# Optimizely Configured Commerce, nopCommerce vs Salesforce B2C Commerce Comparison

| | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 20 | 106 | 581 | 
| **Largest Market Segment** | Mid-Market (52.6% of reviews) | Small-Business (71.1% of reviews) | Mid-Market (40.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | Contact Us Per Year | 

---
## Top Pros & Cons

### Optimizely Configured Commerce

Pros:
- E-commerce Services (2 reviews)
- App Variety (1 reviews)

Cons:
- Expensive (1 reviews)
- Limited Customization (1 reviews)

### nopCommerce

Pros:
- Customizability (1 reviews)
- Ease of Use (1 reviews)

Cons:
- Interface Issues (1 reviews)

### Salesforce B2C Commerce

Pros:
- Ease of Use (52 reviews)
- Features (35 reviews)

Cons:
- Complex Setup (33 reviews)
- Expensive (32 reviews)

---
## Ratings Comparison
| Rating | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
  | **Meets Requirements** | 8.0 (15 reviews) | 9.0 (61 reviews) | 8.7 (349 reviews) | 
  | **Ease of Use** | 7.6 (15 reviews) | 9.1 (60 reviews) | 8.2 (449 reviews) | 
  | **Ease of Setup** | 6.7 (11 reviews) | 9.0 (50 reviews) | 7.9 (276 reviews) | 
  | **Ease of Admin** | 7.7 (11 reviews) | 8.7 (47 reviews) | 8.1 (131 reviews) | 
  | **Quality of Support** | 8.0 (15 reviews) | 8.4 (54 reviews) | 8.3 (329 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.0 (11 reviews) | 8.9 (43 reviews) | 8.6 (129 reviews) | 
  | **Product Direction (% positive)** | 7.7 (15 reviews) | 7.9 (55 reviews) | 8.7 (332 reviews) | 

---
## Pricing

### Optimizely Configured Commerce

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### nopCommerce

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Salesforce B2C Commerce

#### Entry-Level Pricing

Plan: B2C Commerce - Growth 

Price: Contact Us Per Year

Description: Create AI-powered consumer experiences with templates and composable storefronts, including multiple sites and price books.

Key Features:
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits 

[Browse all 3 editions](https://www.g2.com/products/salesforce-b2c-commerce/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Mobile E-Commerce

| Product | Score | Reviews |
|---|---|---|
| **Optimizely Configured Commerce** | N/A | N/A |
| **nopCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 30 |

#### Design

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Templates - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Versions - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (29 reviews) | 
| **Testing - Mobile E-Commerce** | Not enough data | Not enough data | 8.6 (28 reviews) | 
| **Multichannel - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (28 reviews) | 

#### Personalization

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Branding - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Localization - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Digital Content - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (29 reviews) | 
| **Geofencing - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (27 reviews) | 

#### Analysis

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Dashboards - Mobile E-Commerce** | Not enough data | Not enough data | 8.4 (27 reviews) | 
| **User Behavior - Mobile E-Commerce** | Not enough data | Not enough data | 8.7 (26 reviews) | 
| **Sales - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (25 reviews) | 

### E-Merchandising

| Product | Score | Reviews |
|---|---|---|
| **Optimizely Configured Commerce** | N/A | N/A |
| **nopCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 9.1/10 | 23 |

#### Merchandising

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Product Recommendations** | Not enough data | Not enough data | 9.2 (22 reviews) | 
| **Product Search** | Not enough data | Not enough data | 9.3 (22 reviews) | 
| **Product Display** | Not enough data | Not enough data | 9.3 (22 reviews) | 
| **Media File Storage** | Not enough data | Not enough data | 8.6 (22 reviews) | 
| **Web Content Management** | Not enough data | Not enough data | 8.8 (22 reviews) | 

#### Analytics

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reports & Analytics** | Not enough data | Not enough data | 9.2 (22 reviews) | 
| **Customer Data** | Not enough data | Not enough data | 9.2 (22 reviews) | 

#### Administration

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | 9.2 (21 reviews) | 
| **Dashboard** | Not enough data | Not enough data | 9.0 (21 reviews) | 

### Shopping Cart

| Product | Score | Reviews |
|---|---|---|
| **Optimizely Configured Commerce** | N/A | N/A |
| **nopCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.6/10 | 28 |

#### Administration

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | 9.0 (27 reviews) | 
| **Cart Management** | Not enough data | Not enough data | 8.7 (26 reviews) | 
| **Shipping Information Collection** | Not enough data | Not enough data | 8.8 (27 reviews) | 

#### Integrations

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Payment Gateway Integration** | Not enough data | Not enough data | 8.8 (27 reviews) | 
| **E-commerce Platform Integration** | Not enough data | Not enough data | 9.0 (27 reviews) | 
| **Email Integration** | Not enough data | Not enough data | 8.6 (27 reviews) | 

#### Cart Management

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Multi Cart** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Products** | Not enough data | Not enough data | 8.5 (27 reviews) | 
| **Templates** | Not enough data | Not enough data | 8.6 (26 reviews) | 
| **Embed** | Not enough data | Not enough data | 8.6 (27 reviews) | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Optimizely Configured Commerce** | 8.4/10 | 13 |
| **nopCommerce** | 8.3/10 | 59 |
| **Salesforce B2C Commerce** | 8.3/10 | 296 |

#### Headless Commerce

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Decoupling** | 9.0 (8 reviews) | Not enough data | 8.2 (97 reviews) | 
| **REST APIs** | 9.0 (7 reviews) | 8.7 (5 reviews) | 8.5 (101 reviews) | 
| **Data Orchestration** | 8.8 (8 reviews) | 8.0 (5 reviews) | 8.4 (99 reviews) | 
| **Customization** | 9.4 (8 reviews) | Not enough data | 8.4 (102 reviews) | 
| **Extensibility** | 9.5 (7 reviews) | Not enough data | 8.4 (101 reviews) | 

#### Generative AI

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **AI Text Generation** | 8.8 (7 reviews) | Not enough data | 8.1 (82 reviews) | 
| **AI Text Summarization** | 8.8 (7 reviews) | Not enough data | 7.9 (86 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 8.8 (18 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 8.4 (19 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 8.6 (18 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 8.6 (18 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 8.6 (18 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 8.6 (18 reviews) | 

#### Merchandising/Marketing

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Storefront Design Tools** | 8.1 (12 reviews) | 8.0 (40 reviews) | 8.3 (216 reviews) | 
| **Product Visualization** | 8.8 (12 reviews) | 8.5 (40 reviews) | 8.3 (162 reviews) | 
| **Recommendations / Personalization** | 7.9 (12 reviews) | 8.4 (40 reviews) | 8.2 (234 reviews) | 
| **Promotions and Discounts** | 7.5 (10 reviews) | 8.5 (40 reviews) | 8.0 (223 reviews) | 
| **Shopping Cart Abandonment** | 8.1 (9 reviews) | 7.9 (40 reviews) | 7.8 (209 reviews) | 
| **Product Reviews** | 8.7 (9 reviews) | 8.2 (40 reviews) | 8.1 (207 reviews) | 
| **SEO** | 7.8 (12 reviews) | 8.2 (39 reviews) | 8.1 (206 reviews) | 

#### Product Catalog

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Content Management** | 8.1 (12 reviews) | 8.3 (39 reviews) | 8.4 (218 reviews) | 
| **Product Configuration** | 7.9 (12 reviews) | 8.5 (42 reviews) | 8.2 (215 reviews) | 
| **Product Search and Filtering** | 8.1 (12 reviews) | 8.5 (41 reviews) | 8.3 (224 reviews) | 
| **Intangible Products** | 7.5 (10 reviews) | 7.7 (36 reviews) | 8.2 (195 reviews) | 

#### Order Process

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Checkout Process** | 7.9 (12 reviews) | 8.4 (43 reviews) | 8.3 (218 reviews) | 
| **Shipping Options** | 8.3 (12 reviews) | 8.3 (43 reviews) | 8.2 (212 reviews) | 
| **Tax Display and Processing** | 7.9 (12 reviews) | 8.3 (41 reviews) | 8.3 (209 reviews) | 
| **Payment Processing** | 8.3 (11 reviews) | 8.6 (43 reviews) | 8.3 (215 reviews) | 
| **Order Management** | 8.6 (11 reviews) | 8.8 (43 reviews) | 8.3 (218 reviews) | 
| **Returns / Refunds** | 8.3 (10 reviews) | 7.8 (37 reviews) | 7.9 (203 reviews) | 
| **Inventory Management** | 8.2 (10 reviews) | 8.3 (40 reviews) | 8.3 (204 reviews) | 
| **Multi-Channel Fulfillment** | 8.7 (10 reviews) | 7.8 (32 reviews) | 8.2 (187 reviews) | 

#### Multi-Channel Support

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Omnichannel** | 8.3 (11 reviews) | 7.9 (34 reviews) | 8.3 (201 reviews) | 
| **Mobile** | 8.1 (12 reviews) | 8.0 (41 reviews) | 8.2 (203 reviews) | 
| **Social Commerce** | 9.6 (8 reviews) | 8.0 (35 reviews) | 8.4 (187 reviews) | 
| **Customer Service** | 8.7 (10 reviews) | 7.9 (37 reviews) | 8.3 (207 reviews) | 
| **Store Locator** | 9.0 (10 reviews) | 7.8 (33 reviews) | 8.0 (193 reviews) | 
| **3rd-Party Store Integration** | 9.6 (9 reviews) | 7.7 (33 reviews) | 8.1 (134 reviews) | 
| **B2B** | 8.1 (12 reviews) | 7.7 (32 reviews) | 8.2 (182 reviews) | 

#### Platform

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **APIs** | 7.9 (12 reviews) | 7.6 (37 reviews) | 8.2 (199 reviews) | 
| **Customization** | 7.8 (12 reviews) | 8.8 (42 reviews) | 8.2 (217 reviews) | 
| **Integrations to Add-on Tools** | 7.6 (12 reviews) | 8.2 (42 reviews) | 8.3 (207 reviews) | 
| **User Management** | 8.3 (12 reviews) | 8.9 (42 reviews) | 8.4 (216 reviews) | 
| **Reporting / Analytics** | 7.6 (12 reviews) | 7.9 (42 reviews) | 8.2 (221 reviews) | 
| **Security** | 8.5 (12 reviews) | 8.8 (42 reviews) | 8.6 (210 reviews) | 
| **Multi-Site Management** | 8.9 (11 reviews) | 8.4 (37 reviews) | 8.6 (198 reviews) | 
| **Admin Access Rights** | 8.6 (11 reviews) | 8.7 (42 reviews) | 8.5 (202 reviews) | 
| **Test-to-Product Migration** | 8.6 (11 reviews) | 8.7 (35 reviews) | 8.3 (187 reviews) | 
| **Internationalization** | 9.2 (8 reviews) | 8.5 (41 reviews) | 8.5 (183 reviews) | 
| **Cross Browser Support** | 9.1 (11 reviews) | 9.0 (43 reviews) | 8.4 (194 reviews) | 
| **Performance and Reliability** | 8.1 (12 reviews) | 8.8 (43 reviews) | 8.5 (224 reviews) | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **Optimizely Configured Commerce** | N/A | N/A |
| **nopCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 28 |

#### Reporting

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reports & Analytics** | Not enough data | Not enough data | 8.6 (28 reviews) | 
| **Data Transfer Tools** | Not enough data | Not enough data | 8.5 (28 reviews) | 

#### Omnichannel Features 

| Feature | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Retail Management** | Not enough data | Not enough data | 8.0 (27 reviews) | 
| **POS Integration** | Not enough data | Not enough data | 8.0 (27 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 8.2 (26 reviews) | 
| **Customer Service Integration** | Not enough data | Not enough data | 8.6 (27 reviews) | 
| **Marketing Tools** | Not enough data | Not enough data | 8.6 (27 reviews) | 
| **E-commerce Integration** | Not enough data | Not enough data | 8.6 (28 reviews) | 
| **ERP Integration** | Not enough data | Not enough data | 8.3 (27 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)



**Unique to Salesforce B2C Commerce (4):** [E-Merchandising Software](https://www.g2.com/categories/e-merchandising), [Mobile E-Commerce Software](https://www.g2.com/categories/mobile-e-commerce), [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce), [Shopping Cart Software](https://www.g2.com/categories/shopping-cart)


---
## Reviewer Demographics

### By Company Size

| Segment | Optimizely Configured Commerce | nopCommerce | Salesforce B2C Commerce | 
|---|---|---|---|
| **Small-Business** | 26.3% | 71.1% | 25.9% | 
| **Mid-Market** | 52.6% | 24.1% | 40.4% | 
| **Enterprise** | 21.1% | 4.8% | 33.6% | 

### By Industry

#### Optimizely Configured Commerce

- **Wholesale:** 10.5%
- **Computer Software:** 10.5%
- **Apparel & Fashion:** 10.5%
- **Consulting:** 5.3%
- **Transportation/Trucking/Railroad:** 5.3%
- **Public Relations and Communications:** 5.3%
- **Program Development:** 5.3%
- **Medical Devices:** 5.3%
- **Mechanical or Industrial Engineering:** 5.3%
- **Marketing and Advertising:** 5.3%
- **Other:** 31.6%

#### nopCommerce

- **Computer Software:** 24.1%
- **Information Technology and Services:** 22.9%
- **Retail:** 7.2%
- **Apparel & Fashion:** 7.2%
- **Program Development:** 3.6%
- **Internet:** 3.6%
- **Printing:** 2.4%
- **Commercial Real Estate:** 2.4%
- **Human Resources:** 1.2%
- **Health, Wellness and Fitness:** 1.2%
- **Other:** 24.1%

#### Salesforce B2C Commerce

- **Retail:** 12.4%
- **Information Technology and Services:** 11.1%
- **Computer Software:** 8.1%
- **Apparel & Fashion:** 5.6%
- **Accounting:** 4.3%
- **Consumer Goods:** 4.1%
- **Consulting:** 3.9%
- **Financial Services:** 3.8%
- **Marketing and Advertising:** 3.2%
- **Internet:** 2.4%
- **Other:** 41.1%

---
## Alternatives

### Alternatives to Optimizely Configured Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (602 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5103 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (867 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1275 reviews)
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — 4.1/5 stars (4775 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1875 reviews)
- [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) — 4.2/5 stars (482 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)

### Alternatives to nopCommerce

- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5103 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1275 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (267 reviews)
- [PrestaShop](https://www.g2.com/products/prestashop/reviews) — 4.3/5 stars (160 reviews)
- [Virto's Commerce Innovation Platform](https://www.g2.com/products/virto-s-commerce-innovation-platform/reviews) — 4.6/5 stars (22 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (867 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (602 reviews)

### Alternatives to Salesforce B2C Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (602 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (867 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (267 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5103 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1275 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)

---
## Top Discussions

### Optimizely Configured Commerce

- Title: [What is B2B eCommerce platform?](https://www.g2.com/discussions/optimizely-configured-commerce-what-is-b2b-ecommerce-platform) — 1 comment, 1 upvote
  > **Top comment:** "Optimizely's Configured Commerce, formerly known as B2B Commerce, is a SaaS e-commerce platform that provides pre-built features available through..."
- Title: [What are B2B features?](https://www.g2.com/discussions/what-are-b2b-features) — 1 comment, 1 upvote
  > **Top comment:** "Optimizely's Configured Commerce product includes B2B features like Catalog, Search, Checkout, Promotions, Guest Checkout, Customer-specific pricing, payment..."

### nopCommerce

- Title: [What is nopCommerce used for?](https://www.g2.com/discussions/what-is-nopcommerce-used-for) — 1 comment
  > **Top comment:** "NopCommerce uses an E-commerce website Content Management Systeme with already-built admin panel for basic needs like adding product categories and payment..."

### Salesforce B2C Commerce

- Title: [Is Salesforce an ecommerce platform?](https://www.g2.com/discussions/is-salesforce-an-ecommerce-platform) — 1 comment
  > **Top comment:** "Yes B2C Commerce is an ecommerce platform. The Salesforce B2C Commerce Platform empowers customers to quickly grow profitability.  Customers o all sizes can..."
- Title: [What is b2b and b2c in Salesforce?](https://www.g2.com/discussions/salesforce-commerce-for-b2c-what-is-b2b-and-b2c-in-salesforce) — 1 comment
  > **Top comment:** "B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout..."
- Title: [What is a b2c platform?](https://www.g2.com/discussions/what-is-a-b2c-platform) — 1 comment
  > **Top comment:** "B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C..."
- Title: [What is Salesforce commerce?](https://www.g2.com/discussions/what-is-salesforce-commerce) — 1 comment
  > **Top comment:** "Salesforce Commerce helps you maximize revenue and deliver success now through capabilities including B2C Commerce, B2B Commerce, Order Management, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/optimizely-configured-commerce-vs-nopcommerce-vs-salesforce-b2c-commerce)