Link copied to clipboard # OneSignal vs Optimove (formerly Kumulos) Comparison - What are their main differences? Share [ Export ](/compare/onesignal/optimove-formerly-kumulos/export.csv) OneSignalOptimove (formely Kumulos)[+ Add Product](#) Pricing **OneSignal** Free Trial **Free** ยท Free **Optimove (formerly Kumulos)** Free Trial No pricing available **Pricing Insights** from reviews Time to Implement **OneSignal** 1 month Based on 294 responses **Optimove (formerly Kumulos)** Not enough reviews yet Return on Investment **OneSignal** 11 months Based on 263 responses **Optimove (formerly Kumulos)** Not enough reviews yet Perceived Cost **OneSignal** $$$$$ **Optimove (formerly Kumulos)** $$$$$ Average Discount **OneSignal** 8% **Optimove (formerly Kumulos)** Not enough reviews yet ![OneSignal](https://images.g2crowd.com/uploads/product/hd_favicon/8673c259241abc89782745e0f4687f64/onesignal.svg "OneSignal") ![Optimove (formerly Kumulos)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ada21b98bb337eeed28c4b97747a19ed/optimove-formerly-kumulos.png "Optimove (formerly Kumulos)") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **OneSignal** [ Ease of Use (180) ](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1257118&qs=pros-and-cons#reviews)[ Notifications (141) ](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1255400&qs=pros-and-cons#reviews)[ Missing Features (44) ](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1264768&qs=pros-and-cons#reviews)[ Learning Curve (42) ](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1254482&qs=pros-and-cons#reviews) **Optimove (formerly Kumulos)** Not enough data Integrations **OneSignal** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3a1fa602142a9638bc278c815df3eea/django.png "Product Avatar Image") Django ](https://www.g2.com/products/django/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c23124a2abf71984926a5b237255c74f/flutter.png "Product Avatar Image") Flutter ](https://www.g2.com/products/flutter/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e13d9a3c932283bf5f5a71adfb2ae176/klaviyo%282%29.png "Product Avatar Image") Klaviyo ](https://www.g2.com/products/klaviyo/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b7dd94b9a8ce7b3334f2bca728cbf865/ma-marketing-automation.png "Product Avatar Image") MA - Marketing Automation ](https://www.g2.com/products/ma-marketing-automation/reviews)[ View all ](https://www.g2.com/products/onesignal/integrations) **Optimove (formerly Kumulos)** Not enough data Screenshots **OneSignal** ![OneSignal screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1372751/G2-media-banner-1.png) **Optimove (formerly Kumulos)** ![Optimove (formerly Kumulos) screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/155367/Screenshot-2020-12-15-103545.png) **Ratings** from reviews Meets Requirements **OneSignal** 9.0 9.0652 **Optimove (formerly Kumulos)** 9.0 9.017 Ease of Use **OneSignal** 9.3 9.31,069 **Optimove (formerly Kumulos)** 8.2 8.216 Ease of Setup **OneSignal** 8.9 8.9557 **Optimove (formerly Kumulos)** 9.4 9.413 Ease of Admin **OneSignal** 9.0 9.0379 **Optimove (formerly Kumulos)** 9.2 9.212 Quality of Support **OneSignal** 9.0 9.0602 **Optimove (formerly Kumulos)** 9.5 9.516 Has the product been a good partner in doing business? **OneSignal** 9.1 9.1355 **Optimove (formerly Kumulos)** 9.7 9.713 Product Direction (% positive) **OneSignal** 9.0 9.0631 **Optimove (formerly Kumulos)** 8.3 8.314 **Features** ratings from reviews Push Notification 8.3 560 8.8 12 Mobile Marketing 8.6 224 8.6 6 Marketing Automation 8.5 149 Not enough data Location-Based Marketing Not enough data 9.2 6 Proactive Notification 8.6 147 Not enough data SMS Marketing 8.8 46 Not enough data Mobile App Analytics Not enough data 8.8 7 Mobile Analytics Not enough data 9.3 7 User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 65.9% Mid-Market(51-1000 emp.) 27.3% Enterprise(\> 1000 emp.) 6.8% Small-Business(50 or fewer emp.) 65.9% Mid-Market(51-1000 emp.) 27.3% Enterprise(\> 1000 emp.) 6.8% Small-Business(50 or fewer emp.) 62.1% Mid-Market(51-1000 emp.) 24.1% Enterprise(\> 1000 emp.) 13.8% Small-Business(50 or fewer emp.) 62.1% Mid-Market(51-1000 emp.) 24.1% Enterprise(\> 1000 emp.) 13.8% **Reviewers' Industry** [![OneSignal](https://images.g2crowd.com/uploads/product/hd_favicon/8673c259241abc89782745e0f4687f64/onesignal.svg "OneSignal")](https://www.g2.com/products/onesignal/reviews) OneSignal Computer Software 12.5% Information Technology and Services 9.8% Financial Services 5.8% Health, Wellness and Fitness 4.3% Online Media 3.8% Other 63.8% [![Optimove (formerly Kumulos)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ada21b98bb337eeed28c4b97747a19ed/optimove-formerly-kumulos.png "Optimove (formerly Kumulos)")](https://www.g2.com/products/optimove-formerly-kumulos/reviews) Optimove (formerly Kumulos) Computer Software 13.8% Retail 10.3% Health, Wellness and Fitness 10.3% Program Development 6.9% Gambling & Casinos 6.9% Other 51.7% Alternatives **OneSignal Alternatives** ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/bd1c9b522032d3a05f46dab9de39c3a0/moengage.svg "MoEngage") [ MoEngage ](/products/moengage/reviews) ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze") [ Braze ](/products/braze/reviews) ![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io") [ Customer.io ](/products/customer-io/reviews) ![Iterable](https://images.g2crowd.com/uploads/product/hd_favicon/1bf77060f8ae9c8d49864d81c92f41d9/iterable.svg "Iterable") [ Iterable ](/products/iterable/reviews) **Optimove (formerly Kumulos) Alternatives** ![CleverTap](https://images.g2crowd.com/uploads/product/hd_favicon/15c9ef7616b710d990e8701018e610fc/clevertap.svg "CleverTap") [ CleverTap ](/products/clevertap/reviews) ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze") [ Braze ](/products/braze/reviews) ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/bd1c9b522032d3a05f46dab9de39c3a0/moengage.svg "MoEngage") [ MoEngage ](/products/moengage/reviews) ![Insider One](https://images.g2crowd.com/uploads/product/hd_favicon/6ef10bb2b86f91c767132efa3390f728/insider-one.svg "Insider One") [ Insider One ](/products/insider-one/reviews)