Compare Oracle BlueKai Data Management Platform and V12 Data 
Featured Products
At a Glance
Market Segments
Enterprise (47.1% of reviews)
Small-Business (60.0% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
Oracle BlueKai Data Management Platform
Star Rating
(19)3.9 out of 5
Market Segments
Enterprise (47.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Oracle BlueKai Data Management PlatformV12 Data
Star Rating
(43)4.1 out of 5
Market Segments
Small-Business (60.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about V12 DataOracle BlueKai Data Management Platform vs V12 Data
When assessing the two solutions, reviewers found them equally easy to use. However, Oracle BlueKai Data Management Platform is easier to set up While V12 Data is easier to do business with overall. and administer.
- Reviewers felt that Oracle BlueKai Data Management Platform meets the needs of their business better than V12 Data.
- When comparing quality of ongoing product support, reviewers felt that V12 Data is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Oracle BlueKai Data Management Platform over V12 Data.
Pricing
Entry-Level Pricing
Oracle BlueKai Data Management Platform
No pricing availableV12 Data
No pricing availableFree Trial
Oracle BlueKai Data Management Platform
No trial information availableV12 Data
No trial information availableRatings
Meets Requirements
8.0
19
7.2
31
Ease of Use
7.5
19
7.5
31
Ease of Setup
7.3
8
7.2
13
Ease of Admin
7.4
9
6.7
13
Quality of Support
6.4
17
9.2
31
Has the product been a good partner in doing business?
6.9
9
7.7
13
Product Direction (% positive)
7.5
19
7.0
31
Features by Category
Data Integration
8.3
12
Not enough data
7.4
11
Not enough data
8.4
18
Not enough data
7.8
10
Not enough data
7.0
15
Not enough data
7.9
11
Feature Not Available
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
8.4
19
Not enough data
7.2
17
Not enough data
6.8
16
Not enough data
Feature Not Available
Not enough data
Platform
7.7
15
Not enough data
7.5
17
Not enough data
Feature Not Available
Feature Not Available
7.7
16
Feature Not Available
8.2
11
Not enough data
Categories
Categories
Shared Categories
Oracle BlueKai Data Management Platform and V12 Data are categorized as Data Management Platform (DMP)
Unique Categories
Oracle BlueKai Data Management Platform has no unique categories
V12 Data has no unique categories
Reviews
Reviewers' Company Size
Oracle BlueKai Data Management Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
V12 Data
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.1%
Insurance
10.5%
Publishing
5.3%
Newspapers
5.3%
Media Production
5.3%
Other
31.6%
Marketing and Advertising
55.0%
Information Technology and Services
7.5%
Accounting
7.5%
Renewables & Environment
5.0%
Insurance
5.0%
Other
20.0%
Alternatives
Discussions
Offline data upload in bluekai
1 Comment
CC
Hi, Monica. You can reference the Help documentation found in the link below. Let me know if you need additional help. ...Read more
Oracle BlueKai Data Management Platform has no more discussions with answers
Most commonly used feature(s)?
1 Comment
ML
Hello! We have a wide spectrum of clientele who utilize all varying functions within our platform. However, our Email, Lead builder, Simple Ads/Display Ads...Read more
V12 Data has no more discussions with answers
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