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Compare Oracle Data Cloud and Sprinklr Modern Advertising

See this
side-by-side comparison of Oracle Data Cloud vs. Sprinklr Modern Advertising
based on preference data from user reviews. Oracle Data Cloud rates 4.0/5 stars with 28 reviews. By contrast, Sprinklr Modern Advertising rates 3.7/5 stars with 13 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
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Oracle Data Cloud
Oracle Data Cloud
(28)
4.0 out of 5
Oracle Data Cloud
Sprinklr Modern Advertising
Sprinklr Modern Advertising
(13)
3.7 out of 5
Sprinklr Modern Advertising
Star Rating
Oracle Data Cloud
Oracle Data Cloud
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Market Segments
Oracle Data Cloud
Oracle Data Cloud
Enterprise (38.5% of reviews)
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Enterprise (53.8% of reviews)
Entry Level Price
Oracle Data Cloud
Oracle Data Cloud
No pricing information available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
No pricing information available

Oracle Data Cloud vs Sprinklr Modern Advertising

When assessing the two solutions, reviewers found Oracle Data Cloud easier to use, set up, and administer. Reviewers also preferred doing business with Oracle Data Cloud overall.

  • Reviewers felt that Oracle Data Cloud meets the needs of their business better than Sprinklr Modern Advertising.
  • When comparing quality of ongoing product support, reviewers felt that Oracle Data Cloud is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Oracle Data Cloud over Sprinklr Modern Advertising.
Categories
Shared Categories
Oracle Data Cloud
Oracle Data Cloud
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Oracle Data Cloud and Sprinklr Modern Advertising are categorized as Marketing Analytics
Unique Categories
Oracle Data Cloud
Oracle Data Cloud is categorized as Data Management Platform (DMP)
Sprinklr Modern Advertising
Sprinklr Modern Advertising is categorized as Social Media Advertising
Pricing
Oracle Data Cloud
Oracle Data Cloud Pricing
Free Trial Unavailable
Sprinklr Modern Advertising
Sprinklr Modern Advertising Pricing
Free Trial Unavailable
Ratings
Meets Requirements
Oracle Data Cloud
Oracle Data Cloud
8.8
Responses: 24
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.7
Responses: 13
Ease of Use
Oracle Data Cloud
Oracle Data Cloud
7.9
Responses: 24
Sprinklr Modern Advertising
Sprinklr Modern Advertising
6.9
Responses: 13
Ease of Setup
Oracle Data Cloud
Oracle Data Cloud
7.3
Responses: 8
Sprinklr Modern Advertising
Sprinklr Modern Advertising
6.4
Responses: 7
Ease of Admin
Oracle Data Cloud
Oracle Data Cloud
8.3
Responses: 7
Sprinklr Modern Advertising
Sprinklr Modern Advertising
6.0
Responses: 7
Quality of Support
Oracle Data Cloud
Oracle Data Cloud
8.3
Responses: 24
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.2
Responses: 13
Ease of Doing Business With
Oracle Data Cloud
Oracle Data Cloud
8.5
Responses: 8
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.1
Responses: 7
Product Direction (% positive)
Oracle Data Cloud
Oracle Data Cloud
7.5
Responses: 23
Sprinklr Modern Advertising
Sprinklr Modern Advertising
7.1
Responses: 12
Features
Marketing Operations
ROI Tracking
Oracle Data Cloud
Oracle Data Cloud
Not enough data available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
7.0
Responses: 5
Data Collection
Oracle Data Cloud
Oracle Data Cloud
9.0
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
Customer Insights
Oracle Data Cloud
Oracle Data Cloud
Not enough data available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
Multi-User Access
Oracle Data Cloud
Oracle Data Cloud
9.3
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
Spend Management
Oracle Data Cloud
Oracle Data Cloud
Not enough data available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
White Label
Oracle Data Cloud
Oracle Data Cloud
Not enough data available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
Campaign Activity
Campaign Insights
Oracle Data Cloud
Oracle Data Cloud
8.7
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.9
Responses: 6
Reports and Dashboards
Oracle Data Cloud
Oracle Data Cloud
8.3
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.9
Responses: 6
Campaign Stickiness
Oracle Data Cloud
Oracle Data Cloud
8.7
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.3
Responses: 6
Multichannel Tracking
Oracle Data Cloud
Oracle Data Cloud
8.3
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
9.0
Responses: 5
Brand Optimization
Oracle Data Cloud
Oracle Data Cloud
9.0
Responses: 5
Sprinklr Modern Advertising
Sprinklr Modern Advertising
8.1
Responses: 6
Predictive Analytics
Oracle Data Cloud
Oracle Data Cloud
Not enough data available
Sprinklr Modern Advertising
Sprinklr Modern Advertising
Not enough data available
Reviewers' Company Size
Reviewers of both Oracle Data Cloud and Sprinklr Modern Advertising were most often representing companies in the Enterprise segment.
Small-Business
(50 or fewer emp.)
Oracle Data Cloud
Oracle Data Cloud
26.9%
Sprinklr Modern Advertising
Sprinklr Modern Advertising
30.8%
Mid-Market
(51-1000 emp.)
Oracle Data Cloud
Oracle Data Cloud
34.6%
Sprinklr Modern Advertising
Sprinklr Modern Advertising
15.4%
Enterprise
(> 1000 emp.)
Oracle Data Cloud
Oracle Data Cloud
38.5%
Sprinklr Modern Advertising
Sprinklr Modern Advertising
53.8%
Reviewers' Industry
Oracle Data Cloud
Oracle Data Cloud Industry
Marketing and Advertising
34.6%
Retail
15.4%
Information Technology and Services
11.5%
Venture Capital & Private Equity
3.8%
Telecommunications
3.8%
Other
30.8%
Sprinklr Modern Advertising
Sprinklr Modern Advertising Industry
Marketing and Advertising
53.8%
Retail
7.7%
Research
7.7%
Internet
7.7%
Information Technology and Services
7.7%
Other
15.4%
Reviews
Most Helpful Favorable Review
Oracle Data Cloud
Corey B.
Agency in Marketing and Advertising

Not only does Datalogix have the most expansive set of predetermined purchase based targeting segments in the market, they are willing to create custom segments to fit your clients' needs. Their support staff is attentive and they are willing to negotiate...

Sprinklr Modern Advertising
GE
User in Marketing and Advertising

Ability to evaluate performance and optimize campaigns in real time. It is extremely helpful to have an easy-to-use campaign dashboard that allows us to track all of our campaigns and dive deeper into the ad see and ad levels to switch out creative, copy...

Most Helpful Critical Review
Oracle Data Cloud
G
Administrator in Information Technology and Services

I think some of the data they are collecting is irrelevant and not useful.

Sprinklr Modern Advertising
GM
Agency in Marketing and Advertising

Very clunky, templatized dashboards are lacking, functionality across platforms is clunky, ability to get a full picture of organic and paid blended and then pivoted in the same view impossible.

Discussions
Oracle Data Cloud
Oracle Data Cloud Discussions
Monty the Mongoose crying
Oracle Data Cloud has no discussions with answers
Sprinklr Modern Advertising
Sprinklr Modern Advertising Discussions
Monty the Mongoose crying
Sprinklr Modern Advertising has no discussions with answers
Screenshots
Oracle Data Cloud
Oracle Data Cloud Screenshots
No screenshots provided
Sprinklr Modern Advertising
Sprinklr Modern Advertising Screenshots
No screenshots provided
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