Introducing G2.ai, the future of software buying.Try now
Compare Omnisend and Textmagic 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Text-Em-All
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Claspo
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
TextUs
Visit Website
At a Glance
Market Segments
Small-Business (92.4% of reviews)
Small-Business (76.0% of reviews)
Entry-Level Pricing
$0.00 Per Month
Pay As You Go With One-Time Purchase
Omnisend
Star Rating
(1,147)4.6 out of 5
Market Segments
Small-Business (92.4% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing plansTextmagic
Star Rating
(127)4.4 out of 5
Market Segments
Small-Business (76.0% of reviews)
Pros & Cons
Entry-Level Pricing
Pay As You Go With One-Time Purchase
Free Trial is available
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Omnisend excels in email marketing features, particularly in "Automated Email Responses" with a score of 9.1, while Textmagic's capabilities in this area are slightly lower, scoring 8.2. Reviewers mention that Omnisend's automation tools are intuitive and effective for nurturing leads.
- Reviewers mention that Textmagic shines in "Two-Way Text Messaging," scoring 8.7 compared to Omnisend's 7.9. Users on G2 appreciate the seamless interaction capabilities that Textmagic provides, making it easier to engage with customers directly through SMS.
- G2 users highlight that Omnisend's "Campaign Performance" analytics score of 9.4 is superior to Textmagic's 7.6, indicating that Omnisend offers more robust reporting tools that help users track the effectiveness of their marketing campaigns effectively.
- Users say that Omnisend's "Email Segmentation" feature, scoring 8.8, allows for more targeted marketing compared to Textmagic's 8.6. Reviewers mention that this capability helps them tailor their messages to specific audience segments, enhancing engagement rates.
- Reviewers mention that Textmagic's "Bulk SMS" feature scores 9.0, outperforming Omnisend's 8.6. Users report that Textmagic's bulk messaging capabilities are particularly useful for businesses looking to reach a large audience quickly and efficiently.
- Users on G2 report that Omnisend's "Ease of Use" score of 9.1 is slightly lower than Textmagic's 9.3, indicating that while both platforms are user-friendly, Textmagic may offer a more straightforward experience for new users, especially in setting up campaigns.
Pricing
Entry-Level Pricing
Omnisend
Free
$0.00
Per Month
Best for starting businesses or for exploring Omnisend
- Email campaigns up to 500 /month
- Up to 60 international SMS & 500 Web Push
- Professional Looking Email Templates
Textmagic
Send emails
Pay As You Go
With One-Time Purchase
Email packages start at 500 messages, from 0.6¢ each (USD).
- Domain verification & spam protection included
- Unlimited contacts & users
- HTML & rich text templates
Free Trial
Omnisend
Free Trial is available
Textmagic
Free Trial is available
Ratings
Meets Requirements
8.9
905
8.9
92
Ease of Use
9.1
908
9.3
102
Ease of Setup
9.0
532
9.1
56
Ease of Admin
9.2
423
9.3
40
Quality of Support
9.1
826
8.8
67
Has the product been a good partner in doing business?
9.2
410
9.4
39
Product Direction (% positive)
9.1
881
8.2
84
Features by Category
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
9.0
690
|
Verified
Not enough data
9.2
664
|
Verified
Not enough data
8.9
657
|
Verified
Not enough data
9.1
619
Not enough data
Online Marketing
8.5
564
|
Verified
Not enough data
8.6
551
|
Verified
Not enough data
8.6
471
|
Verified
Not enough data
8.8
603
|
Verified
Not enough data
8.5
458
Not enough data
Lead Management
8.6
480
|
Verified
Not enough data
8.6
493
|
Verified
Not enough data
8.7
564
|
Verified
Not enough data
8.3
336
Not enough data
8.6
455
|
Verified
Not enough data
8.6
513
|
Verified
Not enough data
8.6
466
|
Verified
Not enough data
8.3
350
|
Verified
Not enough data
Campaign Management
8.7
476
|
Verified
Not enough data
8.2
350
Not enough data
8.2
375
|
Verified
Not enough data
8.2
356
Not enough data
Social
7.9
353
Not enough data
8.2
422
|
Verified
Not enough data
8.2
399
|
Verified
Not enough data
8.1
381
|
Verified
Not enough data
8.0
369
|
Verified
Not enough data
Reporting & Analytics
8.9
618
|
Verified
Not enough data
8.6
543
|
Verified
Not enough data
8.6
501
|
Verified
Not enough data
8.7
513
|
Verified
Not enough data
7.8
271
Not enough data
Platform
8.6
415
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
288
|
Verified
Not enough data
8.5
328
|
Verified
Not enough data
8.1
296
|
Verified
Not enough data
9.1
401
|
Verified
Not enough data
8.7
315
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.4
115
Not enough data
7.5
112
Not enough data
7.5
113
Not enough data
7.4
114
Not enough data
7.5
114
Not enough data
7.5
114
Not enough data
Integration
8.7
387
|
Verified
Not enough data
8.6
364
|
Verified
Not enough data
8.4
333
|
Verified
Not enough data
Administration
8.4
93
Not enough data
8.4
92
Not enough data
8.6
86
Not enough data
8.9
89
Not enough data
8.2
73
Not enough data
8.4
79
Not enough data
Integrations
8.1
71
Not enough data
8.1
70
Not enough data
7.9
69
Not enough data
8.0
74
Not enough data
Platform
8.7
72
Not enough data
8.4
64
Not enough data
8.3
60
Not enough data
8.4
67
Not enough data
8.4
70
Not enough data
8.7
77
Not enough data
8.5
68
Not enough data
8.9
80
Not enough data
Campaigns
9.2
99
Not enough data
9.3
96
Not enough data
9.3
90
Not enough data
9.2
93
Not enough data
9.1
89
Not enough data
Analytics
9.4
98
Not enough data
9.3
98
Not enough data
Optimization
9.0
77
Not enough data
9.0
93
Not enough data
9.1
86
Not enough data
9.2
94
Not enough data
Agentic AI - Push Notification
7.7
20
Not enough data
7.4
20
Not enough data
7.8
20
Not enough data
Templates
8.4
407
|
Verified
Not enough data
7.4
290
|
Verified
Not enough data
8.1
288
Not enough data
8.5
224
Not enough data
Edit
8.4
384
|
Verified
Not enough data
8.7
395
|
Verified
Not enough data
8.3
316
|
Verified
Not enough data
Logistics
8.7
389
|
Verified
Not enough data
8.0
320
|
Verified
Not enough data
8.6
360
|
Verified
Not enough data
8.5
210
Not enough data
Generative AI
7.7
106
Not enough data
7.7
105
Not enough data
Agentic AI - Email Template Builder
6.9
71
Not enough data
7.0
70
Not enough data
Text Messaging
8.9
116
|
Verified
8.8
43
|
Verified
7.7
95
|
Verified
8.6
42
|
Verified
8.7
107
|
Verified
8.6
35
|
Verified
8.3
97
|
Verified
8.2
33
|
Verified
8.5
108
|
Verified
Feature Not Available
8.6
95
7.2
28
8.4
87
8.6
36
8.4
80
7.0
31
SMS Platform
8.6
119
|
Verified
7.6
32
|
Verified
9.0
124
|
Verified
7.8
32
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
75
|
Verified
Feature Not Available
8.5
74
|
Verified
7.2
24
|
Verified
Agentic AI - SMS Marketing
7.7
33
5.0
6
7.9
33
5.0
6
7.8
33
5.3
6
7.7
33
5.3
6
7.5
33
5.0
6
7.8
33
5.3
6
Channels
Not enough data
4.7
6
Not enough data
5.0
6
Not enough data
5.0
6
Design
Not enough data
5.6
6
Not enough data
6.1
6
Not enough data
6.4
6
Not enough data
6.1
6
Not enough data
7.8
6
Generative AI
Not enough data
4.7
6
Not enough data
4.7
6
Design and Customization
8.4
54
Not enough data
8.3
53
Not enough data
8.8
53
Not enough data
8.8
52
Not enough data
Campaigns
8.6
51
Not enough data
8.5
52
Not enough data
8.3
52
Not enough data
8.5
51
Not enough data
Integrations
7.9
52
Not enough data
7.4
52
Not enough data
9.0
53
Not enough data
7.5
53
Not enough data
Generative AI
7.6
51
Not enough data
Agentic AI - Vulnerability Scanner
7.3
50
Not enough data
7.2
49
Not enough data
Page Customization
9.2
23
Not enough data
9.0
24
Not enough data
8.9
22
Not enough data
8.7
22
Not enough data
Page Optimization
8.7
22
Not enough data
9.2
22
Not enough data
9.1
22
Not enough data
8.1
22
Not enough data
Integrations
9.6
23
Not enough data
9.4
24
Not enough data
9.0
22
Not enough data
Generative AI
8.1
22
Not enough data
Agentic AI - Landing Page Builders
8.1
22
Not enough data
Platform Basics - Phone Verification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Features - Phone Verification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Phone Verification
Not enough data
Not enough data
Agentic AI - Personalization
6.9
39
Not enough data
7.1
39
Not enough data
7.4
39
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.1
38
Not enough data
Categories
Categories
Shared Categories
Omnisend and Textmagic are categorized as SMS Marketing
Unique Categories
Omnisend is categorized as Email Template Builder, Personalization, Push Notification, Marketing Automation, Transactional Email, Landing Page Builders, and Pop-Up Builder
Textmagic is categorized as Phone Verification, Customer Communications Management, and Email Marketing
Reviews
Reviewers' Company Size
Omnisend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Textmagic
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
22.4%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.2%
Health, Wellness and Fitness
5.7%
Other
41.2%
Construction
6.4%
Non-Profit Organization Management
5.6%
Health, Wellness and Fitness
5.6%
Information Technology and Services
4.8%
Computer Software
4.8%
Other
72.8%
Alternatives
Discussions
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
Omnichannel marketing
2 Comments
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more
What is TextMagic?
5 Comments
MM
Per their website: TextMagic is an international text messaging company that helps small businesses engage with their customers. It operates mainly in the...Read more
will the notification feature of unreceived messages be worked on in the near future?
1 Comment
AL
TextMagic tracks your message to see if delivery succeeded and displays different delivery statuses next to your sent messages on the History page of the web...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
