# ON24 vs Wistia Comparison
---
## AI Generated Summary
- **G2 reviewers report** that ON24 excels in its **ease of implementation** , with users highlighting its intuitive interface that requires minimal training. One user mentioned, "What immediately impressed me was how easy it is to use," which suggests that new users can quickly get up to speed without extensive onboarding.
- **Users say** Wistia stands out for its **professional video hosting capabilities** , particularly for client-facing content. Reviewers appreciate the ability to gate videos and trigger actions based on analytics, making it a unique choice for businesses focused on marketing and engagement.
- **According to verified reviews** , ON24 is praised for its **mobile compatibility** , allowing users to access features seamlessly on various devices. One user noted that it works well on mobile devices, including Android phones and tablets, which enhances accessibility for on-the-go users.
- **Reviewers mention** that Wistia offers superior **video quality** compared to other platforms, with one user stating, "I think the video quality is better than Zoom and other tools." This focus on high-quality video can be a significant advantage for businesses that prioritize visual content.
- **Users report** that ON24 provides solid **support and integration** options, with recent feedback highlighting seamless integration with existing systems. This can be crucial for teams looking to incorporate the platform into their current workflows without disruption.
- **G2 reviewers indicate** that Wistia's **analytics tools** are a major draw, as they allow users to track engagement metrics effectively. One reviewer emphasized the value of being able to share polished videos while also monitoring viewer interactions, which is essential for optimizing marketing strategies.



| | ON24 | Wistia | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 1,212 | 1,084 | 
| **Largest Market Segment** | Mid-Market (41.8% of reviews) | Mid-Market (49.5% of reviews) | 
| **Entry Level Price** | No pricing available | $0.00 Per Month | 

---
## Top Pros & Cons

### ON24

Pros:
- Ease of Use (48 reviews)
- Webinars (38 reviews)

Cons:
- Learning Curve (18 reviews)
- Limited Customization (13 reviews)

### Wistia

Pros:
- Ease of Use (302 reviews)
- Features (189 reviews)

Cons:
- Limited Customization (67 reviews)
- Expensive (57 reviews)

---
## Ratings Comparison
| Rating | ON24 | Wistia | 
|---|---|---|
  | **Meets Requirements** | 8.6 (969 reviews) | 9.1 (891 reviews) | 
  | **Ease of Use** | 8.3 (973 reviews) | 9.3 (901 reviews) | 
  | **Ease of Setup** | 8.3 (599 reviews) | 9.2 (607 reviews) | 
  | **Ease of Admin** | 8.3 (565 reviews) | 9.3 (414 reviews) | 
  | **Quality of Support** | 8.4 (946 reviews) | 9.1 (694 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (545 reviews) | 9.2 (390 reviews) | 
  | **Product Direction (% positive)** | 8.4 (931 reviews) | 8.9 (862 reviews) | 

---
## Pricing

### ON24

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Wistia

#### Entry-Level Pricing

Plan: Free

Price: $0.00 Per Month

Description: Create & host videos with basic analytics, free forever

Key Features:
- 25 GB max of storage
- 1 user only

[Browse all 4 editions](https://www.g2.com/products/wistia/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Content Marketing

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | N/A | N/A |

#### Content Creation

| Feature | ON24 | Wistia | 
|---|---|---|
| **Content Creation Tools** | Not enough data | Not enough data | 
| **Content Curation** | Not enough data | Not enough data | 
| **Buyer Personas** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 

#### Optimization

| Feature | ON24 | Wistia | 
|---|---|---|
| **SEO** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Dashboards & Reporting** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **ROI Reporting** | Not enough data | Not enough data | 

#### Logistics

| Feature | ON24 | Wistia | 
|---|---|---|
| **Customizable Templated Workflows** | Not enough data | Not enough data | 
| **Internal Communication** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Editing and Approval Tools** | Not enough data | Not enough data | 
| **Distribution Features** | Not enough data | Not enough data | 
| **Integrations & APIs** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 

### Webinar

| Product | Score | Reviews |
|---|---|---|
| **ON24** | 8.6/10 | 765 |
| **Wistia** | 8.5/10 | 119 |

#### Host Tools

| Feature | ON24 | Wistia | 
|---|---|---|
| **Branding** | 8.8 (669 reviews) | 8.9 (107 reviews) | 
| **Role-based Access** | 8.5 (614 reviews) | 9.0 (107 reviews) | 
| **Recording** | 8.8 (685 reviews) | 9.2 (106 reviews) | 

#### Attendee Tools

| Feature | ON24 | Wistia | 
|---|---|---|
| **Registration** | 8.8 (668 reviews) | 8.9 (100 reviews) | 
| **Attendee Live Chat** | 8.5 (605 reviews) | 8.7 (96 reviews) | 
| **Polls and Surveys** | 8.6 (651 reviews) | 8.4 (91 reviews) | 

#### Post-Event Tools

| Feature | ON24 | Wistia | 
|---|---|---|
| **Event Analytics** | 8.7 (679 reviews) | 8.9 (96 reviews) | 
| **Attendee Reports** | 8.8 (685 reviews) | 8.8 (95 reviews) | 

#### Integrations

| Feature | ON24 | Wistia | 
|---|---|---|
| **Social Media Integration** | 7.6 (402 reviews) | 8.4 (97 reviews) | 
| **Software Integrations** | 7.8 (486 reviews) | 8.6 (103 reviews) | 

#### Agentic AI - Webinar

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | 8.6 (36 reviews) | 8.1 (30 reviews) | 
| **Multi-step Planning** | 8.7 (35 reviews) | 7.9 (30 reviews) | 
| **Cross-system Integration** | Feature Not Available | 8.2 (31 reviews) | 
| **Natural Language Interaction** | Feature Not Available | 8.2 (31 reviews) | 
| **Proactive Assistance** | 9.0 (34 reviews) | 8.0 (29 reviews) | 

### Live Stream

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.5/10 | 45 |

#### Software Options

| Feature | ON24 | Wistia | 
|---|---|---|
| **Hosted Platform** | Not enough data | 8.8 (43 reviews) | 
| **Social Media Stream** | Not enough data | 8.2 (39 reviews) | 
| **Multi-Platform Streaming** | Not enough data | 8.4 (39 reviews) | 
| **Embeddable** | Not enough data | 9.2 (41 reviews) | 

#### Audience Tools

| Feature | ON24 | Wistia | 
|---|---|---|
| **Live Rewind** | Not enough data | Feature Not Available | 
| **Live Chat** | Not enough data | 8.5 (41 reviews) | 
| **Pause** | Not enough data | 8.9 (37 reviews) | 

#### Streamer Tools

| Feature | ON24 | Wistia | 
|---|---|---|
| **Highlight Clips** | Not enough data | 8.6 (40 reviews) | 
| **Video Archive** | Not enough data | 9.1 (42 reviews) | 
| **Analytics** | Not enough data | 8.5 (43 reviews) | 
| **Monetization Options** | Not enough data | Feature Not Available | 

#### Agentic AI - Live Stream

| Feature | ON24 | Wistia | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.7 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 7.8 (9 reviews) | 

### Screen and Video Capture

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.1/10 | 85 |

#### Platform Basics

| Feature | ON24 | Wistia | 
|---|---|---|
| **Screen Capture** | Not enough data | 8.6 (77 reviews) | 
| **Video Capture** | Not enough data | 8.6 (77 reviews) | 
| **Image Editor** | Not enough data | 7.5 (71 reviews) | 

#### Platform Content

| Feature | ON24 | Wistia | 
|---|---|---|
| **Scrolling Capture** | Not enough data | 8.2 (70 reviews) | 
| **Text Extraction** | Not enough data | 7.6 (71 reviews) | 
| **Screen Record** | Not enough data | 8.6 (76 reviews) | 

#### Platform Additional Functionality

| Feature | ON24 | Wistia | 
|---|---|---|
| **File Sharing** | Not enough data | 8.8 (77 reviews) | 
| **Platform Search** | Not enough data | 8.2 (70 reviews) | 

#### Agentic AI - Screen and Video Capture

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.8 (21 reviews) | 

### Video Hosting

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.3/10 | 586 |

#### Hosting

| Feature | ON24 | Wistia | 
|---|---|---|
| **Video player** | Not enough data | 9.4 (532 reviews) | 
| **Profile channel** | Not enough data | 8.6 (469 reviews) | 
| **Live streaming** | Not enough data | 7.5 (366 reviews) ✓ Verified | 

#### Management

| Feature | ON24 | Wistia | 
|---|---|---|
| **Video management** | Not enough data | 9.3 (548 reviews) | 
| **Distribution** | Not enough data | 9.4 (520 reviews) | 
| **Private upload** | Not enough data | 9.2 (484 reviews) | 
| **Collaboration** | Not enough data | 8.7 (475 reviews) | 

#### Marketing

| Feature | ON24 | Wistia | 
|---|---|---|
| **Monetization** | Not enough data | Feature Not Available | 
| **Engagement tools** | Not enough data | 8.7 (467 reviews) | 
| **SEO** | Not enough data | 8.1 (261 reviews) | 
| **Social sharing** | Not enough data | 8.5 (265 reviews) | 

#### Insights

| Feature | ON24 | Wistia | 
|---|---|---|
| **Analytics** | Not enough data | 8.7 (524 reviews) | 
| **Integrations** | Not enough data | 8.4 (467 reviews) | 

#### Generative AI

| Feature | ON24 | Wistia | 
|---|---|---|
| **AI Text-to-Image** | Not enough data | Feature Not Available | 
| **AI Text-to-Video** | Not enough data | Feature Not Available | 
| **AI Text-to-3D** | Not enough data | Feature Not Available | 

#### Platform

| Feature | ON24 | Wistia | 
|---|---|---|
| **Content organization** | Not enough data | 8.9 (259 reviews) | 
| **Video editing** | Not enough data | 7.8 (264 reviews) | 
| **Analytics** | Not enough data | 8.8 (271 reviews) | 
| **User engagement** | Not enough data | 8.4 (251 reviews) | 
| **Integrations** | Not enough data | 8.2 (248 reviews) | 
| **Live streaming** | Not enough data | 7.7 (243 reviews) | 

#### Security

| Feature | ON24 | Wistia | 
|---|---|---|
| **Encoding and transcoding** | Not enough data | 8.7 (244 reviews) | 
| **Security and privacy** | Not enough data | 8.8 (242 reviews) | 

#### Agentic AI - Video Hosting

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (117 reviews) | 
| **Multi-step Planning** | Not enough data | 7.2 (116 reviews) | 
| **Cross-system Integration** | Not enough data | 7.5 (118 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (116 reviews) | 
| **Proactive Assistance** | Not enough data | 7.1 (116 reviews) | 

### Account-Based Web and Content Experiences

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | N/A | N/A |

#### Platform Basics

| Feature | ON24 | Wistia | 
|---|---|---|
| **Website Personalization** | 8.4 (27 reviews) | Not enough data | 
| **Content Creation and Distribution** | 8.4 (31 reviews) | Not enough data | 

#### Platform Reporting

| Feature | ON24 | Wistia | 
|---|---|---|
| **Measurement** | 8.4 (42 reviews) | Not enough data | 
| **Dashboards** | 8.1 (42 reviews) | Not enough data | 

### Video CMS

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.1/10 | 181 |

#### Customization

| Feature | ON24 | Wistia | 
|---|---|---|
| **Branding** | Not enough data | 8.9 (170 reviews) | 
| **Customizable Thumbnails** | Not enough data | 9.3 (170 reviews) | 
| **Custom Metadata** | Not enough data | 8.6 (159 reviews) | 
| **Annotations** | Not enough data | 8.5 (157 reviews) | 

#### Organization

| Feature | ON24 | Wistia | 
|---|---|---|
| **Availability Scheduling** | Not enough data | Feature Not Available | 
| **Workflows** | Not enough data | Feature Not Available | 
| **Playlists** | Not enough data | 8.5 (155 reviews) | 
| **Deep Search** | Not enough data | 7.7 (146 reviews) | 
| **Analytics** | Not enough data | 8.7 (168 reviews) | 
| **Permissions** | Not enough data | 8.6 (161 reviews) | 

#### Agentic AI - Video CMS

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (30 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 7.0 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 6.8 (28 reviews) | 

### Virtual Event Platforms

| Product | Score | Reviews |
|---|---|---|
| **ON24** | 8.7/10 | 99 |
| **Wistia** | N/A | N/A |

#### Administration

| Feature | ON24 | Wistia | 
|---|---|---|
| **Event Configuration** | 8.8 (79 reviews) | Not enough data | 
| **Event Marketing** | 8.5 (77 reviews) | Not enough data | 
| **Speaker Access and Control** | 8.8 (82 reviews) | Not enough data | 
| **Advanced Reporting** | 8.6 (77 reviews) | Not enough data | 

#### Virtual Experience

| Feature | ON24 | Wistia | 
|---|---|---|
| **Virtual Lobby** | 8.5 (74 reviews) | Not enough data | 
| **Built-In Webcasting** | 8.6 (74 reviews) | Not enough data | 
| **Webcasting Integrations** | 8.6 (75 reviews) | Not enough data | 
| **Cross-Device Functionality** | 8.1 (75 reviews) | Not enough data | 
| **Session / Agenda Management** | 9.4 (8 reviews) | Not enough data | 
| **Live Streaming & Recording** | 9.3 (9 reviews) | Not enough data | 
| **Registration & Attendee Management** | 8.8 (10 reviews) | Not enough data | 
| **Event Setup & Scheduling** | 9.1 (9 reviews) | Not enough data | 
| **Branding & Customization** | 9.3 (9 reviews) | Not enough data | 
| **Interactive Speaker / Moderator Controls** | 7.9 (8 reviews) | Not enough data | 

#### Engagement

| Feature | ON24 | Wistia | 
|---|---|---|
| **Online Event Agenda** | 8.5 (69 reviews) | Not enough data | 
| **Interactive Content** | 8.4 (75 reviews) | Not enough data | 
| **1:1 Networking** | 7.6 (62 reviews) | Not enough data | 
| **Exhibitors/Sponsorships** | 7.5 (57 reviews) | Not enough data | 
| **Gamification & Incentives** | 8.7 (9 reviews) | Not enough data | 
| **Real‑Time Interaction Tools** | 8.8 (8 reviews) | Not enough data | 
| **Networking / Matchmaking** | 9.0 (8 reviews) | Not enough data | 

#### Generative AI

| Feature | ON24 | Wistia | 
|---|---|---|
| **AI Text Generation** | 7.3 (40 reviews) | Not enough data | 

#### Agentic AI - Virtual Event Platforms

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | 9.2 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 8.8 (8 reviews) | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | 9.4 (8 reviews) | Not enough data | 
| **Decision Making** | 8.8 (8 reviews) | Not enough data | 

#### Administration / Support - Virtual Event Platforms

| Feature | ON24 | Wistia | 
|---|---|---|
| **Role‑Based Access & Permissions** | 9.3 (9 reviews) | Not enough data | 
| **Security & Compliance** | 8.7 (9 reviews) | Not enough data | 

#### Insights & Scale - Virtual Event Platforms

| Feature | ON24 | Wistia | 
|---|---|---|
| **User Capacity & Reliability** | 9.1 (9 reviews) | Not enough data | 
| **Analytics & Reporting** | 9.3 (9 reviews) | Not enough data | 

### Content Experience Platforms

| Product | Score | Reviews |
|---|---|---|
| **ON24** | 7.8/10 | 67 |
| **Wistia** | N/A | N/A |

#### Content Creation

| Feature | ON24 | Wistia | 
|---|---|---|
| **Content Management** | 8.2 (46 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Content Experience Platforms

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

#### Optimization

| Feature | ON24 | Wistia | 
|---|---|---|
| **ROI Reporting** | 7.3 (39 reviews) ✓ Verified | Not enough data | 

### Video Platform as a Service (VPaaS)

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.7/10 | 68 |

#### API Features

| Feature | ON24 | Wistia | 
|---|---|---|
| **Live Chat** | Not enough data | Feature Not Available | 
| **Screen Sharing** | Not enough data | Feature Not Available | 
| **Subtitles and Closed Captions** | Not enough data | 8.9 (57 reviews) | 
| **Custom Video Player** | Not enough data | 8.9 (58 reviews) | 
| **Live Simulcasting** | Not enough data | Feature Not Available | 

#### Security and Compliance

| Feature | ON24 | Wistia | 
|---|---|---|
| **Encryption** | Not enough data | 8.7 (47 reviews) | 
| **Watermarking** | Not enough data | Feature Not Available | 
| **HIPAA Compliance** | Not enough data | 8.5 (42 reviews) | 
| **GDPR Compliance** | Not enough data | 8.6 (41 reviews) | 

### Video Editing

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | 8.5/10 | 147 |

#### Editing

| Feature | ON24 | Wistia | 
|---|---|---|
| **Audio Mixing** | Not enough data | 8.1 (117 reviews) | 
| **Transcription** | Not enough data | 8.7 (133 reviews) | 
| **Text Animation** | Not enough data | Feature Not Available | 
| **Time Mapping** | Not enough data | Feature Not Available | 
| **Overlays and Watermarks** | Not enough data | Feature Not Available | 
| **Clip Editing** | Not enough data | 8.4 (140 reviews) | 
| **Titles and Captions** | Not enough data | 8.8 (141 reviews) | 

#### Platform

| Feature | ON24 | Wistia | 
|---|---|---|
| **Operating System** | Not enough data | 9.0 (124 reviews) | 
| **Format Compatibility** | Not enough data | 8.9 (128 reviews) | 
| **Team Review** | Not enough data | 8.9 (123 reviews) | 

#### Generative AI

| Feature | ON24 | Wistia | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text-to-Speech** | Not enough data | Feature Not Available | 

#### Agentic AI - Video Editing

| Feature | ON24 | Wistia | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.8 (48 reviews) | 
| **Multi-step Planning** | Not enough data | 7.9 (48 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (49 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (48 reviews) | 

### Virtual Recording Studio

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | N/A | N/A |

#### Core Recording & Tracking

| Feature | ON24 | Wistia | 
|---|---|---|
| **Multi‑participant Remote Recording** | Not enough data | Not enough data | 
| **Separate Track Upload** | Not enough data | Not enough data | 
| **Pre‑session Testing & Diagnostics** | Not enough data | Not enough data | 

#### Live Collaboration & Direction

| Feature | ON24 | Wistia | 
|---|---|---|
| **Real‑time Chat** | Not enough data | Not enough data | 
| **Live Monitoring & Direction** | Not enough data | Not enough data | 

#### Post & Editing Support

| Feature | ON24 | Wistia | 
|---|---|---|
| **Automatic Syncing & Alignment** | Not enough data | Not enough data | 
| **Direct Publishing to Platforms** | Not enough data | Not enough data | 
| **Basic Post-Processing** | Not enough data | Not enough data | 

#### AI & Automation

| Feature | ON24 | Wistia | 
|---|---|---|
| **Speaker Diarization & Transcription** | Not enough data | Not enough data | 
| **AI‑powered Audio Cleanup** | Not enough data | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **ON24** | N/A | N/A |
| **Wistia** | N/A | N/A |

#### Marketing Distribution

| Feature | ON24 | Wistia | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | ON24 | Wistia | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | ON24 | Wistia | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Webinar Platforms](https://www.g2.com/categories/webinar)

**Unique to ON24 (3):** [Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms), [Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms), [Account-Based Web and Content Experiences Software](https://www.g2.com/categories/account-based-web-and-content-experiences)

**Unique to Wistia (7):** [Virtual Recording Studio Software](https://www.g2.com/categories/virtual-recording-studio), [Video Platform as a Service (VPaaS) Software](https://www.g2.com/categories/video-platform-as-a-service-vpaas), [Live Stream Software](https://www.g2.com/categories/live-stream-software), [Video CMS Software](https://www.g2.com/categories/video-cms), [Video Hosting Platforms](https://www.g2.com/categories/video-hosting-platforms), [Video Editing Software](https://www.g2.com/categories/video-editing), [Screen and Video Capture Software](https://www.g2.com/categories/screen-and-video-capture)


---
## Reviewer Demographics

### By Company Size

| Segment | ON24 | Wistia | 
|---|---|---|
| **Small-Business** | 17.7% | 36.6% | 
| **Mid-Market** | 41.8% | 49.5% | 
| **Enterprise** | 40.5% | 13.9% | 

### By Industry

#### ON24

- **Computer Software:** 17.3%
- **Information Technology and Services:** 14.8%
- **Financial Services:** 7.3%
- **Marketing and Advertising:** 5.1%
- **Hospital & Health Care:** 3.5%
- **Consumer Services:** 3.4%
- **Accounting:** 3.1%
- **Non-Profit Organization Management:** 2.9%
- **Insurance:** 2.4%
- **Publishing:** 2.1%
- **Other:** 38.1%

#### Wistia

- **Computer Software:** 26.2%
- **Marketing and Advertising:** 10.9%
- **Information Technology and Services:** 10.3%
- **E-Learning:** 2.9%
- **Financial Services:** 2.8%
- **Education Management:** 2.8%
- **Higher Education:** 2.3%
- **Health, Wellness and Fitness:** 2.0%
- **Hospital & Health Care:** 2.0%
- **Professional Training & Coaching:** 2.0%
- **Other:** 35.9%

---
## Alternatives

### Alternatives to ON24

- [Livestorm](https://www.g2.com/products/livestorm/reviews) — 4.4/5 stars (1727 reviews)
- [BigMarker](https://www.g2.com/products/bigmarker/reviews) — 4.7/5 stars (445 reviews)
- [Zoom Events and Webinars](https://www.g2.com/products/zoom-events-and-webinars/reviews) — 4.5/5 stars (413 reviews)
- [Bizzabo](https://www.g2.com/products/bizzabo/reviews) — 4.3/5 stars (447 reviews)
- [RingCentral Events](https://www.g2.com/products/ringcentral-events/reviews) — 4.5/5 stars (946 reviews)
- [BrightTALK (Informa TechTarget)](https://www.g2.com/products/brighttalk-informa-techtarget/reviews) — 4.0/5 stars (101 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1077 reviews)
- [Zoho Meeting](https://www.g2.com/products/zoho-meeting/reviews) — 4.5/5 stars (1239 reviews)
- [Adobe Connect](https://www.g2.com/products/adobe-connect/reviews) — 4.0/5 stars (974 reviews)
- [GoTo Webinar](https://www.g2.com/products/goto-webinar/reviews) — 4.2/5 stars (803 reviews)

### Alternatives to Wistia

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- [Vidyard](https://www.g2.com/products/vidyard/reviews) — 4.5/5 stars (831 reviews)
- [BombBomb](https://www.g2.com/products/bombbomb/reviews) — 4.7/5 stars (585 reviews)
- [Brightcove](https://www.g2.com/products/brightcove-brightcove/reviews) — 4.1/5 stars (54 reviews)
- [Zight](https://www.g2.com/products/zight/reviews) — 4.6/5 stars (1233 reviews)
- [Hippo Video](https://www.g2.com/products/hippo-video-hippo-video/reviews) — 4.5/5 stars (736 reviews)
- [Camtasia](https://www.g2.com/products/camtasia/reviews) — 4.6/5 stars (1715 reviews)
- [Riverside](https://www.g2.com/products/riverside/reviews) — 4.8/5 stars (1728 reviews)
- [Gumlet](https://www.g2.com/products/gumlet/reviews) — 4.7/5 stars (356 reviews)

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## Top Discussions

### ON24

- Title: [is there  a way i can download the webinar ?](https://www.g2.com/discussions/30466-is-there-a-way-i-can-download-the-webinar) — 3 comments, 1 upvote
  > **Top comment:** "Hi Srojan,

When you open the webcast, go to ARCHIVE:

https://share.getcloudapp.com/E0unornk

Then you can choose your format preferences..."
- Title: [What are best practices for a webcast with several presenters from different locations using webcams](https://www.g2.com/discussions/what-are-best-practices-for-a-webcast-with-several-presenters-from-different-locations-using-webcams) — 3 comments, 1 upvote
  > **Top comment:** "Hi Karin, 

Happy to help! I recommend reviewing our Knowledge Center for sound and visual set-up best practices or checking out our community to see what..."
- Title: [It is possible to develop something in house?](https://www.g2.com/discussions/it-is-possible-to-develop-something-in-house) — 2 comments, 1 upvote
  > **Top comment:** "It depends on what you mean. If you mean produce a webinar in house then, yes, this is very possible. Please elaborate."
- Title: [Can I integrate ON24 analytics into my marketing automation and CRM software?](https://www.g2.com/discussions/can-i-integrate-on24-analytics-into-my-marketing-automation-and-crm-software) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, ON24 data integrates with most major marketing automation and CRM software including, Salesforce, Marketo, Eloqua, HubSpot, and many others."
- Title: [Can I interact with my webinar audience?](https://www.g2.com/discussions/can-i-interact-with-my-webinar-audience) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, ON24 gives you a suite of interactive tools to directly engage your audience, including Q&A, polling, surveys, idea sharing, and chat."

### Wistia

- Title: [How do I download wistia?](https://www.g2.com/discussions/how-do-i-download-wistia) — 1 comment
  > **Top comment:** "you don't, it's not an app. it's a web service."
- Title: [What is wistia used for?](https://www.g2.com/discussions/what-is-wistia-used-for) — 1 comment
  > **Top comment:** "Video hosting."
- Title: [How do I embed a video, so it is the same size as a YouTube embed?](https://www.g2.com/discussions/31200-how-do-i-embed-a-video-so-it-is-the-same-size-as-a-youtube-embed) — 1 comment, 1 upvote
  > **Top comment:** "In Wistia, click 'Embed and Share' > Select Inline Embedded > then look at Options  and there you can select and enter the size you want your video to..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/on24-vs-wistia)