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At a Glance
Market Segments
Mid-Market (51.3% of reviews)
Mid-Market (47.3% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Optimove
Star Rating
(235)4.6 out of 5
Market Segments
Mid-Market (51.3% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about OptimoveXtremepush
Star Rating
(250)4.4 out of 5
Market Segments
Mid-Market (47.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about XtremepushSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that "Optimove" excels in "Email Marketing" with a high score of 9.1 for building and personalizing emails, while "Xtremepush" falls short with a score of 8.1. Reviewers mention that the intuitive email builder in "Optimove" allows for greater customization and effectiveness in campaigns.
- Reviewers mention that "Optimove" offers superior "Quality of Support" with a score of 9.4 compared to "Xtremepush" at 9.1. Users on G2 appreciate the responsiveness and helpfulness of "Optimove's" support team, which they say enhances their overall experience.
- G2 users highlight "Optimove's" strong performance in "A/B Testing" with a score of 9.2, while "Xtremepush" lags behind at 7.6. Users report that the robust A/B testing features in "Optimove" allow for more effective campaign optimization and better decision-making.
- Users say that "Optimove" shines in "Dynamic Segmentation" with a score of 9.2, compared to "Xtremepush" at 8.5. Reviewers mention that the advanced segmentation capabilities in "Optimove" enable more targeted marketing efforts, leading to improved engagement rates.
- Reviewers mention that "Optimove" provides a more comprehensive "Journey Optimization" feature with a score of 9.2, while "Xtremepush" scores 8.3. Users report that the journey mapping tools in "Optimove" help them visualize customer interactions more effectively, enhancing their marketing strategies.
- Users on G2 report that "Optimove" has a better "Campaign Management" system, scoring 8.8 compared to "Xtremepush" at 7.9. Reviewers say that the ease of scheduling and managing campaigns in "Optimove" significantly streamlines their marketing operations.
Pricing
Entry-Level Pricing
Optimove
Optimove Pricing
Contact Us
- Maximize personalization’s impact with AI-mapped CRM journeys as part of Optimove’s Scale package.
- Gain unlimited access to strategic customer insights to build hyper-segmented customer groups that significantly increase personalization.
- Let Optimove’s AI map CRM journeys ensure that only the optimal message(s) is sent to each customer, across any channel, every time.
Xtremepush
No pricing availableFree Trial
Optimove
No trial information availableXtremepush
No trial information availableRatings
Meets Requirements
8.7
200
8.4
207
Ease of Use
8.6
201
8.8
208
Ease of Setup
8.0
117
8.5
104
Ease of Admin
8.8
66
8.8
72
Quality of Support
9.3
199
8.9
197
Has the product been a good partner in doing business?
9.1
67
9.3
70
Product Direction (% positive)
9.3
195
8.9
196
Features by Category
Email Marketing
9.2
131
|
Verified
8.0
50
9.3
139
|
Verified
8.2
47
8.9
133
|
Verified
7.9
46
8.7
125
|
Verified
7.4
46
Online Marketing
7.6
95
6.4
47
8.1
114
|
Verified
7.1
45
9.2
138
|
Verified
7.3
48
8.6
117
|
Verified
7.6
46
8.2
97
Feature Not Available
Lead Management
8.5
107
|
Verified
6.9
45
8.6
112
7.1
44
9.3
136
|
Verified
7.7
50
8.3
102
|
Verified
6.6
43
8.3
103
|
Verified
6.7
44
8.3
104
|
Verified
6.7
44
8.3
104
|
Verified
6.6
44
8.6
114
|
Verified
7.2
44
Campaign Management
8.8
120
|
Verified
7.9
50
8.1
97
6.1
47
8.5
119
|
Verified
7.1
47
7.5
94
6.3
44
Social
7.2
85
6.1
44
7.5
89
6.0
44
7.5
92
6.6
44
7.2
86
6.1
43
7.2
89
6.5
43
Reporting & Analytics
8.9
128
|
Verified
6.9
51
8.1
101
|
Verified
6.6
47
8.4
115
|
Verified
6.3
46
8.5
126
|
Verified
6.3
44
7.2
87
5.9
46
Platform
8.4
106
|
Verified
7.3
49
8.4
96
7.5
51
9.0
104
|
Verified
7.8
51
8.3
86
6.7
48
7.9
89
|
Verified
7.0
51
8.5
101
|
Verified
8.0
48
8.4
88
|
Verified
6.6
45
Agentic AI - Marketing Automation
6.9
9
5.0
5
7.2
9
5.0
5
7.0
9
5.0
5
7.0
9
5.0
5
6.9
9
5.0
5
7.0
10
4.7
5
Integration
8.2
105
|
Verified
7.6
51
8.0
102
|
Verified
7.2
51
8.0
91
|
Verified
6.6
50
Content
Not enough data
8.1
7
Not enough data
8.1
8
Not enough data
8.1
7
Not enough data
7.6
7
Not enough data
7.6
7
Not enough data
8.3
10
Not enough data
8.1
7
Not enough data
7.9
8
Not enough data
8.3
6
Design
Not enough data
9.3
7
Not enough data
8.9
9
Not enough data
8.8
7
Not enough data
8.8
7
Platform
Not enough data
9.4
6
Not enough data
Not enough data
Not enough data
9.0
7
Not enough data
9.2
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
7.7
8
Not enough data
8.3
6
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
Not enough data
7.7
21
Not enough data
7.9
21
Not enough data
6.9
19
Templates
Not enough data
7.7
19
Not enough data
8.9
20
Not enough data
8.2
19
Personalization
Not enough data
8.2
18
Not enough data
7.7
20
Not enough data
6.9
18
Not enough data
Feature Not Available
Not enough data
8.0
17
Not enough data
7.5
16
Not enough data
8.5
19
Not enough data
8.4
20
Multichannel
Not enough data
7.6
18
Not enough data
7.8
19
Not enough data
8.7
18
Administration
Not enough data
8.8
20
Not enough data
8.3
21
Not enough data
8.3
19
Not enough data
7.2
19
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
8.6
89
Not enough data
9.0
90
Not enough data
8.4
72
Not enough data
8.5
84
Not enough data
8.8
80
Analytics
Not enough data
8.2
90
Not enough data
7.8
81
Optimization
Not enough data
8.1
75
Not enough data
8.5
78
Not enough data
8.1
78
Not enough data
8.3
77
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
7.6
7
Not enough data
7.6
9
Targeting
Not enough data
8.3
8
Not enough data
8.1
8
Triggered Content
Not enough data
Not enough data
Not enough data
8.3
8
Not enough data
8.1
8
Personalized Content
Not enough data
7.7
5
Not enough data
7.7
5
Not enough data
7.0
5
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
8.6
48
Not enough data
7.2
35
Not enough data
8.5
45
Not enough data
7.3
34
Not enough data
7.5
38
Not enough data
7.4
33
Not enough data
8.4
47
Not enough data
7.9
39
SMS Platform
Not enough data
7.5
50
Not enough data
8.3
46
Not enough data
7.9
36
Not enough data
6.5
27
Not enough data
7.4
32
Not enough data
8.2
40
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.5
72
|
Verified
7.7
39
8.6
73
|
Verified
7.8
33
8.3
64
7.8
41
8.6
79
|
Verified
8.1
41
Intelligence
8.7
83
|
Verified
7.7
41
8.7
86
|
Verified
6.6
34
8.4
79
|
Verified
6.8
31
Marketing Gamification
Not enough data
8.6
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.1
6
Agentic AI - Gamification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
8.3
6
Not enough data
6.9
6
Platform
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Platform Basics
9.2
95
|
Verified
8.1
41
9.2
99
|
Verified
7.9
40
Platform Data
8.9
93
|
Verified
7.8
42
8.6
99
|
Verified
7.6
38
8.9
101
|
Verified
7.7
43
9.0
97
|
Verified
7.7
38
Platform Additional Functionality
8.9
89
|
Verified
8.0
38
8.4
92
|
Verified
7.9
37
8.4
86
|
Verified
7.9
34
Agentic AI - Customer Journey Analytics
6.0
7
Not enough data
8.1
7
Not enough data
7.5
6
Not enough data
8.1
6
Not enough data
Agentic AI - Personalization
5.6
9
Not enough data
6.9
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
6.9
8
Not enough data
Analysis
Not enough data
7.7
35
Not enough data
8.1
47
Not enough data
7.3
28
Not enough data
7.7
38
Campaigns
Not enough data
7.7
32
Not enough data
9.1
50
Not enough data
8.1
35
Not enough data
6.4
23
Not enough data
8.7
37
Not enough data
8.5
40
Engagement
Not enough data
7.6
26
Platform
Not enough data
8.5
39
Not enough data
8.2
36
Not enough data
7.8
34
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
93
|
Verified
6.8
32
8.9
99
|
Verified
7.8
38
9.1
99
|
Verified
7.5
37
9.0
93
|
Verified
8.1
37
Feature Not Available
6.6
29
Feature Not Available
6.9
28
Campaign Activity
9.1
103
|
Verified
7.8
44
9.1
100
|
Verified
7.8
45
8.7
92
|
Verified
7.4
33
9.0
96
|
Verified
7.9
38
8.4
84
|
Verified
7.2
35
8.7
82
|
Verified
6.6
33
Agentic AI - Marketing Analytics
6.7
7
5.0
5
8.3
6
6.3
5
8.1
6
5.7
5
Categories
Categories
Shared Categories
Optimove and Xtremepush are categorized as Customer Journey Analytics, Customer Data Platform (CDP), Marketing Analytics, and Marketing Automation
Unique Categories
Optimove is categorized as Personalization
Xtremepush is categorized as SMS Marketing, Personalization Engines, Push Notification, E-Commerce Personalization, Mobile Marketing, Web Content Management, and Gamification
Reviews
Reviewers' Company Size
Optimove
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Xtremepush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Gambling & Casinos
68.7%
Marketing and Advertising
5.2%
Entertainment
4.3%
Financial Services
3.5%
Telecommunications
1.7%
Other
16.5%
Gambling & Casinos
57.0%
Marketing and Advertising
6.3%
Entertainment
3.4%
Hospitality
2.5%
Financial Services
2.5%
Other
28.3%
Discussions
How much does Optimove cost?
1 Comment
Official Response from Optimove
Optimove is priced using a monthly subscription model, typically a few thousand dollars per month. Pricing tiers are based on the number of separate customer...Read more
Does Optimove provide professional services?
1 Comment
Official Response from Optimove
Yes! Optimove offers a complete set of professional services for clients who want even more assistance with their customer marketing automation journey....Read more
Does Optimove implement predictive analytics?
1 Comment
Official Response from Optimove
Absolutely! Optimove’s predictive behavior modeling applies mathematical and statistical techniques to transactional, behavioral and demographic data in...Read more
Xtremepush has no discussions with answers
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