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Compare Oracle Responsys and Sailthru by Marigold 
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At a Glance
Market Segments
Mid-Market (47.9% of reviews)
Mid-Market (58.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Oracle Responsys
Star Rating
(127)3.9 out of 5
Market Segments
Mid-Market (47.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Oracle ResponsysSailthru by Marigold
Star Rating
(153)4.2 out of 5
Market Segments
Mid-Market (58.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Sailthru by MarigoldOracle Responsys vs Sailthru by Marigold
When assessing the two solutions, reviewers found Sailthru by Marigold easier to use, set up, and administer. Reviewers also preferred doing business with Sailthru by Marigold overall.
- Reviewers felt that Sailthru by Marigold meets the needs of their business better than Oracle Responsys.
- When comparing quality of ongoing product support, reviewers felt that Sailthru by Marigold is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Sailthru by Marigold over Oracle Responsys.
Pricing
Entry-Level Pricing
Oracle Responsys
No pricing availableSailthru by Marigold
No pricing availableFree Trial
Oracle Responsys
No trial information availableSailthru by Marigold
No trial information availableRatings
Meets Requirements
8.0
97
8.7
133
Ease of Use
6.8
96
8.3
133
Ease of Setup
5.7
43
7.9
52
Ease of Admin
6.4
45
8.5
54
Quality of Support
6.5
95
8.5
125
Has the product been a good partner in doing business?
7.1
45
8.7
51
Product Direction (% positive)
6.7
95
7.6
129
Features by Category
Email Marketing
8.3
45
|
Verified
8.6
94
|
Verified
8.3
45
|
Verified
9.0
94
|
Verified
8.0
45
|
Verified
8.6
95
|
Verified
8.1
44
|
Verified
8.6
77
|
Verified
Online Marketing
7.0
18
|
Verified
7.9
57
|
Verified
8.0
46
|
Verified
8.3
71
|
Verified
7.8
47
|
Verified
8.6
82
|
Verified
7.5
38
|
Verified
8.7
73
|
Verified
7.7
33
8.1
12
Lead Management
8.0
16
|
Verified
7.9
22
|
Verified
7.6
34
|
Verified
7.7
37
|
Verified
7.3
41
|
Verified
8.0
40
|
Verified
7.4
21
|
Verified
7.5
25
|
Verified
8.1
25
|
Verified
7.8
30
|
Verified
7.6
26
|
Verified
7.6
34
|
Verified
8.2
30
|
Verified
8.1
25
|
Verified
8.1
28
|
Verified
7.5
27
|
Verified
Campaign Management
8.3
41
|
Verified
8.5
66
|
Verified
8.1
24
7.9
12
8.4
25
|
Verified
9.2
10
7.9
20
8.3
9
Social
8.3
10
8.5
10
8.7
15
|
Verified
8.2
46
|
Verified
8.2
15
|
Verified
7.0
11
8.1
15
|
Verified
8.2
10
8.4
15
7.5
12
Reporting & Analytics
7.9
45
|
Verified
7.9
94
|
Verified
7.9
25
|
Verified
7.8
74
|
Verified
7.5
26
|
Verified
8.0
57
|
Verified
7.4
26
|
Verified
7.7
62
|
Verified
7.9
19
7.7
13
Platform
7.4
21
|
Verified
8.0
32
|
Verified
7.9
20
|
Verified
7.7
28
|
Verified
7.3
22
|
Verified
8.8
32
|
Verified
8.0
14
|
Verified
Not enough data
6.4
17
|
Verified
7.3
5
8.0
20
|
Verified
8.6
32
|
Verified
7.3
15
|
Verified
8.2
22
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.6
21
|
Verified
8.4
30
|
Verified
7.8
20
|
Verified
8.6
30
|
Verified
7.8
17
|
Verified
7.5
24
|
Verified
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
7.5
8
Not enough data
8.8
8
Not enough data
8.6
7
Not enough data
8.3
8
Not enough data
8.1
8
Not enough data
Analytics
8.5
8
Not enough data
7.5
8
Not enough data
Optimization
6.7
8
Not enough data
6.7
8
Not enough data
7.1
7
Not enough data
7.1
8
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
9.0
8
Not enough data
9.2
6
Targeting
Not enough data
8.9
6
Not enough data
9.0
5
Triggered Content
Not enough data
10.0
5
Not enough data
9.6
9
Not enough data
9.5
7
Personalized Content
Not enough data
8.3
7
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.1
8
|
Verified
8.3
9
|
Verified
8.5
8
|
Verified
8.6
13
8.6
6
|
Verified
8.3
6
|
Verified
7.8
6
|
Verified
9.0
7
|
Verified
Campaigns
8.3
8
8.1
9
7.5
8
|
Verified
8.5
9
|
Verified
8.6
7
8.9
6
|
Verified
8.1
7
|
Verified
9.0
5
|
Verified
9.2
6
|
Verified
9.2
12
|
Verified
8.9
6
|
Verified
8.3
10
|
Verified
Engagement
8.5
8
|
Verified
8.5
11
|
Verified
Platform
8.8
8
|
Verified
8.3
13
|
Verified
8.8
8
7.9
12
|
Verified
8.5
8
|
Verified
9.2
12
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Oracle Responsys and Sailthru by Marigold are categorized as Push Notification, Mobile Marketing, and Marketing Automation
Unique Categories
Oracle Responsys has no unique categories
Sailthru by Marigold is categorized as Customer Journey Mapping, Email Testing, SMS Marketing, Email Template Builder, Personalization, Personalization Engines, Email Deliverability, Transactional Email, Landing Page Builders, and Pop-Up Builder
Reviews
Reviewers' Company Size
Oracle Responsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sailthru by Marigold
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.6%
Retail
9.1%
Financial Services
7.4%
Information Technology and Services
5.0%
Sporting Goods
4.1%
Other
48.8%
Retail
12.6%
Publishing
11.9%
Marketing and Advertising
8.6%
Media Production
7.9%
Apparel & Fashion
7.3%
Other
51.7%
Alternatives
Discussions
Marketing to Millenials
2 Comments
KD
The software innovation presented by this particular software sufficiently addresses several problems and the acceleration of customer desires that continue...Read more
What is Oracle Responsys used for?
1 Comment
RM
Oracle Responsys is used for enterprise-grade digital marketing orchestration. In plain terms, it helps large organizations plan, execute, and measure...Read more
Oracle Responsys has no more discussions with answers
Sailthru by Marigold has no discussions with answers
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