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At a Glance
Market Segments
Mid-Market (47.8% of reviews)
Mid-Market (43.6% of reviews)
Entry-Level Pricing
Contact Vendor
$500.00 100000 Credits
Optimizely Web Experimentation
Star Rating
(408)4.2 out of 5
Market Segments
Mid-Market (47.8% of reviews)
Entry-Level Pricing
Contact Vendor
Learn more about Optimizely Web ExperimentationSalesforce Data Cloud
Star Rating
(206)4.3 out of 5
Market Segments
Mid-Market (43.6% of reviews)
Entry-Level Pricing
$500.00 100000 Credits
Learn more about Salesforce Data CloudSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Optimizely Web Experimentation excels in Data Enrichment, scoring 9.3, which allows for robust A/B testing capabilities. Reviewers mention that the platform's ability to integrate with various data sources enhances their experimentation processes significantly.
- Reviewers mention that Salesforce Data Cloud shines in Expandability, with a score of 9.3, making it a preferred choice for businesses looking to scale their data operations. Users on G2 appreciate its seamless integration with other Salesforce products, which enhances overall functionality.
- Users say that while both products are user-friendly, Salesforce Data Cloud slightly edges out with an Ease of Use score of 8.2 compared to Optimizely's 8.1. Reviewers highlight the intuitive interface of Salesforce, which simplifies data management tasks.
- Reviewers mention that Optimizely Web Experimentation has a better Ease of Setup score of 8.0, as many users find the initial configuration straightforward. In contrast, Salesforce Data Cloud's setup can be more complex, with a score of 7.4, leading to longer onboarding times.
- G2 users report that Salesforce Data Cloud has a superior Quality of Support, scoring 8.7, with many reviewers praising the responsiveness and expertise of the support team. In comparison, Optimizely's support, while good, scores lower at 8.0, indicating room for improvement.
- Users on G2 highlight that Salesforce Data Cloud has a significantly higher score of 9.3 for being a good partner in doing business, compared to Optimizely's 7.9. Reviewers mention that Salesforce's proactive approach to customer success fosters a strong partnership, enhancing user satisfaction.
Pricing
Entry-Level Pricing
Optimizely Web Experimentation
Enterprise
Contact Vendor
Customized For Your Business.
Salesforce Data Cloud
Consumption Credits
$500.00
100000 Credits
List Price
- Data Services
- Segmentation & Activation
Free Trial
Optimizely Web Experimentation
No trial information availableSalesforce Data Cloud
No trial information availableRatings
Meets Requirements
8.4
296
9.0
86
Ease of Use
8.1
309
7.9
164
Ease of Setup
8.0
155
7.3
137
Ease of Admin
8.2
124
8.6
41
Quality of Support
8.0
252
8.6
82
Has the product been a good partner in doing business?
7.9
119
9.3
40
Product Direction (% positive)
7.8
271
9.0
84
Features by Category
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
8.7
5
Not enough data
9.0
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
8.3
5
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
9.3
5
Platform
Not enough data
8.7
5
Not enough data
9.7
5
Not enough data
10.0
5
Not enough data
9.3
5
Not enough data
Not enough data
Visitor Behavior
7.8
24
|
Verified
Not enough data
8.5
26
|
Verified
Not enough data
7.6
22
|
Verified
Not enough data
Templates
7.8
24
|
Verified
Not enough data
8.3
23
|
Verified
Not enough data
8.4
24
|
Verified
Not enough data
Personalization
7.6
23
|
Verified
Not enough data
7.7
26
|
Verified
Not enough data
7.9
21
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
20
|
Verified
Not enough data
7.0
19
|
Verified
Not enough data
9.0
24
|
Verified
Not enough data
8.6
22
|
Verified
Not enough data
Multichannel
8.5
26
|
Verified
Not enough data
6.9
20
|
Verified
Not enough data
8.9
25
|
Verified
Not enough data
Administration
8.0
22
|
Verified
Not enough data
8.5
22
|
Verified
Not enough data
8.2
22
|
Verified
Not enough data
8.1
23
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.3
5
Management
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
8.0
5
Compliance
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
9.0
5
Not enough data
Not enough data
Security
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
9.0
5
Data Quality
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
9.3
5
Maintainence
Not enough data
8.7
5
Not enough data
8.7
5
Generative AI
Not enough data
7.3
5
Not enough data
7.7
5
Agentic AI - Data Governance
Not enough data
7.7
5
Not enough data
7.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
Not enough data
Segmentation
8.8
21
Not enough data
8.1
14
Not enough data
Targeting
7.6
21
Not enough data
7.8
20
Not enough data
Triggered Content
7.8
16
Not enough data
Feature Not Available
Not enough data
7.4
13
Not enough data
Personalized Content
8.0
15
Not enough data
8.1
16
Not enough data
8.7
18
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
9.3
5
8.8
28
8.0
5
9.0
28
Not enough data
8.5
27
7.2
6
9.0
27
Intelligence
Not enough data
8.5
27
Not enough data
8.7
26
Not enough data
8.5
26
Management
8.3
24
Not enough data
8.3
25
Not enough data
8.0
23
Not enough data
Functionality
8.0
25
Not enough data
8.5
26
Not enough data
7.6
26
Not enough data
Audiences
Not enough data
10.0
5
Not enough data
9.0
5
Not enough data
9.7
5
Not enough data
10.0
5
Data Analysis
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
10.0
5
Administration
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Agentic AI - Audience Intelligence Platforms
Not enough data
8.7
5
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
8.7
5
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Computing
7.9
67
Not enough data
6.4
61
Not enough data
6.9
72
Not enough data
Experimental Design
8.4
70
Not enough data
8.7
69
Not enough data
8.7
69
Not enough data
Analytics
8.2
68
Not enough data
5.8
62
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
8.1
15
Not enough data
8.6
15
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Optimizely Web Experimentation and Salesforce Data Cloud are categorized as Customer Data Platform (CDP)
Unique Categories
Optimizely Web Experimentation is categorized as Feature Management, Personalization Engines, E-Commerce Personalization, A/B Testing, Configuration Management, and Personalization
Salesforce Data Cloud is categorized as Audience Intelligence Platforms, Identity Resolution, Data Management Platform (DMP), Master Data Management (MDM), Data Governance, and Data Management Software
Reviews
Reviewers' Company Size
Optimizely Web Experimentation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Data Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.1%
Information Technology and Services
9.3%
Financial Services
9.1%
Retail
8.1%
Marketing and Advertising
8.1%
Other
54.4%
Information Technology and Services
16.5%
Computer Software
9.6%
Financial Services
7.4%
Consulting
4.8%
Marketing and Advertising
4.3%
Other
57.4%
Alternatives
Discussions
How does A/B Testing work?
1 Comment
TS
A/B testing is when you have a least two variations of something you want to test. Typically you have a control (which may be the current variant) and then...Read more
What are some ways that I can use A/B testing?
1 Comment
TS
Testing is ongoing and endless. We test new features such as additional form fields in a lead form. We test multiple CTAs to decide which produces the best...Read more
Optimizely Web Experimentation has no more discussions with answers
Salesforce Data Cloud has no discussions with answers
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