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Compare Optimizely Configured Commerce and Shopify 
At a Glance
Market Segments
Mid-Market (52.6% of reviews)
Small-Business (80.2% of reviews)
Entry-Level Pricing
No pricing available
$29/ per month
Optimizely Configured Commerce
Star Rating
(20)4.2 out of 5
Market Segments
Mid-Market (52.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Optimizely Configured CommerceShopify
Star Rating
(4,791)4.4 out of 5
Market Segments
Small-Business (80.2% of reviews)
Entry-Level Pricing
$29/ per month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Shopify excels in ease of use with a score of 8.9, making it a preferred choice for small businesses looking for a straightforward setup. In contrast, Optimizely Configured Commerce has a lower ease of use score of 7.3, which some reviewers mention can lead to a steeper learning curve.
- Reviewers mention that Shopify's checkout process is highly rated at 8.8, providing a seamless experience for customers. On the other hand, users on G2 report that Optimizely's checkout process scores only 7.5, indicating potential friction during transactions.
- G2 users highlight Shopify's strong performance in customer support, scoring 9.0, which many users say contributes to a positive overall experience. Conversely, Optimizely's support score of 7.7 has been noted by reviewers as an area needing improvement.
- Users say that Shopify's extensive app ecosystem allows for easy integrations, scoring 8.6 in integrations to add-on tools. In contrast, Optimizely's score of 7.7 suggests that while it offers integrations, the variety and ease of use may not be as robust.
- Reviewers mention that Shopify's multi-channel support, particularly in social commerce, scores 8.7, making it easier for businesses to reach customers across platforms. Optimizely, while scoring 9.4 in social commerce, has been noted by users as less effective in other multi-channel aspects.
- Users report that Shopify's product catalog management, with a score of 8.5, is user-friendly and efficient, while Optimizely's score of 7.7 indicates that users may face challenges in managing their product listings effectively.
Pricing
Entry-Level Pricing
Optimizely Configured Commerce
No pricing availableFree Trial
Optimizely Configured Commerce
No trial information availableShopify
No trial information availableRatings
Meets Requirements
8.0
15
8.8
4,091
Ease of Use
7.6
15
8.9
4,116
Ease of Setup
6.7
11
8.8
2,407
Ease of Admin
7.7
11
8.9
2,270
Quality of Support
8.0
15
8.4
3,833
Has the product been a good partner in doing business?
8.0
11
8.8
2,227
Product Direction (% positive)
7.7
15
8.8
3,982
Features by Category
Headless Commerce
9.0
8
8.2
443
9.0
7
8.4
458
8.8
8
8.3
478
9.4
8
8.3
565
9.5
7
8.5
519
Generative AI
8.8
7
7.9
217
8.8
7
7.9
217
Agentic AI - E-Commerce Platforms
Not enough data
8.1
68
Not enough data
8.2
69
Not enough data
8.1
68
Not enough data
8.0
68
Not enough data
8.1
68
Not enough data
8.1
69
Merchandising/Marketing
8.1
12
8.6
3409
8.8
12
8.6
3458
7.9
12
8.3
3384
7.5
10
8.3
3341
8.1
9
8.4
3168
8.7
9
8.4
3101
7.8
12
8.2
3076
Product Catalog
8.1
12
8.6
3350
7.9
12
8.5
3302
8.1
12
8.5
3348
7.5
10
8.4
2718
Order Process
7.9
12
8.8
3430
8.3
12
8.6
3349
7.9
12
8.6
3306
8.3
11
8.9
3387
8.6
11
8.8
3381
8.3
10
8.5
3100
8.2
10
8.6
3173
8.7
10
8.5
2789
Multi-Channel Support
8.3
11
8.5
2975
8.1
12
8.8
3198
9.6
8
8.7
3004
8.7
10
8.5
3103
9.0
10
8.3
2431
9.6
9
8.4
2486
8.1
12
8.2
2303
Platform
7.9
12
8.3
2504
7.8
12
8.4
3169
7.6
12
8.6
3023
8.3
12
8.7
3154
7.6
12
8.5
3190
8.5
12
8.9
3158
8.9
11
8.4
2476
8.6
11
8.8
3081
8.6
11
8.4
2567
9.2
8
8.5
2532
9.1
11
8.7
2890
8.1
12
8.9
3180
Payment processing - Merchant of Record
Not enough data
8.8
27
Not enough data
8.6
26
Not enough data
8.6
26
Not enough data
8.6
25
Not enough data
8.3
25
Not enough data
8.0
26
Tax management - Merchant of Record
Not enough data
8.3
24
Not enough data
8.4
24
Not enough data
8.3
24
Security and Compliance - Merchant of Record
Not enough data
8.4
24
Not enough data
8.7
24
Not enough data
8.8
24
Not enough data
8.7
24
Administration - Merchant of Record
Not enough data
8.5
25
Not enough data
8.5
25
Not enough data
8.5
25
Categories
Categories
Shared Categories
Optimizely Configured Commerce and Shopify are categorized as E-Commerce Platforms
Unique Categories
Optimizely Configured Commerce has no unique categories
Shopify is categorized as Merchant of Record
Reviews
Reviewers' Company Size
Optimizely Configured Commerce
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Shopify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Wholesale
10.5%
Computer Software
10.5%
Apparel & Fashion
10.5%
Consulting
5.3%
Transportation/Trucking/Railroad
5.3%
Other
57.9%
Retail
26.3%
Apparel & Fashion
8.9%
Marketing and Advertising
7.5%
Consumer Goods
5.3%
Information Technology and Services
3.4%
Other
48.5%
Alternatives
Discussions
What is B2B eCommerce platform?
1 Comment
PC
Optimizely's Configured Commerce, formerly known as B2B Commerce, is a SaaS e-commerce platform that provides pre-built features available through...Read more
What are B2B features?
1 Comment
PC
Optimizely's Configured Commerce product includes B2B features like Catalog, Search, Checkout, Promotions, Guest Checkout, Customer-specific pricing, payment...Read more
Optimizely Configured Commerce has no more discussions with answers
What are the features of Shopify?
5 Comments
MM
In word you can say shopify is your own "shop"Read more
What is Shopify used for?
5 Comments
PP
Shopify is an Ecommerce CMS platform where we can setup the store and sell our products.Read more
How can I change my store name in Shopify?
3 Comments
CH
Yes, you can change your stores name as long as you are not paying back a cash advance given by Shopify. If you’re currently in repayment you can’t change...Read more
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