Compare Optimove and Oracle Eloqua 
Featured Products
At a Glance
Market Segments
Mid-Market (51.3% of reviews)
Enterprise (54.4% of reviews)
Entry-Level Pricing
Contact Us
$2,000/month
Optimove
Star Rating
(235)4.6 out of 5
Market Segments
Mid-Market (51.3% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about OptimoveOracle Eloqua
Star Rating
(623)3.9 out of 5
Market Segments
Enterprise (54.4% of reviews)
Pros & Cons
Entry-Level Pricing
$2,000/month
Browse all 3 pricing plansOptimove vs Oracle Eloqua
When assessing the two solutions, reviewers found Optimove easier to use, set up, and administer. Reviewers also preferred doing business with Optimove overall.
- Reviewers felt that Optimove meets the needs of their business better than Oracle Eloqua.
- When comparing quality of ongoing product support, reviewers felt that Optimove is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Optimove over Oracle Eloqua.
Pricing
Entry-Level Pricing
Optimove
Optimove Pricing
Contact Us
- Maximize personalization’s impact with AI-mapped CRM journeys as part of Optimove’s Scale package.
- Gain unlimited access to strategic customer insights to build hyper-segmented customer groups that significantly increase personalization.
- Let Optimove’s AI map CRM journeys ensure that only the optimal message(s) is sent to each customer, across any channel, every time.
Free Trial
Optimove
No trial information availableOracle Eloqua
No trial information availableRatings
Meets Requirements
8.7
198
8.1
507
Ease of Use
8.6
199
7.2
509
Ease of Setup
8.0
115
6.5
228
Ease of Admin
8.8
66
7.3
231
Quality of Support
9.3
197
7.0
468
Has the product been a good partner in doing business?
9.1
67
7.5
226
Product Direction (% positive)
9.3
193
6.7
491
Features by Category
Email Marketing
9.2
130
|
Verified
8.3
386
|
Verified
9.3
138
|
Verified
8.7
387
|
Verified
8.9
132
|
Verified
8.2
375
|
Verified
8.7
124
|
Verified
8.5
354
|
Verified
Online Marketing
7.6
94
8.1
225
|
Verified
8.1
113
|
Verified
7.8
334
|
Verified
9.2
137
|
Verified
7.4
320
|
Verified
8.6
116
|
Verified
7.3
332
|
Verified
8.2
96
7.3
289
|
Verified
Lead Management
8.4
106
|
Verified
8.2
211
|
Verified
8.6
111
7.7
329
|
Verified
9.3
135
|
Verified
8.2
350
|
Verified
8.3
101
|
Verified
8.0
306
|
Verified
8.3
102
|
Verified
8.2
328
|
Verified
8.3
103
|
Verified
7.9
308
|
Verified
8.3
103
|
Verified
7.9
298
|
Verified
8.6
113
|
Verified
7.9
313
|
Verified
Campaign Management
8.8
119
|
Verified
8.1
322
|
Verified
8.1
96
8.0
279
8.5
118
|
Verified
7.1
229
|
Verified
7.5
93
6.8
195
Social
7.2
84
6.9
160
7.4
88
7.1
167
|
Verified
7.4
91
7.2
179
|
Verified
7.2
85
7.1
170
7.2
88
7.1
151
Reporting & Analytics
8.9
127
|
Verified
7.7
360
|
Verified
8.1
100
|
Verified
7.2
298
|
Verified
8.4
114
|
Verified
7.1
249
|
Verified
8.5
125
|
Verified
7.2
230
|
Verified
7.2
86
6.9
205
Platform
8.4
106
|
Verified
7.7
155
|
Verified
8.4
96
8.1
148
|
Verified
9.0
104
|
Verified
8.0
158
|
Verified
8.3
86
7.6
103
|
Verified
7.9
89
|
Verified
7.2
116
|
Verified
8.5
101
|
Verified
7.7
154
|
Verified
8.4
88
|
Verified
7.4
105
|
Verified
Agentic AI - Marketing Automation
6.5
8
Not enough data
6.9
8
Not enough data
6.7
8
Not enough data
6.7
8
Not enough data
6.5
8
Not enough data
6.7
9
Not enough data
Integration
8.2
105
|
Verified
7.8
161
|
Verified
8.0
102
|
Verified
7.5
142
|
Verified
8.0
91
|
Verified
7.7
134
|
Verified
Data Sourcing
8.5
71
|
Verified
Not enough data
8.5
72
|
Verified
Not enough data
8.2
63
Not enough data
8.5
78
|
Verified
Not enough data
Intelligence
8.7
82
|
Verified
Not enough data
8.7
85
|
Verified
Not enough data
8.3
78
|
Verified
Not enough data
Platform Basics
9.2
95
|
Verified
Not enough data
9.2
99
|
Verified
Not enough data
Platform Data
8.9
93
|
Verified
Not enough data
8.6
99
|
Verified
Not enough data
8.9
101
|
Verified
Not enough data
9.0
97
|
Verified
Not enough data
Platform Additional Functionality
8.9
89
|
Verified
Not enough data
8.4
92
|
Verified
Not enough data
8.4
86
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
6.0
7
Not enough data
8.1
7
Not enough data
7.5
6
Not enough data
8.1
6
Not enough data
Agentic AI - Personalization
5.0
8
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
Marketing Operations
8.6
92
|
Verified
Not enough data
8.9
98
|
Verified
Not enough data
9.1
98
|
Verified
Not enough data
9.0
92
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
9.1
102
|
Verified
Not enough data
9.1
99
|
Verified
Not enough data
8.7
91
|
Verified
Not enough data
8.9
95
|
Verified
Not enough data
8.3
83
|
Verified
Not enough data
8.7
81
|
Verified
Not enough data
Agentic AI - Marketing Analytics
6.1
6
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Optimove and Oracle Eloqua are categorized as Marketing Automation
Unique Categories
Optimove is categorized as Customer Journey Analytics, Customer Data Platform (CDP), Marketing Analytics, and Personalization
Oracle Eloqua has no unique categories
Reviews
Reviewers' Company Size
Optimove
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oracle Eloqua
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Gambling & Casinos
69.3%
Marketing and Advertising
5.3%
Entertainment
4.4%
Financial Services
3.1%
Telecommunications
1.8%
Other
16.2%
Computer Software
15.0%
Information Technology and Services
12.9%
Marketing and Advertising
12.4%
Financial Services
5.3%
Telecommunications
3.6%
Other
50.8%
Alternatives
Discussions
How much does Optimove cost?
1 Comment
Official Response from Optimove
Optimove is priced using a monthly subscription model, typically a few thousand dollars per month. Pricing tiers are based on the number of separate customer...Read more
Does Optimove provide professional services?
1 Comment
Official Response from Optimove
Yes! Optimove offers a complete set of professional services for clients who want even more assistance with their customer marketing automation journey....Read more
Does Optimove implement predictive analytics?
1 Comment
Official Response from Optimove
Absolutely! Optimove’s predictive behavior modeling applies mathematical and statistical techniques to transactional, behavioral and demographic data in...Read more
How do you use the Eloqua system if you are a non-profit?
1 Comment
JW
Hi Jacob. There are several Eloqua use cases for non-profit between precise segmentation and customer marketing/nurture campaigns. Here is one case study...Read more
Oracle Eloqua has no more discussions with answers
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