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At a Glance
Market Segments
Small-Business (77.2% of reviews)
Mid-Market (44.6% of reviews)
Entry-Level Pricing
Starting at $209.00 Per Month
No pricing available
Optmyzr
Star Rating
(121)4.6 out of 5
Market Segments
Small-Business (77.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $209.00 Per Month
Browse all 3 pricing plansSkai
Star Rating
(296)4.1 out of 5
Market Segments
Mid-Market (44.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SkaiSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Skai excels in Paid Keyword Optimization with a score of 8.5, while Optmyzr slightly outperforms it with a score of 8.9, indicating that Optmyzr may offer more advanced features for optimizing paid keywords.
- Reviewers mention that Optmyzr's Quality of Support is notably higher at 9.6 compared to Skai's 8.3, suggesting that users may find more responsive and helpful customer service with Optmyzr.
- G2 users highlight that Skai's Offline Capabilities score of 6.9 is a drawback, especially when compared to Optmyzr's 5.9, indicating that both platforms may struggle in this area, but Skai is perceived as slightly better.
- Users on G2 emphasize that Optmyzr shines in Campaign Optimization with a score of 9.4, while Skai's score of 8.0 suggests that Optmyzr may provide more effective tools for optimizing campaigns.
- Reviewers mention that Skai's Ad Creation and Editing feature scores 7.6, which is lower than Optmyzr's 8.5, indicating that users may find Optmyzr's ad creation tools to be more user-friendly and efficient.
- Users say that Optmyzr's Budget Execution & Monitoring is rated at 9.0, outperforming Skai's 8.1, which suggests that users may have a better experience managing and monitoring their budgets with Optmyzr.
Pricing
Entry-Level Pricing
Optmyzr
Essential
Starting at $209.00
Per Month
Essentials is perfect for small teams or in-house marketers who want powerful PPC tools without the agency-level complexity. Get all the core features you need to audit, optimize, and report with ease.
- Keyword, Search Query, Ad Optimizations
- PMax Optimizations and Insights
- Account Audits and Performance Reports
Skai
No pricing availableFree Trial
Optmyzr
Free Trial is available
Skai
No trial information availableRatings
Meets Requirements
9.0
93
8.0
259
Ease of Use
8.5
93
7.6
258
Ease of Setup
8.8
65
7.4
153
Ease of Admin
9.1
65
7.7
157
Quality of Support
9.6
93
8.3
253
Has the product been a good partner in doing business?
9.6
65
8.3
155
Product Direction (% positive)
9.5
93
8.0
250
Features by Category
Campaign Management & Optimization
8.9
68
8.5
177
8.8
63
8.2
176
8.5
66
7.6
166
7.4
36
7.7
148
8.0
51
7.1
122
8.3
51
8.2
150
8.9
67
7.5
147
6.0
33
6.9
124
7.5
46
6.5
149
8.7
41
7.3
103
9.0
63
8.1
161
Analytics & Administration
8.9
58
8.6
177
7.7
43
8.2
156
8.7
64
8.0
167
Platform
8.3
32
7.6
127
8.8
64
7.8
148
8.6
62
7.7
154
8.9
61
8.2
154
9.2
71
8.0
166
8.9
57
8.2
151
9.0
62
7.8
147
8.5
32
Feature Not Available
Platform Interoperability
8.0
9
Not enough data
Mobile Functionality
8.8
29
7.8
41
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
9.2
46
7.8
92
9.4
43
8.0
90
8.4
28
8.0
82
9.0
35
8.3
84
8.7
23
7.9
79
9.4
17
Feature Not Available
8.3
13
Feature Not Available
8.4
16
8.0
62
9.2
35
8.2
77
8.7
37
7.6
71
7.8
12
Feature Not Available
8.0
9
8.0
29
8.7
10
Feature Not Available
Targeting
8.8
37
8.3
82
8.5
25
8.0
74
9.2
36
8.3
83
8.6
23
7.9
60
Mobile
8.6
16
8.2
41
8.0
9
8.0
29
8.7
10
Feature Not Available
Platform
8.3
20
7.6
65
8.7
42
7.6
70
9.2
41
8.2
79
9.4
44
7.6
86
9.3
34
8.2
73
9.2
37
7.9
80
9.4
37
7.8
83
9.1
24
Feature Not Available
9.2
36
7.6
77
Platform Interoperability
Not enough data
7.5(won by default)
6
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
7.9(won by default)
57
Campaign Management
9.2(won by 1.4)
46
7.8
92
9.4(won by 1.4)
43
8.0
90
8.4(won by 0.4)
28
8.0
82
9.0(won by 0.7)
35
8.3
84
8.7(won by 0.8)
23
7.9
79
9.4(won by default)
17
Feature Not Available
8.3(won by default)
13
Feature Not Available
8.4(won by 0.4)
16
8.0
62
9.2(won by 1.0)
35
8.2
77
8.7(won by 1.1)
37
7.6
71
7.8(won by default)
12
Feature Not Available
8.0(tied score)
9
8.0(tied score)
29
8.7(won by default)
10
Feature Not Available
Targeting
8.8(won by 0.5)
37
8.3
82
8.5(won by 0.5)
25
8.0
74
9.2(won by 0.9)
36
8.3
83
8.6(won by 0.7)
23
7.9
60
Platform
8.3(won by 0.7)
20
7.6
65
8.7(won by 1.1)
42
7.6
70
9.2(won by 1.0)
41
8.2
79
9.4(won by 1.8)
44
7.6
86
9.3(won by 1.1)
34
8.2
73
9.2(won by 1.3)
37
7.9
80
9.4(won by 1.6)
37
7.8
83
9.1(won by default)
24
Feature Not Available
9.2(won by 1.6)
36
7.6
77
Platform Basics
Not enough data
8.6
6
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
Not enough data
Platform Data
Not enough data
9.0
7
Not enough data
9.5
7
Not enough data
8.6
7
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
6
Not enough data
7.9
7
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Optmyzr and Skai are categorized as Paid Search Advertising and Mobile Advertising
Unique Categories
Optmyzr has no unique categories
Skai is categorized as Cross-Channel Advertising, Social Media Advertising, and Retail Media Advertising Platforms
Reviews
Reviewers' Company Size
Optmyzr
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Skai
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
64.9%
Automotive
6.1%
Retail
2.6%
Computer Software
2.6%
Oil & Energy
1.8%
Other
21.9%
Marketing and Advertising
56.1%
Internet
11.1%
Retail
7.9%
Consumer Goods
2.1%
Financial Services
1.4%
Other
21.4%
Discussions
How can I better learn to use the Rule Enginge?
2 Comments
GT
Hi Eric! We'll reach out and set up a training session to walk you through the Rule Engine. You can also look at some of the resources we have here:...Read more
How come I often get no results in the rule enige?
1 Comment
MG
Hey Martijn, this could be because the filters on metrics performance might be on the higher side. Try running on a longer date range or lowering the...Read more
Optmyzr has no more discussions with answers
Skai has no discussions with answers
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