | Not enough data | Not enough data | 

#### Engagement and Retention

| Feature | Owner.com | Toast | 
|---|---|---|
| **Offers Management** | Not enough data | Not enough data | 
| **Rewards Program** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Integration and Compliance

| Feature | Owner.com | Toast | 
|---|---|---|
| **Analytics and Reporting** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Compliance and Consent Management** | Not enough data | Not enough data | 

### POS

| Product | Score | Reviews |
|---|---|---|
| **Owner.com** | N/A | N/A |
| **Toast** | N/A | N/A |

#### Payments

| Feature | Owner.com | Toast | 
|---|---|---|
| **Credit Card Payments** | Not enough data | Not enough data | 
| **Partial Payments** | Not enough data | Not enough data | 
| **Split Payments** | Not enough data | Not enough data | 
| **Discounts** | Not enough data | Not enough data | 
| **Voided/Refunded Payments** | Not enough data | Not enough data | 
| **Store Credit Allocation** | Not enough data | Not enough data | 
| **Tip Adjustments** | Not enough data | Not enough data | 
| **Offline Payments** | Not enough data | Not enough data | 
| **Multidevice Payment Acceptance** | Not enough data | Not enough data | 
| **Next Day Deposits** | Not enough data | Not enough data | 

#### Employee Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Employee Accounts** | Not enough data | Not enough data | 
| **Permissions** | Not enough data | Not enough data | 
| **Commission Tracking** | Not enough data | Not enough data | 
| **Tab Allocation** | Not enough data | Not enough data | 
| **Log/Shift Notes** | Not enough data | Not enough data | 
| **Staff Scheduling** | Not enough data | Not enough data | 
| **Floor Plans** | Not enough data | Not enough data | 

#### Customer Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Loyalty Membership** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **Credit Card Filing** | Not enough data | Not enough data | 

#### Inventory Management

| Feature | Owner.com | Toast | 
|---|---|---|
| **Track Inventory** | Not enough data | Not enough data | 
| **Inventory Notifications** | Not enough data | Not enough data | 
| **Product Organization** | Not enough data | Not enough data | 
| **Multilocation Inventory Tracking** | Not enough data | Not enough data | 

#### Integrations

| Feature | Owner.com | Toast | 
|---|---|---|
| **Accounting Integrations** | Not enough data | Not enough data | 
| **Inventory Management Integrations** | Not enough data | Not enough data | 
| **E-Commerce Integrations** | Not enough data | Not enough data | 

#### Analytics

| Feature | Owner.com | Toast | 
|---|---|---|
| **Sales Tracking** | Not enough data | Not enough data | 
| **Guest Counts** | Not enough data | Not enough data | 
| **End of Day Reports** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Restaurant Marketing Tools Software](https://www.g2.com/categories/restaurant-marketing-tools), [Restaurant Management Software](https://www.g2.com/categories/restaurant-management)

**Unique to Owner.com (1):** [Food Delivery Software](https://www.g2.com/categories/food-delivery-software)

**Unique to Toast (5):** [Retail POS Systems](https://www.g2.com/categories/retail-pos), [Restaurant POS Systems](https://www.g2.com/categories/restaurant-pos), [Core HR Software](https://www.g2.com/categories/core-hr), [Payroll Software](https://www.g2.com/categories/payroll), [HCM Software](https://www.g2.com/categories/hcm-software)


---
## Reviewer Demographics

### By Company Size

| Segment | Owner.com | Toast | 
|---|---|---|
| **Small-Business** | 96.2% | 66.4% | 
| **Mid-Market** | 3.8% | 32.1% | 
| **Enterprise** | 0% | 1.5% | 

### By Industry

#### Owner.com

- **Restaurants:** 69.9%
- **Food & Beverages:** 23.6%
- **Hospitality:** 2.5%
- **Food Production:** 0.9%
- **Accounting:** 0.9%
- **Retail:** 0.6%
- **Marketing and Advertising:** 0.6%
- **Management Consulting:** 0.3%
- **Information Technology and Services:** 0.3%
- **Consumer Services:** 0.3%

#### Toast

- **Restaurants:** 51.4%
- **Food & Beverages:** 26.4%
- **Hospitality:** 6.4%
- **Accounting:** 1.8%
- **Financial Services:** 0.9%
- **Food Production:** 0.9%
- **Entertainment:** 0.9%
- **Information Technology and Services:** 0.9%
- **Consumer Goods:** 0.9%
- **Real Estate:** 0.9%
- **Other:** 8.5%

---
## Alternatives

### Alternatives to Owner.com

- [ChowNow for Restaurants](https://www.g2.com/products/chownow-for-restaurants/reviews) — 4.6/5 stars (73 reviews)
- [Restroworks Restaurant POS](https://www.g2.com/products/restroworks-restaurant-pos/reviews) — 4.8/5 stars (1257 reviews)
- [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) — 4.6/5 stars (1207 reviews)
- [OpenTable for Restaurants](https://www.g2.com/products/opentable-for-restaurants/reviews) — 4.4/5 stars (284 reviews)
- [Connecteam](https://www.g2.com/products/connecteam/reviews) — 4.6/5 stars (3501 reviews)
- [Aloha Cloud](https://www.g2.com/products/aloha-cloud/reviews) — 3.9/5 stars (337 reviews)
- [Restaurant365](https://www.g2.com/products/restaurant365/reviews) — 4.6/5 stars (318 reviews)
- [Petpooja](https://www.g2.com/products/petpooja/reviews) — 4.7/5 stars (287 reviews)
- [SpotOn](https://www.g2.com/products/spoton/reviews) — 4.4/5 stars (234 reviews)
- [Uber Eats for Merchants](https://www.g2.com/products/uber-eats-for-merchants/reviews) — 4.0/5 stars (184 reviews)

### Alternatives to Toast

- [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) — 4.6/5 stars (1207 reviews)
- [Aloha Cloud](https://www.g2.com/products/aloha-cloud/reviews) — 3.9/5 stars (337 reviews)
- [Restroworks Restaurant POS](https://www.g2.com/products/restroworks-restaurant-pos/reviews) — 4.8/5 stars (1257 reviews)
- [SpotOn](https://www.g2.com/products/spoton/reviews) — 4.4/5 stars (234 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4146 reviews)
- [Restaurant365](https://www.g2.com/products/restaurant365/reviews) — 4.6/5 stars (318 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6282 reviews)
- [TouchBistro Restaurant POS](https://www.g2.com/products/touchbistro-restaurant-pos/reviews) — 4.1/5 stars (108 reviews)
- [Clover](https://www.g2.com/products/clover/reviews) — 3.9/5 stars (106 reviews)
- [Upserve](https://www.g2.com/products/upserve-2019-05-21/reviews) — 4.1/5 stars (90 reviews)

---
## Top Discussions

### Owner.com

No discussions available for this product.

### Toast

- Title: [Is there any way to make toast work in a retail non restaurant](https://www.g2.com/discussions/37361-is-there-any-way-to-make-toast-work-in-a-retail-non-restaurant) — 2 comments, 1 upvote
  > **Top comment:** "I would advise against it. They are made for restaurants, and even that isn’t handled very well. "
- Title: [Does Toast require internet access?](https://www.g2.com/discussions/toast-specific-a075cbe2-630a-41fb-a0f3-0d1b019fd862) — 1 comment, 1 upvote
  > **Top comment:** "Yes"
- Title: [What are the benefits of a cloud based solution?](https://www.g2.com/discussions/cloud-based-software-36ccd898-5b15-4eb0-a71b-de5fc11eb3be) — 1 comment, 1 upvote
  > **Top comment:** "You can sit down at home;
- Check to reports & Sales
- Update menus
- Payroll
- Dispute charges or any credit card problem
- Great marketing opportinute"
- Title: [Is Toast just a point of sale system?](https://www.g2.com/discussions/toast-specific-99b36e8b-a723-484e-ab1e-ab312e30489f) — 1 comment, 1 upvote
  > **Top comment:** "yes, and much more. 
they can do inventory, payroll, & martketing
"
- Title: [What are the most important features to consider when buying a restaurant point of sale system?](https://www.g2.com/discussions/general-pos-f3766029-f7f9-47dc-8aa9-bb9a87b8e277) — 1 comment, 1 upvote
  > **Top comment:** "able to handle offline mode. 
This is very important that not many systems can do this. 
(toast is great offline)"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/owner-com-vs-toast)